ShopStyle is a comprehensive digital shopping destination and fashion search engine that simplifies the online shopping experience by aggregating products from thousands of trusted stores and brands into one platform.
What ShopStyle Does
ShopStyle allows users to discover, compare, and purchase fashion, beauty, home, and lifestyle products from over 18 million items across more than 4,500 top brands. This platform acts as a centralized hub where users can search, filter, and shop various products in a single place.
Key Features and Functionality
Search and Filter Capabilities
ShopStyle features a robust search engine that enables users to find products quickly by filtering results based on categories, colors, brands, sizes, prices, and whether items are on sale.
Personalized Shopping Experience
The “Shop Smarter” program offers a personalized shopping feed with recommendations based on user preferences. Users can save favorite items, brands, retailers, and influencer looks, and receive sale alerts and new arrival notifications tailored to their interests.
Favorites and Sale Alerts
Users can favorite items by clicking the heart icon, which allows them to receive notifications when these items go on sale. This feature ensures users never miss out on price drops for their desired products.
Lists and Organization
For users of the ShopStyle Collective, the platform provides tools to organize products into lists. This feature helps influencers and bloggers keep their products organized, making it easier to find and share affiliate links. Users can create lists for different retailers or product categories, such as “booties” or “summer dresses.”
Looks and Collections
The platform allows users to create “looks” by uploading photos of outfits and tagging the products within them. These looks can be grouped into collections, such as “Shop My Instagram,” making it easy to share affiliate links with followers.
Analytics and Tracking
For those using ShopStyle Collective, the platform offers analytics to track conversion rates and earnings from affiliate links. This helps users understand the performance of their shared content and optimize their strategies.
Mobile Accessibility
ShopStyle has a mobile application that extends its functionality to on-the-go consumers. The app allows users to browse products, add items to favorites, compare prices, and make purchases directly from their mobile devices.
Cash Back and Rewards
Through the “Shop Smarter” program, users can earn up to 10% cash back on purchases from top luxury brands, powered by Rakuten. This program enhances the shopping experience by offering rewards and exclusive access to sales and promotions.
In summary, ShopStyle is a powerful tool for shoppers, influencers, and bloggers, offering a seamless way to discover, organize, and purchase products from a vast array of brands, all while providing personalized recommendations, sale alerts, and rewards.
