Automated Insights - Short Review

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Automated Insights is a pioneering technology company specializing in natural language generation (NLG) software, which transforms complex data into readable, actionable narratives. Here’s an overview of their product and its key features:

What Automated Insights Does

Automated Insights’ flagship product, Wordsmith, is designed to convert structured data into written narratives. This technology enables businesses to automate the creation of various types of content, including reports, articles, and other data-driven documents. This automation is particularly valuable for organizations needing to generate large volumes of content quickly and accurately.

Key Features and Functionality



Natural Language Generation (NLG)

Wordsmith uses advanced NLG algorithms to turn big data into coherent and readable text. This capability is leveraged by prominent organizations such as the Associated Press to automate news story generation from financial data.

High-Volume Content Production

Automated Insights has demonstrated its capability to produce an enormous volume of content. For instance, in 2013, the company generated 300 million pieces of content, exceeding the combined output of all major media companies. By 2014, this number had risen to one billion stories, and in 2016, they produced over 1.5 billion pieces of content.

Automated Reporting and Analytics

The platform automates the creation of reports, dashboards, and visualizations, highlighting essential metrics and Key Performance Indicators (KPIs). This automation minimizes the risk of human error and saves time, allowing businesses to focus on strategic initiatives rather than manual data analysis.

Real-Time Insights

Automated Insights provides real-time updates, ensuring that users receive current insights that reflect the latest data. This is crucial for timely decision-making in rapidly changing environments.

User-Friendly Interface

The platform offers a user-friendly interface where users can explore detailed views of their insights. Features include the ability to copy insights, share reports via email, add insights to a storyboard for future reference, and export reports to PDF for professional distribution. Additionally, users can switch between various chart types and tables to enhance data visualization.

Integration and Scalability

Automated Insights can integrate with various data sources and analytics platforms, making it scalable for different business needs. The technology is designed to democratize data and insights, enabling all users to benefit from data analytics without requiring extensive technical expertise. In summary, Automated Insights’ Wordsmith product is a powerful tool for automating content creation, reporting, and analytics. Its ability to generate high volumes of accurate content, provide real-time insights, and integrate with various data sources makes it an invaluable asset for businesses seeking to streamline their data analysis and decision-making processes.

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