Product Overview of Tact.ai (Now Integrated with Aktana)
What is Tact.ai?
Tact.ai was an innovative sales and customer engagement platform designed to enhance productivity and effectiveness for sales teams, particularly in the life sciences industry. However, as of November 2023, Tact.ai’s field engagement and conversational AI technology has been acquired by Aktana, a leader in intelligent customer engagement for the life sciences sector.
Key Features and Functionality
Before its acquisition, Tact.ai was known for its robust set of features aimed at streamlining sales processes and improving customer interactions. Here are some of the key features and functionalities that Tact.ai brought to the table:
Sales and Customer Engagement
- Lead Management: Tact.ai allowed for efficient management of leads, ensuring that sales teams could track and engage with potential customers effectively.
- Opportunity and Contact Management: The platform provided tools for managing sales opportunities and contacts, helping teams to stay organized and focused.
AI-Powered Insights
- AI Powered Insights: Tact.ai offered real-time insights and personalized recommendations, leveraging AI to help sales teams make informed decisions and close deals faster.
Integration and Accessibility
- Integration with CRM Systems: The platform seamlessly integrated with existing CRM systems, ensuring that sales data and insights were always up-to-date and accessible.
- Mobile Access: Tact.ai provided mobile access, allowing sales teams to receive real-time suggestions and insights on their mobile devices, enhancing field productivity.
Workflow and Task Management
- Task Management: The platform included task management features to help sales teams stay on track with their activities and deadlines.
- Workflow Automation: Tact.ai automated various workflows, reducing manual tasks and allowing teams to focus on more strategic activities.
Analytics and Reporting
- Reporting and Analytics: The platform offered comprehensive reporting and analytics tools, enabling teams to analyze their performance and make data-driven decisions.
Integration with Aktana
Following the acquisition by Aktana, Tact.ai’s technology has been integrated into Aktana’s suite of products, particularly in the form of Aktana Copilot.
Aktana Copilot
- Real-Time Insights: Aktana Copilot, powered by Tact.ai’s technology, delivers real-time suggestions and insights to field sales representatives and medical science liaisons on their mobile devices.
- Conversational AI: The platform includes a conversational AI assistant that provides pervasive and on-demand recommendations, enhancing the user experience and saving valuable time for relationship-building.
- Engagement Data: Aktana Copilot captures richer and more tailored engagement data, which improves the AI recommendations and enhances campaign performance.
In summary, Tact.ai’s technology, now part of Aktana’s offerings, continues to empower sales and customer engagement teams with advanced AI-driven insights, seamless integration with CRM systems, and real-time mobile accessibility, all aimed at enhancing productivity and improving customer interactions.