NewsWhip is a cutting-edge, real-time media monitoring platform designed to help newsrooms, global brands, communications agencies, and non-profit organizations stay ahead of the curve in the rapidly evolving media landscape.
What NewsWhip Does
NewsWhip analyzes web and social media data in real-time to identify the stories and topics that are garnering significant media and public attention. Since its inception in 2011, the platform has evolved from an app for media and publishers into a comprehensive SaaS solution used globally.
Key Features and Functionality
Real-Time Alerts and Predictive Analytics
NewsWhip provides real-time and predictive alerts that can be sent directly to various channels, including Microsoft Teams, Slack, and email. These alerts include public engagement data, allowing users to receive updates on breaking news, trending topics, and brand performance within as little as 90 seconds. The platform also offers predictive capabilities to highlight stories and topics expected to gain significant traction.
Cross-Platform Coverage
NewsWhip offers wide coverage across multiple social media and web platforms, including Instagram, TikTok, LinkedIn, YouTube, Reddit, Facebook, and X. This comprehensive coverage ensures users have a holistic view of the social landscape.
AI-Powered Digests and Summaries
The platform features AI-powered digests that provide smart summarization of key themes and a timeline visualization of media and public interest. These digests help users quickly grasp evolving topics and save time by automating the summarization process.
Custom Reports and Insights
NewsWhip allows users to generate custom reports, summaries, and deep dives tailored to their specific needs. These reports can range from brief overviews to in-depth analyses on niche topics, ensuring that users receive insights in the formats and frequencies that best suit their requirements.
Workflow Integrations
To enhance usability, NewsWhip integrates seamlessly with various workflows, including Microsoft Teams and Slack. This integration enables users to set up dedicated channels for specific issues, receive real-time alerts, and share insights easily across teams. The platform also offers an upgraded mobile experience for on-the-go research.
Historical Analysis and Timeline
The platform provides a timeline feature that combines public interest and media interest to give a comprehensive understanding of any crisis, event, or trend. Historical analysis is also available, allowing users to review past data and trends.
Top People & Brands and Other Tools
NewsWhip includes features such as “Top People & Brands” to highlight key influencers and brands, as well as tools like the “Report Builder” to transform dashboards into executive-level insights. Additionally, the “Heads-Up Display” and “View-Only Dashboards” offer flexible ways to visualize and share data.
In summary, NewsWhip is a powerful tool that leverages real-time data, predictive analytics, and AI-driven insights to help users make quick and confident decisions in a fast-paced media environment. Its extensive feature set and seamless integrations make it an indispensable resource for various industries.
