NewsWhip - Detailed Review
News Tools
NewsWhip - Product Overview
NewsWhip Overview
NewsWhip is a leading media monitoring platform that leverages AI-driven technology to provide real-time insights and predictive analytics for various stakeholders, including publishers, brands, PR agencies, and government entities.Primary Function
NewsWhip’s primary function is to analyze web and social media data in real-time, helping users identify emerging trends, predict public engagement, and make informed decisions quickly. The platform combines extensive web and social coverage with advanced predictive capabilities to highlight important stories and topics.Target Audience
The target audience for NewsWhip includes:Publishers
To identify emerging stories, discover underreported angles, and generate compelling content ideas.Brands
To take their communications strategy from reactive to proactive by monitoring brand mentions and public sentiment.PR Agencies
To predict the impact of client crises and identify consumer trends.Government
To track public sentiment and respond to misinformation or emerging trends.Key Features
Here are some of the key features of NewsWhip:Prediction
Provides up-to-the-minute data predicting levels of public engagement for every story, helping users forecast if a story will dominate the news cycle.Real-time Alerts
Allows users to set up alert systems that notify them about breaking news and trending content as it happens. These alerts can be customized to trigger when an article or post reaches a specific engagement threshold.Timeline
Combines public and media interest in any story, offering a clear visual representation of the trend or event.AI Digest
Combines trusted data with GPT insights to provide rapid and in-depth context on broad coverage, keeping users informed about the biggest stories and trends.Global and Local Coverage
Offers extensive coverage across various countries, languages, and social media platforms, including TikTok, Instagram, LinkedIn, X, YouTube, and full Reddit firehose.Report Builder
Enables users to transform dashboards into executive-level insights instantly, with one-click reporting and the ability to showcase changes in interest over time.Heads-Up Display
Streamlines newsrooms with live updates and critical insights on a presentable display for real-time synchronization.Historical Analysis
Provides historical data to analyze past trends and engagement, helping users make more informed decisions. By leveraging these features, NewsWhip helps its users stay ahead of the curve, save time, and gain a rapid grasp of evolving topics. NewsWhip - User Interface and Experience
User Interface Overview
The user interface of NewsWhip, particularly in its News Tools AI-driven product category, is highly praised for its ease of use and overall user experience.Ease of Use
NewsWhip is described as incredibly user-friendly, with an intuitive interface that makes navigation straightforward. Users appreciate the simplicity of performing searches across social networks and websites with just one click, which streamlines the process of gathering information.Customizable Dashboards
The platform offers customizable dashboards that can be tailored to specific user needs. These dashboards are flexible, allowing users to create and manage multiple dashboards for various purposes, although some users have noted that managing a large number of dashboards can be slightly challenging.Alert System
One of the standout features is the alert system, which ensures users are promptly notified of emerging trends or potential crises. This feature is particularly useful for real-time monitoring and keeping stakeholders informed.Analytics and Insights
NewsWhip provides powerful analytics tools that offer in-depth insights into social engagement, trending topics, and the overall impact of news stories. The platform uses unique metrics such as “highest velocity” to identify trending stories, which is a significant advantage over competitor platforms.AI-Driven Features
The platform leverages AI to improve results and increase efficiency. For example, AI-powered predictive analytics forecast engagement on news stories with over 80% accuracy, and AI Digests help users stay ahead of brand coverage and industry issues by highlighting key subjects and comparing media and public interest.Real-Time Monitoring
NewsWhip is fast-moving and instantly responsive, making it invaluable for monitoring live situations and sharing updates with key stakeholders. The extensive Boolean queries allow users to focus on exact stories they want to follow and get instant results.Customer Support
The customer service team is highly responsive and helpful, which contributes significantly to the positive user experience. Users appreciate the support they receive in setting up the platform, curating searches, and providing demos.Minor Drawbacks
While the interface is generally well-received, some users have noted a few minor drawbacks. For instance, the dashboard management can be slightly confusing due to the packing of many features into a few functions. Additionally, there is a desire for more detailed filters on news portal websites and the ability to monitor interactions on web articles and print clippings.Conclusion
Overall, NewsWhip’s user interface is praised for its simplicity, customization options, and the valuable insights it provides through its AI-driven features, making it an invaluable tool for those needing real-time news and social media analysis. NewsWhip - Key Features and Functionality
NewsWhip Overview
NewsWhip, a real-time media monitoring platform, integrates AI extensively to provide its users with precise and timely insights. Here are the main features and how they work, along with the benefits of each:
Prediction
NewsWhip uses AI to predict the levels of public engagement for every story. This feature starts the moment a story appears online, gathering real-time engagement data and calculating the change rate of that engagement. The AI model predicts how a story will perform over the next 24 hours, with predictions becoming more precise as new data is received. This allows users to take proactive actions based on highly accurate forecasts, which are over 80% accurate.
Timeline
This feature combines public interest and media interest to provide a comprehensive view of any crisis, event, or trend. It helps users track the development of stories and issues in real-time, enabling swift and informed decision-making.
Alerts, Digests, and Reports
NewsWhip offers a suite of alerts, digests, and custom reports that help users react quickly to any situation. Users can set up predictive alerts on specific topics, sources, and keywords, and receive digests at specified frequencies (hourly, daily, weekly). These alerts and digests are delivered via email, Slack, or Microsoft Teams, ensuring that stakeholders are always informed and can collaborate effectively.
AI Digest
The AI Digest feature uses Large Language Models to analyze and extract key themes from stories, clustering them by topic. This saves users significant time and effort, providing a rapid grasp of evolving topics. For example, it can deliver a personalized media digest that summarizes the most engaging stories on a specified topic, potentially saving hundreds of thousands of dollars annually.
Historical Analysis
This feature allows users to analyze past data to gain insights into how stories and trends have developed over time. By comparing historical engagement data, users can better predict future engagement and make more informed decisions.
Insights on Demand
NewsWhip provides insights on demand through various tools, including AI-powered summarization and timeline visualizations. Users can get quick, reliable, and easily digestible information on live issues, which is particularly useful for communications and media professionals who need to relay findings to stakeholders quickly.
Report Builder
The Report Builder transforms dashboards into executive-level insights instantly. Users can create custom reports, summaries, and deep dives in the formats and frequencies that best suit their needs. This feature ensures that users receive actionable insights that they can use to make critical business decisions.
Microsoft Teams Integration
NewsWhip Spike now integrates with Microsoft Teams, allowing users to receive real-time alerts directly in public and private channels. This integration streamlines workflow, enabling teams to react swiftly and collaboratively to any situation, whether it’s monitoring a product launch or managing a reputational crisis.
Real-time Content Feeds
The platform provides real-time content feeds from various sources, including web articles and YouTube. This ensures that users have access to the latest information as it emerges, helping them stay ahead of developing stories and trends.
AI-powered Summarization and Analysis
NewsWhip uses AI to summarize key themes and extract meaningful insights from large amounts of social and media data. By coupling AI-generated insights with quantified data, the platform ensures that the insights are reliable and linked back to the underlying data. This helps users predict the future of trends, stories, or live issues with greater accuracy.
Conclusion
These features collectively enable users to make quick, confident decisions by providing accurate predictions, real-time alerts, and comprehensive insights, all of which are enhanced by the integration of AI.
NewsWhip - Performance and Accuracy
Performance
NewsWhip’s performance is heavily reliant on its AI-driven metrics and real-time data analysis. Here are some highlights:Predicted Interactions
NewsWhip uses a patented algorithm to predict the engagement a story will receive up to 24 hours in the future. This feature is highly accurate, with predictions being over 80% accurate within a tight band.Highest Velocity
This metric measures the virality of content by tracking the rate at which an article or post gains new interactions. It helps identify the fastest-growing content, allowing users to prioritize their focus effectively.Overperforming
This metric compares the performance of an article or post against the average for that publisher or page, providing a clear view of how well a piece is doing relative to other content.Accuracy
The accuracy of NewsWhip’s predictions and analytics is a significant strength:High Accuracy Forecasts
The AI-powered prediction feature forecasts engagement with high accuracy, allowing users to make informed decisions about which stories to focus on. For instance, CrossCheck found the predictive feature to be highly reliable, with predicted engagement levels often matching actual outcomes.Real-Time Data Updates
The platform’s ability to gather real-time engagement data and update predictions every few minutes enhances the accuracy of its forecasts.Limitations and Areas for Improvement
While NewsWhip performs well in many areas, there are some limitations and areas where improvements could be made:Data Time Frame
The dashboard can only display data for up to one year, which can be limiting for users needing historical data beyond that period. Users have to export data iteratively to analyze longer time frames.Filtering and Dashboard Customization
Some users have noted the need for more detailed filters on the news portal website and more customizable dashboard options to reduce the overwhelming amount of data presented.Twitter Universe Coverage
The platform monitors a limited portion of the Twitter universe, which can be beneficial in reducing spam but may not provide a complete picture when compared to other social listening tools that monitor the full Twitter firehose.User Feedback and Efficiency
Users appreciate the efficiency and ease of use of NewsWhip:Efficient Aggregation and Customization
The platform is praised for its ability to aggregate and customize searches efficiently, helping users track multiple topics and receive relevant alerts without being overwhelmed by too much data.Alerting Functionality
The alerting functionality is highly regarded, with users feeling confident in setting up alerts that are neither too frequent nor too sparse. Overall, NewsWhip’s performance and accuracy are strong, particularly in its predictive analytics and real-time engagement tracking. However, there are areas where improvements, such as extended data time frames and more detailed filtering options, could enhance the user experience further. NewsWhip - Pricing and Plans
Pricing Structure of NewsWhip
The information available regarding the pricing structure of NewsWhip is somewhat limited, but here are the key points that can be gathered:Custom Pricing
NewsWhip does not publicly disclose a detailed pricing structure with multiple tiers. Instead, it offers a custom pricing plan that is tailored to the specific needs of each organization. This means that potential users need to contact NewsWhip directly to get a quote that fits their requirements.Features Across Plans
While the pricing tiers are not explicitly outlined, the features available through NewsWhip are comprehensive and include:- Predictive media monitoring with alerts and engagement predictions
- Real-time content discovery across multiple platforms (web, Facebook, Twitter, Reddit, Instagram, YouTube)
- Cross-platform analysis to optimize content strategies
- Tools to fight misinformation
- Historical analysis and insights on demand
- Integration with tools like Google Sheets, Slack, and a Chrome extension.
No Free Options
There is no indication of any free plans or trials available for NewsWhip. Users must engage with the sales team to discuss and agree on a custom pricing plan.Contacting NewsWhip
If you are interested in using NewsWhip, the best approach is to contact their sales team or request a demo to get a clearer understanding of the costs and how the platform can meet your specific needs. NewsWhip - Integration and Compatibility
Integration and Compatibility Features
NewsWhip, a leading media monitoring platform, offers several integration and compatibility features that make it versatile and useful across various tools, platforms, and devices.
Cross-Platform Analysis
NewsWhip allows users to analyze content and engagement data from a wide range of platforms, including web coverage, Facebook, Twitter, Reddit, Instagram, and YouTube. This cross-platform analysis provides a comprehensive view of how content is performing across different social media and web ecosystems, which is crucial for optimizing content strategies and research.
Real-Time Alerts and Integrations
NewsWhip Spike can integrate with various communication channels, such as Microsoft Teams, to deliver real-time and predictive alerts directly to users. These alerts can be customized to trigger when an article or post reaches a specific engagement threshold or is predicted to go viral. This integration ensures that teams can stay updated without needing to log into the platform constantly.
API Integration
The NewsWhip API allows users to integrate real-time and predicted engagement data into their own platforms, workflows, and reports. This API is fully documented, making it easy to integrate with third-party data sources. Users can build custom dashboards, newsrooms, apps, and widgets, and even blend engagement data with other sources to create a 360-degree view of their brand’s communications performance.
Custom Dashboards and Reports
NewsWhip enables users to create their own dashboards combining real-time feeds of social and web content with public engagement data. These dashboards can be structured to include specific news alerts and can be shared with the entire team via email or other channels. This flexibility helps in speeding up daily work and keeping teams hyper-connected to real-time data.
Compatibility with Microsoft Tools
Specifically, NewsWhip Spike can be integrated with Microsoft Teams, allowing users to receive real-time updates and alerts directly within their Teams channels. This integration is managed through the NewsWhip customer success team, ensuring a smooth transition for existing users.
Historical Data Access
In addition to real-time data, the NewsWhip API provides access to historical content and engagement data since 2014. This feature is useful for building comprehensive reports and analyzing past trends and engagement patterns.
Conclusion
Overall, NewsWhip’s integration capabilities and compatibility across various platforms make it a powerful tool for media monitoring, content analysis, and combating misinformation, ensuring that users can stay ahead of trending stories and make informed decisions quickly.
NewsWhip - Customer Support and Resources
Customer Support
General Enquiries
For any general questions or inquiries, users can email NewsWhip at hello@newswhip.com.
Sales Team
If you have questions about the products or want to learn more, you can contact the sales team directly at sales@newswhip.com.
Customer Success
For help with any of the tools, users can reach out to the customer success team at customer.success@newswhip.com.
Additional Resources
On-Demand Training
NewsWhip provides on-demand training sessions for publishers, covering topics such as how to spot breaking stories, benchmark against competitors, identify opportunities, and track content. These sessions help users optimize their use of the platform.
Webinars and Blogs
NewsWhip hosts webinars and publishes blog posts that offer insights into how different organizations use their tools. For example, there are webinars on how Dotdash Meredith and Condé Nast Italia use NewsWhip to enhance their social strategies.
AI-Powered Tools
The platform includes AI-powered features like predictive alerts and AI Digests. Predictive alerts help users forecast the engagement levels of stories, while AI Digests save time by automating media analysis and providing critical insights on brand coverage, industry issues, and competitors.
Real-Time Alerts and Dashboards
Users can set up real-time alert systems and create multiple dashboards to track key sources and stories. This includes live updates and critical insights displayed on a Heads-Up Display for real-time synchronization.
Misinformation Monitoring
NewsWhip also offers tools for monitoring and researching misinformation across multiple networks, helping users prioritize fact-checking efforts based on engagement levels.
Global Coverage
The platform provides extensive global and local coverage, tracking content in over 225 countries and 113 languages, and includes real-time insights from various social media platforms like Facebook, Twitter, Reddit, and YouTube.
Support for Specific Needs
Crisis Monitoring
For crisis situations, NewsWhip’s Spike tool helps users discover stories and posts across the web and social media in real-time, predicting the size and impact of emerging issues.
Competitor Analysis
Users can monitor their competitors daily, tracking articles and social media posts to improve their editorial strategy.
By leveraging these resources, users can ensure they are well-equipped to handle their media and social media monitoring needs efficiently and effectively.
NewsWhip - Pros and Cons
Advantages of NewsWhip
NewsWhip offers several significant advantages, particularly in the areas of real-time monitoring, predictive analytics, and user-friendly interface.
Real-Time Monitoring and Alerts
NewsWhip provides real-time data on news and social media trends, allowing users to stay updated on emerging stories and potential crises. The alert system is highly praised for its ability to notify users promptly about new developments and trends.
Predictive Analytics
The platform uses AI to forecast engagement on news stories, predicting how a story will perform over the next 24 hours with over 80% accuracy. This feature helps users anticipate and prepare for potential impacts.
User-Friendly Interface
Despite some initial setup challenges, the interface is generally intuitive and easy to use. Customizable dashboards cater to specific user needs, making it easy to monitor and analyze real-time news trends efficiently.
Comprehensive Analytics
NewsWhip offers powerful analytics tools that provide in-depth insights into social engagement, trending topics, and the overall impact of news stories. This helps users monitor competitors and industry influencers effectively.
Misinformation Monitoring
The platform is equipped with tools to track, predict, and understand the impact of misinformation across the web and social media. This includes features like real-time cross-platform engagement data and predictive analytics to combat misinformation.
Customer Service
Users highlight the excellent customer service, with responsive and knowledgeable support teams that help with onboarding and ongoing use of the platform.
Historical Data Access
NewsWhip allows users to access historical data, which is particularly useful for research purposes and analyzing past trends and instances of misinformation.
Disadvantages of NewsWhip
While NewsWhip has many strengths, there are also some notable drawbacks:
Learning Curve and Setup
Some users find the initial setup and learning process overwhelming, despite the helpful onboarding teams. The platform packs a lot of features into a few functions, which can be confusing.
Dashboard Management
Dashboard management can be confusing due to the dense packing of features into a short menu. This can make it difficult to understand how all the features can be employed for specific use cases.
Data Limitations
The dashboard can only show data for up to one year, which can be inconvenient when needing data for longer periods. Users have to repeat the process and export data iteratively to get multi-year data.
Overwhelming Amount of Data
The platform can deliver a vast amount of news updates, which can be overwhelming. While this thoroughness ensures no relevant news is missed, it can be challenging to manage.
Limited Twitter Coverage
Some users note that NewsWhip’s Twitter coverage is limited to influencers and may miss smaller accounts that could be relevant.
Overall, NewsWhip is a powerful tool for real-time news and social media monitoring, with strong predictive analytics and a user-friendly interface, but it does come with some setup and data management challenges.
NewsWhip - Comparison with Competitors
When comparing NewsWhip to its competitors in the AI-driven news tools category, several key features and alternatives stand out.
Unique Features of NewsWhip
- NewsWhip is distinguished by its real-time content discovery engine, which updates coverage in real-time and tracks social engagement for each article. This allows users to gauge whether an issue is intensifying and make informed decisions quickly.
- The platform offers extensive feed widgets that help users spot important articles or posts as they rise, using metrics like highest velocity and predicted interactions to forecast potential growth.
- NewsWhip enables comprehensive competitor analysis, providing historical data to contextualize current issues and compare them with how similar issues have impacted peers.
- It also allows for flexible search criteria, including adjustments for geographic location, language, and social platform, which helps in understanding the broader impact of an issue.
Competitors and Alternatives
Signal AI
- Signal AI is a significant competitor that focuses on providing real-time insights and data-driven decision-making tools. It is particularly strong in media monitoring and market intelligence, offering tools that predict emerging trends and identify potential challengers.
PublicRelay
- PublicRelay is another competitor that specializes in media monitoring, offering services such as external and internal communications, crisis management, and client reporting. It is known for its comprehensive media analysis and stakeholder engagement tracking.
Wizikey
- Wizikey is a media monitoring and analytics platform that competes with NewsWhip. It provides real-time media monitoring, sentiment analysis, and influencer tracking, which are crucial for brands managing their public image.
Market Share and Other Competitors
In the Social Analytics category, NewsWhip faces competition from companies like Shareaholic, Marchex, and Netvibes, which hold significant market shares. Shareaholic leads with a 42.57% market share, followed by Marchex with 19.11%, and Netvibes with 13.93%.
Other AI-Driven News Tools
For those looking for alternative AI-driven news tools, here are a few options:
Techpresso
- Techpresso is an AI news aggregator built from the ground up with AI. It provides personalized news summaries and is known for its AI-driven approach to news aggregation.
Simply News
- Simply News uses AI to deliver the latest news in audio format, making it a convenient option for those who prefer audio updates.
Belstad
- Belstad is a fully automated, AI-powered news app that provides real-time, nonpartisan briefings on events, complete with follow-up questions, daily recaps, and breaking news notifications.
Ellipsis News
- Ellipsis News offers personalized audio news digests curated from over 150,000 sources, making it a useful tool for staying updated during commutes.
Each of these tools has unique features that cater to different user preferences and needs, whether it’s real-time updates, audio summaries, or comprehensive media monitoring. When choosing a tool, it’s important to consider which features align best with your specific requirements for engagement and factual accuracy.
NewsWhip - Frequently Asked Questions
What is NewsWhip and what does it do?
NewsWhip is a platform that combines real-time media and social media monitoring with AI-driven analytics. It helps users quantify and forecast the impact of news and social media, enabling them to stay ahead of emerging stories, trends, and brand coverage.
Who uses NewsWhip?
NewsWhip is used by a variety of professionals, including brands, PR agencies, publishers, and government entities. Each of these groups benefits from its predictive insights, real-time data, and AI-powered reporting and alerting features to enhance their communications strategies.
What are the key features of NewsWhip?
Key features include AI-powered prediction, which forecasts engagement on news stories up to 24 hours in advance with over 80% accuracy. Other features include AI Digests, which provide personalized media digests based on specified topics and sources, and Rich AI insights, such as Top People and Brands visualization and Interest Quadrant analysis. Additionally, NewsWhip offers real-time alerts, a Heads-Up Display for live updates, and extensive web and social data coverage.
How does NewsWhip use AI?
NewsWhip uses AI in several ways: AI-powered prediction to forecast engagement on news stories, AI Digests to analyze and deliver key themes and topics, and Rich AI insights to highlight key subjects within stories and compare media and public interest. These AI tools aim to improve results by providing better information and decision-making, and to increase efficiency through optimized resource allocation and automated insights.
What is the pricing for NewsWhip?
NewsWhip offers a pricing plan known as the Basic plan, which costs $2000 per user. The platform supports various payment frequencies, though specific details on other plans or discounts are not provided in the available sources.
How can publishers benefit from NewsWhip?
Publishers can benefit from NewsWhip by discovering emerging stories and trends quickly, enhancing audience engagement, and analyzing competitors. The platform provides real-time alerts, predictive analytics, and a Heads-Up Display to keep newsrooms informed. It also integrates data from various social media platforms, including TikTok, Instagram, LinkedIn, and Reddit, to help publishers spot breaking stories and benchmark against competitors.
Can NewsWhip help in crisis management and brand monitoring?
Yes, NewsWhip is useful for crisis management and brand monitoring. It provides predictive insights to anticipate the impact of a client crisis and helps in monitoring brand coverage, industry issues, and competitors in real-time. The AI Digests and Rich AI insights features are particularly useful for keeping track of emerging stories and comparing brand coverage to trending stories.
What kind of support and training does NewsWhip offer?
NewsWhip offers on-demand training for publishers, which includes how to spot breaking stories, benchmark against competitors, identify opportunities, add sources to track, and leverage predictive analytics. Additionally, the platform provides case studies and webinars to help users maximize its features.
How does NewsWhip compare to other media monitoring tools?
NewsWhip stands out due to its fast content discovery engines, extensive web and social coverage, and unique predictive analytics. It is particularly noted for its accuracy in predicting engagement and its ability to provide real-time data, making it a preferred alternative to tools like CrowdTangle.
What kind of ROI can users expect from using NewsWhip?
Users of NewsWhip can expect significant savings, with an average annual savings of almost $100,000. This is achieved through the platform’s predictive insights, real-time data, unlimited usage model, and AI-powered reporting and alerting features.
NewsWhip - Conclusion and Recommendation
Final Assessment of NewsWhip
NewsWhip is a powerful AI-driven media monitoring platform that offers a comprehensive set of tools for real-time and historical analysis of media and social media engagement. Here’s a breakdown of its key features and who would benefit most from using it:Key Features
Real-Time Data and Predictions
NewsWhip provides up-to-the-minute data and predicted levels of public engagement for every story, helping users anticipate and prepare for emerging trends and crises.
Historical Analysis
With NewsWhip Analytics, users can analyze public engagement data spanning over nine years, allowing for long-term trend analysis and benchmarking of campaign performance.
Alerts and Reports
The platform offers a suite of alerts, digests, and custom reports, enabling swift and informed decision-making.
Content and Engagement Tracking
It tracks web and social media content in real-time, measuring public engagement and providing insights into what resonates with the public.
Who Would Benefit Most
Brands
By switching from a reactive to a proactive communications strategy, brands can leverage NewsWhip to predict and manage crises, identify consumer trends, and optimize their content strategies.
PR Agencies
These agencies can use NewsWhip to predict the impact of client crises and identify emerging trends, thereby providing more effective counsel to their clients.
Publishers
Publishers can discover emerging stories and trends, helping them stay ahead in a competitive media landscape.
Government
Government entities can use NewsWhip to monitor public sentiment, respond to misinformation, and stay informed about emerging trends.
Overall Recommendation
NewsWhip is highly recommended for any organization or individual needing to stay ahead of the curve in media and social media trends. Its predictive insights, real-time data, and historical analysis capabilities make it an invaluable tool for communications, marketing, and public relations strategies.
Cost and ROI
Users of NewsWhip can save an average of almost $100,000 per year by leveraging the platform’s predictive insights, real-time data, and unlimited usage model. This significant cost savings, combined with the platform’s ability to enhance decision-making and strategy, makes it a worthwhile investment.
In summary, NewsWhip is a versatile and powerful tool that can significantly enhance the ability of various stakeholders to monitor, analyze, and respond to media and social media trends, making it an excellent choice for those prioritizing engagement and factual accuracy.