Product Overview: Vi by Vi Labs
Vi, developed by Vi Labs, is an advanced Enterprise-AI platform designed to revolutionize the healthcare, pharmaceutical, and wellness sectors by leveraging artificial intelligence (AI) to enhance health outcomes and financial returns.
What Vi Does
Vi’s platform is tailored to help global health enterprises, including Fortune 500 healthcare and pharmaceutical companies, as well as consumer brands and corporate wellness programs. It focuses on improving member acquisition, engagement, and retention, while also increasing operational efficiencies and reducing costs.
Key Features and Functionality
Predictive Analytics and Member Engagement
- Vi Engage, the core product, is a configurable Enterprise-AI SaaS solution that uses predictive analytics to identify potential engagement drop-off and attrition risk. It enables the rapid testing and implementation of optimal digital and human intervention sequences to improve member engagement and retention.
Data-Driven Insights
- The platform utilizes licensed consumer behavioral data, including Social Determinants of Health (SDOH), mobility, search, purchases, media, and more, covering 96% of the US population and over 100 million lives. This data allows for precise, predictive, and personalized acquisition, engagement, and retention strategies throughout the member lifecycle.
Optimized Communications and Media Triggers
- Vi integrates with existing CRM and communication tools to trigger optimized communications and media interactions. This ensures that the right interventions are delivered to the right members at the right time, enhancing health outcomes and member experiences.
Operational Efficiencies and Cost Reduction
- The platform is designed to streamline administrative operations, reduce Customer Acquisition Costs (CPA) by 17%, and decrease attrition by 8.7%. It also increases engagement by 22%, resulting in an average ROI of 4.2X for its clients.
Comprehensive Reporting and Analysis
- Vi Labs releases annual reports, such as ‘The State of AI in Healthcare and Pharma Report’ and ‘The State of AI in Wellness Report’, which provide in-depth analyses of AI’s transformative impact in these sectors. These reports highlight trends, challenges, and opportunities for AI adoption and serve as a navigational guide for health organizations.
Scalability and Global Reach
- With headquarters in New York City and teams in Tel Aviv, Boston, Austin, and Nashville, Vi is well-positioned to serve industry leaders globally, helping them navigate the technological evolution in healthcare and wellness.
In summary, Vi by Vi Labs is a powerful AI-driven platform that enhances health outcomes, improves operational efficiencies, and drives financial returns for health enterprises through predictive analytics, data-driven insights, and optimized member engagement strategies.