Intellifluence is an influencer marketing platform designed to facilitate effective and affordable collaborations between brands and influencers. Here’s a comprehensive overview of what the product does and its key features:
What Intellifluence Does
Intellifluence is an end-to-end influencer marketing platform that enables small businesses and brands to connect with a vast network of influencers across various social media channels, including Instagram, YouTube, TikTok, Facebook, Twitch, blogs, and podcasts. The platform aims to make influencer marketing accessible and cost-effective for smaller businesses, providing them with the tools needed to run successful influencer campaigns without the high costs associated with traditional influencer marketing solutions.
Key Features
Influencer Discovery
Intellifluence features an advanced search tool that allows brands to find relevant influencers based on metrics such as audience demographics, interests, and engagement rates. This tool helps brands identify the most suitable influencers for their campaigns.
Campaign Management
The platform offers robust campaign management tools, enabling brands to create, manage, and track influencer marketing campaigns from start to finish. Brands can set up different types of campaigns (e.g., engagement, content promotion, product reviews) and use pre-selected campaign goals or create custom campaigns tailored to their specific needs.
Automated Workflows and Messaging
Intellifluence streamlines communication between brands and influencers with a centralized messaging system. This allows for bulk messaging, making it easier to manage multiple conversations simultaneously. The platform also organizes message threads into discrete sections, helping users keep track of their interactions and campaign progress.
Content Approval and Performance Analytics
Brands can approve content directly within the platform, ensuring that the content meets their standards before it goes live. The platform also provides performance analytics and campaign reporting tools, allowing brands to track the success of their campaigns and make data-driven decisions.
Payment Processing and Security
Intellifluence includes a secure payment system, allowing brands to pay influencers directly through the platform. This system is backed by “The Intellifluence Promise,” which ensures timely and secure payments, providing peace of mind for both brands and influencers.
Influencer Vetting and Contract Management
The platform offers tools for influencer vetting and contract management, ensuring that brands can confidently collaborate with influencers. Influencers can list their services with flat rates, and brands can book them directly through the platform.
Customizable Templates and Social Media Integration
Intellifluence provides customizable templates to help brands create consistent and effective campaigns. The platform also integrates with various social media channels, making it easy to manage and track campaigns across multiple platforms.
Collaboration Tools and Budget Management
The platform includes collaboration tools that facilitate teamwork between different stakeholders involved in the campaign. Additionally, it offers budget management features, helping brands to keep track of their campaign expenses and stay within their budget.
Ease of Use and Guidance
Intellifluence is designed to be user-friendly, especially for small businesses new to influencer marketing. It offers built-in guidance and a campaign wizard that helps users create campaigns quickly and efficiently.
Pricing
Intellifluence offers a month-to-month subscription model with no long-term commitment. The “Starter” plan, priced at $99 per month, allows one user to run up to three simultaneous campaigns and receive up to 50 applications from influencers per campaign. Brands can also prepay for a year to receive a 20% discount.
