
Blubrry - Detailed Review
Media Tools

Blubrry - Product Overview
Blubrry Overview
Blubrry is a comprehensive platform that offers a range of AI-driven tools specifically designed for podcasters, making the process of creating, managing, and monetizing podcasts more efficient and engaging.Primary Function
Blubrry’s primary function is to provide an all-in-one solution for podcast hosting, production, and analytics. It helps podcasters in every stage of their podcast’s lifecycle, from planning and production to promotion and monetization.Target Audience
The target audience for Blubry includes both new and experienced podcasters. Whether you are just starting your podcast or looking to optimize and grow an existing one, Blubrry’s tools are accessible and beneficial for all levels of podcasters.Key Features
AI-Driven Tools
Blubrry’s Podcast AI Assistant is a central feature that automates several tasks:- Planning: Generates episode topics, scripts, and guest questions to ensure consistent engagement with listeners.
- Production: Automatically creates transcripts, titles, show summaries, and chapter files. It also optimizes audio quality through Media Mastering by Auphonic.
- Social Promotion: Creates custom clips and promotional emails for social media platforms, helping to maximize visibility and engagement.
Analytics
Blubrry provides certified analytics that offer insights into audience trends, retention rates, and location-based data. You can track how well each episode performs, identify when you gain or lose audience interest, and compare listening trends across different episodes.Monetization
Blubrry helps podcasters monetize their content through advertising. It offers tools to attract advertisers, including a free media kit that highlights podcast reach, demographics, and other valuable metrics. Ad buyers can benefit from reaching a highly engaged and relevant audience.Listener Surveys
Blubrry allows podcasters to run audience surveys to gather insights into listener preferences and demographics. These surveys can be used to improve content and attract advertisers by providing a professional media kit.Hosting and WordPress Integration
Blubrry offers various hosting plans with monthly storage tiers and includes a free managed WordPress website with each plan. The platform integrates seamlessly with WordPress, providing essential plugins and themes, although the customization options for the WordPress site are somewhat limited.Conclusion
Overall, Blubrry is a versatile platform that simplifies the podcasting process, from content creation and production to analytics and monetization, making it an invaluable tool for podcasters of all levels.
Blubrry - User Interface and Experience
User Interface of Blubrry
The user interface of Blubrry, particularly in its media tools and AI-driven features, is characterized by several key aspects that enhance ease of use and overall user experience.
Sleek and Intuitive Interface
Blubrry’s interface is very sleek and clean, which is a major plus for users who value good UX/UI and interactivity. The redesigned user interface is intuitive and more accessible, making it easier for podcasters to manage their shows efficiently.
Easy to Use
The platform offers a user-friendly experience, allowing easy uploading, publishing, and management of podcasts. The dashboard is well-organized, enabling users to see their directories, monetization options, subscriptions, shows, and account settings at a glance. This simplicity makes it accessible even for beginners.
Clear Analytics and Tools
Blubrry provides detailed analytics and valuable insights, which are presented in a clear and understandable manner. The AI tools, for instance, offer features like pre-recording episode topic preparation, transcriptions, and short video highlight clips for promotion, all managed through a streamlined interface.
Customization and Management
The platform includes a free managed WordPress website with each hosting plan, which can be set up with just a few clicks from the Blubrry dashboard. While the customization options for the website are somewhat limited, the integration with WordPress and the PowerPress plugin simplifies the process of publishing episodes and managing media files.
Embeddable Media Player
Blubrry offers an embeddable media player through the PowerPress plugin, which allows users to choose between audio or video players, move the player around according to their page design, and add playlists using shortcodes. This flexibility enhances the user experience by providing multiple ways to present podcast content.
Comprehensive Support
Blubrry is known for its highly responsive and resourceful support team, available round-the-clock via email, phone, or support tickets. This comprehensive support ensures that users can quickly resolve any issues they encounter, further enhancing their overall experience.
Conclusion
In summary, Blubrry’s user interface is designed to be user-friendly, intuitive, and accessible, making it an excellent choice for both new and experienced podcasters. The platform’s clear analytics, easy management tools, and strong support contribute to a positive and engaging user experience.

Blubrry - Key Features and Functionality
Blubrry’s AI-Driven Media Tools
Blubrry’s media tools, particularly those driven by AI, offer a range of features that significantly streamline and automate various aspects of podcast production, promotion, and analysis. Here are the main features and how they work:AI-Assisted Show Production and Planning
Blubrry’s AI tools include a planning module that helps podcasters generate episode topics, outline guest questions, and structure the episode flow. This feature guides users through a step-by-step process to ensure their content is well-organized and professional. The AI suggests topics and scripting ideas, reducing the stress of planning and ensuring content quality.Post-Production Tools
The AI Assistant handles several post-production tasks automatically:- Transcript Creation: Blubrry can generate transcripts for your episodes, which can be displayed as closed captions during playback. You can also upload transcripts in .SRT or .VTT formats.
- Title Suggestions: The AI generates catchy and SEO-optimized titles for your episodes.
- Show Summaries and Notes: It creates detailed summaries and professional-quality show notes.
- Episode Artwork: The AI generates eye-catching episode artwork.
- Chapter Files: It creates precise chapter files for your episodes.
Social Media Promotion
Blubrry’s AI tools help in social media promotion by:- Generating Social Captions: The AI creates social captions tailored for various platforms, making it easier to promote your podcast across different social media channels.
- Automated Highlight-Clip Creation: The clip creator tool generates highlight clips and custom promotional content for social media, maximizing your podcast’s visibility and engagement.
Video Clip Creation
The AI Assistant includes tools for creating video clips from your podcast episodes. This feature allows you to generate video content with template options, which can be used to promote your podcast on social media and other video platforms.Media Storage and Management
Blubrry offers various storage plans, including monthly allotments of new storage (125 MB for the standard plan, 400 MB for the advanced plan, and unlimited storage for the professional plan). This ensures that your media files are stored securely and are accessible throughout your subscription period.Analytics
While not exclusively an AI feature, Blubrry’s advanced analytics are highly integrated with their AI tools. These analytics are IAB-certified, providing accurate and detailed insights into listener trends, retention data, geolocation, and more. This helps podcasters understand their audience better and make informed decisions about their content.Standalone AI Tools Access
Blubrry has made its AI tools available as a standalone product, allowing podcasters to use these features regardless of their hosting provider. This includes two subscription tiers (Standard and Plus) with varying allocations for productions, generated episode images, and video clips.Conclusion
In summary, Blubrry’s AI-driven media tools are designed to automate and streamline podcast production, post-production, and promotion, making it easier for podcasters to focus on creating high-quality content while the AI handles the more mundane and time-consuming tasks.
Blubrry - Performance and Accuracy
When Evaluating Blubrry’s Media Tools
When evaluating the performance and accuracy of Blubrry’s media tools, particularly their AI-driven products, several key points stand out:
Accuracy and Reliability of Analytics
Blubrry’s analytics are highly regarded for their accuracy, thanks to their IAB (Interactive Advertising Bureau) certification. This certification ensures that the data dashboard provides precise measurements of media-file downloads, excluding bots, crawlers, and multiple downloads from the same network location. The analytics are calculated based on unique IP addresses, user agents, and geographical information, making them more reliable than other services like FeedBurner or Feedly, which report lower and less accurate numbers.
AI-Driven Tools
Blubrry’s Podcast AI (PAI) tools are a significant asset for podcasters. These tools automate various processes such as planning, production, and social media promotion. The PAI system generates transcripts, show summaries, bullet points, and even episode art, which can significantly streamline the production process. It also creates platform-specific promotional content and video clips for social media, helping to extend the podcast’s reach without manual effort.
Engagement Metrics
Blubrry’s analytics provide detailed insights into listener engagement, including retention data, listener trends, geolocation, and the types of apps and devices used. The ‘Impactful Plays’ metric, available in advanced plans, shows how long listeners actually engage with episodes, helping podcasters refine their content for better engagement.
Limitations and Areas for Improvement
While Blubrry’s tools are highly praised, there are some areas where users have reported challenges:
- User Interface: Some users have found the backend interface of Blubrry to be less intuitive and sometimes difficult to work with, especially when making adjustments after initial setup.
- Delay in Analytics: There can be a delay between publishing a podcast and receiving the first data points, which might be inconvenient for some users.
- Paywall for Advanced Data: Certain detailed demographic data and advanced metrics are behind a paywall, requiring a subscription to higher-tier plans.
Conclusion
Blubrry’s AI-driven media tools and analytics are highly accurate and reliable, making them a valuable resource for podcasters. The AI tools significantly enhance the production and promotion process, while the analytics provide crucial insights into listener behavior. However, there are some minor drawbacks related to the user interface and the timing of analytics reports. Overall, Blubrry’s tools are well-regarded for their performance and accuracy, making them a strong choice for podcasters looking to improve their content and engagement.

Blubrry - Pricing and Plans
Blubrry Podcast Hosting Pricing Overview
Blubrry offers a clear and structured pricing model for its podcast hosting services, which can be broken down into several tiers. Here’s a detailed overview of each plan and the features they include:
Standard Plan
- Cost: $12 per month
- Features:
- 125 MB of monthly storage
- Free WordPress site
- Episode migration
- Basic statistics
- Programmatic advertising
- Unlimited downloads and listens
- Five users per account
Advanced Plan
- Cost: $20 per month
- Features:
- 400 MB of monthly storage
- Advanced statistics
- Domain mapping
- Additional theme and plugin options for WordPress
- DNS management
- Vid2Pod video conversion
- Five users per account
- Unlimited downloads and listens
Pro Hosting Plan
- Cost: Starting at $100 per month
- Features:
- Unlimited monthly storage
- 1 TB of monthly bandwidth (with additional usage fees)
- Dynamic ad insertion
- Advanced statistics
- Network promotion tools
- Private podcasting
- Unlimited users per account
- This plan is ideal for businesses, networks, and video shows
Add-ons and Additional Features
- Transcriptions and Closed Captions: $10 per month
- Thrive Bundle (dynamic ads, analytics, and donations): $10 per month
- Standard Statistics (available without hosting): $5 per month
- Additional Programs in Pro Hosting: $10 per program added to the account
Free Options
- Free Statistics: Available for independent content creators who are not using the statistics for commercial purposes. This includes basic audience metrics and requires adding your podcast to the Blubrry Podcast Directory.
- 30-Day Free Trial: Available for the Advanced plan, allowing you to test the features before committing to a paid plan.
Other Considerations
- Student Discount: Students are eligible for a 50% discount on the Standard and Advanced plans for up to one year.
- Free Migration and Tech Support: All users have access to free migration and technical support, making it easier to switch from another platform.
This structure provides a range of options to suit different needs and budgets, from basic podcast hosting to more advanced features for larger or more complex operations.

Blubrry - Integration and Compatibility
Blubrry Overview
Blubrry, a comprehensive podcast hosting and management platform, offers several integration and compatibility features that make it versatile and user-friendly across various tools, platforms, and devices.
API Integrations
Blubrry provides a robust API that allows developers to integrate various functionalities into their applications. This includes:
- Media Hosting API: Enables the upload, management, and deletion of media files, as well as retrieving lists of podcast shows and unpublished media files.
- Episode API: Allows for creating, publishing, scheduling, or saving episodes as drafts, and updating existing episode fields.
- Podcast Statistics API: Provides access to analytics such as download numbers for episodes and overall show performance.
- Podcast Network API: Facilitates user subscriptions, episode data retrieval, and show navigation, including categorization and search functionality.
Compatibility with WordPress
Blubrry has strong integration with WordPress through its PowerPress plugin. This plugin allows podcasters to manage their podcasts directly from their WordPress site, including embedding media players, distributing shows to major platforms, and using subscription shortcodes. The plugin also offers features like playlist creation and the ability to jump to specific timestamps within episodes.
Media Player Compatibility
The Blubrry Web Player is highly compatible and adaptable. It can be embedded on any website, including WordPress sites, and works seamlessly across various web browsers and devices. The player supports features like closed captioning, transcripts, adjustable playback rate, and volume control. It also integrates episode-specific artwork and allows for easy sharing and subscription options through multiple platforms.
AI Tools Integration
Blubrry has recently launched its AI tools as a standalone product, making them accessible to all podcasters regardless of their hosting provider. These tools include features for episode planning, content production, transcription generation, and social media promotion. The AI suite integrates multiple functions into a centralized dashboard, enhancing the overall podcast production workflow.
Cross-Platform Compatibility
The Blubrry platform ensures that podcasters can distribute their shows to all major listening platforms, such as Apple Podcasts, Spotify, Pandora, and Google Podcasts. This wide compatibility ensures that podcasts are accessible to a broad audience across different devices and platforms.
Device and Browser Compatibility
The Blubrry Web Player is designed to be device-agnostic, ensuring it looks and functions well on every device. It is compatible with all web browsers, making it easy for listeners to access and engage with podcast content regardless of their device or browser choice.
Conclusion
In summary, Blubrry’s integration and compatibility features make it a versatile and user-friendly platform for podcasters, offering seamless integration with WordPress, broad compatibility across devices and browsers, and comprehensive API functionalities.

Blubrry - Customer Support and Resources
Customer Support
For immediate assistance, you can contact Blubrry’s customer support team via several methods:- Phone Support: Call their toll-free number at (877) 729-8642, available from 9 a.m. to 5 p.m. EST, Monday through Friday. You can also leave a message outside of these hours.
- Contact Form: Submit a request through their contact form, where you can select the appropriate topic such as Sales, Legal & Abuse, Support, or Other. This helps direct your inquiry to the right team.
- Sign-In for Expedited Support: Current Blubrry customers can sign in to receive expedited support, which streamlines the process by providing the support staff with immediate access to your account information.
Additional Resources
Documentation and Guides
Blubrry provides detailed documentation to help users get started and manage their podcasts effectively. For example:- Getting Started Guide: This resource hub offers tools and resources to quickly set up and start hosting, publishing, and growing your podcast.
- Media Uploader Guide: Step-by-step instructions on how to use the Blubrry Media Uploader within the PowerPress plugin for WordPress, including linking your WordPress site to your Blubrry media hosting subscription.
Publishing and Hosting Tools
Blubrry offers various tools for publishing and hosting podcasts:- Blubrry Publisher: Allows you to publish directly from the Blubrry Dashboard without a separate website.
- PowerPress Plugin: For those hosting their own WordPress site, this plugin provides full control over the podcast feed. Blubrry also offers a free WordPress site with PowerPress pre-installed.
Analytics and Monetization
To help you track and monetize your podcast:- Podcast Statistics: Tools to watch your listeners grow, find out where they are, and learn what apps and devices they’re using. Advanced statistics are available with higher hosting plans.
- Monetization Options: Earn revenue through automated ad placement and manage ads dynamically in your podcast episodes.
Distribution and Growth
Blubrry facilitates the distribution of your podcast to major directories and provides tools for growth:- Distribution to Major Platforms: Submit your podcast to Apple, Spotify, and more.
- Professional Media Kits: Create media kits to attract sponsors and track your podcast’s performance with Blubrry’s analytics.
Other Services
Additional services include:- Video Conferences: For issues that require a more personal touch, the support team can schedule a video conference.
- Private & Premium Podcasting: Options to create invite-only podcasts or charge subscribers for exclusive content.

Blubrry - Pros and Cons
Advantages
AI-Powered Production Tools
Blubrry has introduced a standalone AI tools suite that is accessible to all podcasters, regardless of their hosting provider. This suite includes features for episode planning, content production, and social media promotion. It offers tools like episode topic generation, guest questions, transcription creation, and show notes production.
Streamlined Workflow
The AI tools are integrated into a centralized dashboard, making it easier to manage podcast production workflows. This includes generating episode images, video clips, and social captions for various platforms.
Flexible Plans
The AI tools are offered in two subscription tiers – Standard and Plus – which provide different allocations of productions, episode images, and video clips. This flexibility allows podcasters to choose a plan that suits their needs.
Media File Management
Blubrry maintains media file storage throughout the subscription period and provides hyperlinked access to generated chapter files, making it convenient for podcasters to manage their content.
Integration with Existing Services
Podcasters can later upgrade to include Blubrry’s statistics or hosting services with automated migration options, providing a seamless transition if they decide to use Blubrry for hosting as well.
Disadvantages
No Creation Capabilities in Hosting Plans
While the AI tools offer extensive production features, Blubrry’s hosting plans themselves do not include creation capabilities such as recording. Podcasters need to handle recording separately.
Limited Monetization Options
Blubrry does not have integrated monetization features. Although you can create private podcasts, managing subscriptions and payments must be handled through a third-party service.
Storage Limits
Unless you opt for the more expensive plans, Blubrry’s standard hosting plans come with monthly upload limits. For example, the Advanced plan includes 400MB of monthly storage, and additional storage must be purchased separately.
Platform Compatibility
Blubrry is optimized for WordPress, which can make integration with other platforms somewhat complicated.
Overall, Blubrry’s AI-driven tools offer significant advantages in streamlining podcast production and promotion, but there are limitations in terms of creation capabilities and monetization within their hosting plans.

Blubrry - Comparison with Competitors
Unique Features of Blubrry
Blubrry’s Podcast AI Assistant (PAI) is a standout feature that streamlines various aspects of podcast production and promotion. Here are some key unique aspects:AI-Generated Clip Highlights
Blubrry’s PAI can scan podcast episodes to identify key moments and generate engaging video clips, which can be paired with visually appealing templates and waveforms. This feature is particularly useful for social media promotion, allowing for easy uploading to various platforms.Comprehensive Analytics
Blubrry offers advanced, IAB-certified analytics that provide detailed insights into listener trends, retention data, geolocation, and more. These analytics are highly accurate and help podcasters understand their audience better.Standalone AI Tools
Blubrry has made its AI tools available as a standalone service, accessible to all podcasters regardless of their hosting provider. This includes features for episode planning, content production, and social media promotion.Integration and Workflow
The AI tools integrate multiple functions into a centralized dashboard, making it easier to manage podcast production workflows. This includes episode topic planning, transcription generation, and promotional content creation.Potential Alternatives
Synthesia
Synthesia is an AI video generation tool that, while not specifically tailored for podcasting, can be useful for creating engaging video content. Here’s how it compares:Video Content Creation
Synthesia allows users to create videos using lifelike AI avatars, which can be useful for converting documents into video content. However, it does not offer the same level of integration with podcast-specific tasks as Blubrry.Limited Podcasting Features
Synthesia is more geared towards general video content creation and does not have the specific podcast-focused features like clip highlights or advanced analytics that Blubrry offers.Jasper
Jasper is an AI content creation assistant that can be useful for various marketing tasks, including social media posts and email marketing. Here’s how it compares:Content Creation
Jasper provides templates and tools for generating content across multiple marketing channels. While it can help with social media posts and other content, it does not have the specialized features for podcast production and promotion that Blubrry offers.General Marketing Focus
Jasper is more focused on general content creation and does not have the podcast-specific tools like AI-generated clip highlights or advanced podcast analytics.Predis.ai and Rival IQ
For social media competitor analysis, tools like Predis.ai and Rival IQ are valuable but serve a different purpose:Competitor Analysis
These tools provide granular analysis of competitors’ social media strategies, content performance, and audience engagement. While they can help in social media promotion, they do not offer the same level of integration with podcast production and analytics as Blubrry.Social Media Focus
These tools are specifically designed for social media analysis and do not include features for podcast episode planning, transcription, or clip highlight generation.Conclusion
Blubrry’s unique combination of AI-driven podcast production tools, advanced analytics, and social media promotion features makes it a strong choice for podcasters. While alternatives like Synthesia, Jasper, Predis.ai, and Rival IQ offer valuable functionalities in their respective areas, they do not match the comprehensive suite of podcast-specific tools provided by Blubrry. If you are primarily focused on podcasting, Blubrry’s offerings are likely to be more aligned with your needs.
Blubrry - Frequently Asked Questions
Frequently Asked Questions about Blubrry
What are the main features of Blubrry’s podcast hosting plans?
Blubrry offers several hosting plans, each with unique features. The Standard plan includes 125 MB of storage, basic statistics, programmatic advertising, and a custom WordPress site for $12 per month. The Advanced plan provides 400 MB of storage, advanced statistics, and the Vid2Pod video conversion feature for $20 per month. The Professional plan offers unlimited storage, full dynamic ad insertion, and private podcasting for $100 per month.How does the PowerPress Plugin work?
The PowerPress Plugin is a WordPress plugin offered by Blubrry that helps optimize your podcast on your website. It allows you to embed podcast episodes directly into your site, build SEO, upload both audio and video files, and track visitor engagement. It also supports private podcasting, though this requires an additional fee starting at $100 per month.What is Vid2Pod and how does it work?
Vid2Pod is a feature by Blubrry that converts video podcasts from YouTube into audio podcasts. You can select a YouTube playlist, and Blubrry will automatically convert the MP4 files into MP3s. This feature helps you maintain both video and audio versions of your podcast, increasing accessibility and potential monetization.What analytics and statistics does Blubrry provide?
Blubrry offers standard and advanced analytics depending on your hosting plan. The analytics measure podcast plays accurately, taking into account unique internet addresses, resuming downloads, duplicate requests, and network errors. Advanced statistics include metrics like retention data, listener trends, geolocation, and the ‘Impactful Plays’ metric, which shows how long listeners engage with your episodes.Can I use Blubrry’s services without hosting my podcast with them?
Yes, you can use some of Blubrry’s services without hosting your podcast with them. For example, you can purchase standard statistics for $5 per month without a hosting plan. Additionally, you can use add-ons like transcriptions and closed captions, or the Thrive Bundle, which includes analytics, donations, and dynamic advertisements, each for $10 per month.How does Blubrry’s ad insertion work?
Blubrry allows for both pre-roll and full ad insertion. Pre-roll ads can only be added to the beginning of the file, while full ad insertion can place ads anywhere in the podcast. You can also have multiple ad programs per campaign with full ad insertion. You need to set up your ad campaigns within the Blubrry Podcaster Dashboard.Does Blubrry offer any tools for migrating my podcast from another host?
Yes, Blubrry provides free migration and tech support to help you move your podcast from another hosting platform. This service is included in all their plans, making the transition process smoother.Can I have multiple podcasts on one website with Blubrry?
Yes, Blubrry allows you to host multiple podcasts on a single website. You can categorize them by theme or media format, and use the PowerPress plugin to manage and embed them on your site.How does Blubrry’s Premium Podcasting service work?
Blubrry’s Premium Podcasting service allows you to offer exclusive content for a subscription fee. The service costs $10 per month per podcast, and Blubrry takes a 15% fee on the subscriptions. You can set your subscription price between $3 and $15 per month, and subscribers are charged on a monthly or annual basis.Are there any discounts available for Blubrry’s hosting plans?
Yes, Blubrry offers a 50% discount on the Standard and Advanced plans for students, but this discount is only valid for one year.
Blubrry - Conclusion and Recommendation
Final Assessment of Blubrry in the Media Tools AI-Driven Product Category
Blubrry stands out as a comprehensive and innovative platform in the media tools AI-driven product category, particularly for podcasters. Here’s a breakdown of its key features and who would benefit most from using it.Key Features and Benefits
AI-Powered Clip Highlight Generation
Blubrry’s Podcast AI Assistant (PAI) includes a feature that automatically identifies key moments in podcast episodes and generates engaging video clips. This saves time and allows podcasters to focus on content creation while maintaining creative control.
Seamless Integration with Visual Templates
The platform integrates video clips with visually appealing templates, including waveforms and album art, ensuring a professional and cohesive look for promotional materials. This is crucial for capturing audience attention on social media.
Optimized for Social Media Sharing
The AI-generated clips can be customized to fit various social media platforms, making it easy to share content and maximize engagement.
Comprehensive Podcast Production Tools
Blubrry’s AI tools offer a range of features including episode planning, transcription generation, social caption creation, and video clip production. These tools are now available as a standalone service, accessible to all podcasters regardless of their hosting provider.
Audience Insights and Survey Tools
Blubrry provides visual audience survey results, helping podcasters understand their audience demographics and feedback. This data is invaluable for monetizing, marketing, and fostering a stronger listener base.
Premium Podcasting Options
Blubrry’s Premium Podcasting allows creators to offer exclusive content through a subscription-based model, providing features like feed protection, user management, and dual publishing options. This helps monetize content effectively and enhances the listener experience.
Who Would Benefit Most
Blubrry is particularly beneficial for:Podcasters
Whether you are a seasoned podcaster or just starting out, Blubrry’s AI-driven tools streamline your workflow, from planning and producing episodes to promoting them on social media.
Content Creators
Those looking to monetize their content will find Blubrry’s Premium Podcasting and audience survey tools highly useful.
Small to Medium-Sized Podcasting Operations
The standalone AI tools and affordable subscription plans make it accessible for smaller operations to leverage advanced AI features without needing a large budget.