Product Overview of SLI Systems
SLI Systems is a comprehensive e-commerce solution designed to enhance the online shopping experience, drive sales, and increase customer satisfaction for retailers. Here’s a detailed look at what the product does and its key features.
What SLI Systems Does
SLI Systems connects shoppers with the products they are most likely to buy, leveraging advanced machine learning and patented technologies. The platform is built to accelerate e-commerce growth by improving product discovery, increasing conversion rates, and enhancing overall user experience. It operates under a Software as a Service (SaaS) model, making it scalable and reliable for a wide range of e-commerce businesses.
Key Features and Functionality
Search and Navigation
- SLI Learning Search: This advanced site search solution uses machine learning to learn from visitors’ search activity and clickthroughs, delivering the most relevant results. It integrates non-product information such as user ratings, reviews, and social content to enhance the user experience.
- SLI Learning Navigation: This feature builds dynamic site navigation that lists products in order of popularity under relevant sections, ensuring a consistent experience with site search.
Personalization and Recommendations
- SLI Learning Recommendations: Displays highly relevant product recommendations in various areas of the site, providing valuable cross-sell and up-sell opportunities based on SLI’s learning technology.
- SLI ESP (E-commerce Search Personalization): A cloud-based personalization software that learns and predicts which products consumers are most likely to buy, personalizing search results and product recommendations to increase conversion rates, items per purchaser, and revenue per purchaser.
SEO and Content Optimization
- SLI Site Champion: Creates optimized landing pages based on keywords used by site search visitors, which are indexed and ranked by search engines like Google, Bing, and Yahoo!, enhancing SEO efforts.
- SLI Dynamic Product Banners: Automatically generates banners showing related products to visitors arriving from internet searches, reducing bounce rates and providing additional shopping options.
Analytics and Optimization
- SLI Merchandising & Reporting Console: Allows retailers to plan, execute, tune, and measure various e-commerce campaigns. It includes rules-based merchandising controls and detailed reports on shopper behavior, trending keyword searches, and other key metrics.
- SLI Conversion Optimiser: An A/B and multivariate testing service that helps determine the most effective design layout and search features for the site.
Mobile and Voice Search
- SLI Mobile: Adapts SLI solutions for mobile sites, making it easy for visitors to find and buy products from their smartphones and other mobile devices.
- SLI Rich Auto Complete: Speeds up the shopping process by automatically presenting relevant products, images, and other information as soon as visitors start typing into the search box.
Additional Features
- Content Search: Includes voice search and image search capabilities to cater to diverse user preferences.
- Behavioral Targeting: Uses customer insights and real-time reporting to target shoppers with relevant content and recommendations.
- Inventory Management: Helps manage product inventory effectively, ensuring that the right products are always available to shoppers.
- Multi-Language Support: Supports operations in multiple languages, making it suitable for international e-commerce retailers.
Benefits and Impact
SLI Systems has been proven to increase conversion rates, boost average order values, and enhance customer satisfaction. Case studies show significant improvements for clients such as Boden (1.8x higher conversion rate), Lakeshore Learning (25% increase in online sales), and e.l.f. Cosmetics (21% higher per-visit value).
In summary, SLI Systems is a robust e-commerce platform that leverages advanced technologies to improve every aspect of the online shopping experience, from search and navigation to personalization and SEO, ultimately driving sales growth and customer loyalty.