
LeadSimple - Detailed Review
Real Estate Tools

LeadSimple - Product Overview
LeadSimple is a specialized software solution created to streamline the operations and sales processes for property managers and real estate professionals. Here’s a brief overview of its primary function, target audience, and key features:
Primary Function
LeadSimple is essentially a CRM (Customer Relationship Management) and sales automation suite. It helps users manage leads, automate follow-up communications, and optimize their sales pipeline. Additionally, it streamlines operational processes by documenting and automating workflows, syncing data from property management software, and initiating processes automatically.Target Audience
The primary target audience for LeadSimple includes small to medium-sized property management companies and real estate professionals. The majority of its customers have between 0-9 employees, with some having up to 50-99 employees.Key Features
CRM and Sales Automation
LeadSimple allows users to manage leads, automate follow-up communications, and set up long-term drip campaigns to engage potential clients.Operational Streamlining
It combines CRM, communication tools, and operational processes into one solution, enabling the automation of tasks such as emails, text messages, and document generation. It also integrates with existing property management software to pull in customer, vendor, and property data.Communication Management
The platform includes a shared inbox feature that enhances communication management, facilitating quick client responses, team collaboration, and integration with CRM and workflow tools.Referral Management
LeadSimple helps users organize, market to, and track referral sources such as existing clients and realtors. It allows for the creation of automated email workflows to engage these referral sources effectively.Process Consulting
The software assists in improving existing processes within the company, reducing data entry, maintaining consistency, and improving overall visibility across operations. Overall, LeadSimple is a comprehensive tool that helps property managers and real estate professionals simplify growth, streamline operations, and improve communication and referral management.
LeadSimple - User Interface and Experience
User Interface of LeadSimple
The user interface of LeadSimple, a CRM and property management tool, is generally praised for its ease of use and intuitive design, although there are some nuances to consider.Ease of Use
Users have reported that LeadSimple is relatively easy to use once they have completed the initial training and spent some time with the interface. The platform offers quick training sessions and supportive customer service, which helps new users get accustomed to the system quickly.Customization and Flexibility
LeadSimple allows for significant customization to fit the specific processes of a property management company. Users can design and manage business processes, automate follow-up steps, and integrate with other tools like MSFT and Zapier, making it flexible and adaptable to various workflows.Interface Features
The platform includes a range of features that enhance user experience:Lead Management
LeadSimple enables users to track different types of leads separately, such as prospective owners and tenants, and manage multiple teams within one system.Automation
The software automates follow-up steps using email templates and drip campaigns, and it also integrates with lead providers to automatically add new leads.Communication Tools
It includes a shared inbox, click-to-call features, and the ability to log activities manually, which helps in keeping track of all communications with leads.Reporting and Analytics
The lead dashboard provides key sales stats at a glance, making it easy to monitor important metrics without digging through reports.Initial Learning Curve
While the interface is generally intuitive, some users have noted that the initial setup can be involved and may require some time to get used to. However, LeadSimple offers support and training options to help users overcome this initial learning curve.Minor Issues
Some users have mentioned minor issues such as occasional errors or limitations in certain features, and the need for some adjustments in the GUI. For example, some users find the reporting and analytics features to be somewhat lacking compared to other CRM systems, though improvements are reportedly in the works.Overall User Experience
Overall, the user experience with LeadSimple is positive, with users appreciating its ability to streamline operations, enhance team productivity, and provide a centralized platform for managing daily tasks and communications. The support team and training resources are also highly praised for their responsiveness and helpfulness.
LeadSimple - Key Features and Functionality
LeadSimple Overview
LeadSimple is a comprehensive software solution that integrates AI and automation to streamline various aspects of real estate and property management. Here are the main features and how they work:CRM and Sales Automation
LeadSimple offers a CRM (Customer Relationship Management) system that allows users to manage leads, automate follow-up communications, and optimize their sales pipeline. This system helps in organizing and tracking interactions with potential clients, ensuring that no leads are overlooked.Automated Follow-Up
The software automates follow-up communications, such as emails and messages, to keep leads engaged. This automation ensures consistent and timely communication, which can significantly improve the chances of converting leads into clients.Workflow Automation
LeadSimple enables users to document and automate workflows, which helps in streamlining day-to-day operations. This includes syncing data from property management software and starting processes automatically, reducing manual effort and increasing efficiency.Conversational AI Integration
When integrated with conversational AI tools like Structurely, LeadSimple can automate two-way lead and tenant messaging over text message and email. This AI Assistant handles responses and continues conversations, ensuring that leads are engaged without requiring constant human intervention. This integration keeps all communications synced within the LeadSimple CRM, making it easier to manage and track interactions.Lead Qualification and Nurturing
The CRM system in LeadSimple can be enhanced with AI to qualify and nurture leads more effectively. For instance, when combined with Structurely’s AI, it can automatically score and nurture leads based on their engagement and readiness to buy, ensuring that agents focus on the most promising leads.Shared Inbox and Communication Management
LeadSimple includes a shared inbox feature that enhances communication management. This allows quick client responses, team collaboration, and integration with the CRM and workflow tools. It ensures that all team members are on the same page and can respond promptly to client inquiries.Data Syncing and Process Automation
The software allows for data syncing from various property management tools, enabling automatic process initiation. This feature ensures that all relevant data is up-to-date and accessible, reducing errors and increasing the speed of operations.Benefits
Efficiency
Automates repetitive tasks, freeing up agents to focus on higher-value activities.Consistency
Ensures timely and consistent communication with leads.Accuracy
Reduces errors by automating data entry and workflow processes.Insights
Provides data-backed insights into lead behavior and market trends.Integration
Seamlessly integrates with other tools and platforms, such as Structurely, to enhance functionality. Overall, LeadSimple leverages AI and automation to make real estate and property management more efficient, allowing agents and property managers to work smarter and provide superior service to their clients.
LeadSimple - Performance and Accuracy
Performance
LeadSimple is highly regarded for its ability to streamline and automate various aspects of property management. Here are some performance highlights:Automation and Efficiency
LeadSimple excels in automating workflows, including lease renewals, rent collection, and tenant and owner communication. This automation helps in reducing manual tasks and increasing overall efficiency.Task Management
The software allows for automatic task tracking, due date assignment, and ensures accuracy and accountability within property management processes. This helps in identifying and addressing late or pending tasks promptly.Integration
LeadSimple seamlessly integrates with property accounting software, eliminating manual data entry and ensuring real-time data updates. This integration is crucial for maintaining data consistency and reducing errors.Communication
The platform automates communication and tracks processes using customizable templates, which enhances team collaboration and client engagement.Accuracy
The accuracy of LeadSimple is supported by several features:Data Consistency
By syncing data automatically with accounting software, LeadSimple ensures that all data is up-to-date and accurate, reducing the likelihood of manual errors.Customizable Templates
The use of customizable property management templates helps in standardizing processes, which in turn improves the accuracy of task execution and communication.Real-Time Tracking
The ability to track tasks and processes in real-time allows for immediate identification and correction of any discrepancies or issues, maintaining high accuracy levels.Limitations and Areas for Improvement
While LeadSimple is highly effective, there are a few areas where it might be improved or where users might encounter limitations:Customization Depth
While LeadSimple offers customizable templates and workflows, the depth of customization might vary depending on the specific needs of each property management company. Some users might find that certain aspects are not fully customizable to their unique processes.User Training
Although LeadSimple provides step-by-step instructions, links, and video walkthroughs to simplify training, some users might still require additional support or time to fully adapt to the new system.Integration with Other Tools
While LeadSimple integrates well with major property management accounting software, there might be limitations or additional setup required for integrating with other specialized tools or platforms that a company uses.Conclusion
LeadSimple is a powerful tool for property managers and real estate professionals, offering significant improvements in efficiency, accuracy, and communication. Its automation features, real-time data tracking, and seamless integration with accounting software make it a valuable asset. However, as with any software, there may be areas where customization or user training could be enhanced to better meet the unique needs of each user. Overall, LeadSimple’s performance and accuracy are well-supported by its features and user testimonials.
LeadSimple - Pricing and Plans
LeadSimple Pricing Plans
Basic Plan
- Price: $65 per month.
- Features: This plan is the most basic and includes essential CRM functionalities, but specific details on included features are not as detailed as the higher plans.
Growth Plan
- Price: $99 per month.
- Users: Includes 2 users, with additional users costing $30 per month.
- Pipelines: Includes 1 pipeline, with additional pipelines costing $30 per month.
- Texting: $4 per month per texting phone number.
- Features: This plan includes tools to streamline and automate sales processes, such as automated communication with tenants and prospects, long-term drip campaigns, and the ability to track outreach and marketing emails. It also includes email, chat, and phone support during regular business hours, along with access to help videos and articles.
Operations Plan
- Price: $1 per door per month, with a $200 minimum.
- Features: This plan is more comprehensive and includes all the features of the Growth Plan, plus additional tools to systematize and automate sales, operations, communications, and maintenance. It integrates CRM, communication tools, and operational processes into one solution, allowing for the automation of tasks like emails, text messages, and document generation. This plan also includes a company-specific onboarding program and process consulting services.
- Onboarding: Requires a one-time paid onboarding package to ensure successful implementation.
Additional Features and Options
- Free Trial: LeadSimple offers a 14-day free trial for all plans, allowing you to test the features before committing.
- Process Consulting: Additional process consulting services are available, priced between $3,000 to $9,000.
- Add-ons: Optional features include tracking inbound phone calls, sending text messages manually and automatically, and capturing leads from your website with pop-up forms and automated drip campaigns.
Special Offers
- Enterprise Bank & Trust Partnership: For users with Enterprise Bank & Trust analysis credits, it is possible to get the LeadSimple Operations plan for free by using these credits to pay for the monthly subscription and consulting services.
Each plan is designed to meet different needs, from basic CRM functionalities to comprehensive automation and operational management. If your business is not primarily property management, you may need to contact LeadSimple for special user-based pricing.

LeadSimple - Integration and Compatibility
Integrating LeadSimple with Other Tools
When it comes to integrating LeadSimple with other tools and ensuring compatibility across various platforms and devices, here are some key points to consider:
Integration with Propertyware
LeadSimple offers a direct API integration with Propertyware, a popular property management software. This integration allows for a one-way, automatic sync of data such as owners, tenants, properties, units, prospects, and vendors from Propertyware to LeadSimple every hour. This automation eliminates the need for manual data entry, consolidates systems, and enables easy access to information from both platforms. For instance, you can click a link in LeadSimple to instantly redirect to the corresponding page in Propertyware, saving time and reducing the need to switch between different software tools.
Integration with Other Apps via Zapier
LeadSimple can also be integrated with a wide range of other apps using Zapier, an automation tool that requires no coding. This allows you to connect LeadSimple with thousands of popular apps, such as Google Sheets, Gmail, Google Drive, Jotform, and more. Zapier enables you to automate various tasks, like creating leads in LeadSimple from new Google Sheets rows, Jotform submissions, or parsed emails. It also supports triggers and actions related to lead changes, call completions, and email interactions, making it easier to manage your workflows seamlessly.
AI and Automation
While LeadSimple itself is not an AI-driven tool, it can be integrated with AI tools used in real estate lead qualification. For example, you can use AI tools like Ylopo or Dialzara, which integrate with CRMs to automate lead scoring, routing, and follow-ups. These integrations help in streamlining your workflow and improving lead quality by ensuring that the AI tool works smoothly with your existing CRM systems like LeadSimple.
Mobile Compatibility
LeadSimple offers a mobile app for iOS devices, allowing users to access the platform on their iPhones and iPads. For Android users, while there is no native app yet, you can add LeadSimple to your home screen using browsers like Chrome or Firefox. This workaround enables you to access LeadSimple on your Android device with ease, though it does not include features like touch or face ID login at this time.
Conclusion
In summary, LeadSimple integrates well with key property management and CRM tools, and its compatibility with various platforms and devices makes it a versatile solution for real estate and property management professionals.

LeadSimple - Customer Support and Resources
Customer Support
The customer support team at LeadSimple is focused on providing assistance when users have questions or are experiencing issues with the product. Here are some key aspects of their customer support:
Issue Resolution
The support team evaluates client requests, creates tickets, and delegates them to the appropriate internal department to ensure timely and effective resolution.
Client Feedback and Improvement
The team tracks customer requests and feedback, communicating these details to the engineering team to implement necessary improvements. This process helps in enhancing the sales potential and customer satisfaction.
Educational Resources
The support team continuously updates educational resources, including training documentation, courses, and videos. This ensures users have access to the latest information and best practices for using the platform.
Direct Communication
Support staff can facilitate video or phone calls with clients during working hours to address any queries or concerns directly.
Additional Resources
To help users get the most out of LeadSimple, several additional resources are available:
Shared Inbox and Communication Tools
LeadSimple offers a consolidated shared inbox where users can manage all client communication channels, including emails, texts, and phone calls. This includes features like assigning conversations to team members, snoozing conversations, and using notes and @mentions for internal team discussions.
Automation and Integration
Users can auto-assign, tag, or close conversations based on specific criteria and integrate with other tools using Zapier. This automation helps in streamlining workflows and improving efficiency.
Performance Monitoring
The platform allows users to monitor and measure the quality of customer service by tracking response time, time to close, conversation volume, and more. This helps in evaluating and improving customer service metrics.
By leveraging these support options and resources, users of LeadSimple can ensure they are using the platform effectively and maximizing their customer service and sales potential.

LeadSimple - Pros and Cons
Key Advantages and Disadvantages of LeadSimple
Advantages
- Specifically Designed for Property Management: LeadSimple is built exclusively for property managers, making it highly relevant and effective for their specific needs. It streamlines lead management, sales automation, communications, and operations, all within a single platform.
- Ease of Use and Setup: Unlike generic CRMs that require extensive customization, LeadSimple is easier to set up and use. It is faster to implement and more user-friendly, reducing the learning curve for property managers.
- Integration with Property Management Software: LeadSimple integrates seamlessly with property management accounting software, ensuring real-time data updates and eliminating manual data entry. This integration also syncs owner, tenant, property, and vendor data, keeping all information up to date.
- Automated Communication and Processes: The software automates essential tasks such as emails, text messages, document generation, and process triggers. It also allows for the automation of sales processes and communication with tenants and prospects using customizable templates.
- Process Consulting and Improvement: LeadSimple helps in improving existing processes and determining which ones are worth automating, leading to reduced data entry and improved consistency within the company.
- Comprehensive Feature Set: It includes features like auto-importing leads, routing leads to the right people, tracking outreach and marketing emails, and tracking staff performance. The platform also offers a library of sales and process templates that can be customized.
- Knowledgeable Customer Service: LeadSimple is known for its knowledgeable and supportive customer service department, which is a significant advantage for users who need assistance.
Disadvantages
- Cost: One of the main drawbacks is that LeadSimple can be costly, especially depending on the pricing tier you select. The basic plan, which is the most affordable, only allows for one user.
- Implementation Challenges: While the software is generally easier to set up than generic CRMs, its extensive features can still make the implementation process complicated or time-consuming for some users.
Conclusion
By weighing these pros and cons, property managers can make an informed decision about whether LeadSimple is the right fit for their business needs.

LeadSimple - Comparison with Competitors
When comparing LeadSimple to other AI-driven real estate tools
Several key differences and similarities emerge that can help you make an informed decision.
Unique Features of LeadSimple
- Simplicity and Ease of Use: LeadSimple is specifically built for property managers, making it easier to set up, learn, and use compared to more generic or complex CRMs. It focuses on the features that property managers really need, avoiding unnecessary elements that can clutter the interface.
- Workflow and Campaign Tools: LeadSimple integrates workflow and campaign tools, allowing you to automate your sales process and track communications within the system. This is a significant advantage over many other CRMs that lack these features.
- Integration with Property Management Software: LeadSimple syncs with your property management software to keep your data up-to-date, reducing the need for manual data entry.
- Affordability: LeadSimple is positioned as a more affordable option compared to other systems, making it a viable choice for those looking to manage costs.
Alternatives and Comparisons
Saleswise
- Feature Set: Saleswise offers a broader range of features, including AI-driven CMAs, email generation, virtual room remodels, and social media content creation. While it is more feature-rich, it may not be as streamlined for property managers as LeadSimple.
- Pricing: Saleswise is priced at $39/month after a 7-day free trial, which is competitive but may not offer the same level of simplicity and integration as LeadSimple.
Deal Machine’s Alma
- Focus on Investment: Deal Machine’s Alma is geared more towards real estate investors, offering features like AI-driven property identification, automated outreach, and deal analysis. This tool is less relevant for property managers but is a strong option for those in the investment sector.
- Pricing: Alma has tiered pricing starting at $99/month, which is significantly higher than LeadSimple, reflecting its more advanced and specialized features.
Ylopo AI
- Lead Qualification and Nurturing: Ylopo AI is highly focused on lead qualification, scoring, and nurturing through automated workflows, chatbots, and content. While it offers deep audience insights and hyper-targeted marketing, it is more geared towards real estate agents rather than property managers.
- Integration: Ylopo AI integrates with existing systems to deliver transformative solutions, but it may not offer the same level of simplicity and workflow automation as LeadSimple.
HouseCanary’s CanaryAI
- Comprehensive Data and Analytics: HouseCanary’s CanaryAI provides an end-to-end data and analytics solution, which is particularly beneficial for investors. It integrates institutional-grade data with AI technology for property valuation, market forecasting, and performance monitoring. This tool is more suited for investors and may be too comprehensive for the needs of property managers.
Conclusion
LeadSimple stands out for its simplicity, ease of use, and specific focus on property management needs. While other tools like Saleswise, Deal Machine’s Alma, Ylopo AI, and HouseCanary’s CanaryAI offer a wide range of features, they may either be too broad or too specialized for the specific needs of property managers. If you are looking for a straightforward, easy-to-use, and affordable solution that integrates well with your property management software, LeadSimple could be the best choice. However, if you need more advanced features or are in a different segment of the real estate industry, one of the alternative tools might be more suitable.

LeadSimple - Frequently Asked Questions
Frequently Asked Questions about LeadSimple
What is LeadSimple and what does it do?
LeadSimple is a software solution designed to help property managers and real estate professionals streamline their sales, operations, and communication processes. It offers a CRM and sales automation suite, allowing users to manage leads, automate follow-up, and optimize their sales pipeline. Additionally, it enables users to document and automate workflows, sync data from their property management software, and start processes automatically.How much does LeadSimple cost?
LeadSimple has several pricing plans:- Growth CRM: $99 per month, which includes 2 users, 1 pipeline, and various CRM features.
- CRM Operations: $1 per door/month, with a minimum of $330 per month, offering unlimited users, pipelines, and process types, along with property management software integration.
- CRM, Operations Inbox: $2.20 per door/month, with a minimum of $330 per month, which includes all the features from the previous plan plus unlimited inboxes and maintenance features.
What are the key features of LeadSimple?
LeadSimple offers a range of features, including:- Lead Capture: Automatically captures leads from various sources.
- Email and SMS Marketing: Automates email and SMS follow-ups.
- Pipeline Management: Helps manage the sales pipeline.
- Task Management: Allows users to delegate tasks.
- Custom Workflows: Enables the creation of automated workflows.
- Lead Scoring: Scores leads based on their potential.
- Reporting and Analytics: Provides insights into sales performance.
- Integration with CRM: Integrates with property management software.
- Contact Management: Manages all contact information.
- Multi-Channel Communication: Supports communication through multiple channels.
How does LeadSimple help with property management processes?
LeadSimple helps property managers by automating various operational processes such as owner onboarding, move-ins, lease renewals, collections, and move-outs. It uses autopilot rules powered by your data to start these processes automatically based on specific criteria. This prevents mistakes and ensures everything happens accurately and on time.What kind of support does LeadSimple offer?
LeadSimple provides customer support via phone. Users can also reach out to support through email or the chatbox available on their website.How does LeadSimple enhance communication and follow-up?
LeadSimple enhances communication by providing instant call notifications, automatic emails, and a shared inbox feature. It also allows for multi-channel communication and real-time notifications, ensuring that property managers can quickly respond to lead inquiries and follow up with leads consistently.Can LeadSimple be used by teams with varying levels of tech comfort?
Yes, LeadSimple is designed to work for teams with different levels of comfort with technology. It allows agents to make calls and reach leads using tracked phone numbers and email addresses, ensuring that all lead activity is recorded and documented without requiring significant changes in their workflow.Does LeadSimple offer a free trial?
Yes, LeadSimple provides a free trial for users to test its features before committing to a plan.How does LeadSimple integrate with other property management software?
LeadSimple integrates with various property management software such as AppFolio and Rentvine, allowing users to sync data and automate workflows seamlessly.What are the benefits of using LeadSimple for lead management?
Using LeadSimple helps property managers respond quickly to leads, maintain persistence in follow-ups, and follow a structured and consistent sales process. It also provides detailed tracking and analytics to improve the sales process and conversion rates.