Product Overview: House of Pitch
House of Pitch is a revolutionary platform designed to streamline and optimize the process of cold outreach, particularly for PR professionals, startups, and anyone looking to pitch their stories or ideas to journalists and investors.
What House of Pitch Does
House of Pitch aims to disrupt the traditional and often inefficient method of cold outreach by providing a structured, easy, and AI-powered platform. It connects users directly with a curated list of verified journalists and investors, ensuring that pitches reach the right people and receive timely feedback.
Key Features and Functionality
1. Quick Pitch Creation
Users can craft compelling pitches in 50 words or less, simplifying the process of conveying their message quickly and effectively.
2. AAA Recipient List
The platform offers access to a verified list of journalists and investors, eliminating the need for extensive research to find the right contacts. These recipients have intentionally opted-in to receive pitches related to their specific beats or interests.
3. Direct Feedback
Every pitch sent through House of Pitch receives a clear Yes or No answer, providing immediate feedback and helping users gauge the interest in their pitch. If the pitch is accepted, the platform facilitates a connection via email for further discussion.
4. High Acceptance Rate
House of Pitch boasts an average acceptance rate above 30%, with success stories including media features and investment deals. This high success rate is attributed to the targeted and intentional nature of the platform.
5. AI Routing (Coming Soon)
The platform is set to introduce AI routing, which will automatically direct pitches to the most relevant recipients based on their chosen beats and interests, further enhancing the efficiency of the pitching process.
6. Structured and Personalized Filtering
House of Pitch is designed like a dating app, with standardized pitch cards that make it easy to sort and manage incoming pitches. This feature helps recipients filter out irrelevant messages and focus on pitches that align with their interests.
7. Monetization for Recipients
Recipients on the platform can earn money by processing pitch cards, whether they reject or connect with the sender. This incentivizes engagement and ensures that pitches are given due attention.
8. Efficient Onboarding and Management
The onboarding process is straightforward, and users are provided with an overview of how the tool works. The platform includes features to sort, evaluate, and manage pitches effectively, saving time and optimizing the workflow for both senders and receivers.
House of Pitch offers a unique and intentional approach to cold outreach, making it an invaluable tool for PR professionals, startups, and anyone seeking to pitch their ideas efficiently and effectively.