Zype - Detailed Review
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Zype - Product Overview
Overview of Zype
Zype is a comprehensive, cloud-based online video platform that serves as an all-in-one solution for storing, managing, monetizing, and delivering both live and on-demand video content. Here’s a brief overview of its primary function, target audience, and key features:Primary Function
Zype is designed to support end-to-end OTT (over-the-top) streaming workflows. It enables companies to manage and distribute enterprise-grade video content across various digital platforms, including web, mobile, TV, and social media. The platform focuses on providing a seamless, broadcast-quality video streaming experience to global audiences.Target Audience
Zype’s target audience includes video creators, publishers, and distributors who aim to build and manage superior video products. This can range from content owners with identifiable audiences of around 200,000 people to larger media companies looking to expand their OTT presence. It is particularly suited for Vertical Networks, which are content owners with a narrowly-focused, highly engaged target audience.Key Features
Multi-Rendition Encoding and Packaging
Multi-Rendition Encoding and Packaging: Supports multi-rendition, multi-output encoding and packaging for VOD, live, and 24/7 linear content.Video CRM
Video CRM: Includes customer data management features such as authentication, paywalls, payment processors, and integrations with mobile and TV marketplaces.Content Distribution
Content Distribution: Offers fast, reliable, and highly efficient multi-CDN support for video content delivery.Monetization Options
Monetization Options: Provides flexible monetization models including AVOD, SVOD, TVOD, or hybrid options.Zype Playout
Zype Playout: A cloud-based playout solution for creating digital linear channels for both owned and third-party distribution. This includes features like live video insert capabilities and advanced advertising tools.Zype Apps Creator
Zype Apps Creator: Allows users to build and launch beautiful, customized cross-platform apps without any coding experience. This tool supports quick and reliable expansion to new device ecosystems.Analytics Tools
Analytics Tools: Includes advanced analytics to decipher first-party streaming data, offering a consolidated view across all publishing platforms. Additional features include geo-analytics, quality of experience analytics, and data alerting capabilities.Live Broadcasting
Live Broadcasting: Supports professional live broadcasting with features such as linear live streams, live events, 24/7 always-on feeds, and the ability to archive live streams to VOD.Content Management
Content Management: Offers comprehensive video library and metadata management through the Zype CMS, along with automated categorization and playlist management. Overall, Zype is a versatile platform that streamlines content management, ingest, and distribution, making it an essential tool for anyone looking to succeed in the OTT video distribution market. Zype - User Interface and Experience
User Interface Overview
The user interface of Zype is designed to be intuitive and user-friendly, catering to the needs of video content owners and managers.Ease of Use
Zype offers a range of features that make it easy for users to manage their video streaming business. Here are some key aspects:No-Code App Building
The Zype Apps Creator allows users to build branded, native apps for iOS, Android, and Smart TVs without any coding knowledge. This tool simplifies the app creation process, making it accessible to a wide range of users.Centralized Dashboard
Zype provides a centralized platform where users can manage their entire video business, including content ingestion, transcoding, streaming, distribution, and monetization. This single dashboard streamlines various tasks and reduces the learning curve.Role-Based UI Customization
Zype’s Admin interface allows for role-based UI customization, enabling users to personalize the fields, tabs, and pages based on their specific roles. This feature enhances efficiency and productivity by ensuring each user sees only the information relevant to their tasks.User Experience
The user experience on Zype is enhanced through several features:Multi-Channel Distribution
Zype enables cross-platform distribution, allowing users to publish content to web, mobile, OTT apps, set-top streaming players, and Smart TVs. This ensures a seamless viewing experience across various devices.Custom Player Branding
The Zype web player can be customized to match the user’s business branding, including custom player logos and messaging. This helps maintain a consistent brand identity across all video content.Engagement Features
Zype Apps Creator includes features like video downloads for offline viewing, personalized video lists, and automatic playback of content when users enter the app. These features drive higher engagement and provide a more personalized app experience.Analytics Integration
Zype integrates with analytics tools like NPAW, providing real-time data to help users make smarter decisions about their content and service optimization. This integration enhances the overall user experience by ensuring content is delivered optimally and user feedback is acted upon.Additional Features
Other features that contribute to a positive user experience include:Adaptive Bitrate Streaming
Zype’s web player supports Adaptive Bitrate (ABR) streaming, which adjusts the video quality based on the viewer’s bandwidth, ensuring a smooth viewing experience.Subtitle and Audio-Only Support
The web player supports WebVTT subtitles and allows users to switch between video and audio-only streams, catering to different user preferences.Single Sign-On (SSO) Authentication
Zype now supports SSO authentication, making it easier for enterprise users to integrate their existing identity providers like Okta, reducing friction in the login process. Overall, Zype’s user interface is designed to be user-friendly, efficient, and highly customizable, making it easier for content owners to manage and distribute their video content effectively. Zype - Key Features and Functionality
Zype Overview
Zype, a comprehensive video management and distribution platform, offers a wide range of features and functionalities that cater to the needs of streaming businesses. Here are some of the key features and how they work:Adaptive Bitrate (ABR) Support
Zype’s web player supports Adaptive Bitrate streaming, which adjusts the video quality based on the viewer’s current bandwidth. This ensures an optimized streaming experience by automatically changing the stream quality if the viewer’s bandwidth changes during playback.Ad Monetization
The platform supports various ad monetization options, allowing you to integrate ads into your video content. You can also disable ads on specific web embeds, providing flexibility in your monetization strategies.Age Gate and Content Restrictions
For mature content, Zype offers an Age Gate feature that requires viewers to authenticate their age before accessing the video. Additionally, the platform allows you to control geographic distribution based on your content licensing rules, ensuring compliance with regional regulations.Chromecast and Multi-Device Support
Zype’s web player includes built-in Chromecast support, enabling viewers to stream content to compatible Chromecast endpoints. The platform also supports streaming across various devices, including web, mobile, smart TVs, and connected devices.Custom Player Branding and Messaging
You can customize the player with your business branding, including a custom player logo. Additionally, you can personalize the text displayed to viewers during specific playback scenarios, such as device restrictions or content unavailability.Analytics and Tracking
Zype integrates with Google Analytics, allowing you to track playback events and other metrics within your Google Analytics reporting. The platform also partners with NPAW to provide advanced video analytics, enabling detailed insights into streaming performance, user engagement, and quality of experience (QoE). This integration helps in making data-driven decisions to optimize content strategies and improve user experience.Embeddable Widgets and API Services
Zype offers embeddable widgets that simplify the integration of account management, device linking, and other key functionalities on your website. The Endpoint API Services allow customers to produce and publish custom video streaming applications across various platforms, with unified consumer authentication using OAuth.Live Broadcasting and Archiving
The platform provides professional live broadcasting features with a simple-to-use interface. You can broadcast live events, 24/7 feeds, and linear streams, and automatically archive live streams to VOD (Video On Demand) for later viewing.Subscription and Paywall Support
Zype supports subscription and transaction paywall flows, enabling you to manage different monetization models for your content. This is part of their embeddables service, which helps in securing premium content.Subtitle Support and Audio-Only Streaming
The web player supports WebVTT subtitle playback, allowing viewers to select from multiple subtitle tracks. It also allows switching between video and audio-only streams, enhancing the user experience.Social Sharing and Custom Graphics
Viewers can share videos on social platforms like Facebook and Twitter through the social sharing feature. Additionally, Zype’s Playout feature allows for dynamic graphics overlays powered by data, which can be automatically inserted onto the timeline, enhancing the video content with minimal operational effort.Content Management and Distribution
Zype provides a comprehensive content management and distribution infrastructure. It allows you to browse the Zype catalog, ingest content into other platforms like Wildmoka for editing, and distribute it via various channels, including web, mobile, and OTT platforms.AI Integration
While the integration of AI is primarily highlighted through the partnership with NPAW, which provides AI-driven video analytics solutions, there is no detailed information on how AI is specifically integrated into other features of the Zype platform beyond analytics. The NPAW integration enables users to gain actionable insights and make data-driven decisions to improve streaming performance and user engagement. Zype - Performance and Accuracy
Evaluating the Performance and Accuracy of Zype
In the context of streaming video management and distribution, several key aspects stand out:
Performance
Zype’s performance is bolstered by its all-in-one, full-stack platform that manages, monetizes, and delivers both live and on-demand video content. Here are some highlights:
- Multi-CDN Support: Zype offers fast, reliable, and highly efficient multi-CDN support, ensuring high-quality video delivery across various digital platforms.
- Adaptive Bitrate Streaming: The Zype web player supports Adaptive Bitrate (ABR) streaming, which optimizes the streaming experience based on the viewer’s bandwidth, ensuring smooth playback.
- Scalability: Zype’s API-first architecture allows for scalable solutions, enabling companies to automate many processes and share assets across multiple websites and apps from a centralized system.
Accuracy and Insights
For accuracy and insights, Zype integrates with NPAW, a leading provider of AI-driven video analytics. This integration provides several benefits:
- Actionable Insights: The NPAW Suite captures video player events and displays actionable insights such as buffer ratio, playtime per user, and in-stream errors. This helps in making data-driven decisions to improve content performance and user satisfaction.
- Quality of Experience (QoE) Metrics: Zype and NPAW together offer detailed metrics on the quality of experience, helping streaming businesses to optimize their services and enhance user engagement.
Monetization and Content Control
Zype’s platform also excels in monetization and content control:
- Flexible Monetization Options: Zype supports various monetization models, including AVOD, SVOD, and TVOD, along with ad monetization options using ad servers like Google Ad Manager and Freewheel.
- Content Access Policies: Zype allows for the setting of specific access and player rules based on viewer location, device, licensing rules, or revenue models, ensuring content is delivered according to strict guidelines.
Limitations and Areas for Improvement
While Zype offers a comprehensive solution, there are a few areas where it could be improved:
- Integration Complexity: Although Zype’s API-first architecture is flexible and extensible, integrating with existing systems or third-party technologies might still require significant technical expertise and resources.
- Customization Limits: While Zype provides a no-code app building solution, highly customized requirements might still need developer intervention, which could be a limitation for some users.
- Data Collection Dependencies: While Zype allows for first-party data collection, the effectiveness of this feature can depend on the quality and completeness of the data collected, which might vary based on the implementation.
Conclusion
In summary, Zype’s performance is strong due to its scalable, reliable, and feature-rich platform. The integration with NPAW enhances its accuracy and insights, providing valuable data for improving content and user experience. However, potential users should be aware of the possible complexities in integration and customization, as well as the importance of high-quality data collection.
Zype - Pricing and Plans
Zype Pricing Structure
Zype’s pricing structure is organized into several plans, each designed to meet different needs and scales of operation.
Zype X Plan
Pricing
This is the base plan, priced at $500 per month.
Features
- Content Management System (CMS)
- Customer Relationship Management (CRM)
- On-demand streaming
- Live streaming
- Paywalls
- Consumer analytics
Note: There are also usage fees associated with this plan.
Network Plan
Pricing
This plan is priced at $2,500 per month.
Features
- Video APIs
- WordPress plugin
- Zapier integration
This plan includes all features from the Zype X plan.
Premium Plan
Pricing
This plan costs $3,500 per month.
Features
- All features from the Network plan
- Content and player rules
- Live multicasting to social platforms
Enterprise Plan
Pricing
The top-tier plan, which includes an electronic program guide, third-party Single Sign-On (SSO), and custom consumer metadata, in addition to all features from the Premium plan. The pricing for this plan is not publicly listed and requires contacting Zype’s sales team for a custom quote.
Custom Plans
Zype also offers custom plans based on the customer’s specific needs and requirements. These plans are tailored for customers operating at scale or managing multiple properties, with pricing determined on a case-by-case basis.
Free Trial and Free Plan
Zype does not offer a free plan or a free trial for any of its pricing tiers.
Zype - Integration and Compatibility
Zype’s streaming platform is designed to be highly integrative and compatible across a wide range of devices and platforms, making it a versatile tool for video streaming and management.
Platform Compatibility
Zype supports a broad spectrum of native app platforms, including:Apple
- Apple: This includes Apple TV (tvOS), iPhone (iOS), and iPad (iPadOS).
Amazon
- Amazon: This encompasses Fire mobile devices and Fire TV.
- Google: This includes Android mobile devices, Android TV, and many Smart TV platforms such as Sony, Panasonic, Sharp, Philips, and TCL, which use the Google Android TV platform.
Other Platforms
- Roku, Samsung, Vizio, LG, and Microsoft (Xbox) are also supported.
Integration with Other Tools
Zype integrates seamlessly with various tools and services to enhance its functionality:Authentication
- OAuth and Single Sign-On (SSO): Zype uses OAuth for universal consumer authentication across all endpoint apps. Additionally, it supports SSO authentication, allowing users to integrate their SSO accounts for seamless authentication using external identity providers like Okta.
Adobe Primetime
- Adobe Primetime: The integration with Adobe Primetime enables users to authenticate using their existing pay TV credentials, providing easy access to content they already subscribe to.
Advanced Analytics
- NPAW: Zype partners with NPAW to provide advanced analytics. This integration allows customers to capture video player events and display actionable insights such as buffer ratio, playtime per user, and in-stream errors, helping in making data-driven decisions.
App Creation and Management
Zype’s App Creator is a no-code platform that allows users to create customized cross-platform apps without any coding experience. This tool supports the creation and distribution of native video streaming apps for various devices, including web, mobile, and TV platforms.Content Management and Monetization
The platform offers comprehensive content management features, including multi-rendition, multi-output encoding and packaging for VOD, Live, and 24/7 Linear content. It also supports flexible monetization options such as AVOD, SVOD, and TVOD, along with integrations for payment processors and customer data management.Analytics and Performance
Zype’s integration with NPAW provides detailed analytics, allowing users to monitor critical metrics such as video performance and user engagement. This helps in optimizing content delivery and improving user satisfaction. In summary, Zype’s streaming platform is highly compatible with a variety of devices and platforms, and it integrates well with several external tools and services to enhance its functionality in areas such as authentication, content creation, monetization, and analytics. Zype - Customer Support and Resources
Customer Support
Zype provides multiple channels for customer support, catering to different needs and preferences:Phone Support
For immediate assistance, users can call the customer service number at 91 803 501 8179. This is the most commonly used method, with 82% of consumers using this number to address their issues.Email Support
Users can also contact Zype via email at support@getzype.com, which is used by 100% of customers to address their concerns.Help Center
Zype has a detailed Help Center where users can explore topics, search for answers to specific questions, and access their personalized support accounts. This resource allows users to view status updates on open requests and access their request history in one place.Additional Resources
Developer Hub
For developers, Zype offers a Developer Hub with API documentation and resources. This includes tools to create custom video management APIs, review common use cases, and interact directly with Zype’s APIs.Self-Service and Advanced Support Packages
Zype provides both self-service support and add-on advanced support packages. These packages are designed to meet various levels of support assistance required for video streaming infrastructure. The support team, which has won several awards for excellence in customer service, offers in-depth guidance and best practices to help users optimize their video workflows.Product Documentation and Guides
Users can find detailed documentation and guides on how to use Zype’s various features, such as Zype Live and Zype Playout. For example, Zype Live includes resources on producing, transcoding, and monetizing live video streams, as well as distributing them across multiple platforms.Scheduling and Monetization Tools
For those using Zype Playout, there are resources on drag-and-drop programming, scheduling video content, and monetizing it with ad breaks. The platform supports SCTE-35 ad markers and various ad servers, and it provides actionable insights based on content performance. By offering these diverse support options and resources, Zype ensures that users have the tools and assistance they need to manage their video streaming operations efficiently. Zype - Pros and Cons
Advantages of Zype Streaming Platform
Comprehensive Video Management
Zype offers a full-stack, end-to-end online video platform that allows you to store, manage, monetize, and deliver both live and on-demand video content across various digital devices. This includes a secure CMS for easy video and live broadcast management, with features like importing content from MRSS feeds, cloud or on-prem repositories, and dynamic playlist updates.
Scalable and Reliable Distribution
The platform ensures high-quality streaming experiences through multi-rendition, multi-output encoding and packaging, and a multi-region cloud hosting solution with global CDN coverage. This setup provides high availability during peak demand, ensuring a smooth user experience.
Flexible Monetization Options
Zype integrates a CRM with flexible monetization tools, allowing you to offer subscription tiers, rentals, entitlements, PPV events, and downloads for purchase. It also supports ad-supported models with dynamic ad insertion via Zype SSAI or third-party services.
Global Reach and Customization
The platform enables reliable distribution of on-demand, live, and linear video on a global scale. You can implement geographic restrictions, set content playback rules, and define transcoding and player settings for automated adaptive bitrate streaming, ensuring the right video quality for different devices and internet connections.
Advanced Analytics
Zype provides user-friendly dashboards for leveraging video, consumer, and device-level analytics. You can access advanced analytics and granular reporting to optimize engagement and monetization strategies.
App Creation and Integration
The Zype Apps Creator allows you to build branded, native apps for your streaming service without any coding experience. This tool supports creating apps for iOS, Android, and other platforms, integrating seamlessly with app stores like Apple TV, Roku, and Amazon Firestick.
Live Streaming Capabilities
Zype Live offers an easy-to-use dashboard for managing entire live streaming video businesses. It supports producing live events with compatibility with various production systems, real-time transcoding, and multiple monetization options. Live streams can be delivered in high quality up to 1080p/60fps via a best-in-class CDN.
Disadvantages of Zype Streaming Platform
Cost
Zype is a premium service with a starting price of $2,500 per month, which can be a significant investment for smaller businesses or startups. There is no free version available, although a free trial is offered.
Complex Setup for Some Features
While Zype offers a user-friendly dashboard, some of its advanced features, such as multi-rendition encoding and packaging, might require technical expertise to fully utilize. This could be a barrier for users without extensive technical knowledge.
Dependence on Cloud Infrastructure
The platform’s reliance on cloud hosting and CDN services means that any issues with these services could impact the quality and availability of your streaming content. This dependence might be a concern for businesses that prefer more control over their infrastructure.
Limited Customization for Non-Technical Users
While the Zype Apps Creator is no-code, some advanced customization and integration tasks may still require technical skills, which could limit the flexibility for non-technical users.
Overall, Zype Streaming Platform is a powerful tool for managing and distributing video content, but it comes with a significant cost and may require some technical expertise to fully leverage its features.
Zype - Comparison with Competitors
When comparing Zype to its competitors
When comparing Zype, a video management and streaming platform, to its competitors, it’s important to focus on its unique features and the alternatives available in the market.
Unique Features of Zype
- Comprehensive Video Management: Zype offers an end-to-end video management platform that allows users to publish, stream, and manage video content across various platforms, including web, mobile, OTT apps, and smart TVs.
- Live Streaming Capabilities: Zype provides a robust live streaming platform for broadcasting live events, linear streams, and 24/7 always-on feeds. It also supports DVR and automatic archiving to VOD.
- Monetization Options: Zype allows for multiple monetization strategies, including purchase, rental, or pass options, and subscription-based VOD models. It integrates with payment providers like Braintree and Stripe.
- Cross-Platform Distribution: Users can distribute their content through branded apps and various streaming destinations, with support for multi-CDN for reliable content delivery.
- Analytics and CRM: The platform offers detailed OTT video analytics and CRM software to help users manage their audience and improve business strategies.
Alternatives to Zype
If the pricing or specific features of Zype are not suitable, here are some alternatives:
1. Uscreen
Uscreen is a popular alternative that offers similar video-on-demand and live streaming capabilities. It is known for its ease of use, drag-and-drop programming, and integration with various services. Uscreen is often considered more affordable than Zype.
2. Vimeo
Vimeo is another strong contender in the video management and streaming space. It offers advanced features for video hosting, streaming, and monetization. Vimeo is particularly favored for its high-quality video playback and user-friendly interface.
3. Kaltura
Kaltura provides a comprehensive video platform that includes live and on-demand streaming, content management, and monetization tools. It is known for its scalability and flexibility, making it a good option for large enterprises.
4. Dacast
Dacast is a live and on-demand video streaming platform that offers features like paywalls, analytics, and multi-bitrate streaming. It is known for its ease of use and competitive pricing, making it a viable alternative to Zype.
Key Differences
- Pricing: Zype’s pricing plans start at $500 per month and can go up to $3,500 per month for the Premium plan, and even higher for the Enterprise plan. Alternatives like Uscreen and Dacast often offer more affordable options.
- Integration: While Zype integrates with a wide range of services, including WordPress and Zapier, alternatives like Kaltura and Vimeo may offer different integration options that could be more suitable depending on the user’s ecosystem.
- User Interface: Zype is known for its simple-to-understand interface and workflows, but some users might find alternatives like Uscreen or Vimeo more intuitive based on their specific needs.
In summary, Zype stands out with its comprehensive video management, robust live streaming capabilities, and multiple monetization options. However, alternatives like Uscreen, Vimeo, Kaltura, and Dacast offer competitive features and pricing that might be more aligned with the needs and budget of some users.
Zype - Frequently Asked Questions
Frequently Asked Questions about Zype
What is Zype and what does it offer?
Zype is an API-driven, full-stack platform that powers end-to-end OTT (over-the-top) streaming workflows. It enables companies to offer seamless, broadcast-quality video streaming experiences across digital platforms. Key features include multi-rendition encoding, video CRM, multi-CDN support, flexible monetization options, and a cloud-based playout solution.How much does Zype cost?
The pricing for Zype starts at $500 per month for the base plan. Zype also offers custom plans based on the customer’s specific needs. There is no free plan available, but custom pricing can be discussed with Zype for larger or more complex operations.Does Zype offer live streaming capabilities?
Yes, Zype offers comprehensive live streaming capabilities through its Zype Live feature. This includes managing the entire live video broadcast, distribution, and monetization infrastructure. Users can produce live streams using industry-standard RTMP protocol, transcode streams into multi-bitrate adaptive streams, and monetize events with various purchase options.What happens to my live content after the live event is complete?
After a live event, Zype provides the option to create a VOD (Video On Demand) archive of the event. This allows you to add the content to your library and make it available to your consumers.Can I use my own CDN for live streaming with Zype?
Yes, you can use your own CDN for live streaming. Zype allows you to bring your own live streams as self-hosted videos, giving you the flexibility to use your preferred CDN.How do I manage my live streams using Zype?
Zype Live offers an easy-to-use dashboard for managing your entire live streaming video business. You can manage encoders, monitor bitrates, and ensure stream connectivity through the Zype dashboard. Each customer has a dedicated cloud encoder, and the RTMP address does not change for each event.Can I configure monetization options for live events on Zype?
Yes, you can configure live events to allow for multiple purchase options, including a free preview period. This allows your consumers to subscribe or purchase individual events.What is the difference between a Linear live stream and an On-Demand live event on Zype?
A Linear live stream is a continuous feed of real-time and/or VOD live video that runs 24×7, similar to a cable TV channel. An On-Demand live event, on the other hand, is an event with a discrete start and end time.How do I handle issues with my live stream on Zype?
If you experience issues with your live stream, first ensure that your broadcast is still running on-location and check local switchers, cameras, and internet connectivity. You can also monitor the incoming bitrate of your stream from the Zype dashboard. If issues persist, contact Zype support for assistance.Can I get dedicated support for my live events on Zype?
Yes, you can get dedicated support for your live events. If you are broadcasting a live event and need specific support, you can contact Zype’s support team to ensure a smooth experience. Zype - Conclusion and Recommendation
Final Assessment of Zype
Zype is a comprehensive and powerful platform for streaming content creation, management, and analytics. Here’s a detailed look at its features and who would benefit most from using it.Key Features
End-to-End OTT Workflows
Zype powers seamless, broadcast-quality video streaming across digital platforms, including multi-rendition encoding, packaging for VOD, Live, and 24/7 Linear content.
Content Protection
Zype offers best-in-class digital rights management (DRM) with enterprise-grade encryption, supporting standards like Fairplay, Widevine, and Playready. This ensures content is protected from unauthorized viewing across various devices.
Monetization Options
The platform provides flexible monetization options for AVOD, SVOD, and TVOD products, allowing for multiple purchase options and subscription models.
App Creation
Zype Apps Creator enables the creation of branded, native apps for iOS, Android, and other platforms without requiring any coding experience.
Live Streaming
Zype Live offers a centralized dashboard for managing live video broadcasts, including production, transcoding, monetization, and distribution. It supports multi-bitrate adaptive streams and high-quality delivery up to 1080p/60fps.
Who Would Benefit Most
Zype is particularly beneficial for several types of users:Media and Entertainment Enterprises
Large media brands and content aggregators can leverage Zype’s DRM and content protection features to safeguard their revenue and comply with legal and corporate responsibilities.
SVOD and TVOD Businesses
Companies generating revenue through subscriptions or content sales can protect their core revenue stream with Zype’s advanced DRM and monetization tools.
Content Owners
Those with a narrowly-focused, engaged target audience can use Zype to launch their own direct-to-consumer video services. This is especially true for Vertical Networks, which tend to be more successful due to their deep audience engagement.