
Badoo - Detailed Review
Dating Tools

Badoo - Product Overview
Badoo Overview
Badoo is a dating-focused social network that has been connecting people since its inception in 2006 by Russian entrepreneur Andrey Andreev. Here’s a brief overview of what Badoo is all about:Primary Function
Badoo’s primary function is to facilitate connections between individuals for various purposes, including dating, making new friends, and networking. The platform allows users to meet people nearby or from around the globe, making it a global social discovery platform.Target Audience
Badoo caters to a diverse range of users, including singles looking for romantic relationships, individuals seeking casual dating, people interested in making new friends, urban professionals, young adults, college students, and those from the LGBTQ community. Interestingly, a significant portion of its users are above 30 years old, with the largest demographics being 20-28 years old and over 40% of users above 30.Key Features
Badoo is packed with several features that make it stand out:People Nearby
This feature allows users to see and contact people who live in their area or those they have ‘Bumped Into’.Encounters
A swipe-based feature where users can match with others who share similar interests. If there is a match, both users are notified.Video Chat
Users can engage in real-time video chats after exchanging messages, adding a layer of authenticity and safety.Photo Verification
Badoo has a photo verification process where users upload a photo mimicking a specific pose, which is then verified by moderators. Additionally, women can request a selfie from men they are chatting with to ensure authenticity.Search
Users can search for people in different cities or parts of the world, expanding their potential connections.Messaging Before Matching
Unlike many other dating apps, Badoo allows users to message others without needing to match first, which can make the interaction more casual and friendly.Advanced Safety Features
Badoo emphasizes user safety with features like the ‘selfie request’ for women and a comprehensive photo verification system.Business Model
Badoo operates on a freemium model, where the basic service is free, but users can pay for premium features such as increased profile visibility, seeing who has viewed their profile, and more efficient messaging options. Overall, Badoo offers a versatile and inclusive platform that combines social discovery with safety and user-friendly features, making it a popular choice for those looking to connect with others.
Badoo - User Interface and Experience
User Interface Overview
The user interface of Badoo is designed to be clean, user-friendly, and intuitive, making it easy for users to find and connect with others.Interface and Design
Badoo’s interface features a simple and modern layout. The main page has a clear and straightforward design with easy-to-understand icons and labels, ensuring that users can quickly grasp the various functions available. The color scheme is well-chosen, providing a pleasant visual experience while browsing the app or website. The layout is organized into distinct sections such as “Encounters,” “Messages,” and “Profile Settings,” which simplifies the user experience.Ease of Use
Using Badoo is relatively straightforward. Users can create a profile, upload multiple photos, and fill out detailed information sections without much hassle. The app allows users to search for potential matches based on preferences like location, age, and gender, using basic search filters that are available for free. The “Encounters” feature, similar to swiping on other dating apps, enables users to quickly view and decide on profiles they are interested in.Key Features
Several features contribute to the overall user experience on Badoo:Verified Profiles
Badoo offers a verification process that involves uploading photos or linking social media accounts, which helps reduce the occurrence of fake profiles and enhances user safety.Badoo Messenger
Users can communicate through text messages, pictures, and voice notes, making it easy to keep up with matches.Video Chat
This feature allows users to have face-to-face interactions, which can be more personal than text-based communication.Location-Based Matching
The “People Nearby” feature shows users other Badoo members in their area, making it easier to meet people in close proximity.Privacy Settings
Users have control over who can view their profile and contact them, adding an extra layer of safety and privacy.Overall User Experience
The overall user experience on Badoo is generally positive, with many users appreciating its simplicity and functionality. The app is accessible on both mobile devices and the web, allowing users to browse profiles and communicate at their convenience. However, some users have reported issues such as encountering fake profiles, experiencing technical glitches, and receiving unauthorized charges, which can detract from the overall experience. In summary, Badoo’s user interface is designed for ease of use, with a clean and modern design that makes it simple for users to find and connect with others. While it offers several useful features to enhance the dating experience, some users may encounter certain issues that need to be addressed.
Badoo - Key Features and Functionality
Badoo Overview
Badoo, a popular dating app, is packed with a variety of features that make online dating more interactive, safe, and enjoyable. Here are the main features and how they work, including the integration of AI.Encounters
The Encounters feature is Badoo’s swipe function, similar to other dating apps. Users can quickly view profiles and decide whether they like the person or not by swiping right (yes) or left (no). This feature is effective in matching potential couples based on mutual interests and preferences.Video Chat
Badoo introduced a video chat feature in 2017, allowing users to connect in real-time once they have exchanged messages. This feature helps users get to know each other better before deciding on a physical meeting. It also includes a voice chat option for those who prefer it.Verified Profiles
To ensure user safety, Badoo has a thorough verification process. Users can verify their profiles by uploading photos or linking their social media accounts. There is also a ‘selfie request’ feature, available only to female users, which allows them to request a selfie from the person they are chatting with to verify their identity. Additionally, users can upload a photo mimicking a specific pose, which is verified by Badoo’s moderators.Badoo Messenger
The Badoo Messenger is an advanced chat feature that allows users to send text messages, pictures, and voice notes. This makes communication easier and more engaging for users to keep up with their matches.Location-Based Matching
Badoo uses GPS to display potential matches who are geographically close. This feature, known as “People Nearby,” helps users find and connect with people in their area, making it easier to plan in-person meetings.Privacy Settings
Users have control over their privacy settings, allowing them to manage who can view their profile and who can contact them. This feature enhances the safety and comfort of using the app.AI-Driven Badoo Bots
In 2024, Badoo introduced Badoo Bots, which are driven by advanced AI algorithms. These bots use machine learning, deep learning, and natural language processing (NLP) to curate personalized experiences for users. Here’s how they work:Machine Learning and Deep Learning
These algorithms learn from user data, including swipes, interactions, profile visits, and feedback. This allows the bots to predict user preferences and behaviors, leading to more accurate match suggestions and interactions.Natural Language Processing (NLP)
NLP enables the bots to understand and generate text that is indistinguishable from human conversation. They can detect and emulate linguistic nuances, understand sentiment and context, and respond empathetically.Sentiment Analysis
The bots can analyze the emotional tone of conversations and adapt their responses accordingly, ensuring interactions are relevant and empathetic.Predictive Analytics
By analyzing historical data and current interaction patterns, the bots can make informed predictions about what users might like or dislike, enhancing the overall user experience.Integration with Emerging Technologies
Badoo Bots are integrated with emerging technologies such as augmented reality (AR), virtual reality (VR), and the Internet of Things (IoT). These integrations allow for immersive experiences like virtual coffee dates or romantic walks, and they also enable seamless interactions between users’ devices and the app.Additional Features
Search
Users can search for people in different cities or parts of the world.Crush
Users can show someone they have a crush on them, and the other person will be notified and given the chance to swipe on their profile.Livestream
Although the livestream feature was removed in 2020, it previously allowed users to broadcast video to several users at once.Premium Features
Badoo offers premium features such as “Rise Up,” which increases profile visibility, and “Super Powers,” which allows users to see more search results, who wants to meet them, and which messages have been read. These features are available for a fee. Overall, Badoo’s integration of AI and various interactive features makes it a unique and engaging platform for online dating, focusing on both safety and user experience.
Badoo - Performance and Accuracy
User Base and Engagement
Badoo boasts an impressive user base, with over 500 million registered users globally, making it a significant player in the dating app market. This large user base increases the chances of finding potential matches, especially in regions like Europe, Latin America, and Asia where Badoo is particularly popular.
Matching Algorithm and Features
Badoo uses a swiping mechanism similar to other dating apps like Tinder and Bumble, where users swipe through profiles to find matches. The app also features a “People Nearby” option, which shows users other Badoo members in their area. While the matching algorithm is functional, users often complain about filters resetting and encountering people who lie about their location.
Accuracy and Safety Features
To improve accuracy and safety, Badoo has introduced several AI-driven features. The “Deception Detector” claims a 99.5% accuracy in flagging spam, scam, and fake accounts, which is a significant step in ensuring user safety. Additionally, Badoo has a “Rude Message Detector” that uses machine learning to identify and filter out abusive or discriminatory messages.
Limitations and Areas for Improvement
Despite these efforts, Badoo faces several challenges. One of the most common complaints is the prevalence of fake profiles and users lying about their locations. This can lead to frustrating experiences for genuine users.
Another issue is the aggressive marketing of premium features, which can be annoying for users who prefer the free version. The free version is surprisingly functional, but the constant upselling can detract from the user experience.
Technical Issues
Users have also reported technical issues such as frequent advertisements, bugs, and filters that reset every time the app is closed. These issues can disrupt the user experience and make the app less enjoyable to use.
Success Rate
Badoo does not provide a specific success rate in terms of how many matches lead to meaningful relationships or long-term connections. While they claim to have brought millions of people together since their launch in 2006, the definition of “together” is vague and does not offer clear metrics on success.
Conclusion
In summary, while Badoo has a large and active user base and some effective safety features, it struggles with issues like fake profiles, location inaccuracies, and technical glitches. Addressing these limitations could significantly improve the overall performance and user satisfaction of the app.

Badoo - Pricing and Plans
Badoo Pricing Structure
Free Plan
- Creating a profile and browsing other profiles is free.
- Users can send and receive messages, search for members, and receive daily matches without any cost.
- Basic features such as liking or disliking profiles and using the Encounters feature are also available for free.
Badoo Premium
- This is a paid subscription that offers additional features to enhance the user experience.
- Monthly subscription: $25.99 per month, which includes features like unlimited chat and messaging, advanced search filters, incognito mode for anonymous browsing, and the ability to see who added you to their favorites list.
- Six-month subscription: $99.99, which includes all the features of the monthly Badoo Premium plan.
- Lifetime subscription: $169.99, providing unlimited access to all premium features indefinitely.
Badoo Credits
- Users can purchase Badoo credits, which act as currency within the app. These credits can be used to access specific premium features without committing to a full subscription.
- Credit packages vary:
- Pinch of 100 credits: $4
- Handful of 550 credits: $18
- Pile of 1250 credits: $36.5
- Mountain of 2750 credits: $70
Premium Features
- With Badoo Premium, users get additional perks such as:
- Browsing profiles invisibly
- Sending messages without matching
- Seeing who liked your profile
- Undoing your last vote in Encounters
- Highlighting your messages to get more attention
Trial Offer
- Occasionally, Badoo offers a free trial of its premium features for a limited period, such as 3 or 14 days, depending on the user’s activity and account type.
Summary
Badoo provides a flexible pricing structure that allows users to choose between a free plan with basic features, a premium subscription for enhanced features, or the option to purchase credits for specific premium services.

Badoo - Integration and Compatibility
Platform Compatibility
Badoo is available on both iOS and Android devices, ensuring a wide reach across different mobile platforms. The app is built using frameworks that allow for cross-platform development, such as Flutter, which enables the app to run seamlessly on both iOS and Android with a single codebase.
Web Compatibility
In addition to mobile apps, Badoo also has a web version that uses Flutter web app technology. This allows users to access the platform through their web browsers, making it accessible to both web and mobile users.
Social Media Integration
Badoo allows users to link their profiles to social media accounts, such as Facebook, to enhance profile verification. This integration helps in reducing the occurrence of fake profiles by verifying users through their social media identities.
Real-Time Communication
For real-time chat and video calls, Badoo utilizes technologies like WebRTC (Web Real-Time Communication) powered by services such as Agora, Sendbird, or Twilio. This ensures smooth and reliable communication between users.
Push Notifications and SMS
Badoo uses Firebase Cloud Messaging (FCM) and Apple Push Notification Service (APNS) for push notifications, and Twilio for SMS services. These integrations ensure that users receive timely updates and notifications about matches, messages, and other activities on the platform.
Verification and Safety Features
Badoo integrates various safety features, including a photo verification process where users upload a photo mimicking a specific pose, which is then verified by Badoo’s moderators. Additionally, the ‘selfie request’ feature allows female users to request a selfie from their male counterparts to verify their identity.
Monetization and Additional Services
Badoo offers premium features and services, such as “Super Powers” and “Rise Up,” which can be purchased using credits or through in-app purchases. These features enhance profile visibility and provide additional functionalities. The app also generates revenue through advertising partnerships and sponsored content.
In summary, Badoo’s integration with various tools and its compatibility across different platforms and devices ensure a user-friendly and engaging experience. The app leverages modern technologies to provide a seamless and secure environment for its users.

Badoo - Customer Support and Resources
When You Need Support
When you need support or have questions about using Badoo, the platform offers several customer support options and additional resources to help you.
Contacting Customer Support
Badoo does not provide a direct email address for general customer inquiries. Instead, users are directed to use the feedback section on the Badoo website. Here’s how you can do it:
- Open a browser and search for “Badoo feedback.”
- Select the feedback option from the official Badoo site.
- Choose the reason for your inquiry and fill in the required details, including your email address, name, and the message you want to convey. You can also attach a screenshot if necessary.
- Submit your message, and the customer service team will respond to you via email.
Help Center and Resources
Badoo has a comprehensive Help Center that can be accessed both in-app and through a web browser. This section provides in-depth guides, useful tools, and essential helplines to help users address common issues and date with confidence and ease.
Safety Features and Support
Badoo places a strong emphasis on user safety. The platform offers features such as:
- Video Chat and Voice Call: Allows users to verify their match’s identity without sharing personal details like phone numbers or email addresses.
- Selfie Request: Users can request selfies from unverified matches to ensure authenticity.
- Invisible and Hide Modes: Available with Badoo Premium, these modes provide additional safety and security by hiding your profile from others unless they swipe right on you.
- Bloom Partnership: Badoo partners with Bloom, run by Chayn, to offer complimentary online trauma support to members who have experienced sexual assault or relationship abuse.
Additional Commitments
Badoo is committed to building dating confidence and has made several commitments, including:
- Identifying and minimizing bad behavior in dating to protect the community’s well-being.
- Working with authentic and realistic influencers.
- Ensuring the responsible use of Artificial Intelligence (A.I.) to maintain the authenticity of the community.
- Releasing the ‘Deception Detector™’, a machine learning model to combat spam, scam, and fake accounts with 99.5% precision.
These resources and support options are designed to make your experience on Badoo safer, more enjoyable, and more confident.

Badoo - Pros and Cons
When considering Badoo as a dating platform, there are several key advantages and disadvantages to be aware of.
Advantages
- Interactive Features: Badoo offers a variety of interactive features such as “Badoo Encounters,” “People Nearby,” and “Badoo Live,” which make the platform more engaging and fun to use. These features allow users to connect with others based on shared interests and geographical proximity.
- Free Messaging: Unlike some other dating apps, Badoo allows users to message each other without needing to match first. This open communication can make the app feel more natural and less restrictive.
- Safety Measures: Badoo has implemented several safety features, such as the option for women to request a selfie from men they are chatting with, which helps to prevent catfishing. Additionally, users can link their social media accounts and use video or voice chat with photo-verified users.
- User-Friendly Interface: The app is generally user-friendly, making it easy for new users to get started and engage with the platform right away.
- Advanced AI Integration: As of 2024, Badoo is introducing AI-driven bots that use advanced algorithms, machine learning, and natural language processing to curate personalized experiences. These bots can predict user preferences, suggest matches, and even integrate with technologies like augmented reality and virtual reality to enhance user interactions.
Disadvantages
- Fake Profiles: One of the most significant issues with Badoo is the prevalence of fake profiles. Many users have reported difficulty in distinguishing genuine matches from fake ones, which can be frustrating and time-consuming.
- Cost and Billing Issues: The cost of a Badoo premium subscription can be high, and some users have reported issues with unauthorized payments, expired credits, and problematic billing practices.
- User Dissatisfaction: Badoo has a low rating on review sites, with many users expressing dissatisfaction due to issues such as fake profiles, poor customer service, and problematic payment processes.
- Security Concerns: There have been reports of active hackers, scammers, and other security issues on the platform, which can make it unsafe for users.
- Technical Issues: Some users have experienced technical problems such as difficulties with authentication methods, unresponsive customer support, and poor performance on certain devices.
Summary
In summary, while Badoo offers a fun and interactive way to connect with potential matches and has some innovative features, it is marred by significant issues such as fake profiles, billing problems, and security concerns.

Badoo - Comparison with Competitors
When comparing Badoo to other AI-driven dating apps, several unique features and differences stand out.
AI-Powered Personalization
Badoo’s AI Dating Assistant, as seen in the “AI Dating Assistant: Badoo” app, uses advanced AI technology to analyze and improve online dating strategies. It provides real-time, personalized suggestions for conversations and profile optimization, which is a strong feature compared to more traditional dating apps.User Experience and Engagement
Unlike regular dating apps, Badoo incorporates elements of social media, making it a more casual and interactive experience. Features like “People Nearby,” “Encounters,” and the ability to message without matching make Badoo more engaging and user-friendly. This approach sets it apart from apps like Tinder, which require a match before messaging.Safety and Security
Badoo includes features like selfie requests to prevent catfishing and photo verification for safe voice and video chats. This is similar to Bumble, which uses AI to detect and blur inappropriate images and moderate content. However, Badoo’s approach to safety is more integrated into the user interaction process.Profile Customization and Matching
Badoo allows users to upload videos and has a more detailed profile system, similar to Hinge’s approach with its “Most Compatible” feature. However, Badoo’s matching is based on both user behavior and interests, while Hinge focuses more on analyzing user interactions and preferences to suggest matches.Alternatives and Comparisons
Bumble
Bumble uses AI for security and content moderation, as well as to help users start conversations. It has a strong focus on safety and respectful interactions, which is a key differentiator from Badoo’s more casual and social approach.Hinge
Hinge’s AI is focused on suggesting potential matches based on user interactions and preferences, making it more about thoughtful and meaningful connections. This contrasts with Badoo’s broader social networking aspect.Tinder
Tinder uses AI for features like “Smart Photos” and enhancing interactive features, but it lacks the social media-like interaction and profile customization that Badoo offers. Tinder’s AI is more about optimizing the existing swiping mechanism rather than creating a new type of interaction.OkCupid
OkCupid uses AI to refine match suggestions through pattern recognition in user answers, making connections more meaningful based on shared interests and values. This is more focused on compatibility than Badoo’s mix of social and dating features.Unique Features of Badoo
People Nearby
Connects users with people they have crossed paths with, adding a geographical and real-life element to online dating.Encounters
Allows users to swipe on profiles of people with similar interests, making initial interactions more meaningful.Selfie Request
Enhances safety by allowing women to request a selfie from men they are chatting with.Video and Voice Chat
Enables safe and verified video and voice chats, which is not a standard feature in many other dating apps. In summary, Badoo stands out with its blend of social media and dating app features, enhanced by AI-driven personalization and safety measures. While other apps like Bumble, Hinge, and OkCupid focus more on specific aspects like safety, meaningful connections, or compatibility, Badoo offers a unique and engaging experience that combines social interaction with online dating.
Badoo - Frequently Asked Questions
What is Badoo and how does it work?
Badoo is a dating app that allows users to meet new people and form connections. It offers various features such as “People Nearby,” which shows users profiles of people in their vicinity, and “Encounters,” a swiping feature that connects users with similar interests. Users can also message others without needing a match, making it a more casual and interactive social experience.
Is Badoo free to use?
Yes, Badoo is initially free to use. You can sign up, browse users in your area, use the “Encounters” feature, and send messages to people you like without any cost. However, some premium features require either Badoo credits or a Badoo Premium subscription.
What are Badoo credits and how do they work?
Badoo credits are used to access additional features on the platform. You can buy credits in various packages, ranging from $2.99 to $19.99, and use them to activate features like “Rise Up,” “Extra Shows,” and sending gifts with messages. These credits can be purchased and used as needed.
What is Badoo Premium and what benefits does it offer?
Badoo Premium is a paid subscription service that offers several perks, including seeing who has already liked you, using unlimited Advanced Filters, getting your messages read first, sending unlimited likes, and controlling who sees your profile with Invisible Mode. It also removes advertisements and allows you to undo accidental left swipes. The subscription costs vary from $0.79 per day to $59.99 for a lifetime subscription.
How does Badoo ensure user safety?
Badoo has several features to ensure user safety. For example, the “Private Detector” uses AI to detect and block explicit photos. The “Deception Detector” aims to block fake, scam, and spam accounts. Additionally, women can request a selfie from men they are chatting with to help prevent catfishing. Profiles can also be verified through a three-step verification process.
Can I video chat with matches on Badoo?
Yes, Badoo allows users to connect with their matches through face-to-face video calling. This feature is available once you have matched with someone and helps in building a more personal connection before meeting in person.
How do Badoo Bots enhance the user experience?
Badoo Bots, introduced in 2024, use advanced AI algorithms to curate personalized experiences. These bots leverage machine learning, deep learning, and natural language processing to predict user preferences, suggest matches, and engage in conversations that feel natural and empathetic. They also integrate with emerging technologies like augmented reality and virtual reality to provide immersive interaction experiences.
Can I link my social media accounts to Badoo?
Yes, you can link your social media accounts to Badoo. This feature helps you see people with mutual friends, making it easier to connect with others in a more familiar context.
How do I cancel my Badoo Premium subscription?
To cancel your Badoo Premium subscription, go to the app settings, click on the cog icon, scroll down to the “Payment Settings” section, and select the option to unsubscribe. Ensure you do this at least 24 hours before the end of your current subscription period to avoid automatic renewal.
What is the “Encounters” feature on Badoo?
The “Encounters” feature on Badoo is a swiping mechanism that shows you profiles of users who share similar interests. Swiping right indicates interest, while swiping left skips the profile. This feature is designed to connect users who already have common ground, making interactions more meaningful.

Badoo - Conclusion and Recommendation
Final Assessment of Badoo in the Dating Tools AI-driven Product Category
Badoo is a versatile and widely-used dating app that offers a range of features designed to facilitate social interactions, whether for casual dating, friendships, or even business networking.User Base and Target Audience
Badoo is particularly beneficial for individuals seeking casual dating, friendships, or those who thrive in a high-volume, fast-paced dating environment. Its massive user base of over 500 million registered users, predominantly in Europe, Latin America, and Asia, makes it an excellent choice for those looking to connect with people in these regions.Key Features
- AI-Powered Personalization: The AI Dating Assistant: Badoo app leverages advanced AI technology to analyze and improve your online dating strategies, providing actionable insights and personalized suggestions for your conversations and profile optimization.
- Location-Based Matching: Badoo’s geolocation feature, such as “People Nearby” and “Encounters,” allows users to connect with people in close proximity, making spontaneous dates or travel hookups easier.
- Interactive Features: The app includes features like “Selfie request” to prevent catfishing, video and voice chat options for safer pre-meetup screening, and the ability to message users without needing a match.
- Photo Verification: Badoo has a photo verification feature to help combat fake profiles, though it is not foolproof.
Benefits
- Large User Base: With a massive and active user base, Badoo increases your chances of finding a match.
- Global Reach: It offers a more global and diverse user base compared to other dating apps like Tinder or Bumble.
- Functional Free Version: The free version of Badoo is surprisingly functional, making it accessible to a wide range of users.
- Engaging Features: Features like “Lookalikes,” “Crush,” and the ability to see who has liked your profile make the app engaging and user-friendly.
Drawbacks
- Fake Profiles: Despite photo verification, fake profiles remain a significant issue.
- Aggressive Premium Feature Marketing: Users may find the constant prompts for premium features intrusive.
- Quality Over Quantity: While the app offers a large number of potential matches, the quality of these matches can vary widely.