Product Overview of MarkMonitor
MarkMonitor is a leading enterprise brand protection software and service provider, dedicated to safeguarding corporate brands from various online threats such as counterfeiting, fraud, piracy, and cybersquatting.
What MarkMonitor Does
MarkMonitor offers comprehensive solutions to protect brands, reputation, and revenue from online risks. The company provides end-to-end services that address the growing threats of online fraud, brand abuse, and unauthorized channels, ensuring a secure Internet environment for businesses and their customers. With over two decades of experience, MarkMonitor has established itself as a global leader in enterprise brand protection.
Key Features and Functionality
Domain Management
MarkMonitor specializes in managing large and complex corporate domain portfolios. Key features include:
- Domain Registration and Management: Centralized management of domain names, DNS, and SSL certificates.
- Domain Monitoring: Continuous monitoring of domain names to prevent mismanagement and security breaches.
- Domain Recovery and Acquisition: Services to recover and acquire domain names.
- Domain Portfolio Management: Tools to optimize and right-size domain portfolios, including industry benchmarking data and key performance indicators (KPIs).
Brand Protection
- Brand Abuse Detection: Identifies and mitigates brand abuse across various online platforms.
- Anti Counterfeiting: Detects and prevents counterfeit products from being sold online.
- Anti Piracy: Protects against unauthorized distribution of copyrighted content.
- Phishing Detection: Identifies and mitigates phishing attacks to protect brand reputation and customer data.
Monitoring and Enforcement
- Social Media Monitoring: Monitors social media platforms for brand abuse and unauthorized use.
- Mobile App Monitoring: Tracks mobile apps to ensure they do not infringe on brand rights.
- Marketplace Monitoring: Oversees online marketplaces to prevent the sale of counterfeit goods.
- Web Content Monitoring: Monitors web content to detect and prevent brand abuse.
- Enforcement Services: Provides proactive enforcement to remove infringing content and protect brand rights.
Security and Compliance
- Threat Intelligence: Offers real-time prevention, detection, and response capabilities to combat online threats.
- Fraud Protection: Implements advanced security measures, including registrar and registry locking, IP restrictions, and two-factor authentication.
- Compliance: Ensures average compliance on enforcements and provides customizable dashboards and reporting analytics.
Support and Strategic Guidance
- 24/7 Support: Provides ongoing support through assigned client services managers who offer strategic guidance, special reports, and proactive advice.
- Case Management: Manages cases related to brand protection and domain management efficiently.
- Industry Expertise: Access to recognized industry leaders who have consulted with the world’s largest portfolios to define policies and refine best practices.
In summary, MarkMonitor is a robust platform that combines advanced technology, industry expertise, and comprehensive services to protect corporate brands from a wide range of online threats, ensuring the security, integrity, and value of brand assets.