What is Thinkific?
Thinkific is a comprehensive platform designed to help individuals and businesses create, market, and sell online courses and communities. It is tailored for experts who want to share their knowledge online and build revenue through interactive and engaging educational products.
Key Features and Functionality
Course Creation Tools
Thinkific offers a user-friendly drag-and-drop course builder and a variety of pre-designed themes, allowing users to create visually appealing and engaging courses without any coding skills. You can add various types of content, including text, images, videos, and quizzes, to your courses.
Community Building
The platform enables you to build communities around your courses, where students can interact through posts, comments, live lessons, and notifications. You can also create dedicated community spaces to discuss specific topics and engage students in smaller, focused groups.
Memberships and Subscriptions
Thinkific allows you to offer memberships with exclusive access to courses and communities for paying subscribers. You can create subscription-based memberships or offer payment plans for more expensive courses, providing flexible student payment options such as Buy Now Pay Later (BNPL), digital wallets, and bank redirects.
Marketing and Sales Integrations
The platform integrates with various tools for email marketing, analytics, and payment processing. You can bundle courses, cross-sell, and upsell your products, and use features like coupons, sales widgets, and order tracking to promote your courses effectively. Thinkific also supports bulk selling and gifting options for your learning products.
Customization and Branding
Users can customize the look and feel of their courses and communities to match their brand. Thinkific allows you to set up a custom domain and create an effective website to market your products quickly, without any coding or design experience.
Analytics and Reporting
The platform provides comprehensive analytics and reporting features to help you monitor student progress and engagement. You can track revenue, orders, enrollments, and student engagement, and integrate with marketing and analytics tools like Mixpanel, Facebook pixels, and Google Analytics.
Additional Features
- Digital Downloads: Offer digital products as bonus materials, supplementary resources, or standalone products.
- Live Lessons and Webinars: Host live coaching sessions or webinars directly through Thinkific, and integrate with Zoom Meetings or Zoom Webinars.
- Mobile App: Access your content anytime, anywhere through Thinkific’s mobile app.
- AI Content Creation Tools: Use AI creator tools to create content faster, organize it easily, and manage it more effectively.
- Collaboration Tools: Assign tasks to students, track their progress, and manage admin permissions and reporting.
Support and Ownership
Thinkific offers 100% ownership of your content and intellectual property. The platform provides various support options, including email support, chatbot support, and a comprehensive getting started guide to help you navigate the platform.
In summary, Thinkific is a robust platform that covers every step of the online education journey, from creating and selling courses to building and engaging communities, all while providing advanced tools for marketing, analytics, and customization.