Handshake - Detailed Review
E-Commerce Tools
Handshake - Product Overview
Introduction to Handshake on Shopify
Handshake is a B2B wholesale marketplace integrated with Shopify, aimed at connecting direct-to-consumer (DTC) manufacturers, or “brands,” with qualified retailers. Here’s a breakdown of its primary function, target audience, and key features:
Primary Function
Handshake simplifies the wholesale process by providing a platform where retailers can browse and purchase products in bulk directly from verified Shopify merchants. This marketplace streamlines B2B transactions, allowing suppliers to expand their audience and retailers to find unique products easily.
Target Audience
The primary target audience for Handshake includes:
- Suppliers/Brands: Small to medium-sized DTC manufacturers looking to expand their wholesale operations and reach a broader audience of retailers.
- Retailers: Businesses in the retail industry seeking unique and quality products to stock in their stores.
Key Features
- Order and Inventory Management: Handshake integrates with a merchant’s existing Shopify store, enabling seamless management of orders, inventory, and payments from a single dashboard.
- Wholesale Pricing and Minimum Order Quantities: Suppliers can set wholesale prices and minimum order quantities, which helps in managing bulk orders efficiently.
- Product Listing and Discovery: Retailers can browse through a searchable directory of products listed by verified Shopify merchants. The platform also features New Arrivals catalogs and weekly emails showcasing new products.
- Payment Processing: Handshake facilitates direct payment processing through Shopify, reducing the need for complex negotiations or coordination of payment terms.
- Large Retailer Network: With over 65,000 retailers using the platform, Handshake offers a significant opportunity for suppliers to grow their wholesale business.
By leveraging these features, Handshake on Shopify makes it easier for businesses to engage in B2B commerce, scale their operations, and increase their market reach.
Handshake - User Interface and Experience
User Interface
Overview
Handshake features a minimalistic and intuitive user interface. This design ensures that users can quickly find and access the necessary features without confusion.Integration with Shopify
For instance, the platform allows suppliers to manage their products, pricing, and inventory from a single admin panel, which is shared with their Shopify store. This integration means that any product added in the Shopify admin automatically appears in the Handshake sales channel, simplifying product management.Ease of Use
Administrative Efficiency
The interface is structured to reduce the time spent on administrative tasks. Suppliers can easily configure their wholesale store settings, including pricing tiers, minimum order quantities, and order fulfillment options, all within a straightforward setup process.Search and Filtering
The platform also offers speedy search and filtering options, allowing retailers to quickly find and select products from a curated list of handpicked suppliers.Customization and Management
Product Catalog Management
Suppliers have the ability to customize their wholesale product catalog, ensuring all necessary information such as SKU codes and shipping dimensions is included.Pricing Structure
They can also set up and manage their wholesale pricing structure, including special pricing agreements and discounts for specific customer groups. This level of customization is accessible through a simple and intuitive interface.Order and Inventory Management
Streamlined Processes
Handshake streamlines order management and inventory synchronization between Shopify and the Handshake platform. This ensures accurate stock levels and prevents overselling, which is crucial for maintaining a smooth and reliable wholesale operation.Communication
The platform also facilitates direct communication between retailers and suppliers, enabling them to build lasting relationships.Overall User Experience
Seamless Interaction
The overall user experience is seamless and efficient. Retailers can access tens of thousands of products from various suppliers, and suppliers can connect with a large number of qualified retailers.Accessibility
The platform’s focus on simplicity and ease of use makes it accessible even for those who are new to wholesale operations. Testing the ordering process from the customer’s perspective is also made easy, ensuring that the experience is smooth and hassle-free for both parties involved.Conclusion
In summary, Handshake’s user interface is designed to be easy to use, with a focus on simplicity and efficiency. It streamlines wholesale operations, making it a valuable tool for both suppliers and retailers within the Shopify ecosystem. Handshake - Key Features and Functionality
Handshake on Shopify
Handshake on Shopify is a comprehensive online wholesale marketplace that connects Shopify merchants with retailers, offering several key features and functionalities that streamline B2B commerce.
Dedicated Wholesale Storefront
Handshake allows merchants to create a separate wholesale storefront within their existing Shopify store. This dedicated space can be customized with specific pricing, product catalogs, and ordering options for wholesale customers. This feature helps in providing a personalized and seamless buying experience for B2B clients, which can lead to increased customer satisfaction and repeat business.
Advanced Pricing and Discounts
Merchants can set up tiered pricing, volume discounts, and exclusive deals for their wholesale customers. This allows for a personalized pricing structure that can be adjusted based on the customer’s purchase volume or other criteria. This feature is particularly beneficial as it enables merchants to offer competitive pricing to their bulk buyers.
Order Management
Handshake provides a robust order management system that allows merchants to process and track wholesale orders efficiently. This includes generating invoices, managing backorders, and handling returns seamlessly. The integration with Shopify ensures that orders, inventory, and payments can be managed from a single dashboard, reducing the time and effort required for order processing.
Product Listing and Discovery
Suppliers can list their products on Handshake, providing detailed product descriptions and setting minimum order quantities and wholesale prices. Retailers can then browse through these listings, search for specific products, and place bulk orders directly through the platform. This simplifies the discovery and purchasing process for retailers, who can find unique and quality products from verified Shopify merchants.
Inventory and Payment Integration
Handshake integrates with a merchant’s existing Shopify store, ensuring seamless inventory management and payment processing. This integration syncs product catalogs, customer details, and orders between Handshake and Shopify, preventing overselling and ensuring accurate stock levels. It also automates tasks like order processing and inventory syncing, saving time and reducing errors.
Curated Product Categories
Handshake features curated product categories, including Apparel, Jewelry, Beauty, Food & Drink, Stationery, and more. This curation helps retailers find the products they need quickly and efficiently, using smart search and filtering options. This feature is beneficial for both suppliers and retailers as it ensures that high-quality, unique products are easily accessible.
Real-Time Data and Automation
While the specific integration with AI is not detailed in the available resources, Handshake’s integration with other systems like Xero cloud accounting software highlights its capability for real-time data synchronization. For example, orders placed through Handshake can be instantly synced to the merchant’s Xero account, ensuring real-time order flow and accurate financial records. This automation reduces manual tasks and ensures that all data is up-to-date and accurate.
Conclusion
In summary, Handshake on Shopify is a powerful tool for streamlining wholesale operations by providing a dedicated wholesale storefront, advanced pricing options, efficient order management, and seamless integration with existing Shopify stores. These features help both suppliers and retailers by simplifying the B2B transaction process and enhancing the overall buying experience.
Handshake - Performance and Accuracy
Evaluating Handshake’s Performance and Accuracy
Evaluating the performance and accuracy of Handshake, Shopify’s wholesale marketplace, involves looking at several key aspects of its functionality and user experience.
Performance
Handshake is integrated seamlessly with the Shopify ecosystem, which enhances its performance in several ways:
- Automated Workflows: The platform automates many processes, such as order confirmation and invoicing, reducing the likelihood of errors and freeing up time for other business activities.
- Inventory and Order Management: Since Handshake is fully integrated with Shopify, users can manage their wholesale and retail businesses from the same platform, making it easier to track inventory and manage orders across both channels.
- Analytics and Reporting: Handshake offers strong analytics and reporting features, allowing users to track performance metrics like customer behavior and sales volume. This helps in identifying trends and optimizing product offerings and pricing.
Accuracy
The accuracy of Handshake is supported by its structured and user-friendly features:
- Custom Wholesale Pricing: Users can set up custom wholesale price tiers for different categories of buyers, with this information visible only to approved wholesale buyers. This ensures accurate pricing based on the quantity ordered.
- Custom Catalogs: Handshake allows users to create product catalogs based on their business standards and requirements, ensuring that the products showcased are relevant and accurately represented.
- Verified Retailers: Retailers must have a reseller ID to join and buy on Handshake, which helps in maintaining the accuracy and trustworthiness of the transactions.
Limitations or Areas for Improvement
While Handshake offers several benefits, there are a few areas that could be improved:
- Onboarding Process: While the platform is generally easy to set up and use, some users might find the initial onboarding process slightly challenging, especially if they are new to the Shopify ecosystem.
- Product Discovery: Although Handshake features a curated lookbook of products, some retailers might still find it time-consuming to discover new and relevant products, especially if the filtering options are not fully utilized.
- Scalability for New Brands: While Handshake is excellent for established brands, new brands might face challenges in getting noticed and building relationships with retailers. More features to support new brands in gaining visibility could be beneficial.
Engagement and User Experience
Handshake is built with user engagement in mind:
- User-Friendly Interface: The platform is easy to set up and use for both wholesalers and retailers, making it accessible even for those who are not highly tech-savvy.
- Meaningful Search Features: Handshake provides speedy search and filtering options, allowing retailers to quickly find the products they need. This enhances the overall user experience and reduces the time spent on product sourcing.
Conclusion
In summary, Handshake performs well in terms of automation, integration with Shopify, and analytics. Its accuracy is maintained through custom pricing, verified retailers, and customizable catalogs. However, there is room for improvement in areas such as the onboarding process, product discovery, and support for new brands.
Handshake - Pricing and Plans
Shopify Handshake Pricing Structure
- Free to Use: Shopify Handshake is completely free to use. There are no listing or transaction fees on sales, allowing you to keep 100% of your revenue.
Key Features
- Product Listing: You can list wholesale products for free and manage them from the same admin panel as your retail store.
- Shipping Rates: You can set up either flat shipping rates or up to 3 conditional shipping rates based on the order value.
- Product Management: You can edit products in bulk or individually, managing pricing, discounts, and minimum order values.
- Profile Management: You can publish and manage your supplier profile, which includes previewing and publishing your profile to make it public.
There are no tiered plans or additional fees associated with using Shopify Handshake, making it a straightforward and cost-effective solution for wholesale suppliers using Shopify.
Handshake (Hiring Platform) Pricing Structure
- Core Plan: This plan includes free job posting but has limited features. It is suitable for basic recruitment needs.
- Premium Plan: This plan offers full hiring features, including automated talent matches, outreach campaigns, and more. Employers must contact Handshake for specific pricing details.
In summary, Shopify Handshake is free and integrated into your Shopify store, while the hiring platform Handshake has a Core plan with limited free features and a Premium plan with more extensive features at an undisclosed cost.
Handshake - Integration and Compatibility
Integrating Handshake with Other Tools
Integrating Handshake with other tools and ensuring its compatibility is a crucial aspect for businesses looking to streamline their wholesale operations. Here’s a detailed look at how Handshake integrates with various platforms and devices:
Integration with Shopify
Handshake integrates seamlessly with Shopify, allowing businesses to create a dedicated online wholesale store within their existing Shopify setup. This integration enables merchants to manage their B2B relationships, simplify the ordering process, and offer customized pricing, catalogs, and ordering options for their wholesale customers.
To integrate Handshake with Shopify, you simply need to sign up for a Handshake account, install the Handshake app from the Shopify App Store, configure your wholesale store settings, and sync your inventory between the two platforms. This process does not require any complicated coding or programming.
Integration with QuickBooks
Handshake is also certified for integration with Intuit QuickBooks Online. This integration allows businesses to digitize their order writing and submission processes, eliminating manual methods like faxes, phone calls, and emails. Orders written through Handshake’s mobile field sales app are instantly synced to QuickBooks, improving order management efficiency, reducing errors, and enhancing cash flow.
Compatibility with Other Apps
While Handshake itself does not support the use of third-party applications directly, it does offer an API that allows developers to build custom apps compatible with Handshake. This means you can integrate Handshake orders into your Shopify store using a custom app built to interact with the Handshake API.
Device Compatibility
Handshake provides a mobile-first B2B commerce platform, which includes a native mobile app for sales reps and a mobile buying experience for customers. This ensures that sales teams can write orders efficiently on the go, and customers can place orders from any device with an internet connection.
Data Synchronization
To ensure smooth operations, Handshake emphasizes the importance of reliable data synchronization between its platform and other integrated systems like Shopify and QuickBooks. This ensures that inventory, pricing, and order information are always up to date, preventing overselling and other discrepancies.
Training and Support
Handshake provides resources and training materials to help businesses maximize the potential of the platform. Additionally, their support team is available to assist with any technical issues or integration challenges that may arise.
Conclusion
In summary, Handshake integrates effectively with key platforms like Shopify and QuickBooks, and its compatibility extends across various devices through its mobile-friendly design. By leveraging these integrations, businesses can significantly streamline their wholesale operations, improve efficiency, and enhance the overall B2B customer experience.
Handshake - Customer Support and Resources
Customer Support Options
Phone Support
For general inquiries, account issues, or technical problems, you can contact Handshake’s customer service team via phone at 1-415-944-9960. This line is available Monday through Friday from 8:00 AM to 8:00 PM ET.Email Support
Handshake provides multiple email addresses for different types of inquiries. The primary email for general customer service is `team@joinhandshake.com`, which is used by 96% of customers. Other specific emails include `accessibility@joinhandshake.com` for accessibility feedback, `mobile-eng@joinhandshake.com` for app support, and `press@joinhandshake.com` for media relations.Live Chat
Handshake also offers live chat support within the same business hours as the phone support. You can initiate a chat by clicking the chat icon in the bottom right corner of the Contact Us page on their website.Online Forms
Customers can submit inquiries or requests through online forms available on the Contact Us page. This method is useful for non-urgent issues and allows customers to describe their concerns in detail.Additional Resources
Help Center
Handshake has a comprehensive Help Center that includes a request form and various resources to help customers find answers to common questions. This section can be accessed from the homepage by scrolling to the bottom and selecting the Help Center option.FAQ and Knowledge Base
While specific details on a dedicated FAQ page are not provided, the Help Center likely includes a knowledge base with answers to frequently asked questions, helping customers resolve simple issues on their own.Self-Service Tools
For users of the Handshake Shopify marketplace, self-service tools are integrated within the Shopify platform. These include order tracking, customer accounts with order history, and self-serve returns, which allow customers to manage many aspects of their orders independently.Application and Setup Guides
For suppliers and retailers using the Handshake Shopify marketplace, detailed guides are available on how to get started. This includes steps to create a Shopify store, install and apply for a Handshake account, get the store approved, set up a wholesale profile, and publish products.Specific to Handshake for Suppliers on Shopify
Product Management
Handshake for Suppliers on Shopify allows users to manage all their products, orders, and buyers in one integrated platform. This includes discovering and ordering unique products from professional brands and curating brand profiles to attract buyers.Category Management
The platform offers curated product categories such as Apparel, Jewelry, Beauty, Food & Drink, and more, making it easier for retailers to find and order products that fit their store’s needs. By leveraging these support options and resources, Handshake ensures that both suppliers and retailers have the tools and assistance they need to effectively use the platform and resolve any issues that may arise. Handshake - Pros and Cons
Advantages of Handshake
Handshake, the wholesale marketplace by Shopify, offers several significant advantages for both retailers and suppliers:Access to Curated Products
Handshake provides retailers with access to tens of thousands of products from handpicked, high-quality suppliers. These products are curated to ensure they are unique and of high standards, making it easier for retailers to find appealing items for their stores.Simplified Wholesale Process
The platform streamlines the wholesale process by allowing retailers to browse and purchase products online, eliminating the need for line sheets, emails, and paper catalogs. This makes the process faster and more efficient.Direct Connections
Handshake facilitates direct connections between retailers and suppliers, enabling them to build lasting and scalable relationships. This direct communication can lead to better customer service and more personalized interactions.Integration with Shopify
For Shopify users, Handshake integrates seamlessly into their existing Shopify ecosystem. This means that inventory, billing, and orders can be managed from familiar interfaces, reducing the learning curve and making operations smoother.Fee-Free Transactions
Handshake does not charge any fees or commissions on sales, allowing suppliers to retain 100% of their revenue. This is a significant advantage over other wholesale marketplaces.Real-Time Order Tracking
The platform allows both buyers and sellers to track orders in real-time, ensuring that orders are processed correctly and promptly. This feature helps in streamlining order processing and reducing errors.Customizable Order Processing
Suppliers can configure order processing routines, such as manual approval for large orders or automated shipping, which helps in streamlining their operations and minimizing mistakes.Compliance and Trust
Handshake ensures that all suppliers are reviewed and certified by the Handshake team, providing a level of trust and quality assurance for retailers. Additionally, retailers are prohibited from reselling products on third-party marketplaces, protecting the suppliers’ interests.Disadvantages of Handshake
While Handshake offers many benefits, there are also some limitations and drawbacks:Geographic Restrictions
Currently, Handshake is only available for Shopify merchants in the United States, limiting its accessibility for international businesses.Minimum Order Requirements
Most products on Handshake have minimum order requirements, which can be a barrier for retailers who prefer smaller or more flexible order quantities.No Drop Shipping
Handshake does not support drop shipping, meaning retailers must purchase products in bulk and manage their own inventory and shipping.No Payment Terms
The platform does not offer payment terms or financing options, requiring retailers to pay the full amount upfront. This can be challenging for businesses with limited cash flow.Limited Analytics
There is limited data available on how well listings are performing, making it difficult for suppliers to gauge the effectiveness of their listings on the platform.Customization Limitations
The customization options for templates and listings on Handshake are limited, which can restrict suppliers’ ability to fully brand their products and store fronts. By understanding these advantages and disadvantages, retailers and suppliers can make informed decisions about whether Handshake is the right platform for their wholesale needs. Handshake - Comparison with Competitors
Handshake by Shopify
Handshake is a wholesale marketplace integrated within the Shopify ecosystem. Here are its unique features:
- Curated Product Selection: Handshake offers access to tens of thousands of products from handpicked suppliers, ensuring retailers can find high-quality, unique items quickly.
- Dedicated Wholesale Storefront: It allows merchants to create a separate wholesale storefront with customized pricing, product catalogs, and ordering options.
- Advanced Pricing and Discounts: Handshake enables tiered pricing, volume discounts, and exclusive deals for wholesale customers.
- Order Management: The platform provides a robust order management system for processing, tracking, and managing wholesale orders efficiently.
Alternatives and Comparisons
Go Wholesale
While Handshake by Shopify is no longer available as a standalone product (it has been discontinued), Go Wholesale can be considered as an alternative. Here are some differences:
- Availability: Go Wholesale is still active, whereas Handshake by Shopify has been discontinued.
- Features: Go Wholesale may offer different features, but specific details are limited. However, it is known for its focus on B2B commerce and wholesale operations.
Other Wholesale Platforms
If you’re looking for alternatives that offer similar functionalities to Handshake, you might consider other wholesale marketplaces or B2B e-commerce platforms. Here are a few points to note:
- Integration: Unlike Handshake, which was deeply integrated with Shopify, other platforms might require more setup and integration with your existing e-commerce system.
- Supplier Network: Other platforms may have different networks of suppliers, which could affect the variety and quality of products available.
- Pricing and Discounts: Each platform will have its own system for managing pricing and discounts, so it’s important to compare these features based on your specific needs.
AI-Driven Ecommerce Tools
While Handshake itself is not primarily an AI-driven tool, it’s worth mentioning AI tools that can complement your wholesale operations:
Lyro AI Chatbot
Lyro AI, for example, can enhance customer support and engagement, which is crucial for both B2B and B2C interactions. It offers:
- 24/7 Customer Support: Instant and accurate responses to customer queries, reducing cart abandonment and assisting in order processing.
- Automation: Automates tasks such as answering FAQs and troubleshooting, lightening the load on support teams.
Nosto and Adobe Sensei
Other AI tools like Nosto and Adobe Sensei focus more on personalization and optimization:
- Nosto: Creates personalized shopping experiences through real-time analysis of customer behavior and preferences.
- Adobe Sensei: Enhances Adobe Commerce with AI-driven features for optimization, personalization, and automated catalog management.
These tools can be used in conjunction with a wholesale platform to improve overall customer experience and operational efficiency.
In summary, Handshake by Shopify offered a unique integration with Shopify and a curated selection of products, but since it is discontinued, you may need to explore other wholesale platforms and complement them with AI-driven tools to achieve similar or enhanced functionalities.
Handshake - Frequently Asked Questions
Frequently Asked Questions about Handshake
What is Handshake and how does it work?
Handshake is a wholesale marketplace and sales order management tool developed by Shopify. It connects retailers with handpicked suppliers, allowing retailers to discover and order unique products directly from professional brands. For suppliers, Handshake provides a platform to manage their wholesale business, including product catalogs, orders, and buyer relationships, all within the Shopify ecosystem.
Who can use Handshake?
Handshake is available for Shopify store owners, both retailers and suppliers. Retailers must have a reseller ID to join and purchase on the platform. Currently, it is primarily available for Shopify merchants in the United States, though there are plans for international expansion.
What are the key features of Handshake?
- Access to tens of thousands of products from handpicked suppliers.
- A curated lookbook of products for easy searching and filtering.
- Ability to manage all products, orders, and buyers in one integrated platform.
- Custom branding, offline access, instant sync, and barcode scanning for sales teams.
- Real-time order tracking and automated order processing routines.
- No fees or commissions for suppliers; it is free to join.
How does Handshake benefit retailers?
Handshake benefits retailers by providing a curated marketplace where they can discover and order unique products from professional brands. It offers speedy search and filtering, the ability to meet the makers behind the products, and tools to build lasting relationships with suppliers. Retailers can also use filters to find local products and manage all their orders and products in one place.
How does Handshake benefit suppliers?
For suppliers, Handshake offers a fee-free platform to sell their products wholesale. It allows them to manage their wholesale business within the Shopify ecosystem, including product catalogs, orders, and buyer relationships. Suppliers can also set up personalized shopfronts, process orders efficiently, and connect directly with experienced retailers.
Is there any cost associated with using Handshake?
For suppliers, joining Handshake is free, and there are no commissions on sales. However, for some features or additional users, there might be varying rates depending on the options chosen, but the core wholesale marketplace access is free.
How does Handshake streamline order management?
Handshake streamlines order management by allowing sales teams to write and receive orders using iPads, iPhones, and the web. This eliminates the need for manual order entry, reducing human errors and overhead costs. Features like instant sync, offline access, and barcode scanning further enhance the efficiency of the order fulfillment process.
Can Handshake integrate with other business tools?
Yes, Handshake integrates seamlessly with Shopify and can also integrate with financial apps like NetSuite and Xero through syncing services. This integration helps in managing wholesale business operations more efficiently.
What kind of support does Handshake offer?
Handshake offers support through email, phone calls, training, and tickets. This ensures that users can get help whenever they need it, making the transition to the platform smoother.
How does Handshake ensure the quality of products and suppliers?
Handshake ensures the quality of products and suppliers by carefully curating the brands and products available on the platform. Only professional, quality brands are featured, and retailers must have a reseller ID to join, ensuring that both sides are reputable and committed to long-lasting relationships.
Handshake - Conclusion and Recommendation
Final Assessment of Handshake
Handshake, developed and operated by Shopify, is a wholesale marketplace that significantly simplifies the process of buying and selling wholesale products within the Shopify ecosystem. Here’s a comprehensive overview of its benefits and who would most benefit from using it.
Key Benefits
- Curated Product Selection: Handshake offers a curated lookbook of unique products from handpicked, high-quality suppliers. This ensures retailers have access to distinctive and on-trend items that customers will love.
- Streamlined Operations: The platform integrates seamlessly with Shopify, allowing suppliers to manage their wholesale business, including products, orders, and buyers, all within the familiar Shopify backend. This eliminates the need for manual order entry, CSV files, and scattered emails.
- Fee-Free Transactions: Joining Handshake is free, and there are no commissions on sales. This means suppliers retain 100% of their sales revenue, making it an attractive option for scaling their business without additional fees.
- Trustworthy Retailers: Retailers must have a reseller ID to join and buy on Handshake, ensuring that suppliers are dealing with legitimate and trustworthy buyers.
- Efficient Order Management: Handshake features real-time order tracking, quick order functionality, and configurable order processing routines, which help in streamlining business transactions and reducing errors.
Who Would Benefit Most
- Retailers: Retailers looking to expand their product catalog with unique, high-quality items will find Handshake invaluable. The platform’s speedy search and filtering features, along with curated product categories, make it easier to discover and order products that will appeal to their customers.
- Suppliers: Suppliers, especially small manufacturers and independent creators, can benefit significantly from Handshake. It provides a platform to showcase their products to a large audience of approved retailers, helping them expand their customer base and boost revenue.
- US-Based Businesses: Currently, Handshake is available only to Shopify merchants in the United States, although there are plans to expand internationally. US-based businesses, particularly those looking to grow their wholesale operations, will find Handshake a valuable tool.
Overall Recommendation
Handshake is a highly recommended tool for both retailers and suppliers operating within the Shopify ecosystem. Its integration with Shopify ensures a seamless and efficient wholesale experience, from product discovery to order management. The absence of fees and the curated selection of high-quality products make it an attractive option for businesses looking to grow their wholesale operations.
For retailers seeking unique products to enhance their catalog, and for suppliers aiming to expand their reach to a trusted network of retailers, Handshake offers a streamlined and effective solution. Given its user-friendly interface, real-time order tracking, and fee-free transactions, Handshake is a solid choice for anyone looking to optimize their wholesale business on Shopify.