
Tribe - Detailed Review
Sales Tools

Tribe - Product Overview
Introduction to Bettermode (Tribe)
Bettermode, formerly known as Tribe, is a comprehensive community engagement platform that helps businesses build and manage online communities to foster stronger customer relationships.
Primary Function
The primary function of Bettermode is to enable companies to create customized online communities where customers can engage, learn, and interact with each other and with the company. This platform is designed to improve customer retention, education, and success, while also providing valuable feedback for product development and customer support.
Target Audience
Bettermode is targeted at businesses and organizations that want to nurture their customer relationships and build loyal communities. This includes companies of various sizes, from startups to large enterprises, particularly those in industries where customer engagement and feedback are crucial, such as technology, marketing, and customer service.
Key Features
Customization and Branding
Bettermode allows businesses to build unique online communities with customizable building blocks, enabling them to maintain their brand identity and integrate the community into their existing website or product.
Spaces
These are sub-communities within the main community, helping to categorize content and set privacy and permission settings. This feature allows for organized and targeted engagement.
Apps and Integrations
The platform offers an app store where businesses can install various apps to extend the functionality of their community. It also integrates with top third-party apps like Zapier, Amplitude Analytics, Mixpanel, and more.
Content Creation
A rich post composer enables members and administrators to publish content with images, videos, and formatted text. This facilitates engaging discussions and resource sharing.
Moderation Tools
Bettermode includes moderation tools such as a moderation panel, keyword blocklist, and post-hiding capability to ensure the community remains safe and free from spam and abuse.
Analytics Suite
The platform provides built-in reporting tools and integrates with analytics services to track community health and custom KPIs, helping businesses make data-driven decisions.
Engagement and Notifications
Features like feeds and notifications keep members engaged and active within the community.
Security
Bettermode follows industry best practices for security to ensure the community remains safe and secure.
Member Access and Private Messaging
Businesses can control member access, making the community public or private, and enable private messaging for member interactions.
By leveraging these features, Bettermode helps businesses create vibrant, engaging communities that enhance customer relationships and drive business growth.

Tribe - User Interface and Experience
Customization
Bettermode offers a highly customizable interface. Users can create unique content experiences through custom Spaces, which can be tailored for specific purposes such as Q&A, job listings, or reviews. The platform allows for the use of Blocks, which are visual elements that can be selected, arranged, and configured without needing to write code. This flexibility enables users to build a community that aligns perfectly with their brand and needs.
Visual and Structural Organization
The platform provides various tools for organizing content, including Spaces, Collections, and tags. These features help in categorizing and structuring the community, making it easy for members to find and engage with relevant content. The Explore page can be customized to showcase a banner, specific Spaces, and posts, enhancing the overall member experience.
Authentication and Accessibility
Bettermode supports multiple authentication methods, such as email and password, social login (via services like Google, Facebook, LinkedIn, Slack, and Discord), and Single Sign-On (SSO). This flexibility ensures that members can access the community conveniently and securely. The community can also be set to public or private, with options for invitation-only access.
Engagement Tools
The platform includes several engagement tools, such as member badges, leaderboards, and filter tags. These features help in encouraging higher engagement within the community. For example, member badges can be awarded to distinguish new members or celebrate VIPs, while leaderboards serve as a great incentive for community engagement.
Integrations
Bettermode integrates seamlessly with various tools and services, including Slack, Intercom, and others. This integration capability enhances the functionality of the platform and connects it with existing business workflows, making it easier to manage and engage with the community.
Ease of Use
The interface is designed to be user-friendly, both for creators and members. The platform’s simplicity and ease of use contribute to higher engagement and retention rates. The visual building tools and customization options are intuitive, allowing users to create and manage their community without needing extensive technical knowledge.
Overall User Experience
The overall user experience is enhanced by the platform’s ability to reflect the unique brand and needs of the community. With customizable color palettes, typography, and the option to use a custom domain, the community feels cohesive and professional. Additionally, features like social login and SSO reduce friction for members, making it easier for them to participate and engage within the community.
While the specific resources provided do not delve into a “Sales Tools AI-driven product category” for Bettermode, the general features and user interface elements described above highlight the platform’s focus on customization, ease of use, and enhancing the overall user experience.

Tribe - Key Features and Functionality
Sales Process Management
Tribe CRM offers a comprehensive sales module that allows you to manage your entire sales process from start to finish. You can create detailed sales opportunities, record contact moments, and generate professional quotes effortlessly. This streamlines your sales tasks, enabling you to focus more on closing deals and less on administrative work, ultimately boosting your revenue.
Access to Sales Information
Tribe CRM provides full access to your sales pipeline and opportunities from any device, whether it’s a smartphone, tablet, or laptop. This real-time visibility ensures you are always in control and ready to take the next step, preventing any opportunities from being missed.
Professional Quotes and Customization
You can create stunning, professional quotes using templates that reflect your company’s style. The system allows you to add product lines with just a click, preview the quote, and make necessary adjustments before sending it to potential clients. Customizable emails also ensure a cohesive and professional communication experience.
Sales Automation
Tribe CRM enables you to automate your sales process, reducing the need for manual follow-ups. You can set up automations to receive notifications for signed quotes and automatically generate tasks. This automation helps your team handle more work efficiently and ensures no opportunities fall through the cracks.
KPI Tracking
Tribe CRM allows you to set clear targets for employees, teams, or the entire organization through its KPI functionality. You can define KPIs for various entity types, track progress in real-time, and ensure everyone stays on track to meet their goals. This feature motivates your team and provides valuable insights into performance.
AI Integration
While the specific sources do not detail extensive AI integration within the sales tools of Tribe CRM, the platform does mention AI-driven features in its overall CRM solution. Tribe CRM uses AI to keep customers’ sentiments at the forefront, though this is more generalized and not specifically outlined in the sales module. The AI features are part of the broader CRM system, helping to personalize widgets and improve customer interactions.
Summary
In summary, Tribe CRM’s sales tools are focused on streamlining the sales process, enhancing efficiency through automation, and providing real-time visibility into sales opportunities. While AI is integrated into the broader CRM platform, the specific AI-driven features within the sales module are not extensively detailed in the available sources.

Tribe - Performance and Accuracy
Performance
Tribe CRM’s sales module is designed to streamline the entire sales process, from creating detailed sales opportunities to generating professional quotes and tracking the sales pipeline. Here are some performance highlights:
Sales Process Management
Tribe CRM allows you to manage your sales process efficiently, creating detailed sales opportunities and recording contact moments. This helps in optimizing the sales process, enabling you to send more quotes and close more deals with less administrative effort.
Accessibility
The platform provides full access to your sales pipeline and opportunities from any device, ensuring you can stay productive and prepared for meetings on the go.
Automation
Tribe CRM offers automation features that reduce manual follow-ups and help focus on strategic activities. It automates tasks such as generating notifications for signed quotes and creating follow-up tasks, which enhances efficiency and ensures no opportunities are missed.
KPI Tracking
The platform allows you to set and track Key Performance Indicators (KPIs) for employees, teams, or the entire organization, providing real-time visibility and motivating the team to meet their goals.
Accuracy
The accuracy of Tribe CRM is supported by several features:
Detailed Measurements
The platform provides detailed measurements to track progress accurately, ensuring everyone stays on track to meet their goals.
Real-Time Visibility
With real-time visibility into individual sales opportunities and the overall pipeline, you can make informed decisions and ensure accuracy in your sales strategies.
Professional Quotes
The ability to create professional quotes with your own branding and preview them before sending helps in maintaining accuracy and consistency in communication.
Limitations and Areas for Improvement
While Tribe CRM offers significant benefits, there are some broader considerations related to AI-driven sales tools that might apply:
Bias in AI Models
Although not specifically mentioned for Tribe CRM, AI tools in general can suffer from bias if the training data is incomplete or skewed. Ensuring the data used is fair and representative is crucial.
Over-reliance on AI
There is a risk of over-relying on AI tools, which can diminish human oversight and creativity. Striking a balance between AI support and human interaction is important.
Data Privacy Concerns
AI systems, including those in sales tools, rely heavily on customer data. Ensuring robust data security protocols and compliance with data protection regulations is essential to protect customer trust and minimize risks.
Conclusion
In summary, Tribe CRM’s performance is enhanced by its comprehensive sales management features, automation capabilities, and real-time visibility. However, as with any AI-driven tool, it’s important to be aware of potential limitations such as bias in AI models, over-reliance on AI, and data privacy concerns to ensure optimal use and accuracy.

Tribe - Pricing and Plans
The Pricing Structure of Tribe (Now Rebranded as Bettermode)
The pricing structure of Tribe (now rebranded as Bettermode) is organized into several distinct plans, each catering to different needs and scales of operations.
Plans and Pricing
Advanced Plan
- This plan costs $599 per month.
- It includes a wide range of features such as advanced apps, API and webhooks, staging environments, a fully white-label experience, single sign-on, private messaging, email, moderation tools, theme customization, and analytics.
Enterprise Plan
- The pricing for this plan is custom and requires contacting Bettermode’s sales team.
- This plan includes all the features from the Advanced plan, plus additional features focused on enterprise-grade security, such as audit and activity logs, data residency, SAML authentication, master service agreement, and Uptime SLA.
Features by Plan
Advanced Plan
- Advanced apps
- API and webhooks
- Staging environments
- Fully white-label experience
- Single sign-on
- Private messaging
- Moderation tools
- Theme customization
- Analytics
Enterprise Plan
- All features from the Advanced plan
- Enterprise-grade security
- Audit and activity logs
- Data residency
- SAML authentication
- Master service agreement
- Uptime SLA
Free Options
- Bettermode (Tribe) does not offer a free plan. However, it does provide a free trial period for potential customers to test the platform before committing to a paid plan.

Tribe - Integration and Compatibility
Tribe, Now Known as Bettermode
Bettermode is a versatile platform that integrates seamlessly with a variety of tools and services, enhancing its compatibility and utility across different platforms and devices.
Integrations with Popular Tools
Bettermode integrates with several popular marketing and community apps to streamline operations and enhance user engagement. Some of the key integrations include:
- HubSpot: By syncing member data from Bettermode to HubSpot, businesses can create targeted campaigns and workflows based on specific member actions, such as joining a new space or engaging with content.
- Slack: This integration allows for easy communication and data tracking within the community, enabling community managers to manage their community from a single platform.
- Discord: Bettermode can be integrated with Discord to facilitate community interactions and engagement.
- Mailchimp: This integration enables automated email marketing campaigns based on member behavior and interests.
- Google Analytics: Integrating with Google Analytics helps in tracking key indicators such as engagement, retention, and income.
Zapier Integration
Bettermode also integrates with Zapier, which allows users to automate workflows between Bettermode and other apps without any coding. For example, you can set up a Zap to add a user to a group in Tribe Social when a member is deleted in Bettermode.
Customization and Development Tools
Bettermode provides an SDK and developer tools, enabling users to customize their community extensively. This includes the ability to create custom apps and integrate with other services using APIs, Webhooks, and a template engine.
Cross-Platform Compatibility
Bettermode is designed to be accessible across various devices and platforms. It offers:
- Web Interface: A user-friendly web interface that allows community managers to manage their community from any browser.
- Mobile Optimization: While Bettermode itself does not offer a native mobile app, its web interface is optimized for mobile devices, ensuring a smooth user experience across different devices.
White-Labeling
One of the standout features of Bettermode is its white-labeling capabilities. Users can customize the platform with their own domain name, email address, and logo, providing a unique and branded experience for their community.
Conclusion
In summary, Bettermode’s integration capabilities with various tools and services, along with its cross-platform compatibility and customization options, make it a highly versatile and effective platform for building and managing online communities.

Tribe - Customer Support and Resources
Customer Support Options and Additional Resources
When considering the customer support options and additional resources provided by Bettermode, several key features and tools stand out:
Self-Service Resources
Bettermode emphasizes the importance of self-service resources to ensure customers can find answers quickly and efficiently. Here are some of the self-service options available:
- Knowledge Base: Bettermode allows businesses to create comprehensive knowledge bases with powerful categorization and search functionality. These knowledge bases can include tutorials, images, video walkthroughs, and step-by-step instructions to help customers troubleshoot issues on their own.
- FAQ Pages: While FAQ pages are a basic form of self-service, Bettermode integrates FAQs from the customer community into different web pages, making it easier for customers to find relevant information.
- Chatbots: Automated chatbots are integrated into messaging systems to provide instant answers to common questions. These chatbots can be linked to relevant support content, knowledge bases, or customer communities to deflect support tickets.
Community Engagement
Bettermode fosters strong community engagement through various features:
- Customer Community: The platform allows customers to connect, discuss, and solve issues among themselves. This community can be integrated with the knowledge base to create a comprehensive self-service resource. Customers can ask questions, share answers, and engage in discussions, which are then searchable for future reference.
- Peer-to-Peer Support: Customers can help each other through peer-to-peer discussions, reducing the need for direct support from the team. This approach empowers customers and builds a library of solved issues that others can access.
Integration with Support Tools
Bettermode integrates seamlessly with various support tools to enhance customer service:
- Zendesk and Intercom Integration: Customers can search the Zendesk knowledge base directly from the Bettermode community, and Intercom contacts can be enriched with member property data for better engagement.
- Zapier and Slack Integration: The platform connects with apps like Zapier to automate workflows and with Slack to receive community notifications, streamlining the support process.
Proactive Support
Bettermode encourages proactive customer support by anticipating and addressing issues before they arise:
- Relevant Content: The platform helps in providing relevant content at different points in the customer cycle. For example, suggesting next steps after a customer completes a task online can prevent future issues.
Escalation and Human Support
While self-service is a key focus, Bettermode ensures that customers can easily escalate issues to human support when needed:
- Live Chat: Customers can connect with the support team through live chat if self-service resources are insufficient. This ensures a smooth transition from self-service to agent-led support.
- Helpdesk Software Integration: Community discussions can be integrated with helpdesk software to create tickets when issues are not resolved within the community, providing support agents with contextual information.
Additional Features
Other notable features include:
- Rich Content Creation: The ability to create content with rich text, images, videos, and file uploads enhances the user experience and makes support resources more engaging.
- Moderation Tools: Automated moderation tools help maintain a safe and clean community environment.
- Customization and Analytics: The platform offers complete customization, gamification, and analytics to help businesses engage customers effectively and measure the success of their support strategies.
These features collectively ensure that customers have multiple avenues to find help, engage with the community, and receive support in a timely and efficient manner.

Tribe - Pros and Cons
Advantages
Customization and Flexibility
Bettermode offers a high degree of customization, allowing you to build your community exactly as you visualize it. Features such as integrating natively with Discord, using CTAs, leaderboards, filter tags, and iFrames make it highly flexible for various business needs.Engagement Tools
The platform includes robust engagement tools like gamification, member badges, and alerts (popups and notifications). These features help in boosting member engagement and retention, which is crucial for maintaining a vibrant and active community.AI Integration
Bettermode can be integrated with AI tools to automate various tasks. For example, using Zapier, you can automate workflows between Bettermode and other apps, including AI-driven tools, to enhance efficiency and personalization.Customer Relationship Management
Bettermode is particularly strong in enhancing customer relationships and acquiring new customers through effective community management. It allows for engagement management, community building, and content management, which are key for nurturing customer relationships.Scalability
The platform is easily scalable, making it suitable for both small and large-scale businesses. It manages the workload efficiently, ensuring there are no gaps in service as your community grows.Support and Analytics
Bettermode provides 24/7 support, chat support, and email support, ensuring you have help whenever you need it. Additionally, it offers analytics capabilities, including custom reports, to help you make data-driven decisions.Disadvantages
Cost
Bettermode is generally more expensive compared to some other community-building platforms like Circle. This could be a significant factor for small businesses or startups with limited budgets.Learning Curve
While Bettermode is highly customizable, it may require more time and effort to set up and manage compared to more straightforward platforms. This could be a challenge for users who prefer simpler, more intuitive interfaces.Feature Overload
With a wide range of features available, some users might find it overwhelming to choose and implement the right tools for their specific needs. This could lead to underutilization of some features or a steep learning curve.Comparison to Other Platforms
Bettermode is more focused on customer relationship management and community engagement rather than monetization through paid courses or membership, which might make it less suitable for businesses aiming to generate revenue directly from their community. In summary, Bettermode offers significant advantages in terms of customization, engagement, and customer relationship management, but it may come with a higher cost and a steeper learning curve compared to other platforms.
Tribe - Comparison with Competitors
Tribe CRM (Bettermode)
Tribe CRM, now rebranded as Bettermode, offers a range of features that are particularly useful for managing customer interactions, sales pipelines, and operational efficiency. Here are some unique features:
- Automated Ticketing System: Efficiently handles customer inquiries, prioritizes issues, and resolves them rapidly to improve response times and customer satisfaction.
- AI Tools: Provides predictive insights and automates complex tasks, improving decision-making and operational efficiency.
- Sales Strategy: Helps manage the sales pipeline with precision, from nurturing leads to closing deals, and scaling revenue streams.
- Customer Service: Offers a comprehensive overview of client interactions, facilitating deeper insights into customer needs and improving service delivery and engagement.
- Event Management: Centralizes registrations and logistics for events, making them smoother and more successful.
Exceed.ai by Genesys
Exceed.ai is an AI conversational marketing tool that stands out for its specific sales-focused features:
- AI-Powered Conversations: Automatically schedules meetings, follows up on inbound leads, and automates lead qualification processes.
- Lead Re-engagement: Helps scale and find more qualified leads through AI-backed lead qualification and re-engagement.
- Versatility: Acts as a virtual assistant, saving time and delivering well-qualified leads, which can be particularly beneficial for teams looking to scale without increasing headcount.
Salesforce Einstein
Salesforce Einstein integrates with the Salesforce CRM and offers several AI-driven features:
- AI-Powered Insights: Provides insights into sales and customer data, helping to manage pipelines, identify leads, and predict sales outcomes.
- Content Generation: Generates sales content based on customer data, fostering more personal relationships with customers and prospects.
- Automation: Summarizes sales calls and offers customizable dashboards to develop more efficient sales processes and productivity.
Mighty Networks
Although Mighty Networks is more focused on community and membership management, it has some features that could be relevant for sales and engagement:
- Comprehensive Member Management: Offers rich member profiles, analytics, and moderation tools, which can be useful for managing customer interactions and engagement.
- Event Features: Includes dedicated event spaces, RSVPs, guest lists, and native livestreaming for virtual events, which can be beneficial for sales events and webinars.
- Monetization Tools: Allows selling memberships, courses, and events, which can be integrated with sales strategies.
Unique Features and Alternatives
Unique Features of Tribe CRM
Tribe CRM’s strength lies in its comprehensive CRM features, including work order management, time tracking, and KPI tracking, which are not as prominently featured in the other tools mentioned. Its adaptability and ability to evolve with business needs make it a versatile choice.
Potential Alternatives
- If you are looking for a more specialized AI sales tool, Exceed.ai might be a better fit due to its focus on AI-powered conversations and lead qualification.
- For a more integrated CRM solution with AI capabilities, Salesforce Einstein could be a strong alternative, especially if you are already using Salesforce.
- If your focus is on building a community and managing memberships alongside sales, Mighty Networks offers advanced community management features that could complement your sales strategies.
Each of these tools has its own strengths and can be chosen based on the specific needs of your business, whether it’s advanced AI-driven sales tools, comprehensive CRM features, or community and membership management.

Tribe - Frequently Asked Questions
What is Bettermode?
Bettermode is an all-in-one community platform that empowers enterprise-grade customer communities. It allows users to explore, follow, ask questions, start discussions, participate in polls, upvote, comment, and share multiple types of content.
How can I integrate Bettermode with other apps?
Bettermode supports integrations with various third-party apps such as Slack, HubSpot, Hotjar, and Zapier. You can automate processes using these integrations, and even build custom integrations using API access.
What features does Bettermode offer for user engagement?
Bettermode includes several features to enhance user engagement, such as gamification tools with points, badges, and leaderboards, as well as polls, AMAs (Ask Me Anything sessions), and incentive systems. Users can also follow specific people, topics, or questions that matter to them through a personalized feed.
Can I customize the appearance of my Bettermode community?
Yes, Bettermode offers a white-label solution that allows community admins to adapt the design to fit their brand. You can add your site header/footer to blend it seamlessly with your site navigation.
How do users sign up for Bettermode?
Users can sign up for Bettermode using established platforms such as Google, Facebook, Slack, and LinkedIn. Single Sign-On (SSO) can also be configured for enterprise customers.
What analytics tools are available on Bettermode?
Bettermode provides analytics tools that enable users to accurately measure and monitor community performance. These tools help in gaining valuable insights into how the community is performing.
Does Bettermode support different membership tiers?
Yes, Bettermode allows you to offer several membership tiers with different services, including free and paid subscriptions. This feature is useful for charging different levels within your community.
How can I automate content creation and community growth with Bettermode?
While Bettermode itself does not have built-in AI content creation features, you can integrate it with other tools like Zapier to automate certain processes. For AI-driven content creation, you might consider integrating with other platforms that offer such features, such as AITribes.
Is there a free plan available for Bettermode?
Yes, Bettermode offers a free plan that allows you to build communities with unlimited members and content. This plan is a good starting point for small businesses or those testing the platform.
How does Bettermode handle payments and e-commerce?
Bettermode itself does not have built-in payment integration, but you can use integrations with other platforms to handle payments. For example, if you use AITribes, it has built-in integration with popular payment gateways like Stripe and PayPal.
What kind of support does Bettermode offer for community moderation?
Bettermode includes moderation tools that help community admins manage the community effectively. Features such as real-time notifications, alerts, and moderation permissions are available to ensure smooth community management.

Tribe - Conclusion and Recommendation
Final Assessment of Bettermode in the Sales Tools AI-driven Product Category
Bettermode, often referred to in the context of community management and engagement, is a comprehensive platform that offers a range of features beneficial for building and managing online communities. Here’s a detailed assessment of who would benefit most from using Bettermode and an overall recommendation.Key Features and Benefits
- Community Management: Bettermode is an all-in-one community platform that allows users to engage in various activities such as discussions, polls, Q&As, and content sharing. It supports gamification tools, including points, badges, and leaderboards, to enhance user engagement.
- Integration and Automation: The platform integrates with several third-party apps like Slack, HubSpot, Hotjar, and Zapier, enabling automation of various processes. This can significantly streamline community management and other business operations.
- Analytics and Performance Tracking: Bettermode provides analytics tools to measure and monitor community performance, helping administrators make informed decisions.
- User Convenience: Users can sign up using familiar platforms like Google, Facebook, Slack, and LinkedIn, and the platform supports Single Sign-On (SSO) for enterprise customers.
- AI Integration: While Bettermode itself does not heavily focus on AI-driven content creation, it can be integrated with AI tools through platforms like Zapier to enhance automation and content management.
Who Would Benefit Most
Bettermode is particularly beneficial for:- Course Creators: Those who need to build vibrant learning communities can leverage Bettermode’s integrated course hosting and gamification features to maintain learner engagement.
- Influencers: Influencers can use Bettermode to build active communities, drive leads, and generate revenue through engagement tools and integrated payment options.
- E-commerce Businesses: Companies looking to develop a community around their products can use Bettermode to organize communication, drive direct sales, and increase brand loyalty.
- Enterprise Customers: Businesses needing a scalable, customizable community platform with advanced analytics and integration capabilities will find Bettermode highly useful.
Overall Recommendation
Bettermode is a solid choice for anyone looking to build and manage an engaged online community. Here are some key points to consider:- Engagement: Bettermode’s gamification and interactive features help keep users engaged and active within the community.
- Scalability: The platform is designed to scale with your community, making it suitable for both small startups and larger enterprises.
- Customization: With its white-label solution and customizable branding, Bettermode can be seamlessly integrated into your existing website and brand identity.
- Automation: The ability to automate processes through integrations with other apps can save significant time and resources.