Brivity is a comprehensive real estate CRM (Customer Relationship Management) and transaction management platform designed to streamline and enhance the operations of real estate agents and teams. Here’s an overview of what the product does and its key features:
What Brivity Does
Brivity is tailored to help real estate professionals manage and grow their businesses by automating a significant portion of their tasks, generating and converting leads, and providing robust tools for transaction management. It is designed to be versatile, catering to both solo agents and larger teams.Key Features
Lead Generation and Capture
- Text Lead Capture: Allows capturing leads through text shortcodes, with features like nearby listings automatically sent to consumers and leads synced to the CRM.
- Home Valuation Sites: Generates seller leads through local home valuation sites connected to the CRM.
- Advanced Lead Routing: Enables automatic lead distribution based on custom business rules.
Automation and Task Management
- Auto Plans: Automates tasks, texts, and emails based on custom rules and dates, helping in lead nurturing and transaction management.
- Transaction Task Management: Automates texts, emails, and tasks for transactions, ensuring smooth client support from contract to close.
Communication and Integration
- Gmail Connection: Integrates with Gmail to send and receive emails directly within Brivity.
- App Store and Zapier Integrations: Allows connections with multiple third-party apps, including MailChimp, Google Contacts, Facebook Ads, and more, using Zapier for seamless integration.
Marketing and Web Presence
- Customizable IDX Websites: Provides high-converting, 100% responsive websites, including single property sites and home search mobile apps.
- Unlimited Landing Pages: Auto-generates landing pages on IDX property and search pages to capture leads effectively.
- Social Media and Email Marketing: Includes tools for automatically promoting listings to social media, high-converting drip email campaigns, and social ads for Facebook and Instagram.
Transaction and Client Management
- Central Hub for Transactions: Manages transactions from contract to close, including client portals for 24/7 transaction transparency and automated client update emails.
- Comparative Market Analysis (CMA) Reports: Generates accurate CMA reports for potential clients, particularly useful in the Mega plan.
Mobile and On-the-Go Tools
- Brivity GO App: A dedicated mobile app for agents to stay on top of tasks, respond to messages, access web activity, and find new prospects while on the move.
Training and Support
- Training and Education: Offers regular webinars, onboarding, in-app walkthroughs, and resources from top agents on systems, lead generation, and follow-up strategies.
- US-Based Phone Support: Provides comprehensive support to ensure users get the most out of the platform.
Additional Features
- Lead Parsing: Allows sending leads into the CRM from third-party sources that support meta data in their emails.
- Business Dashboard: Monitors agent productivity, transactions overview, and other key business metrics.
- Community Data: Provides access to community data such as walk scores, school ratings, neighborhood demographics, and market trends.