AI Powered Virtual Fitting Room Workflow for Enhanced Customer Experience

Virtual Fitting Room Assistant Workflow

1. Customer Engagement

1.1 Initial Interaction

The customer initiates interaction through the retail website or mobile app.

1.2 AI Chatbot Introduction

An AI-driven chatbot, such as Zendesk Chat or LivePerson, greets the customer and offers assistance with virtual fitting options.

2. Customer Profile Creation

2.1 Data Collection

The AI system prompts the customer to input personal information, including size, style preferences, and body measurements.

2.2 Profile Analysis

Using tools like Fit3D or 3DLOOK, the AI analyzes the data to create a personalized fitting profile.

3. Virtual Fitting Room Experience

3.1 Product Selection

The customer browses the catalog, aided by AI recommendations based on previous purchases and preferences.

3.2 Virtual Try-On

Customers utilize augmented reality (AR) tools, such as Zeekit or Fashmates, to virtually try on selected items.

3.3 Feedback Collection

The AI system prompts customers for feedback on fit and style, enhancing future recommendations.

4. Purchase Decision

4.1 Cart Management

AI tools like Shopify’s AI manage the customer’s cart, suggesting complementary items based on their selections.

4.2 Checkout Process

The AI assistant guides the customer through the checkout process, ensuring a seamless transaction experience.

5. Post-Purchase Support

5.1 Order Confirmation

The AI system sends an order confirmation via email or SMS, providing tracking information.

5.2 Follow-Up Interaction

After delivery, the AI chatbot checks in with the customer to gather feedback on the fitting room experience and product satisfaction.

6. Continuous Improvement

6.1 Data Analysis

AI tools analyze customer feedback and purchase patterns to continuously improve the virtual fitting room experience.

6.2 Update Recommendations

The system updates its algorithms to enhance future customer interactions and product suggestions.