Qumu Enterprise Video Engagement Platform Overview
Qumu is a comprehensive enterprise video management solution designed to enhance video engagement, streamline internal and external communications, and optimize content distribution across various industries, including financial services, insurance, and more.
Key Objectives
- Improve Customer Engagement: Qumu helps organizations engage customers more effectively through personalized, interactive video experiences.
- Streamline Internal Communication: The platform facilitates seamless communication among employees, executives, and teams, regardless of their location.
- Enhance Training and Education: Qumu supports efficient training, onboarding, and educational programs with centralized and accessible video content.
- Ensure Security and Compliance: The platform adheres to stringent security standards and regulatory requirements, protecting sensitive data and ensuring compliance.
Key Features and Functionality
Video Management and Distribution
- Centralized Video Portals: Qumu allows organizations to centralize all their videos in customized Viewer Portals, making it easy for audiences to access relevant information through smart searches.
- Live and On-Demand Streaming: The platform supports the broadcast of live and recorded video content to large audiences, ensuring secure delivery and optimized performance across various networks and devices.
Interactive and Engaging Videos
- Interactive Features: Qumu enables the creation of engaging videos with features such as subtitles, chapters, calls-to-action (CTAs), quizzes, and more. Videos can be captured from desktop webcams, studio encoders, or video teleconferences.
Security and Compliance
- Secure Content Management: The platform provides robust security measures, including access control, authentication, and the ability to set viewing authorities for different groups. It complies with industry regulations such as HIPAA and the Gramm-Leach-Bliley Act.
Analytics and Insights
- Real-Time Analytics: Qumu offers advanced analytics capabilities to gain insights into video performance and viewer engagement. This includes real-time network and viewer data, helping organizations make informed decisions about their video content.
Intelligent Delivery and Transcoding
- Intelligent Ingest and Transcoding: The Qumu EVaaS platform automates video transcoding, creates thumbnails, indexes videos for search, and routes video assets based on customizable distribution rules. The Pathfinder and eCDN Qumu Pathfinder Edge ensure network-friendly, intelligent delivery of videos, minimizing network traffic impact.
Collaboration and Training
- Integration with LMS: Qumu can be integrated with Learning Management Systems (LMS) to enhance training efficiency. It supports video distribution for employee training, sales training, and the dissemination of manuals and operating instructions.
- Employee Onboarding and Collaboration: The platform facilitates employee onboarding, team collaboration, and executive communications through live streaming and video distribution tools.
Additional Features
- Speech Search and Transcription: Qumu includes a speech search function that allows users to search for videos by voice, and it provides transcripts of video files in multiple languages.
- Optimal Video Distribution: The platform uses adaptive bit rate technology to deliver videos in the optimal format and bit rate, reducing the load on internet traffic and ensuring smooth playback on various devices.
Benefits for Organizations
- Boost Efficiency: Accelerate onboarding and training processes with comprehensive and centralized video content.
- Enhance Collaboration: Improve employee collaboration and expand brand reach through live streaming and video distribution tools.
- Improve Customer Engagement: Personalized, interactive video experiences enhance customer satisfaction and engagement.
- Ensure Compliance: Adhere to industry regulations and protect sensitive data with robust security features.
Overall, Qumu’s Enterprise Video Engagement Platform is a powerful tool for organizations seeking to leverage video to enhance communication, training, and customer engagement while ensuring the highest standards of security and compliance.