Automated Game Trailer Copy with AI Workflow Integration

Automated Marketing Copy for Game Trailers

1. Initial Concept Development

1.1 Define Target Audience

Identify the demographic and psychographic characteristics of the intended audience for the game.

1.2 Game Overview Creation

Summarize the game’s key features, storyline, and unique selling points.

2. AI Tool Selection

2.1 Research AI Writing Tools

Evaluate various AI writing tools that specialize in marketing copy, such as:

• Jasper AI – for generating engaging and persuasive text.
• Copy.ai – for brainstorming and drafting marketing copy.
• Writesonic – for creating ad copy and promotional content.

2.2 Choose Appropriate Tools

Select the tools that best suit the project’s requirements based on features, pricing, and user reviews.

3. Content Generation

3.1 Input Game Data into AI Tools

Provide the selected AI tool with the game overview and key features as input parameters.

3.2 Generate Draft Copy

Utilize AI tools to produce initial drafts of marketing copy, including:

• Taglines
• Short descriptions
• Call-to-action phrases

4. Review and Edit

4.1 Collaborate with Team

Share the generated copy with the marketing team for feedback and suggestions.

4.2 Refine Copy

Incorporate feedback and make necessary adjustments to enhance clarity and impact.

5. Finalization and Approval

5.1 Prepare Final Draft

Create a polished version of the marketing copy ready for distribution.

5.2 Obtain Stakeholder Approval

Present the final draft to stakeholders for approval before publication.

6. Distribution

6.1 Publish Marketing Copy

Distribute the approved marketing copy across various platforms, such as:

• Social Media
• Game Trailers
• Email Newsletters

6.2 Monitor Engagement

Utilize analytics tools to track the performance of the marketing copy and adjust strategies as necessary.

7. Continuous Improvement

7.1 Gather Feedback

Collect data on audience engagement and feedback for future campaigns.

7.2 Iterate on AI Tools

Regularly evaluate the effectiveness of AI tools used and explore new technologies to enhance the marketing copy creation process.