Zoho Analytics - Detailed Review
Data Tools
Zoho Analytics - Product Overview
Overview
Zoho Analytics is a modern self-service Business Intelligence (BI) and analytics platform that provides a comprehensive set of tools for data analysis and visualization. Here’s a brief overview of its primary function, target audience, and key features:Primary Function
Zoho Analytics is designed to help businesses analyze their data, create insightful visualizations, and discover hidden insights. It enables users to import data from a wide variety of sources, including files, databases, cloud platforms, and other business applications, to generate reports, charts, and dashboards.
Target Audience
Zoho Analytics is suitable for various types of users, including:
- Spreadsheet users looking to move beyond basic spreadsheet capabilities.
- Custom application and database users needing advanced reporting features.
- Data analysts and data visualization specialists.
- Departments such as Sales, Marketing, Finance, Project Management, and Helpdesk within small and medium businesses.
Key Features
- Data Source: Users can import data from multiple categories, including files, feeds, databases, Zoho apps, and other business applications like CRM, marketing, finance, and more.
- Drag-and-Drop Interface: An intuitive interface allows users to easily create reports, dashboards, and perform ad-hoc exploratory and multivariate analysis.
- Reports and Dashboards: Users can create various reports, charts, and dashboards using different views such as tabular, summary, and pie views. Dashboards help in organizing reports for quick insights into key metrics.
- Auto Analysis and AI-Augmented Analytics: Features like Zia, Zoho’s conversational AI assistant, provide instant insights through auto-analysis and predictive analytics using ML and NLP.
- Collaborative Analytics: Users can collaborate instantly with peers through contextual comment threads and report sharing. The platform also supports low-code/no-code integration for data integration and modeling.
- Security and User Management: Zoho Analytics ensures data security and offers robust user management features, including schedule backups, alerts, and viewer options.
- Integration and Accessibility: It integrates seamlessly with other Zoho applications and offers mobile accessibility, ensuring users can access and analyze data on the go.
- Market Research and Analysis: The platform is also equipped for market research, enabling users to identify target markets, perform competitor analysis, and conduct survey analytics.
Overall, Zoho Analytics is a versatile tool that helps businesses make data-driven decisions by providing a user-friendly and comprehensive analytics solution.
Zoho Analytics - User Interface and Experience
Zoho Analytics Overview
Zoho Analytics offers a user-friendly and intuitive interface that makes it easy for users to analyze and visualize data, even for those without extensive experience in business intelligence tools.
Drag-and-Drop Interface
One of the standout features of Zoho Analytics is its drag-and-drop interface. This feature allows users to create powerful reports, widgets, and charts with ease. Users can drag and drop columns from selected tables, include other tables, apply filters, and create user filters, all through a simple and intuitive process.
Dashboard Customization
The platform provides a simple and interactive way to create dashboards, which serve as an overview of data from different sources. Users can customize dashboards by setting up titles, descriptions, and themes, and by adding text, images, widgets, and user filters. Dashboards also support features like drilling down in charts, viewing underlying data, and exporting settings.
User-Friendly BI
Zoho Analytics is known for its ease of use, even for new users. The interface resembles a spreadsheet, making it comfortable for those familiar with Excel or similar tools. The platform includes a “spreadsheet-like” interface for easy data collection, analysis, and reporting. Additionally, users can ask questions in natural language and get answers using Ask Zia, an AI-powered conversational analytics interface.
Data Visualization and Interaction
Charts and reports in Zoho Analytics are highly interactive, offering features like contextual tooltips, area highlights, legend filters, and drill-down capabilities. This enables dynamic analysis and allows users to explore data in depth.
Data Integration and Collaboration
Zoho Analytics allows seamless integration with a wide range of data sources, including databases, cloud storage, and third-party applications. This enables holistic analysis and insights. The platform also supports secure sharing of reports and dashboards, fostering a collaborative data culture within organizations.
Formula Engine and Query Table
Users can create custom formula columns using a simple click-and-apply method or by constructing SQL SELECT queries in known database SQL dialects. This flexibility in data analysis is a significant advantage, especially for users with SQL knowledge.
Overall User Experience
The overall user experience of Zoho Analytics is highly positive, with users praising its ease of use, intuitive interface, and high level of customization. It is particularly noted for being easy to set up and for its ability to connect multiple data sources quickly. While some users may find it overwhelming if they are new to business intelligence tools, the platform’s user-friendly nature and extensive features make it a valuable tool for businesses looking to gain insights into their data and performance.
Zoho Analytics - Key Features and Functionality
Zoho Analytics Overview
Zoho Analytics, a self-service business intelligence and analytics platform, is enriched with a variety of features that leverage AI to enhance data analysis, visualization, and decision-making. Here are the key features and how they work:
Data Import and Connection
Zoho Analytics allows users to import and connect data from a wide range of sources, including files, feeds, databases, Zoho apps, and other business applications like CRM, marketing, finance, and more. This flexibility enables users to blend data from various sources to create comprehensive reports and dashboards.
Data Preparation
The platform offers a data preparation studio where users can clean, transform, enrich, and catalog their data. AI-driven tools help improve data quality with over 250 transforms, making the data ready for analysis.
Auto Analysis
Zoho Analytics features an Auto Analysis capability that automatically generates reports and dashboards based on the selected data table. This AI-powered feature saves time and effort by creating a folder of auto-generated reports and dashboards.
Query Table
Users can create query tables using SQL select queries to combine data from multiple tables. This feature supports various SQL functions, including logical, aggregate, date, and string functions, and allows users to view dependency details.
AI-Powered Insights – Zia Insights
Zia Insights is an AI engine that provides automated insights in the form of narratives about important trends in the data. This feature helps users identify key trends and anomalies without manual analysis.
Natural Language Querying – Ask Zia
Ask Zia is a conversational AI assistant that allows users to ask questions in natural language and receive answers as reports and widgets. Ask Zia now supports Spanish and French and can be accessed within IM channels like Microsoft Teams.
Visual Analytics
Zoho Analytics offers over 50 types of visualizations, including new chart types such as sankey charts, racing charts, and sunburst charts. The platform also provides visualization recommendations from Zia, helping users to choose the best charts for their data. Interactive features like drill-down, filters, and tooltips enhance data exploration.
Predictive Analytics
The platform includes predictive analytics capabilities that allow users to forecast future trends, spot anomalies, and perform what-if analysis. These features are powered by machine learning algorithms and statistical models.
Anomaly Detection and Cluster Analysis
Zoho Analytics can detect anomalous points in data using ML algorithms and statistical models. It also supports cluster analysis using K-means, K-modes, and K-prototypes algorithms to group similar data points together.
Alerts and Notifications
Users can set data alerts based on thresholds and anomalies, ensuring timely identification of critical changes in business metrics. This feature helps in proactive decision-making.
Collaboration and Sharing
The platform allows fine-grained access permissions and secured sharing of insights. Users can collaborate across channels like email, Slack, Microsoft Teams, and Cliq. Data stories can be shared as presentations or slideshows, enhancing team collaboration.
Integration with OpenAI
Zoho Analytics integrates seamlessly with OpenAI, enabling users to find external datasets, create completions, and generate chat responses using OpenAI models. This integration is facilitated through Zoho Flow, allowing automated workflows between Zoho Analytics and OpenAI without coding.
Machine Learning Model Building – DSML Studio
The Data Science and Machine Learning (DSML) Studio allows users to build custom machine learning models using AutoML, a no-code assistant. This feature enables users to train, verify, and deploy ML models easily, even for those without extensive data science expertise.
Embedded BI
Zoho Analytics supports embedded BI, allowing users to build and embed analytics within their organization’s ecosystem. This can be done through a simplified, visual low-code/no-code approach, and the platform provides a robust set of APIs for flexible development.
Conclusion
These features collectively make Zoho Analytics a powerful tool for data analysis, visualization, and decision-making, leveraging AI to streamline and enhance the analytics process.
Zoho Analytics - Performance and Accuracy
Evaluating the Performance and Accuracy of Zoho Analytics
Evaluating the performance and accuracy of Zoho Analytics, particularly in the context of its AI-driven features and data analysis capabilities, involves several key aspects.
Performance Enhancements
To optimize the performance of Zoho Analytics, several strategies can be employed:
Memory Allocation
Increasing the heap memory allocated to the application can significantly improve responsiveness. For example, allocating 4GB of memory by adjusting the wrapper.java.maxmemory setting in the wrapper.conf file can enhance performance.
Data Import and Management
Importing only relevant data and using static copies of frequently updated tables can prevent data mismatches and improve import efficiency. Using SQL queries to customize data import, such as importing data for a specific time period, is also beneficial.
Formula and Query Management
Creating formulas and complex queries in the data source rather than within Zoho Analytics can avoid repeated computations and improve report loading times. Limiting nested queries to three levels is recommended to prevent performance degradation.
Report Optimization
Limiting the number of points in the x- and y-axes of charts improves readability and rendering speed. Applying filters, such as “Top 5” filters, can also enhance report performance.
Accuracy and Data Handling
Data Format and Integrity
Converting date values from Unix timestamps to human-readable formats before importing them into Zoho Analytics helps maintain data integrity and speeds up rendering, especially with large datasets.
Static Copies and Live Connect
Using static copies of tables or the live connect option for databases ensures that reports are generated from consistent and up-to-date data, reducing the risk of data mismatches during the import process.
Limitations and Areas for Improvement
Customer Support and Documentation
Many users have reported that Zoho Analytics’ customer support is lacking, and the documentation can be unclear and overly technical. This can be a significant issue for users needing assistance with the tool.
Integration Challenges
Integrating Zoho Analytics for white label or embedded use cases can be challenging. Additionally, the cloud-based nature of the tool may raise compliance concerns related to data and consumer privacy.
Subscription Model
The per-user subscription cost can be inconvenient for larger organizations. The tool also lacks some expected features, such as robust accounting features and calendar views, which might be a drawback for some users.
Mobile App
The mobile app of Zoho Analytics has been criticized for being inadequate, which can affect user engagement and productivity on mobile devices.
AI-Driven Features
While Zoho Analytics does integrate with Zoho CRM to offer AI-driven features like prediction analytics and recommendation analytics, these are more specific to CRM functionalities rather than the core analytics tool.
Prediction Analytics
In Zoho CRM, prediction analytics provides insights into the accuracy of predictions, factors influencing predictions, and performance over time. This helps in validating and improving the quality of predictions.
Recommendation Analytics
Similarly, recommendation analytics in Zoho CRM offers insights into the effectiveness of product recommendations, allowing users to optimize these recommendations based on their business needs.
However, these AI-driven features are more aligned with CRM use cases rather than general data analytics performance and accuracy within Zoho Analytics itself.
In summary, while Zoho Analytics offers several performance enhancement strategies and has strong data handling capabilities, it faces challenges in customer support, documentation, and certain feature limitations. Users should carefully evaluate these aspects to determine if Zoho Analytics meets their specific needs.
Zoho Analytics - Pricing and Plans
Pricing Plans
1. Always Free Plan
- This plan is free and targeted at small end reporting requirements.
- Supports 2 users.
- Allows creation of up to 5 Workspaces.
- Supports up to 10,000 rows in the account.
- Enables setup of up to 3 Scheduled Data Imports.
- Includes HTTPS (SSL) support for secured access.
2. Basic Plan
- Costs $30 per month when billed annually.
- Supports 2 users.
- Allows storage of up to 0.5 million rows.
- Offers unlimited reports and dashboards.
- Includes 100 data connectors and all features available in the Free Plan.
3. Standard Plan
- Costs $60 per month when billed annually.
- Supports up to 5 users.
- Allows storage of up to 1 million rows.
- Offers unlimited reports and dashboards, and all features from the Basic Plan.
4. Premium Plan
- Costs $145 per month when billed annually.
- Supports up to 15 users.
- Allows storage of up to 5 million rows.
- Includes all features from the Standard Plan, plus additional advanced features such as support for Multiple Organization Admins, Multiple Workspace Admins, and unlimited Scheduled Data Imports.
5. Enterprise Plan
- Costs $575 per month when billed annually.
- Supports up to 50 users.
- Allows storage of up to 50 million rows.
- Includes all features from the Premium Plan, along with additional enterprise-level features.
Payment Options
- Users can choose between monthly and yearly payment plans. The yearly payment option offers a 20% discount compared to the monthly plan.
Add-ons
- Users can purchase additional rows, users, viewers, scheduled emails, alert schedulers, API units, and portal setups beyond what is included in their base plan.
- For example, you can buy additional users starting at $8 per user per month, or additional rows as needed.
Trial Period
- Zoho Analytics offers a 15-day trial for any of the paid plans. During this period, users can enjoy all the benefits of the chosen paid plan.
- After the trial period ends, the account will automatically be downgraded to the Free Plan unless a paid plan is purchased. All data will remain accessible, but new rows cannot be added if the Free Plan limit is exceeded.
International Currencies
- Zoho Analytics supports payments in various international currencies, including USD, INR, GBP, EUR, CAD, AUD, SGD, AED, SAR, JPY, MXN, ZAR, NGN, KES, EGP, and CNY, based on the user’s country.
This structure allows users to select a plan that best fits their data analysis needs and budget, with the flexibility to upgrade or add features as required.
Zoho Analytics - Integration and Compatibility
Integration with Zoho Apps
Zoho Analytics integrates deeply with various applications within the Zoho suite. This includes Zoho CRM, Zoho Finance apps (such as Zoho Books and Zoho Invoice), Zoho Projects, Zoho BugTracker, Zoho Recruit, and more. These integrations enable users to analyze data from these applications using dynamic visualization options and pre-built domain-specific reports and dashboards.
Integration with Other Business Applications
Beyond the Zoho ecosystem, Zoho Analytics also integrates with over 25 popular business applications, including Google Analytics, Salesforce CRM, QuickBooks, and Zendesk. This broad compatibility allows users to blend and merge data from different sources to create comprehensive business reports.
API and Zapier Integration
For custom integrations, Zoho Analytics provides an API that allows users to integrate their own applications. Additionally, it is integrated with Zapier, enabling data import from over 500 different apps. This flexibility ensures that users can connect a wide array of data sources to Zoho Analytics.
Data Blending and Reporting
One of the key features of Zoho Analytics is its ability to blend and merge data from various sources. For example, you can combine data from Zoho CRM and Zoho Books to create reports such as deals to invoice funnels and revenue vs expense analyses. This capability is enhanced by an advanced formula engine and SQL-driven querying, allowing for powerful report creation.
Cross-Platform Compatibility
Zoho Analytics is designed to operate across different environments, including Zoho Cloud, on-premise, and public cloud deployments. This flexibility allows organizations to choose the deployment model that best suits their business needs. The platform also supports embedded analytics, enabling users to natively embed BI features within their existing applications.
Device and Platform Support
While specific details on device compatibility are not provided, Zoho Analytics is generally accessible via web browsers, making it usable on a variety of devices including desktops, laptops, and mobile devices. The cloud-based architecture ensures that the platform can be accessed from anywhere, provided there is an internet connection.
Real-Time Collaboration and Sharing
Zoho Analytics supports real-time collaboration by allowing users to share data and reports in read or read-write modes. Reports can also be exported, printed, and notified via email, or published for wider consumption by embedding them within websites, web applications, and blogs.
Conclusion
In summary, Zoho Analytics offers extensive integration capabilities with both Zoho and non-Zoho applications, flexible deployment options, and strong support for data blending and reporting. Its compatibility across different platforms and devices makes it a highly adaptable and useful tool for business intelligence needs.
Zoho Analytics - Customer Support and Resources
Customer Support Options
Zoho Analytics offers a comprehensive array of customer support options and additional resources to ensure users can effectively utilize the product and resolve any issues promptly.
Support Channels
- Email Support: Users can reach out to the support team via email at
support@zohoanalytics.comfor any queries or issues. This is available for all users, including those on the free edition. - Community Forums: The community forums are a valuable resource where users can post questions and get help from the support community and other users.
- Live Chat: Live chat support is available, though the hours vary depending on the plan. For example, 24/7 live chat is available for Premium support, while Enterprise plan customers get 8 hours x 5 days of live chat support.
- Toll-Free Phone Support: Customers with paid subscriptions can call toll-free phone numbers or request a support call. This service is not available for free edition users.
- Customer Portal: Users can view all their support tickets, raise new support requests, and get answers from product experts through the customer portal.
Additional Resources
- Knowledge Base: Zoho Analytics provides a detailed knowledge base with articles and help pages on setting up, customizing, and using the product’s features. This resource is available to all users.
- How-to Videos: Users can watch “How-to” videos to learn how to use different features of Zoho Analytics.
- Training Sessions: Zoho Analytics offers virtual classroom training sessions to help users get the most out of the product. You can refer to the Training page for more information and registration details.
- Remote Assistance: For users needing hands-on help, Zoho Analytics offers remote assistance, allowing users to share their screen with support representatives for real-time assistance.
Professional Services
- Custom Solutions: Zoho Analytics also provides professional services for developing analytical solutions. Users can contact the support team with their requirements, and they will be connected with the appropriate resources.
Product Enhancements and Updates
- Zoho Analytics regularly updates its features, including enhancements like new chart types (e.g., Sankey, Race Bar, and Race Line charts), conditional formatting options, and improved dashboard functionalities. These updates are detailed on the product’s “What’s New” page.
By leveraging these support options and resources, users of Zoho Analytics can ensure they are well-supported and equipped to make the most of the product’s capabilities.
Zoho Analytics - Pros and Cons
Advantages of Zoho Analytics
Zoho Analytics offers several significant advantages that make it a valuable tool for data analysis and business intelligence:
User-Friendly Interface
Zoho Analytics has a clean and intuitive interface, making it easy for users to find the information they need and create visualizations and dashboards.
Affordable Pricing
The tool is relatively affordable compared to other similar business intelligence tools, making it accessible to small to medium-sized businesses.
Integration with Other Zoho Products
As part of the Zoho suite, it integrates well with other Zoho products, providing a seamless experience for users.
Data Visualization
Zoho Analytics offers a wide range of data visualization options such as charts, graphs, and maps, allowing users to present data in an easy-to-understand format.
Collaboration Features
The tool allows users to share reports and dashboards, provide real-time feedback, and collaborate effectively.
AI-Powered Insights
With Zia, Zoho Analytics’ AI-powered assistant, users can access automated insights, generate SQL queries, and perform various analytics tasks using natural language processing.
Self-Service BI
Zoho Analytics enables users to analyze data, create visualizations, and discover insights without the need for IT assistance or data analysts.
Extensive Data Sources
Users can connect to over 250 data sources, including files, feeds, web URLs, databases, and business applications.
Disadvantages of Zoho Analytics
Despite its advantages, Zoho Analytics also has some notable disadvantages:
Steep Learning Curve
New users may find it challenging to fully utilize all the features of Zoho Analytics due to a steep learning curve.
Limited Data Manipulation
Some users have reported limitations in data manipulation, which can be a challenge for those needing to perform complex data analysis.
Lack of Advanced Features
Compared to other business intelligence tools, Zoho Analytics may lack advanced features such as predictive analytics and machine learning capabilities.
Slow Performance
Users have reported slow performance when working with large datasets, which can hinder productivity.
Limited Customization Options
Zoho Analytics may not offer as many customization options as some other business intelligence tools, limiting its usefulness for some users.
Customer Support Issues
Many online reviewers have noted that Zoho Analytics’ customer support is lacking, and the documentation and assistance videos can be unclear and overly technical.
Subscription Cost
The subscription cost is per person rather than per group, which can be inconvenient for firms with multiple employees.
Mobile App Limitations
The mobile app has been reported as inadequate by some users.
Cloud-Based Compliance
Being cloud-based, Zoho Analytics may pose compliance issues for data and consumer privacy, especially for organizations with strict regulations.
Overall, Zoho Analytics is a strong option for small to medium-sized businesses looking for a user-friendly and affordable business intelligence tool, but it may not be ideal for businesses with more complex data analysis needs or those requiring advanced features.
Zoho Analytics - Comparison with Competitors
Comparing Zoho Analytics to Competitors
When comparing Zoho Analytics to its competitors in the data analytics and business intelligence (BI) category, several key features and differences stand out.Data Integration
Zoho Analytics boasts wide and seamless integration with over 500 data connectors, including popular cloud services, databases, and on-premise data sources. This is a significant advantage over competitors like Tableau, which supports around 120 data connectors and often requires additional tools or third-party solutions to bridge gaps.Data Visualization and Analytics
Zoho Analytics offers a rich visualization library with a wide range of customization options for charts and graphs. In contrast, Tableau has strong visualization capabilities but can be more rigid and complex for creating custom visuals.AI and Predictive Analytics
Zoho Analytics is powered by integrated AI and predictive analytics tools, allowing users to uncover deeper insights without needing separate add-ons. This is a notable difference from Tableau, which requires additional tools or separate purchases for similar capabilities.Automation and Reporting
Zoho Analytics features advanced automation, reducing manual effort through automated data workflows, report generation, and delivery. This contrasts with Tableau, which often requires manual setup and ongoing management, which can be time-consuming and prone to errors.Deployment Flexibility
Zoho Analytics offers flexible deployment options, including both cloud-based and on-premise solutions, giving businesses the choice that best suits their operations. Tableau, on the other hand, is primarily cloud-based with limited on-premise deployment options.User-Friendly Interface
Zoho Analytics is known for its intuitive interface, which eliminates the steep learning curve often associated with BI tools. It features a drag-and-drop interface, pre-built templates, and user-friendly dashboards that allow both technical and non-technical users to generate reports quickly.Cost-Effectiveness
Zoho Analytics is designed as a cost-effective BI tool with a flexible pricing plan, making it accessible to businesses of all sizes. This is a significant advantage over many competitors, which can be more expensive and complex.Alternatives and Competitors
HubSpot Sales Hub
HubSpot Sales Hub is another strong contender in the market. It is easy to adopt and leverages AI to build pipelines and close deals. While it is better at training and more innovative, it is less efficient and transparent compared to Zoho Analytics. HubSpot Sales Hub integrates all tools and data into one CRM platform, focusing on quality over quantity and enhancing customer connections.Tableau CRM Analytics
Tableau CRM Analytics, now part of Salesforce, provides actionable insights and AI-driven analytics directly within the Salesforce workflow. However, it is harder to implement and integrate compared to Zoho Analytics. Tableau CRM Analytics is less caring, efficient, and transparent but offers a complete intelligence experience for Salesforce users.Looker
Looker is a platform that streamlines the data supply chain to create actionable information. It is more reliable but harder to implement than Zoho Analytics. Looker provides a flexible, embedded analytics framework but is less efficient and inspiring. It is suitable for organizations needing to extract value from their data at a large scale.Revenue Grid
Revenue Grid is a sales engagement platform that automates nurturing through email, calls, texts, and social media. It is more innovative, reliable, and transparent compared to Zoho Analytics, with better support and easier implementation. Revenue Grid provides a comprehensive view of sales activities and pipeline forecasts.SAP Sales Cloud
SAP Sales Cloud delivers exceptional sales experiences with a 360-degree view of every customer and interaction. It is more innovative and efficient but harder to implement and less respectful compared to Zoho Analytics. SAP Sales Cloud streamlines and automates critical selling processes, empowering sellers with intelligent recommendations.Clari Revenue Platform
Clari gathers and organizes revenue data to optimize business operations. It is more reliable and easier to use but less transparent and respectful. Clari provides actionable insights, consistent execution, and dialed-in forecasting, making it a strong alternative for revenue teams.Domo
Domo is an end-to-end data platform that supports data cleaning, modification, and loading to build customizable data apps. It has an AI service layer that streamlines data delivery and guides users to insights through AI-enhanced data exploration. Domo includes pre-built AI models for accurate forecasting and sentiment analysis, making it a comprehensive alternative with strong AI capabilities. Each of these alternatives has its unique strengths and weaknesses, making them suitable for different business needs and preferences. When choosing a BI and data analytics tool, it is crucial to consider factors such as integration capabilities, user interface, AI-driven insights, and cost-effectiveness to ensure the best fit for your organization. Zoho Analytics - Frequently Asked Questions
What is Zoho Analytics?
Zoho Analytics is a self-service business intelligence and analytics platform that enables you to create dashboards, analyze data, and generate insightful reports. It allows you to connect and blend data from various sources, clean and transform the data, and visualize it using over 50 types of visualizations.
How do I install Zoho Advanced Analytics for my Shopify account?
To install Zoho Advanced Analytics for your Shopify account, you need to go to the Shopify App Store, search for Zoho Advanced Analytics, and click the “Add app” button. Follow the installation prompts to complete the setup. You will need to authorize the app to access your Shopify data.
What are the pricing plans for Zoho Analytics?
Zoho Analytics offers several pricing plans:
- Basic: $30 per month (billed annually), includes 0.5 million rows and 2 users.
- Standard: $60 per month (billed annually), includes 1 million rows and 5 users.
- Premium: $145 per month (billed annually), includes 5 million rows and 15 users.
- Enterprise: $575 per month (billed annually), includes 50 million rows and 50 users.
- Free Plan: $0 per month, includes 0.1 million rows and 2 users.
What happens after the 15-day trial period ends?
After the 15-day trial period ends, your account will automatically be downgraded to the Free Plan if you do not purchase a paid plan. All your data will still be accessible, but you will be limited by the Free Plan’s features and data storage capacity. If you have exceeded the Free Plan’s rows limit, you won’t be able to add new rows until you upgrade to a paid plan.
Can I add new data tables in Zoho Analytics to create reports and dashboards?
Yes, you can add new data tables in Zoho Analytics. You can import data from various file formats such as CSV, Excel, and JSON, or connect to databases, data lakes, and other business applications. The data size limit varies based on your subscription plan.
Does Zoho Analytics support creating dashboards?
Yes, Zoho Analytics provides a simple and intuitive drag-and-drop interface for creating dashboards. You can organize reports into a single page to get a quick insight into key metrics at a glance.
What are formulas in Zoho Advanced Analytics?
Formulas in Zoho Advanced Analytics are calculations that help you derive key business metrics for reporting and analysis. The platform supports two types of formulas, enabling you to create any type of calculation required for your reports.
Can I synchronize my Shopify data with Zoho Advanced Analytics?
Yes, you can synchronize your Shopify data with Zoho Advanced Analytics. By default, the latest 2-year data will be fetched from Shopify, and as new data is appended, the initial year’s data will be removed. You cannot modify the fetch period.
How do I pay for Zoho Analytics?
You can pay for Zoho Analytics using a credit card, with the option to choose either a monthly or yearly payment plan. Yearly payments offer a 20% discount compared to monthly payments.
What add-ons are available for Zoho Analytics?
Zoho Analytics offers several add-ons, including:
- Rows Add-on: Allows you to purchase additional rows beyond what is included in your plan.
- Users Add-on: Enables you to add more users beyond the limit of your plan.
- Viewer Add-on: Allows you to publish views to a wider audience in read-only mode.
- Scheduled Emails: Enables you to email reports and dashboards at scheduled intervals.
- Alert Schedule: Monitors your data and alerts you to important business changes.
- Analytics Portal: Allows you to publish reports as a micro-site for your users (available for Premium and Enterprise plans only).
Can I ask questions in natural language to get insights in Zoho Analytics?
Yes, Zoho Analytics includes “Ask Zia,” an AI-powered assistant that allows you to ask questions in natural language and receive answers as reports and widgets. This feature helps you get powerful insights quickly.
Zoho Analytics - Conclusion and Recommendation
Final Assessment of Zoho Analytics
Zoho Analytics is a comprehensive and user-friendly business intelligence platform that offers a wide range of features and benefits, making it an excellent choice for various types of users and businesses.
Key Features
- Data Integration and Blending: Zoho Analytics allows you to connect and blend data from multiple sources, including databases, data lakes, data warehouses, business apps, files, and feeds. This helps in gaining a holistic view of your business.
- Data Preparation: The platform includes a data preparation studio to clean, transform, enrich, and catalog your data for effective analysis.
- Data Visualization: With over 50 visualization options, you can easily bring your data to life using drag-and-drop interfaces. This makes it intuitive and insightful for business teams to make informed decisions.
- AI-Driven Insights: Features like “Ask Zia” and “Zia Insights” provide automated AI-generated insights in the form of narratives, helping you identify important trends in your data.
- Collaboration and Sharing: The platform supports fine-grained access permissions and secured sharing across various channels, including email, Slack, Microsoft Teams, and Cliq.
Who Would Benefit Most
Zoho Analytics is particularly beneficial for:
- Small and Medium Businesses: These businesses can move beyond using spreadsheets and custom-built applications with limited reporting capabilities to gain deeper insights into their data.
- Data Analysts and Visualization Specialists: These professionals can discover hidden insights in their data and make informed decisions to drive business success.
- Sales, Marketing, and Finance Teams: These teams can leverage Zoho Analytics to analyze customer behavior, financial status, and operational efficiency, thereby enhancing their decision-making processes.
- Project Management and Helpdesk Teams: These teams can use the platform to streamline data collection and analysis, improving their operational efficiency.
Overall Recommendation
Zoho Analytics is highly recommended for businesses and individuals seeking a user-friendly, yet powerful, business intelligence tool. Here are some key reasons:
- Ease of Use: The platform offers a drag-and-drop interface and augmented analytics capabilities, making it easy for users to get insights quickly.
- Cost-Effective: Zoho Analytics provides transparent and upfront pricing with no hidden costs, ensuring a low total cost of ownership.
- Scalability and Flexibility: It is highly scalable and extensible, with comprehensive APIs for customization and integration with various technology stacks. You also have the option to choose between public cloud and on-premise setups.
- Security and Governance: The platform incorporates accredited security features and a robust governance framework, making it suitable for enterprise environments.
Overall, Zoho Analytics is an excellent choice for anyone looking to centralize data collection, visualize data effectively, and gain valuable insights to drive business success. Its user-friendly interface, AI-driven features, and flexible deployment options make it a versatile tool that can benefit a wide range of users.