Première Vision is not a product in the traditional sense, but rather a comprehensive platform and a series of trade shows and services tailored for the fashion industry. Here’s an overview of what Première Vision offers:
Mission and Purpose
Première Vision has been a cornerstone of the fashion industry for over 50 years, serving as a source of inspiration, creation, and business opportunities. Its mission is to nourish, inspire, and decipher trends for fashion professionals, including designers, stylists, and managers.
Key Features and Functionality
Trade Shows and Events
Première Vision organizes a series of trade shows that bring together industry professionals to showcase and discover the latest in fashion materials, textiles, leathers, accessories, and designs. These events include:
- Première Vision Paris: A flagship event that highlights industry innovations, sourcing strategies, and responsible fashion practices.
- Première Vision Sport: Specialized in sport and performance materials, held in Portland, USA.
- Première Vision Shenzhen: A show in Asia, co-located with the Fashion Source event in Shenzhen, China.
Trend Forecasting and Inspiration
Première Vision is renowned for capturing and summarizing upcoming trends in the fashion industry. It releases seasonal color palettes and trend forecasts, such as the “Mutation” theme for Spring-Summer 2025, which emphasizes sustainable and creative approaches.
Networking and Business Opportunities
The platform facilitates encounters and business opportunities among industry players. This includes in-person events and online marketplaces that connect suppliers, designers, and other professionals. The Première Vision Marketplace, set to evolve into three complementary digital tools from October 2024, aims to enhance sourcing efficiency and networking opportunities.
Industry Support and Education
Première Vision is committed to raising awareness about industry challenges and providing solutions. It focuses on eco-responsibility through initiatives like Smart Creation, fashion technology through the Wearable Lab, and support for young talent through training and other programs.
Specialized Hubs and Exhibitions
The events feature specialized hubs such as the “PV leather hub” and exhibitions like the “FFTM x IFM exhibition,” which showcase innovations and projects from various industry segments.
In summary, Première Vision is a multifaceted platform that serves as a hub for inspiration, trend forecasting, business networking, and industry education, making it an essential resource for professionals in the global fashion industry.