Product Overview of Tribe (Bettermode)
Tribe, now rebranded as Bettermode, is a comprehensive and highly customizable online community platform designed to meet the diverse needs of businesses and their audiences. Here’s a detailed look at what the product does and its key features.
Purpose and Use Case
Bettermode serves as a customer community platform, ideal for companies that want to nurture customer relationships, enhance customer experiences, and gather feedback to improve their products or services. It is particularly suited for businesses looking to create a community that focuses on customer engagement, support, and relationship building rather than solely on monetization.
Key Features
Customization
Bettermode offers extensive customization options, allowing you to build a community that aligns perfectly with your brand and business needs. You can use your own domain, adjust the interface design, and integrate the platform with your main website or product domain.
Community Engagement Tools
The platform includes a range of engagement tools such as activity feeds, discussion forums, private messaging, event management, and groups or sub-communities. These features enable users to explore topics, follow threads, post queries, and initiate discussions, fostering a vibrant and interactive community.
Moderation and Management
Bettermode provides robust moderation tools, allowing administrators to control user access, moderate posts, and ensure healthy conversations within the community. You can manage member profiles, badges, and teammate roles, as well as track analytics to understand member activities and community performance.
Integrations
The platform boasts a wide range of integrations with industry-leading software, including CRMs, chat apps, analytics tools, e-commerce platforms, Slack, Telegram, and Zapier. This integration capability enhances the functionality of the community and streamlines data flow.
Analytics and Reporting
Bettermode includes powerful analytics tools that help you measure ROI, track member activities, and convert customer interactions into business traction. You can leverage built-in reports, audit logs, and integrations with popular analytics software to gain deep insights into your community.
Gamification and Incentives
The platform supports gamification features such as member badges, which can be awarded to encourage higher engagement and distinguish different types of members, such as new members or VIPs.
Security and Scalability
Bettermode ensures the security of your community with a built-in data security framework and powerful moderation tools. The platform is scalable and can handle unlimited members, making it suitable for both small and large-scale communities.
Developer Tools
For advanced customization, Bettermode offers a developer portal with GraphQL API, Webhooks, and a Liquid template engine. This allows your team to build custom apps and integrate the community deeply with your tech stack.
Conclusion
Bettermode is an all-in-one community engagement platform that stands out for its flexibility, customization options, and robust feature set. It is designed to help businesses build and manage vibrant communities that enhance customer relationships, gather valuable feedback, and drive long-term customer retention. Whether you need to integrate with existing software, customize the UI, or analyze community performance, Bettermode provides the tools and features necessary to achieve your community-building goals.