Introduction to BigCommerce
BigCommerce is a leading software-as-a-service (SaaS) eCommerce platform designed to empower merchants of all sizes to build, innovate, and grow their businesses online. Headquartered in Austin, Texas, with offices in San Francisco, Sydney, and London, BigCommerce serves tens of thousands of B2B and B2C companies across 150 countries.
Key Features and Functionality
B2B and D2C eCommerce Capabilities
BigCommerce supports both business-to-business (B2B) and direct-to-consumer (D2C) eCommerce. For B2B businesses, it offers advanced features such as quote management, bulk pricing down to the SKU level, purchase orders, and credit authorization. It also integrates with ERP and PIM systems, providing customer groups and B2B payment solutions to enhance the online shopping experience.
Full-Feature CMS and Page Builder
The platform features a full-feature Content Management System (CMS) that allows users with little to no development experience to manage their website easily. The BigCommerce Page Builder enables the creation and editing of site pages using a drag-and-drop visual editing tool, eliminating the need for coding. This tool facilitates real-time updates and publishing, ensuring the store remains up-to-date.
Omni-Channel Selling
BigCommerce supports omni-channel selling, allowing businesses to manage their online presence across various channels, including eCommerce stores, physical brick-and-mortar stores, and social media platforms like Facebook, Instagram, and Pinterest. The Channel Manager feature centralizes channel management, streamlines omnichannel listing and selling, and improves the storefront experience through technology integrations.
Payment and Inventory Management
The platform offers a wide range of payment options with over 55 pre-integrated payment solutions, including Apple Pay, Amazon Pay, PayPal, and more. This flexibility enhances customer trust and conversions. BigCommerce also provides robust inventory management, allowing merchants to sync inventory across multiple channels, track stock changes, and fulfill orders efficiently. Notably, BigCommerce does not charge any transaction fees for using these payment gateways.
Mobile Optimization and Performance
BigCommerce themes are designed to be mobile-responsive, ensuring an excellent browsing and purchasing experience on mobile devices. The platform also provides unlimited bandwidth, supporting high traffic without downtime, and operates on a High Availability (HA) infrastructure with 99.99% uptime.
Advanced Integrations and Customizations
BigCommerce integrates seamlessly with various third-party tools and platforms, including WordPress, ERP systems, and social media channels. It also supports the creation and management of multiple storefronts, facilitating businesses to handle different brands, customer segments, or regions from a single dashboard. The platform offers high-speed APIs for integrating with systems like ERPs and POS solutions, and it supports headless commerce and composable ecosystems for advanced customizations.
Global Selling and Localization
To facilitate global expansion, BigCommerce offers essential integrations for merchants to reach a broader audience. It supports payments in over 100 currencies and local payment methods, and allows the frontend to be localized in any language through apps and APIs. The platform also integrates with leading marketplaces such as eBay, Amazon, and Google Shopping.
Security and Support
BigCommerce is ISO/IEC 27001:2013 certified and PCI DSS 3.1, Level 1 certified, ensuring high security standards. The platform provides 24/7 technical support along with supplemental services like Account Management, Solution Architecting, and Implementation Project Management. It also offers in-house Catalog Transfer Services and expert assistance for launching and optimizing the store.
Conclusion
In summary, BigCommerce is a comprehensive eCommerce platform that offers a robust set of features and functionalities tailored to meet the needs of both B2B and D2C businesses. Its ease of use, advanced integrations, and scalable infrastructure make it an ideal choice for merchants looking to grow their online presence and enhance their customer experience.