
Heyday - Detailed Review
Customer Service Tools

Heyday - Product Overview
Overview of Heyday
Heyday, a conversational AI platform acquired by Hootsuite in 2021 for CA $60 million, is focused on customer service tools and AI-driven products. Here’s a brief overview of its primary function, target audience, and key features:
Primary Function
Heyday is an AI-powered customer messaging platform that enables brands to deliver personalized customer experiences through one-on-one conversations. It integrates seamlessly with e-commerce platforms, allowing brands to manage customer interactions efficiently and provide real-time support.
Target Audience
Heyday’s target audience includes brands and organizations looking to enhance their customer service and sales processes through social media and messaging platforms. This typically involves marketing, sales, and support teams of various industries, such as retail, e-commerce, and consumer goods. Brands like Lacoste, Decathlon, Cirque du Soleil, Danone, Rudsak, and Jack & Jones (Bestseller) are among its clients.
Key Features
Conversational AI
Heyday uses AI to automate customer interactions, providing personalized responses and product recommendations in real-time.
Integration with E-commerce Platforms
It works seamlessly with leading e-commerce platforms to streamline customer service and sales processes.
Multi-Channel Support
Heyday supports all major messaging platforms, allowing customers to interact with brands on their preferred channels.
Automation of FAQs
The platform automates answers to high-volume FAQs, freeing up human resources for more complex and personalized interactions.
Live Video Consults and In-Store Appointments
Heyday facilitates live video consultations and in-store appointments, enhancing the customer experience.
Unified Inbox
It provides a single inbox to manage all customer interactions, making it easier for teams to handle customer service efficiently.

Heyday - User Interface and Experience
User Interface
The user interface of Heyday, integrated into Hootsuite’s platform, is characterized by its simplicity and intuitiveness, making it easy for users to manage customer interactions efficiently.Ease of Use
Heyday is praised for its user-friendly interface. Users have noted that it is “very easy and intuitive to use” with a “very nice user interface with minimal sleek features.” This ease of use allows teams to quickly adapt and start using the platform without extensive training, which is a significant advantage, especially for those who are not tech-savvy.Key Features
Messaging Platform Integration
Heyday connects with major messaging platforms such as Facebook Messenger, Instagram, and Google My Business, allowing customers to contact businesses on their preferred channels.Automated Responses
The platform includes a bot that can automatically reply to high-volume FAQs, freeing up human agents to focus on more complex and delicate customer interactions.Unified Inbox
It features a unified inbox where all customer messages can be managed in one place, simplifying the engagement process and reducing clutter.User Experience
The overall user experience is highly positive. Users appreciate the ability to set up FAQs and automate responses, which significantly improves efficiency and customer satisfaction. For instance, one reviewer mentioned that Heyday helped their team answer customer questions better than before, leading to a huge impact on customer satisfaction. The platform also supports features like live video consults and in-store appointments, which can enhance the customer experience by providing more personalized and interactive support.Customer Support
Heyday is also commended for its excellent customer support. Users have praised the Heyday team for being patient, kind, and highly responsive during the implementation and ongoing use of the platform.Conclusion
In summary, Heyday’s user interface is streamlined, easy to use, and highly effective in managing customer service interactions across various social media channels, making it a valuable tool for enhancing customer experience.
Heyday - Key Features and Functionality
Heyday Overview
Heyday, a component of Hootsuite’s customer service tools, is a sophisticated AI-driven customer messaging platform that enhances customer experiences through several key features.
Conversational AI and Automated Support
Heyday employs a conversational AI chatbot that acts as the first line of support, available 24/7 to welcome consumers and answer repetitive inquiries. This AI automates the most frequently asked questions (FAQs), ensuring that only conversations requiring a human touch are routed to the support team. This automation reduces the workload on human support teams, allowing them to focus on more complex and higher-value customer interactions.
Triage and Escalation
The chatbot triages customer requests, automatically handling simple queries and escalating more complex issues to human support agents. This ensures that customers receive timely and relevant support, while also optimizing the efficiency of the support team.
Personalized Customer Conversations
Heyday’s AI capabilities enable highly personalized customer conversations. The chatbot can deliver personalized recommendations to customers, enhancing their experience on e-commerce sites. This personalization is achieved through integrations with popular e-commerce platforms such as Shopify, Magento, Salesforce, and PrestaShop.
Integration with E-commerce Platforms
Heyday integrates seamlessly with various e-commerce platforms, allowing businesses to create shopping carts directly inside the chat. This feature streamlines the purchasing process and enhances the overall customer experience.
Unified Team Inbox
Heyday provides a unified team inbox where customer service agents can collaborate to deliver a superior customer experience. This centralized inbox helps in managing all customer conversations efficiently, ensuring that no customer query goes unaddressed.
AI-Recommended Quick Replies
The platform offers AI-recommended quick replies and templates, which help customer service agents respond quickly and efficiently. This feature saves time and boosts the efficiency of the support team.
Customer Insights and CRM Integration
Heyday gathers valuable customer insights and integrates them into the CRM system. This integration enriches the customer data, allowing businesses to make more informed decisions and provide better customer service.
Real-Time Notifications and Retargeting
The platform allows businesses to retarget customers with highly personalized notifications, such as order tracking updates, product upsells, and customer satisfaction surveys. Customizable agent notifications ensure that support teams never miss a critical interaction.
Advanced Analytics and Reporting
Heyday provides scheduled reports and alerts, helping businesses monitor brand sentiment, detect peaks in trends, and predict future trends. This advanced analytics capability ensures that businesses can make data-driven decisions to improve their customer service and overall customer experience.
Conclusion
By integrating these features, Heyday leverages AI to deliver exceptional customer experiences at scale, ensuring that businesses can manage a multitude of daily interactions efficiently and effectively.

Heyday - Performance and Accuracy
Performance
Heyday is highly effective in automating a significant portion of customer service tasks. Here are some key performance highlights:Automation of FAQs
Heyday can automate up to 80% of frequently asked questions, providing personalized customer experiences 24/7. This automation helps in managing customer inquiries efficiently and reduces the workload on human support agents.Integration and Accessibility
The tool integrates seamlessly with various platforms and apps, allowing businesses to manage customer conversations across multiple channels. This integration enables businesses to meet customers on their preferred platforms, enhancing customer engagement and sales.User-Friendly Interface
Users have praised Heyday for its user-friendly interface, which makes it easy to manage orders, track stock, and handle delivery dates. The customer feedback module is also highly regarded.Accuracy
In terms of accuracy, Heyday generally performs well, but there are some limitations:Contextual Understanding
Heyday’s AI is trained to understand the intent and context of customer messages, including those with spelling errors. It can handle multiple questions at once and take into account the context of previous messages in the conversation. However, it may not always capture the nuances of emotional or nervous system-level issues, which is where human intervention is necessary.Relevance of Responses
While Heyday’s AI generates accurate and personalized responses, some users have reported instances where the bot’s responses are not always relevant. This can lead to a need for human agents to step in and correct or provide more appropriate responses.Limitations and Areas for Improvement
Despite its strengths, Heyday has a few areas that require improvement:Loading Speed
Some users have mentioned that the tool can be slow in loading pages, which can be frustrating and waste valuable time.Dashboard User-Friendliness
Although the interface is generally user-friendly, some users have suggested that the dashboard could be made more intuitive and easier to navigate.Reporting Capabilities
The reporting features in Heyday are limited, making it difficult for users to extract data into formats like Google Sheets or compare data easily.Contact Management
There have been reports of difficulty in finding contacts within the system, which can hinder the efficiency of customer service operations. In summary, Heyday is a powerful tool for automating and enhancing customer service through AI, but it does have some areas where it can improve, particularly in terms of loading speed, dashboard usability, reporting capabilities, and contact management.
Heyday - Pricing and Plans
HeyDay Entertainment
HeyDay Entertainment offers a membership program with the following details:Rewards Program
- This program is free.
- For every dollar spent, you earn a point. At 100 points, you can open a Mystery Box for a prize valued from $3.99 to $20.
Rewards Plus Program
- This is a paid subscription.
- Benefits include:
- Free bowling during open hours Monday-Thursday.
- Free shoes every day.
- Exclusive access to weekly promotions.
- Members can purchase up to 5 “Buddy Passes” per membership for guests at a discounted rate ($5.99 for kids, $9.99 for adults).
Membership Details
- Memberships do not include free bowling for special events like birthday parties, Triple B Tuesday, field trips, or kids’ camps.
- Memberships are identified by phone number and valid ID.
- Members can cancel after the initial 30-day period.
Heyday Skincare
Heyday Skincare also has a membership program, but it is more focused on skincare services:Membership Terms and Conditions
- Members receive rewards based on the number of facials completed, such as free enhancements or a free facial after a certain number of sessions.
- Facial packages and enhancement packages are available for purchase but are non-refundable and non-transferable.
- Membership payments are automatically charged on the same day each month, with a minimum commitment and a 30-day written notice required for cancellations.
No Free Options or Tiers
There is no indication of free membership options or multiple tiers for Heyday Skincare’s membership program beyond the rewards and packages mentioned.
In summary, the information provided does not align with the request for a specific product category like “Customer Service Tools AI-driven product” as Heyday does not offer such services. Instead, it focuses on entertainment and skincare memberships. If you need information on a different product or service, please provide the correct context or link.

Heyday - Integration and Compatibility
Heyday Overview
Heyday, the AI-driven customer service platform acquired by Hootsuite, integrates seamlessly with a variety of tools and platforms to enhance customer engagement and support. Here are some key points on its integration and compatibility:
Integration with Social Media and Messaging Platforms
Heyday integrates with Instagram Direct Messages and Facebook Messenger, allowing Shopify merchants to manage customer inquiries and provide support directly through these popular social media channels. This integration enables businesses to connect with customers where they are most active, improving response times and customer satisfaction.
Ecommerce Platforms
Heyday is fully compatible with ecommerce platforms, particularly Shopify. This integration allows merchants to handle customer questions, guide customers through purchases, and provide immediate support, all within the Heyday platform. For example, Rose Buddha, a Montreal-based company, saw a 95% customer satisfaction rate after implementing Heyday for Shopify.
Other Software and Services
Heyday also integrates with various other software and services. For instance, it can work with Google Drive, allowing businesses to access and share files seamlessly. However, the specific list of integrations beyond social media and ecommerce platforms is not extensively detailed in the provided sources.
Branded Websites and Apps
The platform integrates with branded websites and apps, as well as product feeds and tracking management systems. This comprehensive integration helps in delivering personalized customer experiences through 1:1 conversations on multiple channels.
Customer Service Automation
Heyday uses generative AI chatbots to automate customer responses. These chatbots can answer multiple questions, take context from previous messages, and even hand over conversations to human teammates when necessary. This automation is integrated within Hootsuite’s social media management tools, allowing for centralized management of public and private interactions across various social media platforms like Instagram, Facebook, LinkedIn, and Twitter.
Compatibility Across Devices
While the primary focus of Heyday is on integrating with digital platforms rather than physical devices, its compatibility is ensured through web-based access. This means that businesses can manage their customer interactions from any device with an internet connection, whether it’s a desktop, tablet, or smartphone.
Conclusion
In summary, Heyday’s integrations are centered around enhancing customer service and sales through social media, messaging platforms, and ecommerce sites, making it a versatile tool for businesses looking to improve their customer engagement and support capabilities.

Heyday - Customer Support and Resources
Contact and General Inquiries
Heyday can be contacted through several channels:
- Telephone: You can reach them at (510) 549-3564.
- Email: For general inquiries, you can email them directly.
- Mailing Address: Heyday, PO Box 9145, Berkeley, CA 94709.
Order Support
For issues related to orders, Heyday directs customers to their distributor, Ingram Publishers Services:
- Email: Contact IndiePubsSupport@ingramcontent.com for questions about delivery times, order issues, or other related problems.
- Website: Orders are fulfilled through the IndiePubs portal, and detailed FAQs about payment methods, returns, and shipment tracking can be found on the IndiePubs FAQ page.
Review Copies and Press Releases
If you are a book reviewer, radio or TV program director, or event coordinator, you can request review copies, press releases, or catalogs by emailing publicity@heydaybooks.com. Make sure to include your name, title, organization, mailing address, and other relevant details.
Desk and Review Copy Policies
For educators who have adopted a Heyday title for course use, desk copies can be requested via email to publicity@heydaybooks.com or by mail to Heyday, Attn: Text Adoptions, PO Box 9145, Berkeley, CA 94709. Include all relevant course information in your request.
Support for Students with Disabilities
Heyday provides books in alternative formats for students with disabilities upon request from an educational institution. Inquiries can be directed to heyday@heydaybooks.com.
Membership and Promotional Codes
For members, promo codes can be applied at checkout for discounts. Questions about promo codes or membership benefits can be sent to sales@heydaybooks.com.
In summary, Heyday offers various channels for customer support, including phone, email, and specific contacts for different types of inquiries, ensuring that customers and other stakeholders can get the help they need efficiently.

Heyday - Pros and Cons
Advantages of Heyday in Customer Service
Heyday, as a next-generation live chat solution, offers several significant advantages in the customer service domain:Automated Customer Support
Heyday’s Conversational AI acts as a first-line, self-serve customer concierge, automating answers to common customer service queries. This AI can handle up to 80% of FAQs, freeing human agents to focus on more complex issues.Efficiency and Productivity
The platform automates routine tasks, allowing customer service agents to be more efficient. It also provides AI-recommended quick replies and templates to boost agent productivity and save time.Personalized Customer Experience
Heyday enables highly personalized customer conversations through its ability to recognize customer intent and provide responses based on past experiences and comparative audiences. This personalization extends across various channels, including messaging, email, and SMS.Seamless Integration
Heyday integrates with various e-commerce platforms like Shopify, Lightspeed, and Magento, as well as CRM tools such as Salesforce. This integration allows for creating shopping carts directly inside the chat and gathering valuable customer insights to enrich the CRM.Multi-Channel Support
The platform supports multiple communication channels, enabling customers to interact with the brand through their preferred method. Heyday can collect information from these channels and recognize patterns and intents, ensuring a consistent customer experience.Sentiment Analysis
Heyday’s AI can detect sentiment in customers’ written text, allowing brands to empathize with customers and provide more empathetic responses.Customizable Notifications
Agents can customize their notifications to ensure they never miss important customer interactions, enhancing the overall responsiveness of the customer service team.Disadvantages of Heyday in Customer Service
While Heyday offers numerous benefits, there are some potential drawbacks to consider:Escalation of Complex Issues
Although Heyday’s AI can handle a significant portion of customer queries, more complex questions still need to be escalated to human agents. This can sometimes lead to delays in resolving these issues.Dependence on AI Accuracy
The effectiveness of Heyday’s AI in understanding customer intent and providing accurate responses is crucial. If the AI misinterprets customer queries, it could lead to frustration and a negative customer experience.Data Privacy Concerns
As with any AI-driven platform, there are data privacy concerns. Heyday collects various types of data, including contact info, user content, and usage data, which may raise privacy issues for some users.Technical Issues
Like any software, Heyday is not immune to technical issues such as push notification problems, which can affect its performance and user experience. In summary, Heyday offers significant advantages in automating and personalizing customer service, but it also comes with some potential drawbacks related to the escalation of complex issues, dependence on AI accuracy, data privacy concerns, and technical issues.
Heyday - Comparison with Competitors
When Comparing Heyday AI
Heyday AI, a conversational AI platform developed by Hootsuite, stands out when compared to other AI-driven customer service tools due to several key features and differences.
Automated Responses and Ticket Triage
Heyday AI excels in automating answers to first-line customer service queries and triaging more complex questions to the right agents. This is similar to Forethought AI, which also automates ticket resolution and routing using advanced AI and machine learning techniques.
Multichannel Support
Heyday AI offers multichannel support, allowing businesses to engage with customers across various platforms such as live chat, social media, and messaging apps. This feature is also present in Yellow.ai and Sprinklr AI, which provide omnichannel support to ensure consistent customer experiences across different communication channels.
E-commerce Integrations
Heyday AI stands out with its powerful e-commerce integrations, enabling the creation of shopping carts directly inside the chat and providing order tracking notifications, product upsells, and customer satisfaction surveys. Tidio also offers strong e-commerce features, including cart recovery, order updates, and customer segmentation, but Heyday’s integration seems more comprehensive in the context of live chat.
AI-Driven Insights and Analytics
Heyday AI provides valuable customer insights to enrich CRM data and offers customizable agent notifications. Similar analytics and reporting capabilities are found in Sprinklr AI and Zendesk AI, which provide in-depth reporting and real-time insights into customer behavior and support team performance.
Customizable Workflows and Chatbots
Heyday AI allows for the creation of templates and AI-recommended quick replies, as well as customizable chatbots. Kodif also offers customizable AI responses and workflows, leveraging OpenAI’s GPT technology to automate customer support tasks. However, Heyday’s integration with a unified team inbox and its availability on any device make it particularly versatile.
Unique Features of Heyday AI
- Unified Team Inbox: Heyday’s intuitive agent hub is available on any device, making it easy to manage customer interactions whether at the desk or on the go.
- Proactive Messaging: Heyday allows for proactive messaging, including order tracking notifications and product upsells, which is a strong feature for e-commerce businesses.
- Integration with CRM: Heyday integrates seamlessly with CRM systems, gathering valuable customer insights to enrich the CRM data.
Potential Alternatives
Forethought AI
For mid-sized to large enterprises, Forethought AI is a strong alternative, focusing on predictive ticket routing and automated ticket resolution. It provides AI-driven insights and customizable workflows, making it suitable for businesses looking to optimize agent productivity.
Yellow.ai
For large enterprises and multinational corporations, Yellow.ai offers a comprehensive conversational AI platform with omnichannel support, voice assistants, and advanced sentiment analysis. It supports over 135 languages, making it ideal for businesses with international customers.
Tidio
For small to medium-sized e-commerce businesses, Tidio is a viable option. It integrates with websites, e-commerce platforms, and social media, providing automated responses to FAQs and multi-channel support. Tidio’s Lyro AI bot is particularly useful for automating customer queries and sales recommendations.
Sprinklr AI
For enterprises managing large-scale customer interactions, Sprinklr AI offers an all-in-one platform that supports engagement across 35 channels. It includes AI-driven sentiment analysis, automated ticket routing, and powerful analytics, making it suitable for businesses needing a centralized hub for customer service.
Each of these tools has unique strengths, and the choice between them will depend on the specific needs and scale of the business.

Heyday - Frequently Asked Questions
Here are some frequently asked questions about Heyday, the conversational AI platform acquired by Hootsuite, along with detailed responses to each:
What is Heyday and how does it integrate with Hootsuite?
Heyday is a conversational AI startup that Hootsuite acquired to enhance its customer service and e-commerce capabilities. This integration allows Hootsuite’s customers to create AI avatars that can respond to customer messages in real-time, providing 24/7 support and personalizing responses to customer inquiries.How does Heyday’s chatbot handle customer requests?
Heyday’s chatbot is designed to triage customer requests by answering repetitive inquiries and automating the most frequently asked questions (FAQs). It functions as the first line of support, handling up to 80% of customer service questions, and escalates more complex or sensitive issues to human support teams.Which platforms does Heyday integrate with?
Heyday integrates with several popular e-commerce platforms and product catalogs, including Shopify, Magento, Salesforce, and PrestaShop. This integration enables seamless communication between customers and brands across various channels.How does Heyday’s AI handle customer interactions?
Heyday’s AI layer recognizes human language and automates common interactions. It can understand the intent and context of customer messages, even those with spelling errors, and provide personalized responses. The AI can also detect sentiment in customers’ written text and handle multiple questions at once.Can Heyday handle different communication channels?
Yes, Heyday allows customers to communicate with brands through various channels such as messaging, email, SMS, Facebook, Google Maps, and more. The platform collects information from these channels and recognizes patterns and intents to provide accurate and relevant responses.How does Heyday support personalized customer experiences?
Heyday’s conversational AI platform focuses on creating a natural and positive experience by offering personalized product recommendations based on the user’s intent, context, and history. It also supports features like live video consults and in-store appointments to enhance the customer experience.How does the chatbot know when to hand over conversations to human agents?
The chatbot is trained to recognize when a conversation requires a human touch. It can identify complex or sensitive issues and escalate these conversations to the support team, providing a summary of the conversation to help agents get up to speed quickly.Can Heyday capture and use customer data for other purposes?
Yes, Heyday’s AI layer captures data from customer interactions which can be integrated into a company’s data strategy. This data helps in understanding customer behavior, boosting sales, and maintaining meaningful customer relationships.How does Heyday support brands in managing their online presence?
Heyday helps brands manage their online presence by providing tools for social listening, community management, and engagement. It allows brands to monitor mentions, reply to public comments, and moderate conversations across various social media platforms.Is Heyday’s chatbot customizable to fit a brand’s standards?
Yes, Heyday’s generative AI chatbot is completely customizable to fit a brand’s standards. It is designed with a restrictive framework and rigorously tested by AI experts to ensure it aligns with the brand’s voice and compliance requirements.
Heyday - Conclusion and Recommendation
Final Assessment of Heyday AI in Customer Service
Heyday AI, integrated within the Hootsuite platform, is a potent tool for enhancing customer service through AI-driven solutions. Here’s a detailed assessment of its benefits and who would most benefit from using it.Key Features
Heyday AI boasts several features that make it an invaluable asset for customer service:- Automated Responses: The chatbot can answer repetitive inquiries and automate FAQs, reducing the workload on human support teams.
- Natural Language Processing: It can interpret user input, including misspelled words and contextual parameters, to provide accurate and personalized responses.
- Multichannel Support: Heyday AI supports multiple channels, including social media, live chat, and e-commerce platforms, ensuring seamless customer interactions across various touchpoints.
- Live Chat Handoff: The system allows for a smooth transition from bot to human support, ensuring complex issues are handled by the right personnel.
- Analytics Dashboard: Provides insights into customer interactions, sentiment analysis, and other key metrics to help optimize customer service strategies.
Benefits
The primary benefits of using Heyday AI include:- Reduced Support Queues: By automating routine inquiries, human support teams can focus on more complex and high-value customer interactions.
- 24/7 Support: The AI chatbot offers round-the-clock support, ensuring customers receive immediate responses to their queries.
- Enhanced Customer Experience: Personalized recommendations and quick responses improve customer satisfaction and engagement.
- Integration with CRM and E-commerce Platforms: Heyday AI integrates with popular platforms like Shopify, Salesforce, and more, making it a versatile tool for various business needs.
Who Would Benefit Most
Heyday AI is particularly beneficial for:- E-commerce Businesses: Retailers can use Heyday AI to deliver exceptional customer experiences, reduce support queues, and enhance sales through personalized recommendations.
- Large Enterprises: Companies with a high volume of customer inquiries can significantly benefit from the automated response and triage capabilities of Heyday AI.
- Customer-Centric Organizations: Any business prioritizing customer service and seeking to improve response times and customer satisfaction will find Heyday AI invaluable.