Product Overview of Troops
Troops is an AI-powered tool designed to enhance the productivity, collaboration, and revenue strategies of go-to-market teams. It acts as the “central nervous system” for these teams, integrating seamlessly with existing collaborative platforms such as Slack and Microsoft Teams.
What Troops Does
Troops helps revenue teams drive more revenue by increasing productivity, enhancing collaboration, and providing critical insights. It achieves this by automating routine tasks, improving data quality, and ensuring real-time visibility across various business systems.
Key Features and Functionality
1. Intelligent Alerts and Signals
Troops listens for key events within critical business systems like Salesforce, Dynamics 365, Gainsight, Outreach, Zendesk, and NetSuite, and notifies users or channels in real-time. This ensures teams are always informed and can take immediate action on revenue-critical events.
2. CRM Insights and Data Quality
The platform provides CRM insights to help teams track revenue and maintain high-quality CRM data. It makes it easy to view and update key information across integrated CRM applications, all without leaving the messaging platform.
3. Inline Editing and Bulk Updates
Troops allows for inline editing and bulk updates using a spreadsheet-like grid, enabling teams to streamline CRM updates and save hours on data entry.
4. Seamless Integration
The tool integrates codelessly with various systems, including Salesforce, HubSpot, Zendesk, Intercom, Jira, and more. This integration allows teams to perform their daily workflows and access data from these systems directly within their messaging platforms.
5. Account-Based Collaboration
Features like Deal Rooms facilitate account-based collaboration, enabling teams to swarm around opportunities and communicate deal wins effectively.
6. Real-Time Notifications and Visibility
Troops Signals provide real-time notifications, ensuring that teams never miss a revenue signal. This enhances visibility and allows teams to take rapid action and make better decisions.
7. Call Tracking and Conversation Analytics
The platform includes features for call tracking and conversation analytics, which help in understanding customer interactions and improving sales strategies.
8. Virtual Salesfloor and Parallel Dialer
Troops offers tools like the Virtual Salesfloor and Parallel Dialer to enhance sales velocity and efficiency.
9. Celebration of Team Success
The platform also celebrates team successes, boosting team unity and morale by recognizing and sharing wins.
10. Codeless Workflow Builder
Troops allows users to build workflows in a completely codeless environment, which can be set up in minutes to deliver insights and automate key tasks.
By leveraging these features, Troops enables organizations to align their revenue strategies more effectively, reduce reactivity, and enhance cross-functional collaboration, ultimately leading to improved productivity and revenue growth.