Product Overview of ExactBuyer
ExactBuyer is a comprehensive B2B data enrichment and prospecting software designed to enhance the sales, marketing, and recruiting efforts of businesses. Here’s a detailed look at what the product does and its key features.
What ExactBuyer Does
ExactBuyer helps businesses identify, target, and engage with their ideal prospects more effectively. It provides real-time contact and company data, audience intelligence solutions, and automated outreach tools to streamline the sales and marketing processes. This platform is tailored to help businesses build targeted audiences, personalize sales conversations and marketing campaigns, and ultimately close more deals.
Key Features and Functionality
Data Enrichment and Prospecting
- ExactBuyer offers a robust data enrichment API that provides over 75 fields of contact information, including verified work emails, mobile phone numbers, and social profiles. This data is updated in real-time, ensuring accuracy and relevance.
Automated Outbound Sales
- The platform automates the entire sales engagement cycle, from finding prospects to booking meetings. It uses AI-powered sequences and personalized email campaigns to convert leads into opportunities at scale. Features include automated prospecting emails, personalized email sequences using GPT-4, and intelligent response handling through a unified inbox.
Audience Intelligence and Analytics
- ExactBuyer allows businesses to build hyper-specific audiences using AI and real-time contact and company updates. It provides audience deployment features to reach prospects across multiple channels such as email, phone, text, and ad audiences.
Integration and Automation
- The platform integrates seamlessly with popular CRMs like HubSpot and Salesforce, eliminating the need for manual data export and import. It also offers API integration to automate tasks such as list building and contact enrichment, saving valuable time and resources.
Sales Enablement and Performance Analytics
- ExactBuyer includes features like sales performance analytics, real-time data tracking, sales performance analysis, and customizable dashboards. These tools help sales teams identify decision makers, track performance, and optimize their sales strategies.
Recruiting and Marketing
- In addition to sales, the platform supports recruiting by helping businesses find candidates faster. For marketing, it enables the creation of accurate audiences for paid advertising and generates leads at scale through targeted and lookalike audiences.
Mobile Accessibility
- ExactBuyer ensures mobile accessibility, allowing users to access key features and data on the go, which is crucial for maintaining real-time engagement with prospects.
Pricing and Plans
- ExactBuyer offers various pricing plans, including a freemium option with limited features, and premium plans such as Pro ($99/month), Growth ($379/month), Scale ($849/month), and custom Enterprise plans. Each plan is tailored to meet different business needs.
In summary, ExactBuyer is a powerful tool for businesses looking to enhance their B2B intelligence, automate sales and marketing processes, and improve their overall revenue through targeted and personalized outreach. Its real-time data updates, AI-powered search capabilities, and seamless integrations make it a valuable asset for sales, marketing, and recruiting teams.