Sistrix is a comprehensive SEO and digital marketing toolkit designed to help users optimize their online presence, improve search engine rankings, and enhance their overall digital strategy. Here’s a detailed overview of what the product does and its key features:
Core Functionality
Sistrix is built around several modules, each targeting different aspects of SEO and digital marketing:
Optimizer Module
This module is crucial for technical SEO. It analyzes your website for technical issues, prioritizes recommended changes, and tracks updates since the last crawl. It also archives changes to help identify past issues that may have affected your site’s performance. Additionally, it supports unlimited recrawling and allows you to create a custom Visibility Index to monitor keyword performance on your site and competitors’ sites.
Link Module
Focuses on backlink analysis, evaluating the strengths and weaknesses of backlinks using data from both Sistrix and Majestic. It monitors up to 10,000 links daily, identifies broken links, and provides an anchor text summary. The module also highlights questionable links for disavowal and evaluates competitors’ backlink profiles to suggest link opportunities.
Ads Module
Provides insights into Google PPC Ads and Google Shopping campaigns. It allows you to view competitor ads, monitor your online ad performance, and optimize your advertising strategies based on detailed analytics.
Social Module
Helps in maximizing organic reach on social media platforms like Facebook, Pinterest, and LinkedIn. It shows the most popular shares and helps in identifying content that resonates with your target audience.
Marketplace Module
Specifically designed for Amazon sellers, this module offers insights into product rankings, competitor analysis, and optimization recommendations for Amazon product detail pages. It also alerts you to new reviews on products you’re following.
Key Features
Visibility Index
A recognized benchmark for SEO success, the Visibility Index measures Google rankings daily for millions of search terms and organizes them into an easy-to-understand index. This is available for over 40 countries and is updated daily.
Competitor Analysis
Allows you to compare your Visibility Index with that of your competitors across over 100 million domains. You can analyze ranking keywords, competitor domains, and navigate through extensive keyword databases.
Content Planner
Uses Google SERP data to cluster keywords effectively into articles, simplifying the content creation process. It helps in grouping keywords around a core topic and suggests content hubs based on how domains are already ranking for those keywords.
On-page Audit
Identifies and lists technical issues on your website, sorted by importance. The audit uses the same technology as the official Google-Bot and includes regular Lighthouse checks to prepare for loading speed as a ranking factor.
Live Data and SERP Screenshots
Provides live data updates in tables, allowing you to see when keywords were last crawled. You can also view recent SERP screenshots across 40 different countries to analyze intent and keyword performance.
Reduced Complexity Mode
Simplifies the menu system to the most commonly used features, adding accessible help text for easier learning and focus at work.
Amazon Keyword List Analysis
Analyzes products, brands, and sellers for lists of keywords, helping in page optimization, brand management, and competitor analysis.
Additional Tools and Features
SISTRIX Smart
A free SEO tool for beginners, allowing you to analyze your website, monitor up to 1,000 sub-pages, and check rankings for up to 100 keywords. It includes extensive help texts and the ability to recrawl your site as often as needed.
New Features and Updates
Continuously updated with new features such as adjusted tag management, extended filter possibilities, and the ability to compare international Visibility Index. The tool also includes a Content Assistant AI to involve multiple people in the content creation process.
Pricing
Each module in the Sistrix Toolbox is sold separately, with each module costing 100€ per month plus VAT. The Marketplace Module is currently free as it is still in beta.