Morningscore is an intuitive, all-in-one SEO tool designed to simplify and enhance search engine optimization for users of all skill levels, particularly small businesses and webmasters.
What Morningscore Does
Morningscore is built to make SEO accessible and engaging. It helps users boost their website’s efficiency by providing a comprehensive set of tools that track, analyze, and improve various aspects of SEO. The platform is known for its user-friendly interface and gamified approach, which motivates users to optimize their SEO strategies through interactive missions and rewards.
Key Features and Functionality
Keyword Tracking and Research
- Morningscore allows daily tracking of keyword ranks and offers an extensive keyword database for effective research. It includes features like keyword suggestions, intelligent keyword recommendations, and the ability to filter out irrelevant keywords. Users can also track both local and global keywords.
Competitor Analysis
- The tool enables users to scan and analyze competitor websites, providing insights into their keywords and SEO strategies. This helps in adjusting and improving one’s own SEO position in search results.
Website Health Monitoring
- Morningscore performs regular website scans to identify and fix technical, basic, and content-related issues. It provides a health score based on these examinations, helping users prioritize their resources efficiently.
Backlink Management
- The tool offers a complete overview of the website’s link profile, tracking new and lost links daily. It helps in building and strengthening the backlink profile, which is crucial for SEO.
SEO Missions and Gamification
- Morningscore introduces a gamified experience through “Guided Missions” that guide users in optimizing their SEO strategy. Users earn XP points for completing missions, which helps in motivating them to work on tasks that have the biggest impact on their SEO.
SEO Reports
- The platform allows users to create comprehensive, customizable SEO reports to monitor and analyze website performance. These reports include metrics such as organic traffic, keyword rankings, and backlink profiles. Additionally, Morningscore calculates the financial value of SEO activities, providing a clear estimate of ROI.
Website Scanner
- Users can scan any website to check which keywords and links contribute to its rankings. This feature helps in adapting and improving one’s own SEO strategy.
Morningscore Metric
- This unique metric calculates the monthly clicks from Google to your website, multiplied by the price you would pay for these clicks in Google AdWords. It provides a clear business-focused value, helping users understand the financial impact of their organic traffic compared to paid traffic.
Additional Features
- Local and Global SEO: Morningscore supports both local and global keyword search and tracking.
- On-Page SEO: The tool helps in optimizing content, internal linking, and image optimization.
- Mobile SEO: Ensures that the website is optimized for mobile devices.
- Custom Dashboards and White Label Reports: Users can create customized dashboards and reports, which are particularly useful for SEO managers, consultants, and agencies.
Pricing and Plans
Morningscore offers various pricing plans to cater to different needs, including Lite, Business, Pro, and Premium plans, each with varying limits on keywords, websites, and users. There is also a 14-day free trial that provides full access to all features.