
Mode Analytics - Detailed Review
App Tools

Mode Analytics - Product Overview
Mode Analytics Overview
Mode Analytics is a modern business intelligence platform that simplifies the process of working with data, making it accessible and actionable for various users within an organization.
Primary Function
Mode Analytics is primarily used for data visualization, reporting, and advanced analytics. It helps teams to extract insights from their data, create compelling reports and dashboards, and share these insights across the organization. The platform integrates data teams with business teams to drive business outcomes by pulling strategy from data and applying it to business decisions.
Target Audience
The main target audience for Mode Analytics includes:
- Data Analysts and Data Scientists: Mode was built “for analysts by analysts” and is particularly popular with these professionals.
- Developers: They can leverage the SQL, Python, and R frameworks offered by Mode.
- Content Creators: These users can embed insights on the web.
- Business Users: While these users may not have extensive technical skills, they can still work effectively with the platform, although more advanced capabilities may require additional technical knowledge.
Key Features
Mode Analytics offers several key features that make it a versatile and powerful tool:
- Collaborative Environment: It provides easy analytics collaboration and external sharing options, allowing teams to work together seamlessly.
- SQL, Python, and R Support: Users can write SQL queries, perform advanced statistical analyses using R and Python, and create visualizations without needing extensive SQL knowledge.
- Data Connectivity: Mode connects to over 15 major databases, including Amazon Athena, Amazon Redshift, and Google BigQuery.
- Advanced Analytics: The platform supports predictive and prescriptive analytics alongside descriptive reporting, enabling features like forecasting revenue, predicting customer churn, and sentiment analysis.
- Visual Analytics: Users can create intuitive visualizations, charts, and graphs to communicate insights effectively.
- Automation and Scheduling: Mode allows for automation scheduling and webhook automation capabilities, making it easier to distribute reports and insights regularly.
- User-Friendly Interface: The platform is self-service, easy to set up, and use, with a wide range of learning resources available.
Conclusion
Overall, Mode Analytics is a comprehensive platform that fosters company-wide collaboration and helps organizations make data-driven decisions efficiently.

Mode Analytics - User Interface and Experience
Mode Analytics Overview
Mode Analytics offers a user-friendly and intuitive interface that simplifies the process of data analysis and reporting, making it accessible to a wide range of users.User Interface
The user interface of Mode Analytics is designed to be collaborative and easy to use. Here are some key features:SQL Editor
SQL Editor: Mode provides a shared online SQL editor that is simple and intuitive, offering auto-complete suggestions and access to previous queries. This editor is flexible and streamlines the workflow without adding extra complexity.Notebooks
Notebooks: Users can transition seamlessly from SQL queries to notebooks where they can perform advanced analysis using Python or R. The notebooks come with built-in documentation and shortcuts, making them easy to use.Visualization Builder
Visualization Builder: The platform includes a drag-and-drop interface for creating interactive charts and graphs. Users can customize visualizations using an HTML editor and adjust colors, fonts, and styles to align with their brand standards.Ease of Use
Mode Analytics is recognized for its ease of use, making it suitable for both beginner analysts and experienced users.No SQL Knowledge Required
No SQL Knowledge Required: While Mode supports SQL, it is not necessary for users to have SQL knowledge to use the platform. It offers self-service capabilities that allow users to explore data without needing to write complex queries.Intuitive Visualizations
Intuitive Visualizations: The platform provides intuitive visualizations and reports that can be easily created and shared. Users can adjust the granularity of reports and explore data at different levels (e.g., daily, monthly, annual) without needing to update SQL queries.Overall User Experience
The overall user experience is enhanced by several features:Collaboration
Collaboration: Mode facilitates collaboration by allowing users to share reports and dashboards easily. It supports both public and private sharing options through Collections, which help keep reports organized by project, department, or data source.Customization
Customization: Reports can be customized with text boxes, multiple themes, and the ability to edit the underlying HTML and CSS for more advanced users. This flexibility ensures that analysts can present their findings in a way that is clear and impactful.Automation and Scheduling
Automation and Scheduling: Mode allows users to schedule queries and reports for regular delivery and set up webhooks for alerts on key metric thresholds, automating many of the routine tasks.Learning Resources
Mode provides a wide range of learning resources, including in-depth SQL and Python tutorials, which help users improve their skills and get the most out of the platform.Conclusion
In summary, Mode Analytics offers a user-friendly interface, ease of use, and a comprehensive set of tools that make data analysis and reporting accessible and efficient for all users.
Mode Analytics - Key Features and Functionality
Mode Analytics Overview
Mode Analytics is a comprehensive and collaborative data platform that integrates various tools and technologies to facilitate data analysis, visualization, and decision-making. Here are the key features and functionalities of Mode Analytics, including its AI-driven components:
Multi-Language Support
Mode Analytics supports multiple programming languages, including SQL, R, and Python. This allows users to perform a wide range of data analysis tasks, from querying and manipulating data with SQL to conducting advanced statistical analyses and predictive modeling with R and Python.
Visual Analytics
The platform offers strong visual analytics capabilities, enabling users to create intuitive and visually appealing dashboards, charts, and graphs. These visualizations help in effectively communicating data insights to both technical and non-technical stakeholders.
Collaboration
Mode Analytics is built with collaboration in mind. It provides an unlimited collaboration space where data analysts, engineers, and scientists can work together seamlessly. Features like report editing with collaborative capabilities and external distribution options make it easy to share insights across teams and organizations.
AI Assist
One of the standout features of Mode Analytics is its AI Assist tool. This tool leverages OpenAI’s GPT API to help analysts write SQL queries more efficiently. AI Assist can generate new SQL code, complete join keys, refine data scope, and write calculations based on user inputs. It integrates natural language into SQL code, making the query-writing process faster and more intuitive. Notably, AI Assist does not use historical queries or data to train its models; it only uses the specific code and metadata provided in the user’s prompt.
Data Integration and Analysis
Mode allows users to connect to various data warehouses and perform complex, ad hoc analysis. It supports the creation of custom reports and the execution of self-service reporting, all within the same platform. This capability ensures that data teams can deliver high-impact analysis quickly and efficiently.
Automation and Scheduling
The platform includes features for automation and scheduling, such as webhook automation capabilities. This allows users to automate repetitive tasks and schedule reports to be generated and distributed at specified intervals, enhancing productivity and reducing manual effort.
Security and Privacy
Mode ensures data security and privacy through its Data Privacy Agreement (DPA) with OpenAI. OpenAI does not retain any data sent by Mode, and the data shared is strictly used for generating context-specific responses. This ensures that user data remains protected and compliant with security standards like SOC2 Type II.
User-Friendly Interface
Mode offers a user-friendly developer interface that supports customization using various programming languages, including HTML, CSS, and JavaScript. This flexibility makes it easier for developers to tailor the platform to their specific needs and integrate it with other tools and systems.
Conclusion
In summary, Mode Analytics combines the power of SQL, R, Python, and visual analytics with AI-driven tools like AI Assist to provide a comprehensive platform for data analysis and collaboration. Its features are designed to streamline the data analysis process, enhance productivity, and ensure secure and efficient data management.

Mode Analytics - Performance and Accuracy
Performance
Mode Analytics is praised for its interactive visualization capabilities, allowing users to create engaging and informative charts, graphs, and dashboards. This feature enhances the ability to visualize data and identify trends and patterns effectively.
The platform’s collaborative environment is another strong aspect, enabling multiple team members to work together in real-time, share insights, and collaborate on projects seamlessly. This collaboration is further enhanced by the integration of SQL and Python, which allows users to leverage their existing skills for advanced data analysis.
Mode Analytics also optimizes the speed at which non-analysts can explore tools and make decisions based on performance indicators. The platform automatically optimizes query performance, ensuring that data exploration and decision-making are not hindered by slow load times.
Accuracy
In terms of accuracy, Mode Analytics facilitates advanced statistical capabilities and machine learning integrations. These features help users uncover hidden patterns and make data-driven decisions with confidence. For instance, companies like DoorDash have used Mode to run complex experiments and analyze results accurately, even in scenarios that require customizing beyond standard A/B testing.
The ability to quickly access raw data is another significant advantage. This feature helped a consumer app identify and resolve a critical issue—a bug causing user drop-offs—by performing advanced analysis directly within the platform.
Limitations and Areas for Improvement
Despite its strengths, Mode Analytics has some areas where it could improve:
Data Preparation Capabilities
Mode Analytics is noted to have limited data preparation capabilities compared to other tools like Alteryx. While it offers basic data transformation functionalities, it may not provide the same level of sophistication in data cleansing and blending.
Pricing Structure
The pricing structure of Mode Analytics can be a limiting factor for some organizations, potentially affecting its adoption and usage.
Query Optimization
To avoid data compute overages, users need to be mindful of query optimization. This involves minimizing the result size of queries, restricting query access, and updating schedules using the Mode API. While Mode provides tools and best practices for this, it requires active management from the users.
Overall, Mode Analytics performs well in terms of interactive visualizations, collaboration, and advanced data analysis. However, it has room for improvement in data preparation and query optimization.

Mode Analytics - Pricing and Plans
Mode Analytics Pricing Structure
Mode Analytics offers a structured pricing structure with three main plans, each catering to different user needs and organizational sizes. Here’s a detailed breakdown of each plan:
Studio Plan
- This plan is free and suitable for individuals or small teams.
- It includes features such as SQL, Python, and R integration, private database connections, and support for up to 5 users.
- The Studio plan provides basic data analysis capabilities, making it an excellent option for those on a budget or with limited requirements.
Business Plan
- This plan builds upon the features of the Studio plan and adds more advanced functionalities.
- Key features include larger data storage and query limits, scheduling options, permission management, sharing via email and Slack, API access, and standard support.
- The Business plan is ideal for businesses looking for advanced data analysis and collaboration tools to optimize their operations and make informed decisions.
Enterprise Plan
- This plan is targeted towards larger organizations with more complex data analysis requirements.
- It includes all the features of the Business plan, plus additional capabilities such as custom data compute, support for visualizing large datasets, advanced identity management and single sign-on (SSO) options, admin-level API access, and premium support.
- The Enterprise plan is designed to help larger businesses unlock the full potential of their data analysis and collaboration efforts.
Pricing Details
- The exact pricing for the Business and Enterprise plans is not publicly disclosed. Interested users need to contact Mode Analytics’ sales team to get personalized quotes based on their specific needs and usage.
- The pricing range for Mode Analytics generally starts at around $6,000 and can go up to $50,000, depending on the plan and the organization’s size and usage.
Free Options
- The Studio plan is available free of charge, making it accessible to users without immediate expenses.
- The Business and Enterprise plans offer a free 14-day trial, allowing users to test the features before committing to a paid plan.
By offering these different pricing plans, Mode Analytics provides flexible options that cater to a wide range of business needs and budget constraints.

Mode Analytics - Integration and Compatibility
Mode Analytics Overview
Mode Analytics is a versatile and collaborative data platform that integrates seamlessly with a variety of tools and platforms, making it a central hub for data teams and business teams alike.
Database Connectivity
Mode Analytics supports connectivity to a wide range of databases, including but not limited to Amazon Redshift, PostgreSQL, MySQL, Snowflake, Microsoft SQL Server, and many others. This is achieved through Java Database Connectivity (JDBC) drivers, which Mode does not create but supports through various versions of the databases.
Data Warehouses and Lakes
Mode Analytics can be integrated with popular data warehouses such as Snowflake, Google BigQuery, Amazon Redshift, and PostgreSQL. This allows users to centralize their data and build dashboards, combining Mode Analytics data with information from other enterprise applications like Jira, Mailchimp, HubSpot, and Zendesk.
ETL Pipelines
To integrate Mode Analytics with data warehouses, users can either manually develop a custom data pipeline using the Mode Analytics API or use a no-code solution like Portable. The no-code approach involves setting up a flow in Portable to replicate data from Mode Analytics to the chosen warehouse, such as Snowflake or Google BigQuery, on a scheduled cadence.
Analytics and Visualization Tools
Mode Analytics data can be combined with other data sources and visualized using tools like Power BI, Tableau, Looker, or Retool. This enables the creation of cross-functional dashboards that provide comprehensive insights across different business functions.
Programming Languages and Libraries
The platform supports SQL, R, and Python, allowing users to perform complex analyses and build custom data apps. Mode integrates with over 60 of the world’s most popular R and Python libraries, making it a powerful tool for advanced analytics.
Collaboration and Sharing
Mode Analytics is known for its intuitive interface and collaboration capabilities. It allows easy sharing of reports and visualizations, both internally and externally. The platform also supports embedding Mode Analytics into other tools, such as Archbee, to enhance documentation with visual elements.
Scalability and Management
Mode is designed to scale with the organization, offering features like identity management, granular access controls, query-level search, and scheduled report runs. It also supports automatic email and Slack updates, embedded analytics, and programmatic APIs, ensuring that it can grow with the needs of the business.
Conclusion
In summary, Mode Analytics integrates well with various databases, data warehouses, and analytics tools, making it a versatile platform for data analysis and collaboration. Its compatibility across different platforms and devices ensures that it can be a central hub for an organization’s analytical work.

Mode Analytics - Customer Support and Resources
Customer Support Options
Email Support
Users can contact the customer support team via email at support@mode.com. The team reviews all emails and responds as soon as possible.
Live Chat
Available for users in Mode’s paid plan Workspaces, live chat allows direct communication with Customer Support Engineers and Analysts during business hours (Monday-Friday, 5am to 6pm Pacific, excluding major US holidays). Responses are typically within an hour during business hours.
Status Page
Mode continuously monitors the status of their site and services. In case of any service interruptions, updates are posted on the status page. If an issue is not listed, users can report it via live chat or email.
Additional Resources
Help Center
The Mode Help Center provides a wealth of information, including FAQs organized by product area. This includes sections on access control, API reference, authentication, connecting to databases, and more. If users cannot find the information they need, they can contact the support team for further assistance.
FAQs
Mode’s FAQ page is categorized to help users quickly find answers to common questions. It covers topics such as troubleshooting, general usage, and specific product features.
SQL and Python Tutorials
Mode offers tutorials and resources to help users improve their skills in SQL and Python, which are essential for data analysis and visualization.
Webinars and eBooks
Mode provides various educational resources, including webinars, eBooks, and whitepapers. These cover topics like AI Assist, data trends, and relationship guides for data professionals.
Visual Explorer Guides and Example Gallery
Users can explore examples of data visualizations and analysis through the Visual Explorer Guides and the Example Gallery. This helps in understanding how to build and customize reports effectively.
Report Themes and Maturity Model
Mode offers customizable report themes and a maturity model to help organizations assess and improve their data practices.
Developer Resources
For developers, Mode provides a fully documented API and other developer tools to make the most out of the platform.
Customer Support Tech Stack
Mode’s customer support team utilizes a sophisticated tech stack to enhance their support capabilities. This includes:
Knowledge Management System
An AI-based system called Guru, which integrates with Intercom to manage customer requests and automate ticket tagging.
Automated Ticket Recap System
A system using Zapier, Intercom Webhooks, and Slack to provide visibility into customer conversations and ensure tickets are not closed without a recap.
Automation Tools
Various tools to streamline the workflow, making it easier to manage and close tickets efficiently.
These resources and support options are designed to ensure that users can get the help they need quickly and effectively, enhancing their overall experience with Mode Analytics.

Mode Analytics - Pros and Cons
Advantages of Mode Analytics
Mode Analytics offers several significant advantages that make it a valuable tool for data teams and businesses:Collaborative Environment
Mode provides a highly collaborative platform where data teams and business teams can work together seamlessly. It integrates SQL, Python, and R capabilities, allowing for unified analytics and easy collaboration among team members.Advanced Analytics Capabilities
Mode supports advanced data analytics, including machine learning and predictive modeling. It allows users to perform complex ad hoc analysis and self-service reporting, all within the same platform. This is particularly beneficial for organizations that need in-depth analytics and predictive insights.AI Integration
The integration of AI agents in Mode Analytics enhances the analysis process significantly. These AI agents can generate intelligent queries, provide automated visualization recommendations, and offer contextual learning support. They learn from company-specific data patterns and naming conventions, improving analysis quality and efficiency over time.Automation and Version Control
Mode offers in-app version control, which is crucial in a collaborative environment. Users can track changes and see who made them. Additionally, reports can be scheduled to run automatically with the latest data, ensuring team members stay updated on the company’s performance.Security and Support
Mode places a strong emphasis on security, which is vital for cloud-based BI tools handling sensitive data. It also provides a range of support options, including in-person and online training, and integrates with tools like Slack for ease of collaboration.Customization and Flexibility
Mode allows for extensive customization using various programming languages such as HTML, CSS, and JavaScript. It supports white label embedded analytics, although there are some limitations in terms of complete rebranding customization.User-Friendly Interface
For teams with some technical background, Mode is relatively easy to use. It offers a user-friendly developer interface and supports multiple data sources, making it easier to manage and analyze data from different databases.Disadvantages of Mode Analytics
While Mode Analytics has many benefits, there are also some notable drawbacks:Pricing and Cost
Mode’s pricing is not transparent, and it can be costly, especially for startups with limited resources. The subscription model requires ongoing financial commitment, which might be a significant burden.Technical Requirements
Mode is not ideal for teams without any development knowledge. The platform requires some technical expertise to use effectively, which can be a barrier for fresh startups or non-technical teams.UI and Performance Issues
Users have reported that the UI can be glitchy, although the Mode team has been working to resolve this issue. Additionally, queries can fail, and dashboards may take a while to refresh, which can be frustrating.Report Organization and Visualization
Organizing reports in Mode can be challenging, and the platform lacks some advanced features like custom triggers and map data visualization. Heatmaps can also be difficult to implement.Data Import and Privacy Concerns
As a cloud-based BI tool, Mode may pose challenges in importing data onto third-party clouds, and there are potential privacy and security concerns related to relying on another business to store and protect sensitive data.Integration and Data Quality
Implementing Mode Analytics AI agents requires careful planning, especially regarding data governance, user adoption, and technical architecture. Ensuring clean, standardized data is crucial for the AI agents to generate accurate insights. By considering these pros and cons, you can make a more informed decision about whether Mode Analytics is the right fit for your organization’s analytics needs.
Mode Analytics - Comparison with Competitors
When Comparing Mode Analytics to Its Competitors
When comparing Mode Analytics to its competitors in the business intelligence and data analytics category, several key points and unique features stand out.
Unique Features of Mode Analytics
Ease of Use and Setup
Ease of Use and Setup: Mode is often praised for its ease of use, ease of administration, and simplicity in setup, making it more accessible to a broader range of users compared to some of its competitors.
Technical Capabilities
Technical Capabilities: Mode offers a high technical ceiling, allowing data teams to perform advanced analysis using tools like an online SQL Editor, and R and Python notebooks. This flexibility is particularly beneficial for teams that need to work with complex data models.
Visual Explorer
Visual Explorer: Mode’s Visual Explorer is a standout feature that enables rapid iteration through visualizations and exploration of large datasets in a code-free environment. It supports various chart types such as pivot tables, combo charts, funnel charts, and more. This feature has earned Mode several industry awards.
Integration and Compatibility
Integration and Compatibility: Mode integrates well with modern data stacks, allowing users to extract maximum value from their existing data infrastructure. It also supports connectors for data warehouses and can run lightning-fast analyses.
Competitors and Alternatives
Tableau
Tableau: Tableau is a well-established player in the business intelligence space but has some limitations compared to Mode. For instance, Tableau requires analysts to leave the platform to work with data models in SQL editors, which can be inconvenient. Mode outperforms Tableau in ease of use, quality of support, and ease of setup. Tableau is strong in connecting to various databases and creating visualizations but may not be as ideal for advanced data analysis as Mode.
Looker
Looker: Looker, acquired by Google in 2020, offers a feature-rich self-service BI tool but is not built for advanced data analysis. It requires knowledge of LookML, Looker’s proprietary language, and does not allow direct raw data import into the platform, which can complicate data preparation. Looker is good for creating interactive dashboards and reports but lacks the advanced analytical capabilities of Mode.
Sourcetable
Sourcetable: Sourcetable is a spreadsheet that syncs with databases and SaaS applications, enabling dynamic workflows with triggers and notifications. While it is useful for building workflows, it does not offer the same level of advanced data analysis and visualization as Mode.
Workstream
Workstream: Workstream is a data knowledge platform that transforms large-scale data into actionable insights. However, it does not match Mode’s ease of use and advanced analytical features.
Palantir
Palantir: Palantir is an analytical software company that provides tools for integrating and analyzing data. While it is powerful, it is generally more complex and less user-friendly compared to Mode.
Clear Analytics
Clear Analytics: Clear Analytics offers self-service data analytics solutions but does not have the same level of technical capabilities or ease of use as Mode.
Point Sigma
Point Sigma: Point Sigma offers an AI-driven analytics platform that autonomously discovers insights in data. While it is strong in business intelligence, it may not offer the same breadth of features and ease of use as Mode.
Conclusion
Mode Analytics stands out due to its ease of use, advanced technical capabilities, and powerful visualization tools. While competitors like Tableau, Looker, and others have their strengths, Mode’s overall package makes it a compelling choice for data teams looking for a user-friendly yet powerful analytics platform. If you are seeking alternatives, each of the mentioned competitors has unique features that might align better with specific needs, but Mode’s balance of ease and technical capability makes it a strong contender in the business intelligence space.

Mode Analytics - Frequently Asked Questions
What are the different pricing plans offered by Mode Analytics?
Mode Analytics offers three primary pricing plans: Studio, Business (or Pro in some sources), and Enterprise. The Studio plan is free and suitable for individuals or small teams, providing basic data analysis capabilities. The Business plan adds advanced features such as larger data storage, scheduling options, and standard support. The Enterprise plan is targeted at larger organizations and includes additional capabilities like custom data compute, advanced identity management, and premium support.
What features are included in the free Studio plan?
The Studio plan is free forever and includes features like SQL, Python, and R integration, private database connections, and support for up to 5 users. It allows users to perform basic data analysis and build dashboards, making it ideal for individuals or small teams on a budget.
How does the Business plan differ from the Studio plan?
The Business plan builds upon the features of the Studio plan and adds more advanced functionalities. These include larger data storage and query limits, scheduling options, permission management, sharing via email and Slack, API access, and standard support. This plan is designed for businesses looking for more comprehensive data analysis and collaboration tools.
What advanced features are available in the Enterprise plan?
The Enterprise plan includes all the features of the Business plan plus additional capabilities such as custom data compute, support for visualizing large datasets, advanced identity management and single sign-on (SSO) options, admin-level API access, and premium support. This plan is tailored for larger organizations with complex data analysis requirements.
Can I negotiate for a better pricing deal with Mode Analytics?
Yes, negotiating for a better pricing deal is possible, especially for large enterprises with substantial usage needs. It is recommended to research industry standards, compare Mode Analytics pricing with its competitors, and ensure you are only paying for the features your team actually uses. This can help you secure a more favorable agreement.
How does Mode Analytics support data analysis and visualization?
Mode Analytics provides a range of tools for data analysis and visualization, including a shared online SQL editor, notebooks for advanced analysis using Python or R, and a visualization builder. Users can create custom data visualizations, schedule reports for regular delivery, and set up webhooks for alerts. The platform also integrates AI agents to automate query generation, visualization recommendations, and other analytical tasks.
Does Mode Analytics offer integration with other tools and platforms?
Yes, Mode Analytics supports integration with various tools and platforms. This includes Slack integration for sharing reports, API access for custom applications, and connections to multiple databases. Additionally, it integrates with tools like dbt for data freshness and Looker for semantic layer integration.
What kind of support does Mode Analytics offer?
Mode Analytics offers different levels of support depending on the pricing plan. The Studio plan has basic support, while the Business plan includes standard support. The Enterprise plan provides premium support, which includes more comprehensive and priority assistance.
How does Mode Analytics handle security and access control?
Mode Analytics includes several security and access control features, particularly in the Enterprise plan. These features include advanced identity management, single sign-on (SSO) options, and admin-level API access. The platform also supports permission management to ensure that data access is controlled and secure.
Can Mode Analytics be used for predictive modeling and machine learning?
Yes, Mode Analytics supports predictive modeling and machine learning through its integration with Python and R. The platform’s AI agents can also assist in suggesting relevant variables, identifying potential data quality issues, and validating model assumptions, making advanced analytics more accessible to teams of varying expertise levels.
What are the requirements for implementing Mode Analytics AI agents effectively?
Implementing Mode Analytics AI agents requires clean, standardized data to generate accurate insights. Organizations need to ensure data quality, address issues like inconsistent data formats and missing values, and consider factors such as data governance, user adoption, and technical architecture.
