Product Overview of DataFleets (LiveRamp)
DataFleets, now a part of LiveRamp, is a cutting-edge cloud data platform designed to unify and analyze distributed data sets while ensuring stringent privacy and security standards. Here’s a detailed look at what the product does and its key features:
What DataFleets Does
DataFleets enables enterprises to collaborate on and analyze data without the need to move the raw data beyond the enterprise’s firewall. This is achieved through advanced privacy-preserving technologies, making it possible to derive valuable insights from fragmented and siloed data sets while maintaining compliance with global privacy regulations such as GDPR, CCPA, and HIPAA.
Key Features and Functionality
Federated Learning and Analytics
DataFleets leverages federated learning and other Privacy Enhancing Technologies (PETs) like differential privacy, secure multi-party computation, and homomorphic encryption. This allows data teams to analyze data across different locations and silos as if it were aggregated in one place, without actually moving the data.
Privacy-Preserving Technology
The platform ensures that no row-level data is ever exposed to analysts, and all analytics results are anonymized to the highest standards. This approach guarantees that private data remains useful while keeping it secure and private.
Extended Global Connectivity
DataFleets facilitates deeper connections across data sets that were previously siloed by infrastructure, industries, or geographies. This global connectivity enables enterprises to access and analyze data from various sources without compromising on privacy or security.
Total Control and Flexibility
Users have continuous control over their data and can configure the level of data protection based on their specific business needs. This flexibility is crucial for adapting to evolving privacy regulations and ensuring compliance across different jurisdictions.
Integration and Performance
DataFleets offers cloud-agnostic analytics with first-class support for a wide range of data science and machine learning tools, including Apache Spark, Apache Arrow, TensorFlow, Keras, Scikit Learn, and more. The platform integrates seamlessly with major cloud providers such as Amazon Web Services (AWS), Google Cloud (GCP), Alibaba Cloud, and Microsoft Azure, ensuring unparalleled performance and no disruption to existing workflows.
Security and Compliance
The platform provides robust and auditable security and privacy guarantees, ensuring that no data ever moves from its original secure location. This approach helps enterprises meet stringent regulatory requirements while maintaining the highest levels of data security and privacy.
Benefits
- Enhanced Data Access: Proprietary data is available for analytics without requiring data movement.
- Compliance: Ensures compliance with global privacy regulations such as GDPR, CCPA, and HIPAA.
- Global Reach: Enables data collaboration and analytics across different geographies and industries.
- Customizable Privacy: Allows businesses to configure privacy controls according to their specific needs.
- Improved Performance: Offers 10x more available data and 10x faster access to it, enhancing overall data analytics capabilities.
In summary, DataFleets, as part of LiveRamp, is a powerful tool for enterprises seeking to unify, analyze, and derive insights from distributed data sets while maintaining the highest standards of privacy and security. Its advanced technologies and flexible configurations make it an indispensable asset for businesses operating in data-intensive and highly regulated industries.