Emailage (LexisNexis) - Detailed Review
Security Tools
Emailage (LexisNexis) - Product Overview
Introduction to LexisNexis Emailage
LexisNexis Emailage is a sophisticated risk assessment tool that leverages email intelligence to help businesses, particularly in the insurance sector, identify and prevent fraud, while also enhancing the customer experience.
Primary Function
The primary function of Emailage is to assess the risk associated with an individual’s email address. This is achieved by analyzing the email address as a unique global identifier, combining physical, digital, and dynamic fraud signals to provide a comprehensive view of the user behind the transaction. This helps in verifying identities, preventing fraudulent transactions, and streamlining the approval process for legitimate customers.
Target Audience
Emailage is primarily targeted at insurance companies and other financial institutions that need to verify identities and assess risk during online transactions. It is particularly useful for organizations that handle a high volume of online applications and transactions, where the risk of fraud is significant.
Key Features
Email Risk Score
Emailage generates a risk score ranging from 0 to 1,000, with 0 indicating the lowest risk and 1,000 the highest. This score helps in identifying potential fraud and making informed decisions about transactions.
Global Digital Insights
The tool utilizes a global network of over 5.9 billion digital identifiers, providing insights from shared transaction history and fraud signals. This network effect enhances the accuracy of risk assessments.
Advanced Analytics and AI
Emailage employs advanced analysis, machine learning, and artificial intelligence to combine physical and digital data, creating a holistic view of the consumer. This helps in identifying cybercriminals and preventing fraudulent activities.
Integration and Efficiency
Emailage can be accessed through the LexisNexis Dynamic Decision Platform (DDP) and integrates seamlessly into existing technology stacks. It reduces manual review volumes and improves the acceptance rate of legitimate transactions, thereby enhancing operational efficiency.
Consumer Experience
By providing a frictionless experience for legitimate customers, Emailage helps in minimizing risk while ensuring that genuine users can complete transactions smoothly. This approach balances security with customer convenience.
In summary, LexisNexis Emailage is a powerful tool that uses email intelligence to assess risk, prevent fraud, and improve the overall customer experience, making it an essential asset for insurance companies and other financial institutions.
Emailage (LexisNexis) - User Interface and Experience
Ease of Use
LexisNexis Emailage is designed to be integrated seamlessly into existing business systems and applications. It assesses risk in milliseconds by evaluating over 1,000 variables, which suggests that the system is automated and does not require manual intervention for each transaction.
The tool provides real-time global email risk intelligence, which implies that the system is capable of quick and efficient processing, reducing the need for extensive user interaction.
User Experience
The system is intended to minimize friction for trusted customers while effectively detecting and blocking fraudulent transactions. This means that legitimate transactions are processed quickly, enhancing the user experience by reducing wait times and unnecessary reviews.
Integration and Scalability
Emailage is scalable and can handle hundreds of transactions instantly, which indicates that it is built to support high-volume operations without compromising performance. This scalability ensures that businesses can manage a large number of transactions efficiently, contributing to a smoother user experience.
Real-Time Notifications
When Emailage identifies a potentially fraudulent email, it notifies the user in real-time, allowing for immediate action. This real-time notification system helps in responding quickly to potential fraud, which can be beneficial for both the business and its customers.
Overall Experience
The overall user experience seems to be focused on balance – balancing the need for strong fraud detection with the need for a seamless and frictionless user experience. Businesses can confidently assess risk, approve transactions faster, and outsmart fraud tactics without unduly delaying legitimate transactions.
While specific details about the visual interface, such as layout and usability features, are not provided, the emphasis on automation, real-time processing, and integration suggests that Emailage is designed to be user-friendly and efficient.
Emailage (LexisNexis) - Key Features and Functionality
LexisNexis Emailage
Emailage is a sophisticated fraud prevention solution that leverages email intelligence as a core risk identifier. Here are the main features and how they function, along with the benefits and the integration of AI:
Email Intelligence
Emailage evaluates the risk associated with an email address by analyzing various metadata points, including domain details, email details, and personally identifiable information (PII). This analysis helps in verifying customer identity at multiple touchpoints such as account formation, account configuration, and online transactions.
Risk Scores
The system assigns a risk score to each email address, ranging from 0 to 1,000, where 0 indicates the lowest risk and 1,000 the highest. This score is divided into risk bands rated 1-6, providing a clear indication of the associated risk. This scoring system allows for the automatic approval of customers with low risk scores, enhancing efficiency and reducing manual reviews.
Unique Identification
Emailage integrates unique email addresses into the organization’s fraud and identity management plan. This unique identification helps in tracking the transaction history and behavioral patterns of email addresses, which is crucial for protecting genuine customers and identifying high-risk accounts.
Risk Network
Emailage connects users to the LexisNexis Risk Solutions Network, which includes over 5.9 billion unique digital identifiers, fraud events, transaction data from more than 150 countries, and risk information for 36.5 billion customer interactions. This network effect enhances the accuracy of risk assessments and provides real-time feedback on email addresses, fraud events, and transaction data.
Risk Data and Digital Insights
The solution combines traditional data, dynamic fraud signals, and digital data to create a comprehensive risk profile. It integrates machine learning, advanced analytics, and real transaction outcomes to develop a 360-degree view of risk incidents. This holistic approach streamlines transactions and improves the scalability of business processes.
End-to-End Protection
Emailage provides end-to-end protection by proactively defending against fraud. It comprehensively tracks customer email interactions, including email status, fraud reports, email activity, identity association, IP address association, and email lifespan. This ensures that all aspects of the customer’s email interactions are monitored and assessed for potential fraud.
AI and Machine Learning Integration
Emailage leverages artificial intelligence (AI) and machine learning to enhance its predictive models. These technologies help in analyzing vast amounts of data, identifying patterns, and making accurate predictions about potential fraudulent activities. The AI-driven data analytics and risk intelligence improve operational efficiency, increase cash flow, and enhance overall customer satisfaction by auto-approving legitimate customers and flagging high-risk transactions.
Benefits
- Improve Profitability: Enhance operational efficiency and increase cash flow through AI-driven data analytics and risk intelligence.
- Frictionless Fraud Detection: Speed up fraud detection using email metadata points and data intelligence.
- Universal Risk Scoring: Improve the accuracy of risk assessments by verifying customer identity at multiple touchpoints.
- Encourage Customer Loyalty: Ensure a seamless customer experience by auto-approving legitimate and long-standing customers.
By integrating these features, Emailage provides a powerful tool for organizations to balance the need for a seamless user experience with robust fraud detection and prevention capabilities.
Emailage (LexisNexis) - Performance and Accuracy
Performance of Emailage (LexisNexis)
Emailage, a fraud prevention solution by LexisNexis, demonstrates strong performance in several key areas, particularly in the realm of fraud detection and risk assessment.Accuracy and Risk Scoring
Emailage uses a patented, proprietary analytic approach that combines traditional data, digital data, and dynamic fraud signals to evaluate risk. This method assesses over 1,000 variables in milliseconds to provide a holistic email risk score, which helps in distinguishing legitimate customers from potential fraudsters. The risk scores are driven by multiple identity data attributes and advanced fraud signal data, processed using machine learning and optimized by a team of data scientists.Global Network and Data Insights
The solution leverages a global network of 5.9 billion unique digital identifiers, fraud events, and transaction data from over 150 countries. This extensive network provides actionable intelligence and helps in maintaining high accuracy and effectiveness in fraud detection. The machine learning models are refreshed weekly to adapt to new patterns and trends in email usage and potential risks.User Satisfaction and Effectiveness
Emailage has received an ‘excellent’ User Satisfaction Rating of 98% based on 18 user reviews, indicating high user satisfaction with its performance. It supports over 4,000 customers across various industries and has processed over 3 billion transactions per year, returning robust risk scores with confidence measures.Real-Time Fraud Detection and Automation
The solution integrates seamlessly with platforms like Magento, providing real-time fraud results directly in the storefront. This allows for immediate identification and remediation of fraud within transactions. Users can configure the fraud prevention actions to be fully automatic, partially automatic, or manual, depending on their needs.Limitations and Areas for Improvement
Additional Costs and Account Requirements
Using Emailage requires an additional account with LexisNexis Risk Solutions, and there are additional fees involved. This could be a barrier for some businesses, especially smaller ones with limited budgets.Dependence on Email Intelligence
While email intelligence is a powerful tool for fraud detection, it may not be foolproof. There could be instances where fraudsters use legitimate email addresses or where legitimate customers are mistakenly flagged due to false positives. Continuous updates and feedback loops help mitigate these issues, but they are still potential limitations.Integration and Technical Requirements
Implementing Emailage may require technical setup and integration, which could be challenging for businesses without strong IT support. However, the solution is designed to be integrated into various platforms, which can simplify the process for many users.Conclusion
Emailage by LexisNexis is a highly effective tool for fraud prevention, leveraging advanced analytics, machine learning, and a vast global network of digital identifiers. Its performance is marked by high accuracy in risk scoring and real-time fraud detection. While there are some limitations, such as additional costs and the potential for false positives, the overall benefits and user satisfaction ratings indicate that Emailage is a valuable asset for businesses seeking to enhance their fraud prevention strategies. Emailage (LexisNexis) - Pricing and Plans
Account and Pricing
To use LexisNexis® Emailage, an additional account with LexisNexis® Risk Solutions is required, and additional fees apply. However, the specific pricing plans and tiers are not outlined in the sources provided.
General Information
LexisNexis® Emailage uses consumer email intelligence to reduce fraudulent chargebacks and increase approval rates. It evaluates over 1,000 variables to assess risk in real-time, providing fraud results directly in the user’s system, such as a Magento storefront.
Lack of Detailed Pricing Information
Unfortunately, the sources do not provide detailed information on the different pricing tiers, the features available in each plan, or any free options. For precise pricing details, it would be necessary to visit the LexisNexis® Risk Solutions signup page or contact their sales team directly.
Additional Information
If you need more specific pricing information, you may want to reach out to LexisNexis® directly or check their official website for any updates or additional details that might not be publicly available through the sources provided.
Emailage (LexisNexis) - Integration and Compatibility
Integration with Existing Systems
Emailage is accessed through the LexisNexis Dynamic Decision Platform (DDP), which allows for smooth integration into existing technology stacks. This integration enables businesses to leverage email intelligence alongside other risk assessment tools without significant disruptions.
API Integration
Emailage can be integrated with other fraud prevention systems through APIs, providing real-time insights and risk scores. This allows businesses to incorporate email intelligence into their current fraud prevention frameworks, enhancing their overall risk management capabilities.
Compatibility Across Platforms
Emailage is designed to work across various platforms and devices, leveraging global digital insights and shared transaction history. The tool analyzes email addresses, IP addresses, names, addresses, and phone numbers to provide a holistic view of the risk associated with a transaction. This comprehensive approach ensures that the risk assessment is consistent and reliable, regardless of the platform or device used.
Real-Time Insights
The tool provides real-time risk scores and detailed risk variables, which can be easily interpreted and acted upon. This real-time capability ensures that businesses can make swift and informed decisions, whether it’s approving transactions, identifying potential fraud, or optimizing manual review processes.
Compatibility with Other LexisNexis Tools
Emailage can be used in conjunction with other LexisNexis tools such as InstantID for Insurance, InstantID Q&A for Insurance, Phone Finder for Insurance, and ThreatMetrix for Insurance. This multi-tool approach enhances the overall efficiency and effectiveness of fraud prevention and identity verification programs.
Conclusion
In summary, LexisNexis Emailage is highly integrable with various systems and platforms, providing consistent and reliable risk assessments across different devices and platforms. Its ability to integrate via APIs and work in tandem with other risk management tools makes it a versatile and effective solution for fraud prevention.
Emailage (LexisNexis) - Customer Support and Resources
Customer Support
For immediate assistance, LexisNexis provides multiple contact channels:
- You can reach out to the Firco Support Team via email at
fircosupportteam@lexisnexisrisk.comfor product support. This team is available 24/7 through the Firco Portfolio Support service. - For sales inquiries, you can call 1-800-869-0751.
- If you have specific questions about InstantID®, you can contact them at 1-888-270-2836.
Additional Resources
- Case Studies: LexisNexis provides detailed case studies that illustrate how Emailage has helped various businesses, such as online travel agencies, improve their fraud detection and processes. These studies highlight the benefits and implementation process of Emailage.
- Documentation and Guides: You can access comprehensive brochures and PDF guides that explain the functionality and benefits of Emailage. For example, the brochure on “Advanced risk assessment: Digital insights with email at the core” provides detailed information on how Emailage works, including input values, risk scores, and integration into existing technology stacks.
- Technical Support: If you believe you have found a security vulnerability on any LexisNexis Risk Solutions website, application, product, or service, you can report it to
securityvulnerability@lexisnexisrisk.com.
Integration and Usage
Emailage is accessed through the LexisNexis Dynamic Decision Platform (DDP), which allows you to input values such as email, IP address, name, address, and phone number. The platform returns an overall risk score and detailed risk variables, helping you make confident risk assessments and identity validations.
By leveraging these support options and resources, you can effectively integrate and utilize Emailage to enhance your fraud detection and risk management processes.
Emailage (LexisNexis) - Pros and Cons
Advantages of LexisNexis Emailage
Enhanced Fraud Detection
LexisNexis Emailage uses email intelligence as a core risk identifier, assessing the authenticity of email addresses and providing a holistic view of the consumer’s risk associated with a transaction. This approach helps detect high-risk orders more effectively, with over 40% of orders identified as high risk by Emailage turning out to be fraudulent on average.
Real-Time Risk Assessment
Emailage evaluates over 1,000 variables in milliseconds to assess risk, enabling merchants to make quick and accurate decisions about transactions. This real-time assessment helps in identifying and remediating fraud immediately.
Global Network and Insights
The tool leverages a global network of digital insights, including 5.9 billion digital identifiers from thousands of organizations. This network effect provides actionable intelligence and helps maintain accuracy by adapting to new patterns and trends in email usage and potential risks.
Improved Customer Experience
Emailage helps balance fraud detection with a seamless user experience. It reduces undue friction and false positives for good customers, decreasing auto-declined transactions by 16% and manual review volume by 27% on average. This ensures fast, safe access to offerings across multiple channels.
Customizable Models
The solution allows for customized models at the company, industry, and network levels, enabling businesses to optimize Emailage for their specific needs and requirements.
Significant Reduction in Chargebacks
Emailage customers experience a 41% decline in chargeback losses on average, which is a significant benefit in reducing financial losses due to fraud.
Disadvantages of LexisNexis Emailage
Additional Costs
Using Emailage requires an additional account with LexisNexis Risk Solutions, and there are additional fees associated with the service. This can add to the overall cost of implementing and maintaining the fraud prevention system.
Integration Requirements
While Emailage integrates with platforms like Adobe Commerce and Magento, setting it up may require some technical effort. The extension needs to be configured, and an account with LexisNexis must be created separately.
Dependence on Email Data
The effectiveness of Emailage relies heavily on the accuracy and availability of email address data. If the email address is new or lacks a significant transaction history, the risk assessment might not be as accurate.
Continuous Feedback Loop
While the continuous feedback loop from a growing user consortium is beneficial, it also means that the system’s effectiveness can vary based on the quality and quantity of feedback received. This could potentially lead to some variability in risk assessment accuracy over time.
In summary, LexisNexis Emailage offers significant advantages in fraud detection and customer experience but comes with additional costs and some technical integration requirements. It is particularly effective for businesses that can leverage its global network and email intelligence to enhance their fraud prevention strategies.
Emailage (LexisNexis) - Comparison with Competitors
Emailage (LexisNexis)
Emailage offers user intelligence through email analysis and predictive risk scoring. Here are some of its key features:
- Uses machine learning to generate risk scores based on email status, activity, identity association, email lifespan, and reported fraud.
- Integrates with LexisNexis’ Digital Identity Network and includes basic social media checks.
- Operates on a pay-per-check basis and can be easily embedded into existing agreements with LexisNexis.
- Provides a Google Chrome extension for convenience.
Unique Features
- Emailage’s integration with LexisNexis’ extensive database is a significant advantage, especially for businesses already using LexisNexis services.
- The predictive risk scoring helps in verifying a user’s email address with minimal friction to the customer journey.
Potential Alternatives
ArkOwl
ArkOwl is a lightweight data enrichment solution that analyzes email and phone numbers to predict risk levels. Here’s how it compares:
- ArkOwl gathers information from social networks and over 81 data points, including domain and breach data, to predict risk levels. It does not rely on potentially stale databases.
- Offers unlimited users on an account with options for monthly subscription or pay-as-you-go, along with a free trial.
- Integrates with other products within the NICE Actimize platform.
SEON
SEON is another alternative that focuses on risk prevention and fraud detection:
- SEON uses a combination of device fingerprinting, email, and phone analysis to deliver effective risk prevention. It provides human-readable rule suggestions and actionable insights.
- Offers a more comprehensive approach than Emailage, including device fingerprinting and live, real-time data.
- Known for its ease of use and reliability, making it a strong competitor in the fraud detection space.
Sift
Sift is highlighted as one of the best overall alternatives to Emailage:
- Sift provides a flexible, adaptive, and automated solution for detecting and preventing fraud. It leverages identity and intent intelligence from a large network of online retailers.
- Offers a 100% financial guarantee against fraud and abuse for approved orders, which can be particularly appealing for e-commerce businesses.
Key Differences
- Data Sources: Emailage relies heavily on LexisNexis’ proprietary database, while alternatives like ArkOwl and SEON use a broader range of live data sources, including social networks and device fingerprinting.
- Integration: Emailage integrates seamlessly with LexisNexis services, which can be an advantage for existing customers. However, alternatives like SEON and Sift offer more flexible integration options and can be used standalone.
- Scope of Services: Emailage is primarily focused on email analysis, whereas alternatives like SEON and Sift provide a more comprehensive suite of services, including device fingerprinting and broader risk analytics.
In summary, while Emailage offers strong email analysis and predictive risk scoring, alternatives like ArkOwl, SEON, and Sift provide more diverse and comprehensive solutions that might better suit businesses looking for a broader range of fraud detection and risk prevention capabilities.
Emailage (LexisNexis) - Frequently Asked Questions
What is Emailage and how does it work?
Emailage is a fraud prevention solution that uses email intelligence as a core risk identifier to assess the risk associated with email addresses used in transactions. It combines traditional data, digital data, and dynamic fraud signals to evaluate over 1,000 variables that could indicate suspicious behavior. This is done through a patented, proprietary analytic approach that provides a risk score, helping businesses identify and prevent fraudulent transactions while auto-approving legitimate customers.
What are the key features of Emailage?
Emailage includes several key features such as email intelligence analysis, risk scoring, identity verification, custom fraud parameters, transaction approval, and predictive fraud risk scoring. It also offers internal fraud monitoring, email syntax analysis, and the ability to integrate with existing risk engines and third-party software through an API.
How does Emailage improve fraud detection and prevention?
Emailage improves fraud detection by evaluating email address metadata, domain details, and other personally identifiable information. It uses machine learning, advanced analytics, and real transaction outcomes to develop a comprehensive view of risk incidents. This approach helps reduce false positives, increase the accuracy of risk assessments, and automate decisions to approve or reject transactions based on the risk score.
What industries can benefit from using Emailage?
Emailage serves all industries, including but not limited to eCommerce, financial services, insurance, corporate, non-profit, technology, travel & hospitality, gaming, and event ticketing. It is designed to be versatile and can be applied in various sectors to prevent fraudulent transactions and improve customer satisfaction.
How does Emailage integrate with existing systems?
Emailage can be integrated into existing technology stacks through its API, allowing businesses to modify and integrate the platform with several third-party software used for payment processing, fraud detection, and direct-to-merchant services. For example, it can be integrated with Adobe Commerce and Magento platforms to display real-time fraud results directly in the storefront.
What are the benefits of using Emailage?
Using Emailage can improve profitability by enhancing operational efficiency and increasing cash flow through AI-driven data analytics and risk intelligence. It also provides frictionless fraud detection, improves the accuracy of risk assessments, and encourages customer loyalty by auto-approving legitimate and long-standing customers. Additionally, it reduces manual review volumes and increases the acceptance rate of legitimate transactions.
How does Emailage handle risk scoring?
Emailage assigns a risk score to customer email addresses, ranging from 0 to 1,000, where 0 is the lowest risk and 1,000 is the highest. This score is divided into risk bands rated 1-6, providing a clear indication of the associated risk. The platform also provides detailed risk variables and metadata points to support risk-based assessment and fraud mitigation strategies.
What kind of support does Emailage offer?
For support, users can contact the developer directly through the provided contact and support emails. Additionally, Emailage offers resources and documentation to help users get started and optimize their use of the platform.
Are there any specific pricing plans for Emailage?
Emailage requires an additional account with LexisNexis Risk Solutions, and additional fees apply. The pricing details can be found on the LexisNexis signup page, and it starts from $499 per month, depending on the chosen plan.
How does Emailage ensure data security and compliance?
Emailage is part of LexisNexis Risk Solutions, which emphasizes the importance of data security and compliance. The platform uses advanced analytics, machine learning, and real transaction outcomes to ensure that all data is handled securely and in compliance with relevant regulations. However, specific details on security measures would need to be obtained directly from LexisNexis.
Can Emailage be used globally?
Yes, Emailage is a global solution that accesses over 5.9 billion unique digital identifiers, fraud events, transaction data from over 150 countries, and risk information for 36.5 billion customer interactions. This global network provides risk decision confidence that is always improving.
Emailage (LexisNexis) - Conclusion and Recommendation
Final Assessment of LexisNexis Emailage
LexisNexis Emailage is a sophisticated AI-driven security tool that leverages email intelligence to assess and mitigate fraud risk in various industries, including e-commerce, insurance, and more. Here’s a comprehensive overview of its benefits and who would most benefit from using it.
Key Benefits
- Fraud Detection and Prevention: Emailage uses a patented analytic approach to evaluate over 1,000 variables in milliseconds to detect high-risk transactions and prevent fraudulent chargebacks. This results in a significant reduction in chargeback losses, with Emailage customers seeing an average decline of 41%.
- Improved Transaction Approval Rates: By providing a holistic email risk score and confidence analysis, Emailage helps businesses approve more legitimate transactions, reducing auto-declined transactions by 16% and manual review volumes by 27% on average.
- Enhanced Customer Experience: The solution minimizes friction for genuine customers, allowing for fast and safe access to services across multiple channels, including mobile, desktop, and other smart devices.
- Global Digital Insights: Emailage is powered by a global network of over 5.9 billion digital identifiers, combining physical, digital, and dynamic fraud signals to create a comprehensive view of the consumer behind the transaction.
Who Would Benefit Most
- E-commerce Merchants: Businesses in the e-commerce sector can significantly benefit from Emailage by reducing fraudulent transactions, increasing approval rates, and enhancing the overall customer experience.
- Insurance Companies: Insurers can use Emailage to verify identities, assess risk, and prevent fraud in insurance applications and claims processes, ensuring a seamless and secure experience for consumers.
- Any Business Conducting Online Transactions: Any organization that relies heavily on online transactions can benefit from Emailage’s ability to identify and prevent fraud, thereby protecting both the business and its customers.
Overall Recommendation
LexisNexis Emailage is a highly effective tool for any business looking to strengthen its fraud detection and prevention capabilities. Its ability to provide real-time global email risk intelligence makes it an invaluable asset in maintaining a secure and frictionless online environment. By integrating Emailage into their risk management strategies, businesses can significantly reduce fraud losses, improve transaction approval rates, and enhance customer satisfaction.
In summary, Emailage is a powerful solution that offers substantial benefits in fraud prevention, transaction approval, and customer experience. It is highly recommended for businesses seeking to bolster their security measures and ensure a safe and efficient online transaction process.