Imperson Overview
Imperson is a cutting-edge technology company that specializes in the development and deployment of advanced conversational bots, primarily through its platform known as Imperson.ai.
What Imperson.ai Does
Imperson.ai is a comprehensive enterprise platform designed to enable companies and digital agencies to create, test, deploy, and manage sophisticated conversational bots. These bots are integrated across various communication channels, including Facebook Messenger, Skype, Kik, Slack, Twitter, Amazon Echo, and SMS. The platform is tailored for sales and marketing purposes, allowing brands to engage with consumers in personalized, one-on-one conversations.
Key Features and Functionality
Character-Based Chatbots
Imperson.ai leverages the same technology used to create popular character-based chatbots, such as Miss Piggy for The Muppets and Judy Hopps for Zootopia. This allows brands to develop chatbots with unique personalities and initiatives, enhancing the user experience and fostering deeper connections with consumers.
Natural Language Processing (NLP)
The platform employs a robust NLP engine that parses incoming text to determine user intent and provide contextually relevant responses. This results in “contextually deep” conversations that can include questions to fill in user profiles and maintain a natural flow of dialogue.
Customization and Personalization
Imperson.ai allows for the creation of fully customizable chatbot experiences. Brands can tailor the responses to align with their authentic voice, ensuring consistency and a strong brand identity. This customization extends to the ability to send images or videos as part of the conversation, where supported by the chat platform.
Analytics and Insights
The platform offers in-depth metrics and real-time insights through a central dashboard. This includes monitoring the number of conversations, average conversation length, average turns per conversation, number of recurring users, user sentiments, hot topics, and keywords. These analytics help in optimizing the conversation experience and improving engagement.
Deployment and Management
Imperson.ai provides professional tools for building, testing, and deploying multiple conversational bots without requiring coding skills. The platform supports the management of these bots, ensuring they have intent, relationship memory, personality, and natural learning capabilities.
Engagement Metrics
The chatbots created on Imperson.ai have shown significant engagement metrics, such as conversations lasting an average of nine minutes and a 20% return rate of users to re-engage with the brand or character. This indicates the platform’s effectiveness in creating engaging and meaningful interactions.
Conclusion
In summary, Imperson.ai is a powerful tool for brands and digital agencies to create and manage advanced conversational bots, offering deep personalization, robust analytics, and seamless integration across multiple communication platforms. This enables brands to build richer, more engaging relationships with their consumers.