Product Overview of Shoptelligence
Shoptelligence is an advanced, AI-powered platform designed to enhance the shopping experience for customers across various retail channels, particularly in the home furnishings and apparel sectors.
What Shoptelligence Does
Shoptelligence helps retailers capture and utilize consumer behavior data to create personalized, interactive, and engaging shopping experiences. The platform aims to understand customer preferences and guide them through their purchasing journey, ensuring that shoppers feel seen and valued. This approach not only increases the size of immediate purchases but also fosters long-term customer loyalty and repeat business.
Key Features and Functionality
1. AI-Powered Style Reasoning
Shoptelligence uses AI algorithms to reason like a designer, automatically generating interactive, cross-category room decors and outfits from basic product data. This capability helps shoppers discover their style effortlessly across the retailer’s catalog.
2. Omnichannel Presence
The platform provides a seamless shopping experience across all channels, ensuring that customers receive a consistent and personalized experience whether they are shopping online or in-store. This includes cross-channel customer identification to maintain a unified customer profile.
3. Interactive Merchandising
Shoptelligence offers interactive ensembles that allow shoppers to curate merchandise based on their style and objectives. This feature has been shown to increase average order value by over 60% and drive more engagement and traffic to retailers’ sites and local stores.
4. Merchant Assist
This feature gives retailers the ability to have as much or as little control over the styles shown to customers. It combines automated style-based ensemble generation with the transparency and control needed by retailers to maintain their brand integrity.
5. Data Analytics and Integration
The platform integrates with existing systems such as ERP, PIM, or POS, and provides data analytics dashboards to measure the ROI of its AI modules. This allows retailers to see real-time performance metrics and make data-driven decisions through A/B testing and automated reports.
6. Personalized Product Recommendations
Shoptelligence provides shoppers with personalized product recommendations that reflect their taste and preferences. Features like “You might also like” and “Recently viewed” help suggest products in similar styles or finishes, enhancing the overall shopping experience.
7. Frictionless Customer Experience
The platform is designed to create a frictionless shopping experience, mimicking the traditional in-store journey online. This includes features like virtual consultations, flexible payment options, and user-generated content to build customer confidence and comfort with the products.
By leveraging these features, Shoptelligence enables retailers to build strong customer relationships, increase average order value, and drive long-term customer loyalty, ultimately leading to significant revenue growth and enhanced customer satisfaction.