Unbxd Overview
Unbxd, a product of Netcore, is a cutting-edge, AI-powered platform designed to revolutionize digital search and product discovery in the e-commerce sector. Here’s a detailed overview of what Unbxd does and its key features:
What Unbxd Does
Unbxd is a cloud-based e-commerce platform that enhances the shopping experience by providing advanced search, merchandising, and product discovery solutions. It leverages artificial intelligence (AI) and natural language processing (NLP) to deliver highly relevant search results, personalized product recommendations, and intelligent product information management.
Key Features and Functionality
Advanced Search Capabilities
- Unbxd’s search functionality is powered by NLP techniques such as Named Entity Recognition (NER), which identifies and classifies entities within search queries to understand shopper intent accurately. This allows for precise matching of search queries to relevant products, even when the queries contain complex or nuanced language.
Personalization
- The platform offers personalized search results and product recommendations based on individual customers’ browsing and search history, preferences, and behavior. This personalization supports upsells and cross-sells by dynamically interpreting purchase intent and shopper affinities.
Merchandising Tools
- Unbxd provides easy-to-use merchandising tools that enable retailers to promote products and run marketing campaigns without requiring developer support. Retailers can track product performance, conduct A/B tests, and create distinct landing pages to enhance their merchandising strategies.
Omni-Channel Support
- The platform supports omni-channel use cases where the price and availability of products vary depending on the location. Unbxd offers two approaches to handle price and availability information: one for regions with fewer than 50 variations (e.g., states or countries) and another for more granular variations (e.g., zip codes).
Measurement Search
- Unbxd’s Measurement Search feature standardizes and normalizes various measurement symbols and units, ensuring consistency and comparability. This feature includes range search, allowing users to filter products based on specific criteria within a defined range, and user-defined tolerance levels to find relevant products even when exact matches are unavailable.
Content Management
- The platform can extract meaningful data from product descriptions and create virtual attributes, which function like regular attributes but are not visible in the catalog. This capability enhances product discoverability and improves the relevance of search results.
Security and Integration
- Unbxd ensures robust security with 256-bit keys and TLS 1.3 support. It is designed for easy integration into any e-commerce platform, with API and SDK-friendly implementation that can be set up within 30 days.
Analytics and Insights
- The platform provides actionable insights and analytics to help retailers optimize their product catalog, search results, and recommendations. This leads to improved return on investment (ROI) and increased sales.
Conclusion
In summary, Unbxd is a comprehensive e-commerce solution that leverages AI and NLP to enhance search relevance, personalize the shopping experience, and streamline merchandising and product management, ultimately driving higher engagement, conversion rates, and ROI for online retailers.