What is ViralStat?
ViralStat is a comprehensive social media analytics tool designed to help brands, media agencies, music labels, and multi-channel networks (MCNs) measure and analyze the cross-platform success of social videos and channels. Here’s a detailed overview of what ViralStat does and its key features:
Core Functionality
- Cross-Platform Analytics: ViralStat allows users to track, compare, and analyze social videos and profiles on multiple platforms including YouTube, Facebook, Instagram, and TikTok. This unified solution eliminates the need to use multiple tools, streamlining data management and reporting.
Key Features
- Social Media Monitoring: ViralStat provides real-time monitoring of social media profiles and videos, enabling users to stay updated on the latest trends and performance metrics.
- Competitor Analysis: Users can track and analyze their competitors’ video campaigns, identifying areas for improvement and staying ahead in the market. This feature includes daily or cumulative insights on views, likes, dislikes, comments, and other engagement metrics.
- Influencer Tracking: The tool allows for the tracking of influencers in specific niches, helping users understand how influencers are performing and what content is resonating with their audiences.
- Content Performance Analysis: ViralStat offers detailed statistical analysis of every public profile and video, enabling users to understand what content is performing well and why. This includes metrics such as views, likes, shares, and engagement rates.
- Engagement Metrics and Audience Insights: The tool provides in-depth engagement metrics and audience insights, helping users understand their audience preferences and demographics. Features include sentiment analysis, demographic insights, and geolocation data.
- Smart Folders: Users can create Smart Folders to organize and track individual profiles and brands. These folders can hold up to 250,000 profiles and videos, allowing for comprehensive monitoring and comparison.
- Leaderboards and Trend Analysis: ViralStat generates daily cross-platform leaderboards of the most popular videos, sorted by country, engagement metrics, and other criteria. This helps users identify global video trends and produce content that aligns with current audience preferences.
- Custom Reports and Export Options: The tool allows for the creation of custom reports and the export of data, making it easy to share statistics with team members or clients. Users can also set up email alerts and reports for key events.
- Post Scheduling and Campaign Management: ViralStat includes features for post scheduling and campaign management, helping users manage their content strategy more effectively.
- Historical Data and Benchmarking: Users have access to historical data, enabling them to compare current performance with past metrics. The tool also supports benchmarking against industry standards and competitors.
Pricing and Plans
ViralStat offers various pricing plans to cater to different business needs:
- Free Plan: Basic features with limited profile and video analytics.
- Personal Plan: Full profile and video analytics, power tracking for 25 videos, and other advanced features.
- Professional Plan: Includes all features from the Personal plan plus additional features like bulk import, smart folder campaigns, and full statistics sharing.
Additional Benefits
- Free Trial: ViralStat offers a 14-day free trial, allowing users to test its features before committing to a plan.
- Cross-Platform Compatibility: The tool supports multiple social media platforms, providing a holistic view of social video performance.
- User Support: ViralStat offers customer support to help users get the most out of the tool.
In summary, ViralStat is an all-in-one social media analytics solution that helps users analyze, compare, and optimize their social video content across various platforms, making it an invaluable tool for brands, agencies, and content creators.