
Usabilla - Detailed Review
Customer Service Tools

Usabilla - Product Overview
Usabilla Overview
Usabilla is a cloud-based Enterprise Feedback Management Software that plays a crucial role in the Customer Service Tools category, particularly in gathering and analyzing customer feedback.
Primary Function
Usabilla’s primary function is to capture in-the-moment digital feedback from customers across various digital channels, including websites, apps, emails, and more. This helps organizations to gain a deeper insight into their customers’ experiences and preferences.
Target Audience
Usabilla is used by a diverse range of companies, but it is most often utilized by businesses with 1-10 employees and revenues between $1 million and $10 million. The software is popular in industries such as Retail and Automotive, with a significant presence in the United States, Netherlands, and the United Kingdom.
Key Features
Feedback Collection
Usabilla allows users to place a customizable feedback button on their website, enabling customers to provide feedback at any point during their interaction. This feedback can be specific to particular parts of the website, reducing guesswork and improving the efficiency of website improvements.
Analytics and Insights
The software integrates with other analytical tools and provides built-in analytics capabilities. It offers features like sentiment analysis, which categorizes audience opinions as positive or negative, and predictive analysis to forecast customer behavior and emerging trends.
Survey Management
Usabilla helps in gathering information from customers through targeted surveys, capturing both quantitative and qualitative data.
Segmentation
The software allows for the segmentation of audiences based on defined criteria, helping organizations to target specific groups with relevant feedback and improvements.
Integration
Usabilla provides API support and can be integrated with various business systems, including Salesforce, to ensure that customer feedback is actionable and accessible within existing workflows.
By combining these features, Usabilla enables organizations to measure, analyze, and act on customer feedback effectively, leading to improved digital experiences and enhanced customer satisfaction.

Usabilla - User Interface and Experience
Usabilla Overview
Usabilla, as a customer feedback tool within the SurveyMonkey ecosystem, has a user interface that is generally user-friendly and straightforward, particularly for its primary function of collecting feedback.
User Interface
- Usabilla allows businesses to embed feedback buttons and custom-made surveys on websites, emails, and apps. This is done through simple and visible feedback tabs or in-page requests using emojis, thumbs-up/thumbs-down, and star rating scales.
- The platform features a visual feedback option that enables users to provide feedback directly on live web pages or app screens, allowing them to highlight specific elements they are commenting on.
Ease of Use
- The configuration of Usabilla is user-friendly, making it easy for users to set up and start collecting feedback without extensive technical knowledge. However, for more complex tasks such as targeting specific JavaScript event triggers, some technical help may be necessary.
- The analytics dashboard provided by Usabilla is intuitive, allowing users to monitor trends in recurring surveys and track feedback data in real-time context.
Overall User Experience
- Usabilla is praised for its ability to capture in-context, immediate feedback rather than post-experience feedback. This real-time feedback collection helps businesses respond promptly to user concerns.
- However, there are some limitations. Usabilla has been criticized for its lack of compliance with ADA and WCAG 2.1 accessibility standards, which can exclude users with disabilities. Additionally, it lacks features such as video responses or screen recordings, and its customization options for the feedback button’s styling and positioning are basic.
- Despite these limitations, Usabilla is effective for simple feedback needs and continuous feedback collection, making it a viable option for businesses looking to gather immediate and contextual user feedback.
Conclusion
In summary, while Usabilla offers a user-friendly interface and is easy to use for basic feedback collection, it may require additional technical support for more advanced features and has some accessibility and customization limitations.

Usabilla - Key Features and Functionality
Usabilla Overview
Usabilla is a comprehensive Enterprise Feedback Management Software that offers a wide range of features to help businesses gather and analyze user feedback, ultimately enhancing their digital experiences. Here are the main features and how they work:Feedback Button
Usabilla allows you to place a customizable feedback button anywhere on your website. This button enables users to provide feedback at any time, making it easy for them to point out specific parts of the website they want to comment on. This feature eliminates guesswork and helps prioritize website improvements efficiently.Campaigns
You can create detailed, conditional surveys and campaigns that respond and react to users’ answers. These campaigns are contained within a fully customizable feedback widget, ensuring feedback fits naturally into your webpage.In App Feedback
Usabilla supports in-app feedback, allowing you to collect feedback directly from within your mobile or web applications. This helps in gathering feedback in the context where it matters most.Live Chat Integration
Usabilla integrates with live chat tools, enabling real-time interactions with users. This integration helps in addressing user concerns immediately and improving customer satisfaction.Customizable Surveys
You can create customized surveys that fit your specific needs. These surveys can be conditional, meaning they adapt based on the user’s previous responses, ensuring relevant and targeted feedback.Advanced Targeting
Usabilla allows you to target specific user segments with your feedback requests. This advanced targeting ensures that the right users are asked for feedback at the right time, increasing the relevance and quality of the feedback received.Real Time Analytics
The software provides real-time analytics, allowing you to see feedback data as it comes in. This feature helps in making immediate, data-driven decisions to improve the user experience.Dashboard and Reporting
Usabilla offers a comprehensive dashboard where you can view all your feedback data and reports in one place. This centralized view helps in monitoring and analyzing feedback efficiently.User Segmentation
You can segment your users based on various criteria, such as demographics, behavior, or other custom attributes. This segmentation helps in analyzing feedback from different user groups and tailoring improvements accordingly.API Integration
Usabilla supports API integration, allowing you to connect with other analytical tools or services. This integration enables a seamless flow of data and enhances the overall feedback management process.Email Notifications
The software sends email notifications for new feedback, ensuring that you stay updated and can respond promptly to user comments and concerns.Mobile Feedback
Usabilla supports mobile feedback collection, making it easy to gather feedback from users on mobile devices. This feature is crucial for optimizing mobile user experiences.Multi Language Support
The platform offers multi-language support, allowing you to collect feedback from users in their preferred language. This feature is particularly useful for global businesses.Sentiment Analysis
Usabilla includes sentiment analysis, which identifies and categorizes audience opinions as positive or negative. This helps in gauging the overall sentiment of your users and making informed decisions.Heatmaps and Session Replay
The software provides heatmaps and session replay features, which help in visualizing user behavior and understanding how users interact with your website. These tools are invaluable for identifying areas of improvement.NPS (Net Promoter Score) and CSAT (Customer Satisfaction Score)
Usabilla allows you to measure key metrics like NPS and CSAT, giving you a clear picture of customer satisfaction and loyalty. These scores help in evaluating the overall performance of your digital experiences.Custom Branding
You can customize the feedback widget and surveys to match your brand’s identity. This ensures a consistent user experience and maintains your brand’s integrity.AI Integration
While the sources do not explicitly detail how AI is integrated into Usabilla, the presence of advanced features like sentiment analysis and predictive analytics suggests that AI technologies are likely used to analyze and interpret user feedback. These AI-driven analytics help in identifying trends, predicting customer behavior, and providing insights that can drive improvements in the user experience.Conclusion
In summary, Usabilla is a powerful tool that leverages various features to collect, analyze, and act on user feedback, helping businesses to enhance their digital experiences and improve customer satisfaction.
Usabilla - Performance and Accuracy
Evaluating Usabilla in the Customer Service Tools Category
Evaluating the performance and accuracy of Usabilla in the Customer Service Tools category reveals both strengths and significant limitations.
Strengths
User Feedback Collection
Usabilla is praised for its ability to collect continuous feedback and monitor trends through an analytics dashboard. It allows users to provide feedback directly on live web pages or app screens, which is particularly useful for pinpointing specific issues.
Multi-Channel Feedback
The tool can gather feedback across multiple channels, including websites, apps, emails, and more. This helps in getting a comprehensive view of the customer experience.
Ease of Use and Reporting
Users appreciate Usabilla’s ease of use, intuitive feedback collection, and comprehensive reporting features. It provides both an aggregate and granular view of customer experiences, which is beneficial for managing feedback across multiple brands.
Limitations and Areas for Improvement
Accessibility Issues
One of the most critical limitations is Usabilla’s lack of compliance with ADA and WCAG 2.1 standards. The platform is not accessible to assistive technologies such as screen readers, it is not keyboard accessible, and there are extensive color contrast issues. This excludes a significant user group – disabled users – and makes the platform liable to legal challenges.
Limited Feedback Options
Unlike some competitors, Usabilla does not allow video responses or recordings of the user’s screen. This restricts the types of feedback that can be collected.
Technical Limitations
The tool is primarily limited to desktop use and requires some engineering help to target certain JavaScript event triggers. This can be a hindrance for businesses that need more flexible and mobile-friendly solutions.
Exclusivity in User Insights
Usabilla does not gather insights from all user groups, particularly those using assistive technologies. This exclusion can lead to incomplete and biased feedback data.
Accuracy and Engagement
While Usabilla can provide accurate and valuable insights into customer experiences through its feedback collection and analytics features, its inability to include feedback from disabled users significantly compromises the accuracy and completeness of the data. This exclusion can lead to uninformed product and service decisions, as it does not capture the full spectrum of customer experiences.
In summary, Usabilla is a useful tool for gathering and analyzing customer feedback, but its accessibility issues and technical limitations are significant drawbacks that need to be addressed to ensure comprehensive and inclusive customer insights.

Usabilla - Pricing and Plans
Plans and Pricing
Lite Plan
- This plan is designed for small businesses.
- It includes basic features such as feedback buttons, customizable feedback forms, and limited user access.
- The starting price for this plan is around $500 per month for 1 user.
Pro Plan
- Geared towards medium-sized businesses.
- Features include targeted feedback campaigns, in-depth analytics, and integration options with third-party tools.
- This plan is ideal for businesses looking to analyze customer feedback data more comprehensively.
- The cost can range from $5,000 to $10,000 per month for 100 users, depending on the features and customization required.
Enterprise Plan
- Tailored for large businesses with complex needs.
- Includes advanced features such as advanced security controls, dedicated account management, and custom solutions.
- Suitable for enterprises looking for a fully customizable and scalable customer experience management solution.
- The cost can exceed $50,000 per month for 1,000 users or more.
Additional Costs
- Implementation Costs: These vary based on the size of the business and the level of customization required. Small businesses can expect implementation costs starting at around $1,000, while mid-sized businesses may pay between $5,000 and $10,000. Enterprises may face implementation costs exceeding $50,000.
- Customization Costs: These are additional and can range from a few hundred dollars for basic changes to tens of thousands of dollars for extensive customization.
Product-Specific Pricing
- Usabilla also offers pricing based on specific products such as:
- Usabilla for Websites: Based on monthly page views.
- Usabilla for Apps: Based on monthly active users.
- Usabilla for Email: Based on monthly emails sent.
- The price for these can start from $10,000 per year, and you can buy a single product license or the full suite. Additional costs apply for features like Usabilla In-Page, Reporting Services, and Salesforce integration.
Free Options
- Usabilla does not offer a free plan. All plans require a subscription, and the pricing is either monthly or yearly, depending on the chosen plan.

Usabilla - Integration and Compatibility
Usabilla Integrations and Compatibility
Usabilla, a tool for collecting customer feedback, integrates with various other tools and platforms to enhance its functionality and compatibility. Here are some key integration points and compatibility aspects:
Integration with Tealium
Usabilla can be integrated with Tealium, a customer data platform, using remote commands. This integration allows you to trigger native Usabilla functionality within your mobile applications. To set this up, you need the Usabilla app ID and form ID, along with the appropriate Tealium mobile libraries (such as Tealium for Android-Kotlin, Android-Java, or iOS-Swift). The integration can be configured using either a JSON configuration file or through Tealium’s iQ Tag Management system.
Integration with Convert Experiences
Usabilla can be integrated with Convert Experiences, an A/B testing and personalization platform, to import Convert data into Usabilla feedback forms and buttons. This integration involves adding tracking code snippets and sending custom variables such as experiment names and variation names from Convert to Usabilla. This allows for targeted campaigns based on the custom variables received from Convert.
Integration with React Native
For mobile app developers using React Native, there is a bridge available that connects the React Native app to the native Usabilla SDK. This allows loading passive feedback forms and submitting results directly from the React Native app. The integration supports React Native versions with Auto-Linking and provides steps for manual installation for versions without Auto-Linking.
General Compatibility
Usabilla is compatible with a variety of platforms and devices:
- Mobile Apps: It integrates with both Android and iOS apps using the respective SDKs and can be managed through Tealium or directly integrated into the app code.
- Web Applications: Usabilla can be integrated into web pages by adding tracking code snippets, allowing feedback collection directly from websites.
Platform-Specific Requirements
- For iOS, the Usabilla SDK requires Swift and may need a Bridging-Header file if you are using React Native.
- For Android, the integration can be done using either Kotlin or Java, depending on the version of the Tealium library you are using.
Conclusion
In summary, Usabilla offers flexible integration options with various platforms and tools, ensuring it can be used effectively across different devices and applications to collect and manage customer feedback.

Usabilla - Customer Support and Resources
Usabilla Integration in the GetFeedback Suite
Usabilla, now integrated into the GetFeedback Suite by SurveyMonkey, offers several customer support options and additional resources that are crucial for enhancing customer experience and support.
Feedback Collection and Analysis
Usabilla allows businesses to collect feedback at various touchpoints across different digital channels, including websites, chat, SMS, email, and mobile apps. This feedback can be both qualitative and quantitative, enabling companies to capture the voice of their customers and turn insights into actionable steps.
Multi-Channel Feedback
The GetFeedback Suite, which includes Usabilla, provides a multi-channel view of the customer experience. This allows organizations to ask for feedback, analyze the data, and act on critical feedback quickly, ensuring a seamless customer experience across the entire digital journey.
Integration with Other Tools
Usabilla can be integrated with other tools such as Mouseflow, which provides session replays, heatmaps, funnels, and form analytics. These integrations help in gaining a deeper understanding of user behavior and identifying areas for improvement on the website or app.
Actionable Insights
The suite enables teams to analyze customer experience data and get insights into the right hands at the right moments. This facilitates meaningful changes in service of the customers by triggering intelligent events based on customer characteristics and sentiment.
Ease of Implementation
One of the key benefits of Usabilla and the GetFeedback Suite is their ease of implementation. These tools can be fully implemented in days, not months, allowing companies to start making an impact on their customer experience immediately.
Resources for Customer Support Professionals
SurveyMonkey, the parent company of Usabilla, offers a Customer Support Toolkit that includes sample survey templates to help customer support professionals gauge customer satisfaction, identify areas for improvement, and ensure their support teams are equipped to meet customer expectations. This toolkit helps in building a stronger business strategy and ensuring the support team’s happiness and effectiveness.
Conclusion
In summary, Usabilla and the GetFeedback Suite provide comprehensive tools for collecting and analyzing customer feedback, integrating with other analytics tools, and offering resources to support customer support professionals in delivering exceptional customer experiences.

Usabilla - Pros and Cons
Advantages of Usabilla
Usabilla offers several significant advantages that make it a valuable tool in the customer service and customer experience management category:Intuitive Survey Creation
Usabilla allows businesses to easily create, customize, and deploy surveys across various digital channels, including websites, emails, and mobile applications. Its drag-and-drop interface, customizable templates, and real-time survey preview make the process user-friendly even for non-technical users.In-depth Analytics and Reporting
The platform provides comprehensive analytics tools, enabling businesses to track user feedback trends, measure user satisfaction, and make data-driven decisions. Features include visual data dashboards, trend analysis, and customizable reporting.Seamless Integrations
Usabilla integrates smoothly with a wide range of platforms, including CRM systems and web analytics tools. This ensures that feedback flows effortlessly into existing workflows, supporting a cohesive user feedback strategy.Real-Time Feedback and Analytics
Usabilla allows for the collection of real-time feedback, which can be analyzed immediately to identify customer pain points and trends. This real-time context helps businesses respond quickly to customer needs.Advanced Feedback Collection
The platform offers various methods to collect feedback, such as feedback buttons, in-app feedback, live chat integration, and mobile feedback. It also includes visual feedback options, where users can provide feedback directly on live web pages or app screens.Sentiment Analysis and Customer Segmentation
Usabilla includes sentiment analysis to gauge customer sentiment and customer segmentation features to deliver personalized experiences. These tools help in understanding customer emotions and behaviors better.Disadvantages of Usabilla
While Usabilla offers many benefits, there are also some notable drawbacks:Lack of ADA and WCAG 2.1 Compliance
Usabilla has been criticized for its lack of compliance with ADA (Americans with Disabilities Act) and WCAG 2.1 standards, which can exclude disabled users from providing feedback.Limited Mobile and Web App Support
The platform is primarily limited to desktop use and may require technical help to target certain JavaScript event triggers on mobile web or apps.Limited Advanced Features
Compared to some competitors, Usabilla lacks features such as video responses or screen recordings, which can be useful for more detailed customer feedback.Technical Requirements
Some users have noted that Usabilla requires some technical expertise to fully utilize its features, such as targeting specific JavaScript event triggers. By considering these advantages and disadvantages, businesses can make an informed decision about whether Usabilla aligns with their customer feedback and customer experience management needs.
Usabilla - Comparison with Competitors
When comparing Usabilla to other AI-driven customer service tools, several key features and alternatives stand out.
Usabilla’s Unique Features
Usabilla is renowned for its intuitive survey creation and comprehensive analytics. Here are some of its standout features:- Intuitive Survey Creation: Usabilla offers a drag-and-drop interface, customizable templates, and real-time survey previews, making it easy for non-technical users to design and deploy surveys across various digital channels.
- In-depth Analytics and Reporting: It provides visual data dashboards, trend analysis, and customizable reporting features to help businesses track user feedback trends and measure user satisfaction.
- Seamless Integrations: Usabilla integrates with a wide range of platforms, including CRM and web analytics tools, ensuring feedback flows smoothly into existing workflows.
- Advanced Feedback Management: Features include a feedback button, in-app feedback, live chat integration, and sentiment analysis, which help in gathering and analyzing user feedback effectively.
Alternatives and Competitors
Qualaroo
Qualaroo is a strong alternative for its robust survey capabilities, particularly decision-tree based surveys and the ability to implement surveys on specific website areas. However, it might be more complex than what some users need, especially if simplicity and straightforward analytics are a priority.SurveyMonkey
SurveyMonkey is another popular option with extensive survey capabilities, an intuitive interface, and powerful analytics. While it is excellent for capturing and analyzing user feedback, it may not offer an all-in-one solution for product management.UserVoice
UserVoice focuses primarily on user feedback management, allowing product managers to collect, analyze, and respond to user feedback. However, it may lack comprehensive analytics tools compared to Usabilla.FullStory
FullStory offers digital experience analytics, combining quantitative and qualitative data. Its ‘Omnisearch’ feature allows product managers to locate specific user interactions, but it might be more feature-heavy than some teams require.AI-Driven Customer Service Tools
Tidio AI
Tidio AI, with its Lyro bot, offers AI customer service capabilities such as detecting frequently asked questions, automating replies, and recognizing user behavior to make sales recommendations. It also provides intelligent triage and routing of tickets and automatic product recommendations. Tidio AI is more focused on chatbot interactions and automated customer service.Freshdesk Freddy AI
Freshdesk’s Freddy AI includes a dedicated AI agent for 24/7 customer support, real-time sentiment analysis, and intelligent routing of support tickets. It also assists agents with AI-powered insights and can create content for marketing campaigns. Freddy AI is strong in personalizing interactions and managing support requests across multiple channels.Zendesk AI
Zendesk’s AI customer service software offers proactive copilot tools for agents, AI bots for resolving customer issues, and tools for digging into customer sentiment. It integrates with various business tools and supports end-to-end automation solutions. Zendesk AI is particularly strong in automating workflows and improving team productivity.Sprinklr AI
Sprinklr AI provides end-to-end AI customer support with features like intelligent insights, article summaries, and customizable AI bots. It helps in speeding up issue resolution and personalizing interactions. Sprinklr AI also generates content for marketing campaigns and works across various communication channels.Conclusion
Usabilla stands out for its comprehensive feedback management and analytics capabilities, making it a strong choice for businesses seeking to enhance their customer experience through surveys and feedback. However, if your needs lean more towards AI-driven chatbots and automated customer service, alternatives like Tidio AI, Freshdesk Freddy AI, Zendesk AI, or Sprinklr AI might be more suitable. Each of these tools has unique features that cater to different aspects of customer service and feedback management.
Usabilla - Frequently Asked Questions
What is Usabilla and what does it do?
Usabilla is a powerful feedback tool designed to help businesses gather real-time user insights and enhance their customer experience. It allows companies to create, customize, and deploy surveys across various digital channels, such as websites, emails, and mobile applications. Usabilla also provides in-depth analytics and seamless integrations with other tools to help businesses make data-driven decisions.
How does Usabilla facilitate survey creation?
Usabilla offers an intuitive survey creation process with a drag-and-drop interface, customizable templates, and real-time survey previews. This user-friendly approach enables non-technical users to easily design and deploy surveys without needing extensive technical expertise.
What analytics and reporting features does Usabilla offer?
Usabilla provides comprehensive analytics tools, including visual data dashboards, trend analysis, and customizable reporting features. These tools help businesses track user feedback trends, measure user satisfaction, and make informed decisions to improve their customer experience.
Can Usabilla integrate with other platforms and tools?
Yes, Usabilla integrates smoothly with a wide variety of platforms, including CRM systems, web analytics tools, and other third-party applications. It offers API access for custom integrations, plug-and-play connections with CRM platforms, and integration with web analytics tools to ensure feedback flows effortlessly into existing workflows.
What are the pricing plans for Usabilla?
Usabilla offers several pricing plans based on business size and needs. The Lite plan is suitable for small businesses and starts at around $500 per month for one user. The Pro plan, geared towards medium-sized businesses, can cost between $5,000 to $10,000 per month. The Enterprise plan, tailored for large businesses, can cost upwards of $50,000 per month. Implementation and customization costs vary based on the level of customization required.
What advanced features does Usabilla offer for feedback management?
Usabilla includes advanced features such as feedback buttons, in-app feedback, live chat integration, customizable surveys, advanced targeting, real-time analytics, sentiment analysis, heatmaps, session replay, and Net Promoter Score (NPS) and Customer Satisfaction Score (CSAT) tracking. These features help businesses gather and analyze feedback effectively.
How does Usabilla support multi-language and multi-channel feedback?
Usabilla supports multi-language feedback forms, allowing businesses to collect feedback from users in different languages. It also supports feedback collection across multiple channels, including websites, mobile apps, and email campaigns, ensuring that businesses can gather feedback from various touchpoints.
What kind of support and customization does Usabilla offer?
Usabilla provides dedicated account management for Enterprise plan users and offers custom solutions based on business needs. It also allows for extensive customization, including custom branding, user segmentation, and API integrations. Customization costs can range from a few hundred dollars for basic changes to tens of thousands of dollars for extensive customization.
How does Usabilla help in sentiment analysis and trend identification?
Usabilla includes native sentiment analysis and AI-generated feedback summaries to help businesses identify trends and sentiment in user feedback. This feature enables companies to quickly understand customer sentiments and make data-driven decisions to improve their customer experience.
Is Usabilla suitable for small businesses?
While Usabilla is more commonly used by medium-sized and large businesses due to its advanced features and higher pricing, it does offer a Lite plan that is suitable for small businesses. This plan includes basic features such as feedback buttons and customizable feedback forms, making it a viable option for smaller businesses looking to gather customer feedback in a simple and cost-effective way.

Usabilla - Conclusion and Recommendation
Final Assessment of Usabilla
Usabilla is a comprehensive and innovative feedback tool that stands out in the customer service and customer experience management landscape. Here’s a detailed assessment of its features, benefits, and who would benefit most from using it.Key Features
Usabilla offers a range of powerful features that make it an invaluable tool for businesses:- Intuitive Survey Creation: With a drag-and-drop interface, customizable templates, and real-time survey previews, creating and deploying surveys across various digital channels is straightforward and accessible even for non-technical users.
- In-depth Analytics and Reporting: The platform provides advanced analytics, visual data dashboards, trend analysis, and customizable reporting features. These tools help businesses track user feedback trends, measure user satisfaction, and make data-driven decisions.
- Seamless Integrations: Usabilla integrates smoothly with CRM platforms, web analytics tools, and other systems through API access and plug-and-play connections. This ensures that feedback flows effortlessly into existing workflows.
- Targeted Feedback: Features like in-app feedback, targeted feedback prompts, and sentiment analysis allow businesses to collect data at crucial points of the user journey and understand user sentiments effectively.
Benefits
Usabilla’s features translate into several key benefits:- Enhanced User Satisfaction and Engagement: By capturing real-time user insights, businesses can address user concerns promptly, optimize engagement, and drive user-driven innovation in product development.
- Data-Driven Decisions: The advanced analytics and reporting capabilities enable businesses to make informed decisions based on user feedback, leading to improved customer satisfaction and experience.
- Efficient Feedback Management: The platform’s ability to categorize feedback with customizable labels and tags, along with automated data export, streamlines the feedback management process.
Who Would Benefit Most
Usabilla is particularly beneficial for:- Marketing and Product Teams: These teams can leverage Usabilla to gather valuable insights from users, which can be used to inform marketing strategies and product development.
- Enterprises and Mid-Market Businesses: Any business looking to enhance their digital experiences and improve customer satisfaction can benefit from Usabilla’s comprehensive feedback collection and analytics capabilities.
- Startups and SMBs: Smaller businesses can also use Usabilla to gather critical user feedback, which is essential for their growth and customer retention strategies.