Mailshake - Detailed Review
Sales Tools
Mailshake - Product Overview
Introduction to Mailshake
Mailshake is a sales automation platform that specializes in automating outreach campaigns to help businesses connect with prospects more efficiently. Here’s a breakdown of its primary function, target audience, and key features:Primary Function
Mailshake is designed to automate outreach at scale, enabling users to send personalized messages through email, phone, and social media channels. This automation helps in generating a steady stream of engaged leads, which can lead to more meetings, closed deals, and increased revenue.Target Audience
Mailshake is suitable for various teams, including sales teams, marketing teams, agencies, founders, and startups. It is particularly beneficial for those looking to grow their business by reaching more potential customers without the need for manual, time-consuming outreach efforts.Key Features
Automated Outreach
Mailshake allows users to automate multi-channel outreach campaigns across email, phone, and social media. This includes sending personalized cold emails, follow-ups, and social media messages all from one platform.AI-Powered Email Writing
The platform features an AI-powered email writer called SHAKEspeare, which generates high-quality email templates based on data from thousands of cold email campaigns. This tool helps in creating effective email copies quickly and efficiently.Email Deliverability
Mailshake focuses on ensuring high email deliverability rates through features like automatic spam detection, email verification, and an email warm-up tool to improve sender scores. This ensures that emails land in the prospect’s inbox rather than the spam folder.Analytics and Tracking
The platform provides a comprehensive analytics dashboard where users can track opens, clicks, and replies for every cold email sent. This helps in monitoring the performance of campaigns and identifying which outreach strategies are most effective.Lead Management
Mailshake includes features like the Lead Catcher, which simplifies the lead workflow by automatically moving to the next lead once a current one is marked as “won,” “lost,” or “ignored.” It also keeps the entire correspondence and lead history in view.Data Finder
The Data Finder tool allows users to find prospects and automate cold outreach within the same platform. Prospects can be filtered by role, location, or company, making it easier to target the right audience.Multi-Channel Integration
Mailshake integrates seamlessly with popular CRM tools like Salesforce and HubSpot, making it easy to manage all aspects of outreach in one place. It also supports LinkedIn automation for social selling.Pricing
Mailshake offers different pricing structures, with the ‘Email Outreach’ package starting at $58 per user per month (billed annually). The ‘Sales Engagement’ package includes additional features like phone dialer and LinkedIn automation, making it suitable for sales teams. Mailshake - User Interface and Experience
When it comes to the user interface and experience of Mailshake
Several key aspects stand out, particularly in the context of its sales engagement and AI-driven features.
Ease of Use
Mailshake is known for its user-friendly interface, which makes setting up and managing email campaigns relatively simple, even for those with limited technical skills. The platform offers clear and intuitive navigation, along with easy-to-follow instructions for setting up campaigns. This minimal learning curve allows users to start quickly, without needing extensive training or technical expertise.
User Interface
The interface is designed to be clear and intuitive. Users can easily automate their outreach campaigns, personalize emails using text replacements, and set up follow-up emails that stop sending once a prospect replies. The dashboard provides a straightforward way to manage tasks, including phone and social media engagements, all within one sequence.
Personalization and Automation
Mailshake allows for easy email personalization by automatically adding recipient details such as first name, last name, company name, and page URL through a mail merge feature. This can be done by importing a CSV file of contact details or integrating with other platforms like LinkedIn, Pipedrive, or using Zapier.
Analytics and Reporting
The platform includes built-in reporting features that help users monitor the success of their campaigns. You can track who is opening your emails, who is responding, and other key metrics. This allows for real-time performance monitoring and helps in optimizing the outreach strategies.
Customer Support
Mailshake’s customer support is highly praised for its responsiveness and helpfulness. Users appreciate the quick response times to email queries, regular group video conference help sessions, and personalized support. This support system ensures a smooth user experience, especially for new users who might need guidance.
Onboarding and Training
While some new users may find the initial setup overwhelming due to the many features and settings, Mailshake offers dedicated onboarding and campaign review sessions, open office hours, and personalized copy and campaign feedback. These resources help users get started quickly and effectively.
Conclusion
In summary, Mailshake’s user interface is designed for ease of use, with a focus on intuitive navigation and clear instructions. The platform’s ability to automate and personalize outreach campaigns, combined with its strong analytics and customer support, makes it a user-friendly and effective tool for sales engagement.
Mailshake - Key Features and Functionality
Mailshake Overview
Mailshake is a comprehensive email outreach tool that integrates various features to streamline and enhance your sales and marketing efforts. Here are the key features and how they work:Mail Merge
Mailshake’s mail merge feature allows you to send personalized emails to a large number of recipients simultaneously. You can use field replacement tags that are replaced with relevant data such as first name, title, and company name for each lead. This feature uses CSV files or manual additions to manage your contact lists, ensuring that each email appears as a one-on-one communication, which can significantly improve response rates.Automated Follow-ups
Mailshake automates follow-up emails, ensuring that you don’t miss out on engaging with leads. This feature helps maintain consistent communication with your prospects, increasing the chances of converting them into customers.Integration with CRM and Email Providers
Mailshake seamlessly integrates with widely used CRM systems and email providers. This integration simplifies your workflow by allowing you to fill your CRM with leads directly from Mailshake and connect your existing email provider, thus saving time and enhancing efficiency.LinkedIn Automation
Mailshake includes LinkedIn automation capabilities, which allow you to integrate LinkedIn tasks within your outreach efforts. However, this feature operates via a Chrome extension, requiring your computer and browser to be open for the automations to run.Email Monitoring and Analytics
Mailshake provides features to monitor the performance of your email campaigns. You can track bounces, unsubscribes, and clicks, and even receive notifications when a lead opens, clicks, or replies to your email, though this requires the Mailshake Chrome extension.AI Email Writer – SHAKEspeare
Mailshake includes an AI-powered email writer called SHAKEspeare, which can auto-generate email copy in under a minute. This tool creates three email variations based on your input, helping you find the most effective email templates. SHAKEspeare also features a Spintax option that randomizes parts of your email to improve deliverability. This AI is powered by intel from thousands of cold email campaigns, ensuring the generated copy is proven to perform.AI Integration with Zapier
Mailshake can be integrated with AI by Zapier, allowing for automation without any coding. You can set up triggers from Mailshake (e.g., a new click) and actions from AI by Zapier (e.g., analyzing and returning data). This integration helps automate tedious tasks, extract, summarize, and transform data using leading AI models like OpenAI and Anthropic.Data Validation
Mailshake integrates with Voila Norbert to validate email addresses. This feature scans your email lists and removes inappropriate or non-existent addresses, ensuring higher deliverability rates for your campaigns.Customer Data and Call Management
Mailshake allows you to access customer data, create call notes, and select the correct area code for calls using its built-in VoIP platform. This comprehensive approach helps in managing leads effectively through the sales process.Conclusion
These features collectively make Mailshake a powerful tool for automating and personalizing your email outreach, enhancing engagement, and improving the efficiency of your sales and marketing efforts. Mailshake - Performance and Accuracy
Performance Highlights
Email Personalization
Mailshake excels in personalizing cold emails, which can significantly boost campaign performance and response rates. It allows you to automatically add recipient details such as first name, last name, company name, and page URL through a mail merge feature.
Advanced Integrations
Mailshake integrates well with various platforms like LinkedIn, Pipedrive, Slack, and others via Zapier, making it versatile for different sales engagement needs.
A/B Testing and Deliverability Tools
The platform offers A/B testing to determine the most effective email versions and provides deliverability tools to optimize email content and increase open rates.
Good Customer Support
Users appreciate the efficient support team that helps troubleshoot issues and optimize campaigns.
Accuracy and Engagement
Personalization Accuracy
Mailshake’s personalization features are accurate and effective, helping to make emails more engaging and less likely to be flagged as spam.
Tracking and Analytics
The platform tracks opens, clicks, and responses, providing valuable insights into campaign performance. However, some users find the reporting metrics limited, making it difficult to compare campaign performances in detail.
Limitations and Areas for Improvement
User Interface and Onboarding
Mailshake has a separate interface from Gmail or Google Workspace, which can increase onboarding time and be distracting for users. New users often find the setup process confusing and overwhelming due to the lack of clear instructions and guidance.
Custom Tracking Domains
Setting up custom tracking domains is complicated, which can negatively impact email deliverability. Custom domains are crucial to avoid spam filters, but the difficulty in setting them up can be a significant drawback.
Contact Data Quality
Users have reported issues with incomplete and low-quality contact data, leading to email bounces and wasted efforts.
Campaign Management
Mailshake does not allow users to pause or stop a campaign once it has started, which can be a major inconvenience, especially for large campaigns.
Deliverability Issues
There have been reports of deliverability issues, particularly with bulk emails, which can raise Google’s spam flag and affect the campaign’s success.
Pricing
The pricing model can be complex and expensive, especially for large sales teams or agencies. The costs can quickly add up, making it less scalable for some users.
Additional Considerations
Feature Overload
Some users find the abundance of features overwhelming and unnecessary for basic cold emailing needs. This can make it hard to fully utilize the platform’s capabilities.
Template Creation
The process of inserting custom text in templates is complex, with separate input areas for the title and body, which can be frustrating for users.
In summary, while Mailshake offers strong features for email personalization, integrations, and deliverability optimization, it faces challenges related to user interface, onboarding, custom tracking domains, contact data quality, campaign management, and pricing. Addressing these limitations could significantly enhance the overall user experience and performance of the platform.
Mailshake - Pricing and Plans
Mailshake Pricing Plans
Mailshake, an AI-driven sales engagement and B2B lead platform, offers three distinct pricing plans to cater to different needs and scales of operations.Starter Plan
- Cost: $25 per user per month (billed annually) or $29 per user per month (monthly billing).
- Features:
- Add mail accounts from any major email provider (Gmail, Outlook, etc.)
- Automated email sequences with 1,500 email sends per month
- Unlimited warmup credits
- A/B testing
- 50 free data finder credits
- Integration with popular CRM tools, though limited compared to higher plans
- Chrome extension for capturing contact details
Email Outreach Plan
- Cost: $45 per user per month (billed annually) or $59 per user per month (monthly billing).
- Features:
- All features from the Starter plan
- Email personalization tools
- Advanced scheduling and throttling
- Integrations with Salesforce, Pipedrive, Hubspot, and over 1,000 integrations via Zapier
- 5,000 credits for cleaning your email list
- Chrome extension
- Email template management
- Ability to send emails to 5,000 recipients per campaign
- AI email writing with SHAKEspeare
- Lead Catcher for sorting leads
Sales Engagement Plan
- Cost: $85 per user per month (billed annually) or $99 per user per month (monthly billing).
- Features:
- All features from the Email Outreach plan
- Priority support from the support team
- Email outreach from up to five different email addresses
- Five phone numbers for the power phone dialer with unlimited free dialer minutes for North America (international calls extra)
- LinkedIn automation
- 2,500 monthly credits for the data finder
- 10,000 credits for email list cleaning per month
- Ability to send emails to 10,000 recipients per campaign
Free Options
Mailshake does not offer a free plan or a free trial. You must pay upfront to use any of the plans. Mailshake - Integration and Compatibility
Mailshake Integrations Overview
Mailshake, a sales engagement and outreach tool, offers a wide range of integrations that enhance its compatibility and functionality across various platforms and devices. Here’s a detailed look at how it integrates with other tools:Native Integrations
Mailshake natively integrates with several popular CRMs and email providers, including Hubspot, Pipedrive, and Salesforce. These integrations enable 2-way syncing, allowing you to spend less time updating your CRM and more time on sales activities. In addition to CRMs, Mailshake also integrates natively with other tools like Calendly, ScheduleOnce, and Acuity, which help in automating follow-ups, tracking conversions, and managing meetings. It also integrates with email providers via SMTP, allowing you to send emails directly through your existing email account.Third-Party Integrations via Zapier and Integrately
Mailshake extends its integration capabilities through Zapier and Integrately. These platforms connect Mailshake to thousands of other software apps. With Zapier, you can integrate Mailshake with over 6,000 tools, although this may incur additional costs for Zapier credits. Integrately is another key integration partner, allowing you to sync your Mailshake account with almost any app in your tech stack. This includes creating deals in your CRM, adding contacts in Stripe, and updating spreadsheets with Mailshake data. Integrately offers over 4,500 different integration variations, making it highly versatile.Specific Tool Integrations
Mailshake integrates with a variety of specific tools to enhance its functionality:Communication Tools
Integrations with Twilio, Call Loop, and Dialpad enable automated actions like sending SMS messages, voice broadcasts, and updating call information.Live Chat Tools
Integrations with LiveAgent, Crisp Chat, and Hubspot Chat allow you to track new prospects from live chat and transfer their information to email campaigns.Scheduling Tools
Integrations with Calendly, ScheduleOnce, and Acuity help in booking meetings and pausing email campaigns when leads have scheduled appointments.Video Engagement
The integration with Vidyard allows you to embed personalized videos into your emails to engage recipients better.Google Tools
Mailshake integrates with Google Forms and Google Sheets, enabling you to add leads from form responses and update spreadsheets automatically.API Access
For custom integrations, Mailshake provides API access. This allows developers to build new integrations, such as automatically adding recipients from Mailshake to other platforms. You can request API access by contacting the Mailshake team.Compatibility and Access
All Mailshake account tiers have access to both native and third-party integrations. This means that regardless of your subscription plan, you can leverage these integrations to streamline your outreach process. However, you will need access to the tools you are integrating with, some of which may require separate subscriptions. In summary, Mailshake’s extensive integration capabilities make it highly compatible with a wide range of tools and platforms, allowing you to automate your sales process, reduce manual data entry, and focus more on selling and scaling your outreach efforts. Mailshake - Customer Support and Resources
Customer Support
While Mailshake does not offer live chat support, users can contact the support team directly to address any issues or concerns. For instance, if you need a refund, you must contact Mailshake support within the first 29 days of your subscription to initiate the refund process.
Onboarding and Training
Mailshake provides dedicated onboarding and campaign review sessions to help new users get started quickly. They also offer open office hours and personalized copy and campaign feedback during weekly live trainings. This ensures that sales reps can begin sending campaigns effectively from their first day.
Resources and Guides
Mailshake offers various resources to help users make the most of the platform. Here are a few examples:
- Detailed Guides and Videos: Mailshake provides step-by-step guides and videos on how to connect different email accounts, such as Gmail, Microsoft, or SMTP email accounts, to the platform.
- AI-Powered Tools: The platform includes tools like SHAKEspeare, an AI-powered email writer that generates winning cold email copies based on your business goals. Additionally, there is an in-app copy analyzer that checks and provides recommendations to improve email deliverability and readability.
- Data Finder: This feature allows users to filter prospects by specific role, location, or company, making it easier to automate cold outreach.
Integrations
Mailshake integrates with a wide range of CRM systems, scheduling tools, and other software to streamline your workflow. These integrations include popular platforms like Salesforce, HubSpot, Pipedrive, Calendly, and many more. This ensures that your prospect and customer data remains synchronized and accessible within the email tool.
Analytics and Performance Tracking
The platform offers detailed analytics, allowing users to track email opens, clicks, and responses. This provides valuable insights into the effectiveness of their campaigns and helps in optimizing future outreach efforts.
By leveraging these support options and resources, users can efficiently manage their sales outreach, automate campaigns, and improve their overall performance.
Mailshake - Pros and Cons
Advantages of Mailshake
Mailshake is a sales engagement platform that offers several significant advantages, making it a valuable tool for sales teams and other professionals involved in cold outreach.
Easy Campaign Management
Mailshake allows you to import contacts via CSV or manually, and send personalized emails directly from the platform. This saves time and effort, and you can categorize and segment contacts for targeted outreach.
Personalization and Customization
You can personalize subject lines and email body content using merge tags, which helps in better engagement. The platform also supports uploading CSV files and customizing email series for different segments.
Multi-Channel Outreach
Mailshake enables you to automate outreach campaigns across multiple channels, including email, phone, and social media. This includes sending automated messages on LinkedIn for multi-channel social selling.
Email Deliverability Tools
The platform includes tools to optimize email content for improved deliverability. Features like email warm-up tools help improve your sender score and reduce the likelihood of emails landing in spam folders.
Lead Management and Tracking
Mailshake’s Lead Catcher feature simplifies the lead workflow by automatically moving leads to different pipelines based on their engagement. This helps in focusing on the most engaged leads and ensures no leads are missed.
AI Assistance
Mailshake’s AI, SHAKEspeare AI, helps in writing and analyzing emails, making it easier to craft highly engaging email campaigns. This AI assistance can significantly reduce the time spent on creating email copy.
Good Customer Support
Users have praised Mailshake’s efficient support team, which provides good advice to troubleshoot issues and optimize campaigns.
Comprehensive Analytics
The platform offers detailed analytics, allowing you to track opens, replies, and clicks for every cold email sent. This helps in analyzing the effectiveness of different outreach strategies.
Disadvantages of Mailshake
While Mailshake offers many benefits, it also has some notable drawbacks that users should consider.
Separate User Interface
Mailshake has a separate interface from Gmail or Google Workspace, which can increase onboarding time and be distracting when managing emails.
Difficulty in Setting Up Custom Tracking Domains
Although custom tracking domains are crucial for avoiding spam filters, setting them up in Mailshake can be complicated.
High Pricing
Mailshake’s pricing plans are $58/month and $83/month, with an annual prepaid plan required. This can be costly, especially for large sales teams.
Poor Contact Data Quality
Users have reported issues with incomplete and low-quality contact data, leading to email bounces and wasted efforts.
Campaign Issues
Mailshake does not allow you to pause or stop a campaign once it has started, which can be inconvenient if changes are needed.
Deliverability Issues
Despite the deliverability tools, some users have faced issues with bulk emails being flagged as spam by Google.
Initial Learning Curve
New users may find it challenging to get started with Mailshake, particularly with warming up emails before starting a campaign.
Complex Pricing Structure
The pricing model can be confusing, especially when it shifts from the volume of emails sent to the number of email addresses attached.
Template Creation Difficulty
Inserting custom text in templates can be a complex process, with separate input areas for the title and body.
Limited Reporting Metrics
Users have reported a lack of advanced functionalities to compare campaign performance and check advanced performance metrics.
By considering these pros and cons, you can make an informed decision about whether Mailshake is the right fit for your sales engagement needs.
Mailshake - Comparison with Competitors
Mailshake
Mailshake is an email outreach tool known for its simplicity and ease of use. It automates emails, helps find leads, tracks conversations, and even allows for calls, all from one platform. Key features include:
- AI email writer to generate emails quickly
- Email list cleaning to prevent bounces
- Personalized email sequences and communication workflows
- Prevention of sending the same email to the same person accidentally
Reply
Reply is a strong alternative to Mailshake, particularly for those who need advanced automation and personalization. Here are some unique features:
- AI-Powered Automation: Reply uses AI to generate optimal emails for outreach sequences, including personalized emails and icebreakers.
- Multi-Channel Outreach: It allows outreach via email, SMS, WhatsApp, and even video integration.
- Data Search: A Chrome extension helps discover prospects’ business emails on LinkedIn and add them directly to your Reply account.
- Steep Learning Curve: While powerful, Reply requires some technical skills to fully utilize its features.
Apollo.io
Apollo.io is an all-in-one sales intelligence platform that stands out for its comprehensive data and engagement tools.
- B2B Database: It includes over 210 million contacts and 35 million companies with robust and accurate data.
- Engagement Suite: Apollo helps scale outbound activity and sequences effectively.
- Intelligence Engine: Provides recommendations and analytics to help close deals.
- Social Media Engagement: Apollo offers social media engagement and outreach sequences across multiple channels, which Mailshake lacks.
Yesware
Yesware is another viable alternative, especially for those already using Outlook or Gmail.
- Integration: It is an add-on for Outlook and Gmail, allowing sales professionals to prospect, schedule meetings, and follow up directly from their inbox.
- Affordability: Yesware is more affordable than Mailshake.
- Customer Support: Yesware offers 24/7 support, which is not available with Mailshake.
- Free Trial: Yesware provides a 14-day free trial, unlike Mailshake.
Woodpecker
Woodpecker focuses on cold emailing and follow-ups, offering several unique features:
- Separate Sales & Email Tools: Woodpecker provides separate tools for cold email services and sales assistance, allowing users to choose what they need.
- Prospect-Count Based Pricing: Pricing is based on the number of prospects contacted each month.
- Email Deliverability: Woodpecker uses techniques like Inbox Rotation to maximize email deliverability.
- Future Development: Woodpecker is planning to launch a LinkedIn Prospecting Tool.
SalesBlink
SalesBlink is another alternative that offers advanced AI-driven features.
- BlinkGPT: This AI feature helps generate high-performing emails.
- Meeting Scheduler: Seamlessly schedules meetings based on your availability.
- Email Deliverability Tracking: Tracks email deliverability, checks for spam traps, and creates performance reports.
- Automation: Automates many tasks, saving time for essential sales activities.
Conclusion
Each of these alternatives has its strengths and is suited for different needs:
- Reply and Apollo.io are better for advanced automation and multi-channel outreach.
- Yesware is ideal for those already using Outlook or Gmail and seeking better customer support.
- Woodpecker is specialized in cold emailing and follow-ups.
- SalesBlink offers unique AI-driven features for email generation and meeting scheduling.
When choosing an alternative, consider the specific needs of your business, such as the level of automation required, the importance of multi-channel outreach, and the integration with existing tools like CRM or email clients.
Mailshake - Frequently Asked Questions
Frequently Asked Questions about Mailshake
What are the different pricing plans offered by Mailshake?
Mailshake offers three main pricing plans:
- Starter Plan: This plan is $29 per month per user. It includes automated email sequences, up to 250 email sends per month, unlimited warmup, A/B testing, and AI email writing.
- Email Outreach Plan: This plan is $59 per month per user. It includes everything from the Starter Plan, plus up to 5,000 recipients per campaign, integrations with Salesforce, Pipedrive, or Hubspot, and access to over 1,000 integrations via Zapier.
- Sales Engagement Plan: This plan is $99 per month per user. It includes all features from the Email Outreach Plan, plus additional features like a power phone dialer, lead drivers, and the ability to connect up to five mail accounts per user.
What features are included in the Mailshake plans?
- Automated Email Sequences: All plans allow you to automate email sequences to streamline communication and save time on repetitive tasks.
- A/B Testing: Available in all plans, this feature tests different versions of outreach emails to determine the most effective ones.
- AI Email Writing: The AI email writer, known as SHAKEspeare, generates email copy quickly and helps personalize outreach.
- Integrations: The Email Outreach and Sales Engagement plans integrate with various third-party tools like Salesforce, HubSpot, and Zapier.
- Lead Drivers and Lead Catcher: These features help identify which sequence steps are converting and target leads in one place, available in the higher plans.
How many email sends are allowed per month in each plan?
- Starter Plan: Up to 250 email sends per month.
- Email Outreach Plan: Up to 2,000 email sends per month (though some sources mention up to 5,000 recipients per campaign, this might be a misunderstanding as the actual limit is typically 2,000 sends).
- Sales Engagement Plan: The exact number of email sends is not specified, but it includes more extensive outreach capabilities compared to the lower plans.
Can I integrate Mailshake with my existing CRM or other tools?
Yes, Mailshake integrates with several CRM systems and other tools. The Email Outreach and Sales Engagement plans allow integrations with Salesforce, Pipedrive, HubSpot, and over 1,000 integrations via Zapier.
Does Mailshake offer any free plan or trial?
Mailshake does not offer a completely free plan, but it does provide a Starter Plan that is relatively affordable at $29 per month per user. There is no mention of a free trial in the available sources.
How does Mailshake help with email personalization?
Mailshake allows you to personalize emails using text replacements, where you can include the recipient’s name, company, and tailor the message to their specific needs and interests. This helps in building stronger relationships with clients.
Is Mailshake easy to use for those with limited technical skills?
Yes, Mailshake is known for its ease of use. It has a user-friendly interface with clear and intuitive navigation, making it simple to set up and manage email campaigns even for those with limited technical skills.
Can I track the performance of my email campaigns with Mailshake?
Yes, Mailshake provides built-in reporting features that allow you to monitor your campaign’s success. You can see who is opening your emails, who is responding, and track the overall performance of your campaigns.
How does Mailshake’s A/B testing feature work?
Mailshake’s A/B testing feature allows you to test different versions of your outreach emails. It tracks opens, clicks, and responses to each email, providing insights to help you optimize your email campaigns and determine the most effective emails.
Can I automate follow-up emails with Mailshake?
Yes, Mailshake allows you to set up follow-up emails that will stop sending once a prospect replies, ensuring you don’t spam them. This feature helps in maintaining a professional and respectful outreach process.
Mailshake - Conclusion and Recommendation
Final Assessment of Mailshake
Mailshake is a versatile and user-friendly sales engagement tool that leverages AI to streamline and personalize email outreach campaigns. Here’s a comprehensive overview of its features, pricing, and who would benefit most from using it.Key Features
- Automation: Mailshake allows users to automate email sequences, saving time on repetitive tasks and ensuring consistent communication with prospects.
- Personalization: The platform offers advanced personalization options using custom fields and merge tags, enabling users to create emails that feel valued and relevant to each recipient.
- A/B Testing: Mailshake’s A/B testing feature uses machine learning algorithms to analyze email content and recommend improvements, enhancing the effectiveness of outreach efforts.
- Deliverability: The tool includes features like automatic spam detection and email verification to ensure high deliverability rates, along with real-time tracking of email opens, clicks, and replies.
- Multi-Channel Outreach: Users can send personalized emails, follow-ups, and social media messages all from one platform, making multi-channel outreach more manageable.
- Integrations: Mailshake integrates seamlessly with popular CRMs like Salesforce, Pipedrive, and Hubspot, as well as over 1,000 integrations via Zapier.
Pricing
Mailshake offers several pricing plans:- Starter: This plan is priced at $29/month per user and includes automated email sequences, up to 250 email sends per month, and unlimited warmup, A/B testing, and AI email writing.
- Email Outreach: Priced at $59/month per user, this plan adds features like up to 5,000 recipients per campaign, CRM integrations, and access to over 1,000 integrations via Zapier.
- Sales Engagement: The most comprehensive plan, priced at $99/month per user, includes all the features from the lower plans plus additional mail accounts and advanced sales engagement tools.
Who Would Benefit Most
Mailshake is particularly beneficial for:- Small- to Medium-Sized Businesses: These businesses can streamline their cold email outreach and follow-ups with detailed tracking and analytics, making it easier to manage and optimize their campaigns.
- Sales and Marketing Teams: Teams looking to automate and personalize their email outreach will find Mailshake’s features highly effective in increasing engagement rates and response rates.
- Outreach Professionals: Individuals responsible for email outreach can automate their processes, work on multiple campaigns simultaneously, and gain insights into what works and what doesn’t in their outreach efforts.