Reputation.com is a comprehensive online reputation management platform designed to help businesses monitor, manage, and improve their online presence across various channels. Here’s an overview of what the product does and its key features:
What Reputation.com Does
Reputation.com is tailored to capture and analyze customer feedback at multiple levels, including brand, location, and individual levels. The platform aims to provide businesses with a holistic understanding of their consumer needs, enabling them to make informed decisions and improve customer satisfaction and brand reputation.Key Features and Functionality
Multi-Level Insights
- The platform allows businesses to gather and analyze customer feedback from multiple sources, including major review sites, industry-specific review sites, custom surveys, business listings, search results, and social media.
Real-Time Reporting and Analytics
- Reputation.com offers real-time dashboards and reports, enabling businesses to proactively respond to consumer feedback. This includes automated real-time insights and recommendations for continuous improvement.
Competitive Benchmarks
- The platform provides competitive analysis, allowing businesses to understand their standing relative to competitors. It offers AI-based recommendations and custom competitive dashboards to keep internal teams aligned.
Unified Views
- Reputation.com consolidates feedback from hundreds of channels into a unified view, giving businesses a comprehensive picture of consumer needs. This helps in making faster, more informed decisions.
Customizable Dashboards
- Businesses can create customized dashboards that display insights in a way that is most relevant to their organization. This fosters business growth by providing insights from multiple levels.
Review Management
- The platform includes robust review management features, such as monitoring reviews across over 130 websites, requesting reviews via multiple channels (website, email, SMS, point-of-service kiosks), and responding to reviews from a centralized dashboard. It also supports bulk responses and AI-powered personalized responses.
Social Media and Business Listings Management
- Reputation.com allows businesses to monitor and publish content to their social media pages, view performance metrics, and audit business listings for accuracy and distribution across high-traffic websites.
Surveys and Feedback Analysis
- The platform enables businesses to build and share surveys, analyze survey responses, and perform text and sentiment analysis using AI and machine learning tools. This includes features like Word Cloud, Sentiment Map, and Operations analysis.
Reputation Score
- Reputation.com provides a comprehensive Reputation Score that shows how a business ranks relative to competitors or other locations. This score can be drilled down into weighted sub-components such as Listings Accuracy, Review Volume, and Average Star Rating.
Mobile App
- The Reputation Mobile App, available for iOS and Android, allows businesses to monitor reviews, survey responses, social presence, and other metrics on the go. It also enables frontline employees to request customer reviews directly from their mobile devices.
Actionable Recommendations
- The platform offers automated recommendations based on real-time insights, helping businesses take proactive steps to improve their brand’s reputation and customer satisfaction.
Integration and Reporting
- Reputation.com integrates with major CRM systems and other customer support desks. It also allows for the creation of custom reports, which can be exported in professional PDF or CSV formats for internal distribution.