Social Searcher is a comprehensive, cloud-based social media monitoring and analysis tool designed to help businesses, marketers, and other professionals track and manage their online presence across various social media and web platforms.
Key Functionality
- Real-Time Monitoring: Social Searcher allows users to monitor mentions of specific keywords, hashtags, brands, products, or services in real-time. This includes tracking conversations, trends, and sentiments on popular social networks such as Twitter, Facebook, Instagram, YouTube, Reddit, and more.
Key Features
- Advanced Filtering: The tool offers advanced filtering options that enable users to refine searches based on parameters like location, language, date, and social media platform. This helps in narrowing down results to focus on the most relevant content.
- Sentiment Analysis: Social Searcher provides sentiment analysis capabilities, allowing users to analyze customer feedback as positive, negative, or neutral. This helps businesses understand audience sentiment and make informed decisions.
- Analytics and Reporting: The platform generates social analytics reports and allows users to measure the reach and engagement of their content and social media strategies. This includes tracking audience behavior and engagement patterns.
- Influencer Identification: Social Searcher helps identify and monitor influencers, providing details such as user descriptions, icons, influencer metrics, and links to other profiles. This is valuable for managing online reputation and engaging with key influencers.
- Email Alerts and Notifications: Users can set up email alerts for new mentions, ensuring timely responses to online activity. Multiple recipients can be involved for collaborative reputation management.
- Data Export and API Access: The tool allows users to export search results in CSV format and access data programmatically via an API, enabling integration with internal tools. However, API access is restricted to premium subscribers.
- Historical Data Management: Social Searcher enables the management of historical data for brand monitoring, though substantial access to this feature is limited to paid plans.
Plans and Pricing
Social Searcher offers various plans to cater to different needs:- Free Plan: Allows 100 searches per day and 1 email alert.
- Standard Plan: $9.99/month, includes 400 searches per day, 5 email alerts, and monitoring capabilities for Twitter.
- Professional Plan: $21.99/month, includes 800 searches per day, 10 email alerts, and monitoring capabilities for Twitter, Facebook, Instagram, and LinkedIn.