Happify - Detailed Review

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    Happify - Product Overview



    Happify Overview

    Happify is a software-enabled health care platform that focuses on improving mental and physical health through innovative technology and evidence-based psychological techniques.



    Primary Function

    Happify’s primary function is to help users manage stress, overcome negative thoughts, and build resilience. It achieves this by offering a range of science-based activities, games, and exercises rooted in positive psychology, cognitive behavioral therapy (CBT), and mindfulness.



    Target Audience

    The primary target demographic for Happify includes adults between the ages of 25 to 45. This age group is typically more tech-savvy and open to using digital platforms for improving their overall well-being. The platform also appeals to urban professionals, health-conscious individuals, and those interested in self-improvement and personal development. The user base is fairly evenly split between male and female users and includes individuals with varying levels of education and income.



    Key Features



    Science-Based Activities

    Happify provides activities and games that are scientifically proven to boost happiness and reduce stress. These are based on research from positive psychology and are aimed at improving emotional well-being.



    Personalized Tracks

    Users can choose from different tracks based on their specific goals, such as reducing stress, building self-confidence, or improving relationships. The platform then customizes activities and exercises to meet the user’s needs and preferences.



    Progress Tracking

    Users can track their progress over time, seeing how their mental health and happiness levels improve as they engage with the activities. This feature allows users to set goals and monitor their growth.



    Community Support

    Happify offers a supportive community where users can connect with others, share their experiences, and provide encouragement. This social aspect helps users feel connected and supported.



    Mobile Accessibility

    The platform is available as a mobile app, making it easy for users to access and engage with the activities anytime, anywhere.



    AI-Driven Chatbot

    Happify features an AI chatbot named Anna, which uses natural language processing (NLP) models to provide personalized interactions. Anna helps build rapport, communicates empathy, and tailors activities based on user data and past conversations.

    By combining these features, Happify creates a comprehensive and engaging platform that helps users improve their mental and physical health in a fun and interactive way.

    Happify - User Interface and Experience



    User Interface Overview

    The user interface of Happify is crafted to be user-friendly, engaging, and accessible, making it an effective tool for improving mental wellness.

    Ease of Use

    Happify boasts a minimalistic and calm design that avoids overwhelming the user. The interface is clean and simple, ensuring that users can focus on the activities and exercises without distraction.

    Onboarding Process

    The onboarding process is clear and introductory, guiding users through the features of the app from the very beginning. This helps new users quickly get familiar with how to use the platform.

    Key Features



    Tracks and Programs

    Happify offers various “Tracks” or 4-week programs that are personalized based on the user’s specific needs and preferences. These tracks include a series of exercises and games aimed at addressing issues like stress, negative thoughts, and anxiety. Each track is paced to optimize the benefits from the exercises.

    Instant Play

    This feature includes games, meditations, and simple tasks that users can engage in to improve their emotional control. These activities are presented in a fun and engaging format, making them enjoyable to use.

    Happify Daily

    This section of the app features educational articles and videos on topics such as well-being, work, and gratitude. Users can filter content to focus on areas that interest them most.

    Community

    Users can connect with others through a community hub where they can follow other users, interact with people on the same track, and share their progress. This social aspect adds a supportive element to the app.

    Engagement and Feedback

    Happify incorporates gamification elements to keep users engaged. Activities and games are designed to be fun and rewarding, with features like earning points and receiving notifications for progress and new milestones. This feedback mechanism encourages users to continue using the app and working on their mental wellness skills.

    Accessibility

    The app is accessible via web and mobile devices, allowing users to engage with the platform 24/7. Users can choose to complete assigned activities or opt for “free play” options, repeating games or activities that they find particularly helpful.

    Personalization

    Happify’s programs and activities are highly personalized. The app adapts to the user’s responses and preferences, ensuring that no two users have an identical experience. This personalization helps users find exercises that are most effective for them.

    Conclusion

    Overall, Happify’s user interface is designed to be intuitive, engaging, and supportive, making it easier for users to take control of their thoughts and feelings and improve their mental well-being.

    Happify - Key Features and Functionality



    Overview of Happify

    Happify, a prominent digital mental health platform, offers a range of features and functionalities that are driven by AI and grounded in psychological principles. Here are the main features and how they work:



    Science-Based Activities

    Happify provides a variety of activities and games that are backed by scientific research in positive psychology and cognitive behavioral therapy (CBT). These activities are aimed at boosting happiness, reducing stress, and improving emotional well-being. Users engage in interactive content that helps them challenge negative thinking patterns, cultivate gratitude, and practice mindfulness.



    Personalized Tracks

    Users can select from different tracks based on their specific goals, such as reducing stress, building self-confidence, or improving relationships. Happify then personalizes the activities and exercises to meet the user’s needs and preferences. This customization helps users focus on areas that are most relevant to their mental health and well-being.



    Progress Tracking

    Happify allows users to track their progress over time, enabling them to see improvements in their mental health and happiness levels. This feature helps users set goals and monitor their growth, providing a sense of accomplishment and motivation.



    Community Support

    The platform offers a supportive community where users can connect with others, share their experiences, and provide encouragement. This social aspect is crucial as it helps users feel connected and supported on their path to better mental health.



    AI Coach – Anna

    Happify includes an AI coach named Anna, who guides users through their selected tracks. Anna can learn the user’s name, family members’ names, and other personal details, making the interaction more personalized. Anna assists in therapeutic interventions, provides psychoeducation, and helps in monitoring behavior changes and relapse prevention.



    Mobile Accessibility

    Happify is available as a mobile app, making it accessible anytime and anywhere. This allows users to incorporate the platform’s activities into their daily routine, ensuring consistent engagement and progress.



    AI-Driven Content Delivery

    Happify Health leverages AI to deliver personalized care through clinically-validated digital therapeutics. The platform uses AI to analyze user data and provide content that is relevant to the user’s specific needs, ensuring sustained patient engagement around behavioral and physical health.



    Educational Content and Resources

    The premium version of Happify offers access to the “Happify Daily” hub, where users can read educational articles and watch videos on various topics such as parenting, well-being, work, and gratitude. This educational content is designed to support users in their mental health journey.



    Integration with Health Ecosystems

    Happify Health partners with other health platforms, such as Higi, to create an integrated healthcare ecosystem. This partnership makes Happify’s digital therapeutics accessible through a network of Smart Health Stations in retail and grocery stores, enhancing the reach and impact of the platform.



    Conclusion

    These features collectively create a comprehensive and engaging platform that uses AI and evidence-based psychological techniques to improve mental and physical health. By providing personalized, accessible, and supportive tools, Happify helps users manage stress, build resilience, and increase overall happiness.

    Happify - Performance and Accuracy



    Evaluating the Performance and Accuracy of Happify

    Evaluating the performance and accuracy of Happify, an AI-driven mental health app, involves examining several key aspects, including its features, user engagement, and limitations.



    Performance and Engagement

    Happify is based on cognitive behavioral therapy (CBT) and positive psychology, aiming to improve mental wellness by changing negative thought patterns, reducing anxiety and stress, and building mindfulness and optimism. The app includes various features such as learning “Tracks,” in-app games, activities, and a community hub where users can interact with others.

    User engagement with Happify is generally positive, with many users appreciating the easy-to-complete activities and the social aspect of the community hub. The learning “Tracks” are designed to be completed in a short amount of time, typically five minutes, which helps maintain user engagement. However, some users have noted that the games and activities, while enjoyable, sometimes feel disconnected from the structured mental wellness goals.



    Accuracy and Effectiveness

    The scientific basis of Happify is a strong point, as it is grounded in positive psychology and CBT. The app has partnered with the Values in Action (VIA) Institute on Character to provide a scientific assessment of users’ unique character strengths. Research behind each activity is available, which adds to the app’s credibility.

    Studies have shown that users who engage highly with the app, including those interacting with the AI chatbot Anna, experience significant improvements in mental health outcomes. For instance, users who had high engagement levels showed greater improvement in depressive symptoms compared to those with lower engagement levels.



    Limitations and Areas for Improvement

    Despite its strengths, Happify has several limitations. One significant issue is the high churn rate, which can occur if users do not see immediate results. This is a common challenge for subscription-based services, especially in the mental health sector where users often seek rapid improvements.

    The app’s reliance on technology can also alienate less tech-savvy demographics, such as older adults who may not be comfortable using digital platforms. Approximately 23% of adults over 65 are non-users of the internet, which limits Happify’s reach in this demographic.

    Another limitation is the subscription-based model, which can deter users who prefer free services. Around 70% of users prefer to access free services over paid subscriptions, which could reduce Happify’s potential user base.

    The AI chatbot Anna, while well-received by many users, also has some limitations. Users have reported that interactions with chatbots can become repetitive and may not always understand complex or nuanced user responses. This can lead to misunderstandings and reduce user motivation to continue the program.



    Technical Issues

    For Android users, the app’s performance is often marred by technical issues such as crashes, loading problems, and glitches, particularly with the AI chatbot Anna. These technical issues can significantly impact user experience and engagement.



    Content Updates

    To maintain user interest, Happify needs to consistently update and expand its content. Users tend to lose interest in platforms with stale content within 3-6 months of engagement, which is a common challenge in the dynamic digital health platform industry.



    Conclusion

    In summary, while Happify performs well in terms of its scientific basis and user engagement, it faces challenges related to user retention, technological barriers, and the need for continuous content updates. Addressing these areas could enhance the app’s overall performance and accuracy in supporting mental health outcomes.

    Happify - Pricing and Plans



    Pricing Structure Overview

    To get a clear picture of the pricing structure and the various plans offered by Happify, here’s a detailed breakdown:



    Free Version

    Happify offers a free version of the app that includes several key features:

    • Access to 18 out of over 100 learning “Tracks” or short educational courses.
    • Use of in-app games, activities, and journals.
    • A Community Hub to connect with other users.
    • Three out of 30 guided meditations.
    • Access to educational articles and the ability to take the VIA character assessment to receive three of your five top character strengths.


    Happify Plus

    The premium version, Happify Plus, offers more comprehensive features:

    • Monthly Subscription: $14.99 per month.
    • Yearly Subscription: $139.99 per year, which works out to $11.67 per month.
    • Two-Year Subscription: $229.95.
    • Lifetime Membership: $449.95.

    With Happify Plus, you get:

    • Full access to over 100 learning “Tracks”.
    • Unlimited access to all guided meditations.
    • Access to all five of your VIA character strengths and a 20-page character strength report.
    • Full access to the “Happify Daily” hub with educational articles and videos on various topics like parenting, well-being, work, and gratitude.
    • The ability to track your progress daily and see how your skills compare.


    Insurance Coverage

    Happify Plus is covered by select insurance providers, such as Cigna, as part of their wellness programs. You need to contact your insurance provider to check eligibility.



    Subscription Management

    You can cancel your premium subscription at any time by managing your subscriptions through the Apple Store or Google Play Store. It is also recommended to email Happify to ensure the cancellation is processed correctly.



    Conclusion

    In summary, Happify provides a free version with limited but useful features, and a premium version, Happify Plus, with extensive additional content and tools to support mental wellness.

    Happify - Integration and Compatibility



    Integration with Healthcare Ecosystems

    Happify Health partners with several healthcare entities to create a seamless and integrated healthcare experience. For instance, the partnership with Higi allows Happify Health to leverage Higi’s omni-channel distribution network, including 10,000 Smart Health Stations in retail locations, to reach a broader and more diverse population. This integration enables the delivery of digital therapeutics and AI-driven care through both in-person and digital channels.



    Compatibility with Microsoft Azure

    Happify Health uses Microsoft Azure for the global distribution of its clinical-grade digital therapeutics. This integration enables the platform to scale its services efficiently and securely, ensuring that its AI-driven digital therapeutics are accessible in 150 countries and in 10 languages. The use of Azure also ensures compliance with healthcare standards and integrates well with existing healthcare systems.



    Pharmaceutical and Life Sciences Partnerships

    Happify Health collaborates with pharmaceutical companies to support patients with specific conditions. For example, the partnership with Biogen provides AI-powered support for multiple sclerosis patients through the Kopa platform. This platform offers personalized content and support based on patient interactions, helping patients manage their condition more effectively.



    Accessibility Features

    Happify ensures its platform is accessible to all users, including those with visual or hearing impairments. The platform offers features such as online text-to-speech, image alt text, high contrast text, and zoom support. Additionally, users can control the platform using a keyboard, making it accessible without a mouse.



    Interoperability

    The data collected by Happify Health is interoperable with other healthcare platforms, allowing for seamless integration across different healthcare ecosystems. This includes compatibility with health plans, health systems, pharma, and life sciences companies, ensuring that patient data can be used to deliver personalized care journeys.



    Conclusion

    In summary, Happify Health’s integration strategy focuses on leveraging partnerships with healthcare providers, technology platforms like Microsoft Azure, and pharmaceutical companies to deliver comprehensive and accessible healthcare solutions. This approach ensures that its services are compatible across various devices and platforms, making it a versatile tool in the health and wellness sector.

    Happify - Customer Support and Resources



    Customer Support

    For any questions or concerns, users can contact Happify’s support team via email at support@happify.com. This is the primary channel for addressing queries related to the platform, including technical issues, account management, and general inquiries.

    Additional Resources



    Science-Based Activities and Games

    Happify provides a range of science-based activities and games developed by leading scientists and experts in positive psychology, mindfulness, and cognitive behavioral therapy. These tools are designed to help users overcome negative thoughts, reduce stress, and build greater resilience.

    AI-Driven Chatbot – Anna

    Happify Health features an AI-based chatbot named Anna, which complements the platform’s activities. Anna engages users in conversations, gathers information to personalize the experience, and delivers activities based on various therapeutic approaches such as CBT and mindfulness. This chatbot is integrated into specific tracks within the platform to help users focus on particular areas of concern.

    User Testimonials and Community

    The platform includes user testimonials and potentially a community aspect where users can share their experiences and support one another. This can be a valuable resource for motivation and seeing the positive impact the platform has had on other users.

    Integrated Healthcare Ecosystem

    Through partnerships, such as with Higi, Happify Health makes its digital therapeutics accessible through a network of Smart Health Stations in retail and grocery stores. This integration allows for seamless access to mental and physical health resources, making it easier for users to engage with the platform.

    Privacy and Data Protection

    Happify has a comprehensive privacy policy that outlines users’ rights, including the right to access, correct, amend, or delete their data. Users can also contact the Data Protection Officer for any privacy-related concerns. By leveraging these resources, users can effectively engage with the platform, address their mental health needs, and receive the support necessary for improving their overall well-being.

    Happify - Pros and Cons



    Advantages of Happify

    Happify offers several significant advantages that make it a valuable tool for improving mental health and well-being.

    Scientifically-Backed Activities

    Happify’s programs are based on research from positive psychology, cognitive behavioral therapy (CBT), and mindfulness. These evidence-based activities are designed to help users reduce stress, depressive symptoms, and anxiety.



    Personalized Experience

    Upon signing up, users take a quick assessment that recommends personalized tracks or 4-week programs based on their specific needs and preferences. The activities and games are paced to optimize benefits and adapt to the user’s responses and preferences.



    Engaging and Fun

    Happify uses a gamified approach, incorporating games, exercises, and journaling tools that make the experience enjoyable and engaging. Users have praised the familiar feel of games like “Negative Knockout” and the calming effects of activities such as the balloon-popping game.



    AI-Driven Technology

    Happify Health has introduced the “Adherence Fidelity” algorithm, which uses AI to detect psychological cues and guide users through conversational health interventions. This technology helps in establishing deeper relationships with users and maximizing health outcomes.



    Community Support

    The app includes a community feature that allows users to connect with others, providing a social aspect that can be supportive and motivating.



    Immediate Access to Benefits

    Unlike simply reading about ways to feel happier or less stressed, Happify provides immediate access to fun, scientifically-validated activities that help users experience direct benefits while building valuable skills.



    Disadvantages of Happify

    While Happify has many benefits, there are also some drawbacks to consider.

    Mixed User Reviews

    Users have mixed opinions about the app. Some find the games and activities enjoyable and helpful, while others question their effectiveness and feel they do not make sense in the context of mental health improvement.



    Cost

    Many users feel that the cost of the premium version of Happify is too high, especially considering that some of the content is available in the free version. The yearly subscription cost can be a significant deterrent for some potential users.



    Technical Issues

    Some users have reported that the app does not run smoothly and can be difficult to navigate, which can be frustrating and reduce the overall user experience.



    Limited Depth for Experienced Users

    Users with more experience in mental health and wellness may find that Happify does not offer enough depth or advanced tools to meet their needs. The app is generally more suited for those just starting to explore mental health apps.



    Controversy Over Happiness Goals

    There is some controversy among experts about whether apps like Happify can truly increase happiness or if they overlook the importance of negative emotions in regulating behavior.

    Overall, Happify is a valuable tool for many users, especially those new to mental health and wellness apps, but it may not be the best fit for everyone due to its cost and the mixed feedback from users.

    Happify - Comparison with Competitors



    Happify

    Happify is a Cognitive Behavioral Therapy (CBT) and positive psychology-based app that helps users improve their mental wellness through games, exercises, and journaling tools. It focuses on stopping and changing negative thought patterns, decreasing anxiety and stress, building mindfulness and optimism, and gaining confidence and self-esteem. The app includes features like the “Happify Daily” hub for educational articles and videos, a community hub for user interaction, and an AI Coach named Anna who guides users through activities.

    Headspace

    Headspace is a popular meditation app that offers guided meditation sessions and mindfulness exercises to help users reduce stress and anxiety. Unlike Happify, Headspace has a strong focus on meditation and mindfulness, providing a large library of guided sessions. It does not include the same level of interactive games or AI coaching found in Happify.

    Calm

    Calm is another well-known meditation and relaxation app that provides tools to manage stress, improve sleep, and enhance overall mental health. Calm offers guided meditations, sleep stories, and breathing exercises, but it lacks the CBT and positive psychology elements that Happify provides. Calm’s content is more centered around relaxation and sleep improvement.

    Talkspace and BetterHelp

    Talkspace and BetterHelp are online therapy platforms that connect users with licensed therapists for virtual counseling sessions. These platforms offer a more traditional therapy approach, allowing users to chat with therapists via text, voice, or video calls. Unlike Happify, they do not rely on AI-driven activities or games but instead provide direct human interaction and support.

    Moodfit

    Moodfit is a mental health app that helps users track their mood, set goals, and access resources for managing stress and anxiety. While it offers personalized tools and insights, Moodfit does not include the comprehensive CBT and positive psychology programs that Happify offers. Instead, it focuses more on mood tracking and goal setting.

    Unique Features of Happify

    • AI Coach: Happify’s AI Coach, Anna, provides personalized guidance and interaction, which is not commonly found in other mental health apps.
    • Interactive Games and Exercises: Happify’s use of games and exercises to teach CBT and positive psychology sets it apart from more traditional meditation or therapy-focused apps.
    • Community Hub: The community feature allows users to connect with others who are following the same tracks, providing a sense of community and support.


    Potential Alternatives

    If you are looking for a more meditation-focused approach, Headspace or Calm might be better alternatives. For those seeking traditional therapy, Talkspace or BetterHelp could be more suitable. If mood tracking and goal setting are your primary needs, Moodfit might be the way to go. However, if you prefer a comprehensive program that combines CBT, positive psychology, and interactive activities, Happify remains a strong option.

    Happify - Frequently Asked Questions



    Frequently Asked Questions about Happify



    What is Happify and what does it offer?

    Happify is a website and mobile app that provides evidence-based activities and games to help users reduce stress, depressive symptoms, and anxiety. It uses cognitive behavioral therapy (CBT) and positive psychology to offer personalized programs that help users build resilience, overcome negative thoughts, and improve their overall well-being.



    How does Happify work?

    When you sign up for Happify, you are asked to take a quick assessment that helps recommend personalized tracks or 4-week programs based on your specific needs and preferences. The platform offers various activities such as self-reflection exercises, real-world activities, quizzes, polls, guided meditations, games, and self-assessments. These activities are paced to optimize benefits, with new ones unlocking as you progress through the program.



    How often should I use Happify to see results?

    Users who engage with the Happify platform 2-3 times a week, for intervals of 8-14 minutes, typically see results. You can complete assigned activities in your program or choose the “free play” option to repeat specific games, activities, or guided relaxations that resonate with you.



    Is Happify free, or do I need to pay for it?

    Happify offers both a free version and a premium subscription called Happify Plus. The free version includes access to 18 of the over 100 learning “Tracks,” in-app games, journals, three guided meditations, and educational articles. Happify Plus, which costs $14.99 per month or $139.99 for a year, provides full access to all premium content, including over 100 learning “Tracks,” all guided meditations, and additional features like your “Happiness Index.”



    Can I access Happify on multiple devices?

    Yes, Happify is easily accessible via the web and on mobile devices (iPhone and Android). You can use it 24/7, and it is compatible with various devices, including smartphones, tablets, and computers.



    Is Happify a replacement for professional healthcare?

    No, Happify is not a replacement for professional healthcare or medical services. It is meant to be used in conjunction with, not instead of, advice from a licensed healthcare provider or medical professional. Happify does not diagnose, treat, or cure diseases or mental health problems.



    What types of activities and features does Happify offer?

    Happify offers a variety of activities, including self-reflection exercises, real-world activities, quizzes, polls, guided meditations, games, and self-assessments. It also includes journals, educational materials about the science behind the activities, and a community feature to connect with other users. The premium version includes additional features like full access to guided meditations and your VIA character strengths report.



    How does Happify ensure the effectiveness of its programs?

    Happify’s content is developed by leading scientists, psychologists, and coaches in their fields. The platform combines positive psychology, cognitive behavioral therapy, mindfulness, and engagement and gaming technology to deliver effective and accessible programs. The activities are scientifically validated and have been shown to help users experience improvement in their mental health and well-being within a few weeks of regular use.



    Can I try Happify Plus before committing to a subscription?

    Currently, there are no free trials available for Happify Plus. However, the free version of the app provides a good overview of what Happify has to offer, which can help you decide if you want to upgrade to the premium subscription.



    How does Happify handle user data and privacy?

    Happify collects usage data, such as the frequency and duration of use, and user responses to activities and assessments. The platform adheres to a privacy policy that outlines how this data is collected, used, and protected. You can find more details on their privacy policy on the Happify website.



    Is Happify suitable for everyone, or are there specific groups it is best for?

    Happify is generally suitable for anyone looking to improve their mental health and well-being. However, it is particularly beneficial for those who are new to mental health and wellness apps. Those with more experience in mental health may find it less structured compared to other apps like Sanvello, but it remains a valuable tool for building positive habits and skills.

    Happify - Conclusion and Recommendation



    Final Assessment of Happify in the Health Tools AI-driven Product Category

    Happify Health stands out as a comprehensive and innovative platform in the AI-driven health tools category, particularly for those seeking to improve their mental and physical well-being.

    Target Audience

    Happify is most beneficial for several key demographics:
    • Millennials and Gen Z: These tech-savvy generations are more likely to adopt digital solutions for mental and physical health.
    • Urban Professionals: Busy individuals who may not have the time or resources for traditional therapy can find alternative solutions through Happify.
    • Health-conscious Individuals: People who prioritize their well-being and are willing to invest in tools to improve their health will find Happify’s offerings highly valuable.


    Key Benefits

    • Scientifically Proven Methodology: Happify uses evidence-based techniques rooted in positive psychology, cognitive behavioral therapy, and mindfulness, which sets it apart from other mental health apps.
    • Personalized Experience: The platform offers a personalized approach based on user assessments and data-driven insights, enhancing user engagement and effectiveness.
    • User-Friendly Interface: Happify’s intuitive and easy-to-navigate interface makes it accessible to users of all ages and tech-savviness levels.
    • Diverse Content Library: The platform includes a wide range of activities, games, and exercises to address various aspects of mental health and well-being.
    • Community Support: Happify fosters a sense of community through social features like group challenges, forums, and peer support, which is crucial for mental health support.


    Impact on Health Outcomes

    Research has shown that Happify’s digital interventions can significantly improve health outcomes. For example, a study found a 27% improvement in subjective well-being and a 27% decrease in anxiety symptoms among users with psoriasis.

    Integration and Accessibility

    Happify Health has partnered with Higi to make its digital therapeutics accessible through a network of 10,000 Smart Health Stations in retail drug and grocery stores, expanding its reach to a broader audience.

    Recommendation

    Given its scientifically validated approach, personalized user experience, and diverse content library, Happify is highly recommended for individuals seeking accessible and effective solutions for improving their mental and physical health. It is particularly beneficial for those who are proactive about their well-being, manage chronic conditions, or face challenges such as stress, anxiety, or low self-esteem. In summary, Happify Health offers a comprehensive, AI-driven platform that can significantly enhance the mental and physical well-being of its users. Its evidence-based methodologies, user-friendly interface, and community support features make it an excellent choice for anyone looking to improve their health through digital therapeutics.

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