SerpBook, now rebranded as Keyword.com, is a robust and user-friendly rank tracking tool designed to help businesses and SEO professionals monitor and analyze their keyword performance across various search engines. Here’s a detailed overview of what the product does and its key features:
What it Does
SerpBook is a Software as a Service (SaaS) platform that tracks the ranking of your keywords on major search engines such as Google, Yahoo, and Bing. It provides accurate and up-to-date data, enabling you to assess your website’s position and adjust your SEO strategies accordingly.
Key Features and Functionality
Fast and Accurate Reports
SerpBook delivers fast and accurate reports, updating your ranking data every 2 hours. This feature allows you to gather extensive data on keyword performance without manual effort. You can also schedule automatic reports to be exported or sent out as frequently as you prefer.
Comprehensive Search Engine Coverage
The tool provides actual search results for Google, Yahoo, and Bing, giving you a clear picture of your website’s ranking across different search engines. It also records rank checks, allowing you to verify the results by viewing screenshots of how the system checks search engines.
Detailed and Easy-to-Read Graphs
SerpBook offers clean, simple, yet detailed graphs and charts that make it easy to understand and analyze your data. The interface is tidy and organized, ensuring that only relevant data is displayed, which enhances productivity and functionality.
Categorization and Organization
You can categorize websites and keywords into specific groups, making it easier to track reports for multiple clients or projects. This feature allows you to break up keywords into categories, tag them, and create customized reports for each client or website type.
White Labeling
SerpBook is the first SaaS rank tracker to offer white labeling for almost every aspect of the service, including PDF reports, emails, and the dashboard. This allows you to use your own branding, making the reports look like they are generated by your company.
Additional Features
- Scheduled Reports: You can generate reports in various formats such as TXT, PDF, or CSV.
- SERP Notifications: Set up notifications to track changes in your website’s rankings.
- Google Analytics Integration: Integrate your Google Analytics data for a more comprehensive view.
- API Access: Use the SerpBook API to integrate the tool’s data into your own applications.
- Historical Data: Access historical data for your keywords to see how your rankings have changed over time.
User-Friendly Interface
The tool is known for its simplicity and ease of use. It offers a straightforward interface that makes monitoring and reporting uncomplicated, ensuring a superior user experience.
In summary, SerpBook (Keyword.com) is an advanced rank tracking tool that stands out for its accuracy, speed, comprehensive search engine coverage, and user-friendly interface. Its features are designed to help businesses and SEO professionals efficiently track and analyze their keyword performance, making it a valuable asset for any SEO strategy.