
Link Prospector - Detailed Review
SEO Tools

Link Prospector - Product Overview
Introduction to Link Prospector
Link Prospector, developed by Citation Labs, is a powerful SEO tool aimed at helping link builders and content marketers identify and organize new outreach opportunities. Here’s a breakdown of its primary function, target audience, and key features:Primary Function
The Link Prospector serves as a backlink search engine that helps users find relevant sites for backlink opportunities. It streamlines the process of searching for blogs, sites, and directories where you can place your content or secure backlinks, saving hours of manual searching and organizing.Target Audience
This tool is specifically designed for search engine marketers and content creators. It is ideal for those who need to amplify their content through strategic link building and outreach efforts.Key Features
Report Types
The Link Prospector offers 16 (or 17, depending on the source) different report types, each focused on various aspects of link building and content promotion. These include:- Guest Posts: Find quality guest posting opportunities.
- Content Promoters: Identify bloggers and writers interested in your content.
- Accessible Journalists: Search for news stories with easily accessible reporters.
- Resource Linkers: Find news stories that link to related resources.
- Links Pages: Discover resource and links pages where you can add your site.
- Reviews: Locate reviewers of products or services in your niche.
- Giveaways: Identify opportunities for coverage through giveaways.
- Donations: Find charitable opportunities that can earn links.
- Directories: List your site in quality directories.
- Blogs: Pinpoint blogs that cover your industry.
- Professional Organizations: Locate trade and professional organizations to join.
- Commenting: Find posts relevant to your key phrases to join the conversation.
- Expert Interviews: Identify domain experts for interviews or pitch your expertise.
- Forums: Engage in forums to build brand equity.
Search and Filtering
The tool uses advanced queries combined with your search phrases to find relevant sites. It allows you to exclude competitors or undesired results and filters suggestions based on relevancy and page rank. You can also set preferences such as search depth and .tld filters (.com, .edu, .gov, etc.).Integration and Export
Link Prospector integrates with Raven, allowing easy export of report data. You can also export your results to CSV or Buzzstream, making it easy to incorporate into your existing workflow.Pricing and Plans
The tool offers various subscription plans starting from $47 per month, with different credit allocations. There is also a ‘pay as you go’ option and a free trial to test the tool. Credits can be purchased separately, and the cost per credit varies depending on the plan. In summary, Link Prospector is a versatile tool that significantly simplifies the link building process by providing a wide range of report types, advanced search capabilities, and seamless integration with other tools.
Link Prospector - User Interface and Experience
User Interface of Link Prospector
The user interface of Link Prospector, a tool developed by Citation Labs, is designed to be intuitive and user-friendly, making it accessible for various users, especially those involved in SEO and link building.
Ease of Use
Using Link Prospector is relatively straightforward. Here are the key steps and features that highlight its ease of use:
- Creating a Campaign: Users start by creating a new campaign, which involves selecting one of the 13 link target types, such as guest posting, links pages, directories, or sponsorship opportunities. This process is simple and guided, allowing users to input their keywords and set other parameters like search scope, region, and TLD filters.
- Setting Parameters: Users can filter their reports by region, search scope (web only, blog only, or both), depth of results, TLD (e.g., .edu, .gov), and date range. These filters help narrow down the prospecting to the most relevant results.
- Report Generation: After setting the parameters, the tool runs the keywords through Google using predefined link prospecting queries. The results are sorted by a Link Target Score (LTS), which combines the frequency and prominence of the occurrences. Users receive a notification via email when the prospect list is ready.
User Interface
The dashboard of Link Prospector is clean and uncomplicated:
- Dashboard Overview: The main dashboard allows users to view previous prospects, rename or delete them, and create new campaigns. This simplicity helps in avoiding confusion and makes the tool easy to manage.
- Prospecting Section: Within a campaign, users can create new reports and select from various report types. The interface provides clear options for filtering and customizing the search results.
- Exporting Reports: Users can export the link opportunities in an Excel sheet, either by domain or by webpage. This feature makes it easy to sort, track, and manage the prospects.
Overall User Experience
The overall user experience of Link Prospector is positive due to several factors:
- Simplicity: The tool is praised for its simplicity and ease of use. It avoids overwhelming users with too many options, making it easy to get started and manage campaigns.
- Customization: The various filters and report types allow users to customize their searches according to their needs, which enhances the relevance of the results.
- Efficiency: Link Prospector saves a significant amount of time by automating the process of finding link targets. Users can quickly generate a list of 2,000 prospects, which would otherwise be very time-consuming to find manually.
- International Support: The tool also supports international link building by allowing users to use local queries and promising future translations for other languages.
In summary, Link Prospector’s user interface is designed to be easy to use, efficient, and highly customizable, making it a valuable tool for SEO professionals and content creators looking to streamline their link building efforts.

Link Prospector - Key Features and Functionality
The Link Prospector Overview
The Link Prospector by Citation Labs is a powerful tool aimed at helping search engine marketers and content creators find and organize new outreach opportunities for link building and content promotion. Here are the main features and how they work:Report Types and Categories
The Link Prospector offers 17 different report types, each focused on a specific area of outreach. These include:Guest Posts
Find blogs that accept guest posts.Content Promoters
Identify writers who might cover your content.Links Pages
Discover resource and links pages where you can add your site.Reviews
Locate reviewers of products or services in your niche.Giveaways
Find opportunities to offer goods or services in exchange for coverage.Donations
Identify charitable opportunities to earn links through sponsorships.Directories
Find quality directories to list your site.Blogs
Pinpoint blogs that cover your industry.Professional Organizations
Locate trade and professional organizations to join.Commenting
Find posts relevant to your key phrases to join the conversation.Expert Interviews
Identify domain experts for interviews or to pitch your expertise.Forums
Engage in forums to build brand equity.Advanced Search and Filtering
The tool allows for advanced filtering to narrow down your search results:Region/Country Filter
Limit your search to specific countries or regions.Search Scope Filter
Choose between web-only, blog-only, or both.Depth Filter
Select the number of results, such as the top 20 most relevant.TLD Filter
Filter results by top-level domains (e.g., .edu, .gov) which are high-authority links.Date Range Filter
Choose the freshness of your prospects, such as past 24 hours, week, month, or year.Keyword and Exclusion Management
Research Phrases
Input your keywords and niche to specify the types of websites you’re looking for.Exclude Domains
Exclude URLs you’ve already visited or those you don’t want to include in future reports. This feature helps avoid repeating contacts and saves time.AI and Algorithm Integration
While the Link Prospector is not explicitly described as an AI-driven tool, it uses advanced algorithms based on over ten years of experience in link building and content creation. These algorithms combine your search phrases with predefined “footprints” or queries to find relevant sites that you might miss with a traditional Google search. This approach significantly speeds up the prospecting process and ensures more accurate results.Report Generation and Export
Generating Reports
Once you’ve set your search parameters, the Link Prospector generates a report that can be exported in various formats (e.g., CSV, Buzzstream).Link Target Score
The report includes a Link Target Score (LTS), which is calculated using an in-house algorithm to indicate the relevance and quality of the prospects.Integration and Export Options
Platform Integration
The tool integrates with other platforms like Raven, allowing you to export your report data seamlessly.Exporting Options
You can export reports by domain or by specific webpages, making it easier to track and manage your prospects.Pricing and Credits
The Link Prospector offers various pricing plans, each with a different number of credits per month. Credits can be used to generate reports, and the cost per credit varies depending on the plan. There is also a refund policy in place if the tool does not meet your expectations within 30 days.Conclusion
In summary, the Link Prospector is a powerful tool that leverages advanced algorithms and comprehensive filtering options to streamline the link building and content outreach process, saving users significant time and effort. While it may not be explicitly AI-driven, its sophisticated search capabilities and automation features make it a valuable asset for SEO professionals and content marketers.
Link Prospector - Performance and Accuracy
Performance and Accuracy Evaluation of the Link Prospector
Functionality and Performance
The Link Prospector is a tool specifically designed for link builders and content marketers to find and organize new outreach opportunities. It uses advanced algorithms and predefined search queries (or “footprints”) to identify relevant sites for backlink opportunities, such as guest posts, reviews, and resource links pages.Efficiency
The tool is highly efficient in saving time and effort by automating the search process. It can generate hundreds or thousands of relevant site suggestions based on the input search terms and categories, which are then filtered by relevancy and page rank.Multilingual Support
The Link Prospector supports searches in multiple languages, including French, Spanish, Dutch, German, and Portuguese, making it versatile for international SEO campaigns.Report Types and Features
The tool offers 16 different report types, such as Guest Posts, Content Promoters, Accessible Journalists, and Links Pages, which cater to various outreach and content development needs. It also integrates with other tools like Raven, allowing easy export of report data.Accuracy
The accuracy of the Link Prospector is largely dependent on the quality of the search terms and categories selected by the user. Here are some points regarding its accuracy:Relevance
The tool is highly effective in finding relevant sites that match the specified criteria. It organizes suggestions based on their relevancy to the search terms and the site’s page rank, ensuring that users get high-quality outreach opportunities.Customization
Users can exclude competitors or undesired results, which helps in refining the search to get more accurate and relevant suggestions. This customization feature enhances the tool’s accuracy in finding suitable sites for link building.Limitations and Areas for Improvement
While the Link Prospector is a powerful tool, there are some limitations and areas where it could be improved:User Input Dependency
The accuracy of the results is heavily dependent on the quality of the input search terms and categories. Poorly chosen terms can lead to less relevant results.Lack of Human Judgment
While the tool automates the search process, it may not always capture the nuances that a human might identify. For instance, it might suggest sites that are technically relevant but not contextually appropriate.Cost and Credits System
The tool operates on a credits system, which might be a limitation for users who need to perform extensive searches. The cost per credit varies based on the subscription plan, and managing credits effectively can be a challenge.Conclusion
The Link Prospector is a valuable tool for SEO professionals and content marketers, offering significant efficiency and accuracy in finding relevant sites for link building. However, its performance is dependent on the quality of user input, and it may require some manual oversight to ensure the best results. By understanding its features, benefits, and limitations, users can maximize the tool’s potential and integrate it effectively into their SEO strategies.
Link Prospector - Pricing and Plans
The Link Prospector Pricing Plans
The Link Prospector by Citation Labs offers a variety of pricing plans and options to cater to different needs and budgets. Here’s a breakdown of the available plans and their features:Free Option
You can try out the Link Prospector for free, which allows you to run one project. This is a good way to test the tool’s capabilities before committing to a paid plan.Subscription Plans
The Link Prospector offers several subscription plans:Basic Plan
- Starts at $27 per month.
- This plan is suitable for small-scale link prospecting needs.
Consultant Plan
- Costs $47 per month.
- Includes 20 monthly credits.
- This plan is geared towards individual consultants or small businesses.
Agency Plan
- Costs $127 per month.
- Includes 75 monthly credits.
- This plan is designed for agencies managing multiple clients and projects.
Enterprise Plan
- Costs $497 per month.
- Includes 500 monthly credits.
- This plan is ideal for large-scale operations or enterprises with extensive link building needs.
Pay As You Go Option
For those who prefer not to commit to a subscription, there is a pay-as-you-go option:- You can buy credits as needed, with each credit costing $5. This is useful for occasional use or for testing the tool without a long-term commitment.
Features
Regardless of the plan, the Link Prospector offers several key features:- It selects sites based on key phrases you input and allows you to exclude competitors or undesired results.
- It organizes suggestions based on their relevancy to your search terms and the site’s page rank.
- You can search across 17 categories, including “Guest Posts,” “Reviews,” “Links Pages,” and more.
- Results can be exported to .csv files for easy integration into your workflow or other tools like Buzzstream.

Link Prospector - Integration and Compatibility
The Link Prospector Overview
The Link Prospector, a tool by Citation Labs, is designed to streamline the process of finding and organizing link building opportunities, and it integrates with several other tools and platforms to enhance its functionality.Integration with Other Tools
Raven Integration
One of the notable integrations of the Link Prospector is with Raven, a marketing and SEO management tool. Users can easily export their report data from the Link Prospector into Raven, which helps in managing and tracking link building campaigns more efficiently.Data Export Options
Additionally, the Link Prospector allows users to export data to CSV or Buzzstream, which are tools commonly used for outreach and link building. This export feature simplifies the process of managing and contacting potential link partners.Compatibility Across Different Platforms and Devices
The Link Prospector is a web-based tool, making it accessible from any device with an internet connection. There is no specific information on mobile apps or native desktop applications, but its web interface ensures compatibility across various devices, including desktops, laptops, and tablets.Language Compatibility
The Link Prospector supports multiple languages, including English, French, Spanish, Dutch, German, and Portuguese. This multilingual support allows users to run report types in these languages, making it a versatile tool for international link building efforts.Advanced Options and Customization
While the tool itself does not have extensive integration with a wide range of third-party tools beyond what is mentioned, it offers advanced options such as increasing the depth of search and using broader research phrases to get more results. This customization helps users tailor their searches to their specific needs.Conclusion
In summary, the Link Prospector integrates well with tools like Raven and allows for data export to other common link building tools. Its web-based nature ensures broad device compatibility, and it supports multiple languages, making it a useful tool for link builders and content marketers across different regions.
Link Prospector - Customer Support and Resources
Customer Support
- Users can contact the support team via email at support@citationlabs.com. The support team responds to all tickets within 24 hours, with weekend tickets addressed on Monday morning.
Guides and Tutorials
- Citation Labs provides a wide range of guides and tutorials to help users get started and make the most out of the Link Prospector. These include startup tips, advanced link prospecting guides, and specific how-to tutorials such as “How to Choose Your Link Building Tactic,” “Finding Highly Productive Research Phrases,” and “Exporting & Qualifying Prospect Links.”
FAQs
- The Link Prospector tool comes with a comprehensive FAQ section that addresses common questions, such as what the tool is, how to create a campaign, how to select research phrases, and how to interpret the reports. This section helps users resolve common issues and understand the tool better.
Step-by-Step Instructions
- Detailed step-by-step instructions are available on how to create a campaign, set up exclusions, generate reports, and use advanced search options. These instructions are designed to make the process as straightforward as possible.
Additional Resources
- Users can access additional resources such as videos (e.g., “Press Prospecting Tools – VIDEO”), the “Linkable Content Creation Series,” and other how-to articles that cover various aspects of link building and content planning.
Community and Expert Insights
- Citation Labs also offers think-tank sessions and shares results from structured scientific experiments, which can help users stay updated with the latest trends and best practices in SEO and link building.
By leveraging these support options and resources, users of the Link Prospector can ensure they are using the tool effectively and maximizing their link building efforts.

Link Prospector - Pros and Cons
Advantages of Link Prospector
Efficiency and Time-Saving
Link Prospector is highly effective in saving time for link builders and content marketers. It automates the process of finding new outreach opportunities, allowing users to enter key phrases and generate thousands of results in just a few minutes.
Variety of Report Types
The tool offers a wide range of report types, including guest posts, content promoters, links pages, reviews, giveaways, donations, directories, commenting, expert interviews, forums, and professional organizations. This diversity helps users target various link building strategies.
Advanced Filtering Options
Link Prospector provides powerful filtering options such as region/country selection, search scope (web or blog), depth of results, TLD filters (e.g., .edu, .gov), and date range filters. These features help narrow down the results to the most relevant prospects.
Ease of Use
The tool is very easy to use, even for those who are not highly technical. It simplifies the link prospecting process, making it accessible to a wide range of users.
Integration and Export Options
Link Prospector allows users to export report data into CSV or tools like Buzzstream and Raven, which integrates well with existing workflows.
International Link Building
The tool supports international link building by allowing users to use local queries and promising future translations for broader usability.
Disadvantages of Link Prospector
Lack of Quality Metrics Integration
Currently, Link Prospector does not integrate quality metrics such as PageRank, MozRank, or Domain Authority, which are important for some link builders. However, there are plans to add these metrics in the future.
Report Generation Time
Reports may take some time to generate, as they are not instant. This can be a drawback for users who need immediate results.
Limited Customization in Free Version
The free version is limited to one project, and more extensive plans require a subscription. While there is a ‘pay as you go’ option, it may not be as cost-effective for small-scale users.
Need for Education on Link Target Score (LTS)
The Link Target Score, which is used to sort results, could be better explained to help users understand its calculation and benefits. This lack of clarity might make it harder for some users to fully utilize the feature.
Overall, Link Prospector is a valuable tool for link builders, offering significant time savings and a wide range of targeting options. However, it has some limitations, particularly in terms of integrating quality metrics and the need for clearer explanations of its scoring system.

Link Prospector - Comparison with Competitors
Unique Features of Link Prospector
- Comprehensive Report Types: The Link Prospector offers 16 different report types, including Guest Posts, Content Promoters, Accessible Journalists, Links Pages, Reviews, Giveaways, and more. These reports are highly specialized, helping users find specific types of link building opportunities that are relevant to their content and niche.
- Advanced Filtering: The tool allows for detailed filtering by region, country, search scope, depth, TLD (including high-authority .edu and .gov links), and date range. This ensures users can target very specific and relevant prospects.
- Efficient Workflow: It integrates with tools like Raven and Buzzstream, enabling easy export of prospect data and streamlining the link building process.
- Content Planning and Placement: The Link Prospector can be used both for planning content to attract links and for finding placement opportunities for existing content, making it a versatile tool for content marketers and SEO professionals.
Potential Alternatives
Semrush
- Broad SEO Capabilities: Semrush is a more comprehensive SEO tool that includes competitor analysis, keyword research, traffic monitoring, and backlink analysis. While it doesn’t have the same level of specialization in link prospecting as Link Prospector, it offers a wider range of SEO features.
- Competitor Research: Semrush excels in monitoring competitor traffic, discovering competitor keywords, and analyzing featured snippets, making it a strong choice for overall SEO strategy.
Ahrefs
- Backlink Analysis: Ahrefs has the largest index of live backlinks and offers powerful tools for backlink analysis, keyword research, and content exploration. It is particularly useful for marketers focused on link building but also provides a broader set of SEO tools.
- Content Explorer: Ahrefs’ Content Explorer helps find top-performing content in your niche, which can be useful for identifying link opportunities and content ideas.
LowFruits
- Keyword Variations: LowFruits is focused on finding low-competition keyword variations and analyzing SERPs to identify gaps in your competitors’ strategies. While not specifically designed for link prospecting, it can help in creating optimized content that attracts links.
- SERP Extractions: LowFruits allows you to extract keywords from competitor domains, which can indirectly help in identifying potential link opportunities.
Serpstat
- Competitor Analysis: Serpstat is strong in competitor research, offering insights into competitors’ ranking keywords, high-ranking content, and backlinks. It includes a Link Intersect feature that helps in identifying authoritative sites for link building.
- Domain Analysis: Serpstat provides detailed domain analysis, including SEO keywords, traffic, visibility, and site authority, which can be useful in developing a comprehensive link building strategy.
Key Differences
- Specialization: Link Prospector is highly specialized in link prospecting and content placement, whereas tools like Semrush, Ahrefs, and Serpstat offer a broader range of SEO features.
- Ease of Use: Link Prospector’s advanced filtering and report types make it particularly user-friendly for those focused solely on link building. Other tools, while powerful, may require more time to learn and use effectively.
- Cost: Link Prospector’s pricing starts at $47/month, with varying credit packages. In contrast, tools like Semrush and Ahrefs are generally more expensive, with Semrush starting at around $119/month and Ahrefs at $99/month. Serpstat starts at $69/month.

Link Prospector - Frequently Asked Questions
What is the Link Prospector?
The Link Prospector is a backlink search engine developed by Citation Labs. It helps users find relevant sites for backlink opportunities, saving time that would be spent manually searching for these sites.Who is the Link Prospector for?
The Link Prospector is designed for link builders, content marketers, and SEO professionals. It is particularly useful for anyone looking to amplify their content through strategic link building.How does the Link Prospector help in creating stellar content for links?
The Link Prospector can be used in a content planning approach to identify potential sites and the type of content they are interested in before you start writing. This helps in targeting the right audiences and saving time in the prospecting phase.Why use the Link Prospector instead of Google?
While Google can be used for searching, the Link Prospector offers advanced filters and report types that help narrow down results to highly relevant backlink opportunities. It also automates the process, saving a significant amount of time.What are the different report types available in the Link Prospector?
The Link Prospector offers various report types, including:- Guest Posts: Find blogs that allow guest posts.
- Content Promoters: Identify writers who might cover your story or repost your content.
- Links Pages: Find resource and links pages that can add your site.
- Reviews: Locate reviewers of products or services in your niche.
- Giveaways: Find opportunities to offer goods or services in exchange for coverage.
- Donations: Identify charitable opportunities to earn links through sponsorships.
- Commenting: Find posts relevant to your key phrases to join the conversation.
- Expert Interviews: Identify domain experts for interviews or pitch your own expertise.
- Directories: Find quality directories to get your site listed.
- Forums: Engage in forums to build brand equity.
- Topical Blogs: Pinpoint blogs that cover your industry.
- Professional Organizations: Locate trades and professional organizations to join.
How do I create a campaign in the Link Prospector?
To create a campaign, you log into the Link Prospector dashboard, click on “Create a new campaign,” and then enter your key phrases. You can then select the report type and apply various filters such as region, search scope, depth, TLD, and date range to narrow down your prospects.What are the advanced search options in the Link Prospector?
The advanced search options include filters such as:- Region/Country: Filter by specific regions or countries.
- Search Scope: Choose between web only, blog only, or both.
- Depth: Limit results to the top 20 most relevant.
- TLD Filter: Filter by specific top-level domains (e.g., .edu, .gov).
- Date Range: Choose the freshness of the prospects (e.g., past 24 hours, past week, past month).
How do I interpret my Link Prospector report?
Once the report is generated, you can export it by domain or by path (webpages). The report includes a Link Target Score (LTS), which is calculated using an in-house algorithm. You can track your prospects, mark them as visited, contacted, or if you received a link from them, and exclude used URLs to avoid duplicates.What are the pricing plans for the Link Prospector?
The Link Prospector offers several pricing plans:- Free: 20 credits/month.
- Basic: $47/month, 75 credits/month.
- Advanced: $127/month, 500 credits/month.
- Enterprise: $497/month, with a cost per credit of $0.99.
Can I export my report data from the Link Prospector?
Yes, you can export your report data into CSV or Buzzstream, and there is also integration with Raven for easy data export.Are there any additional features or integrations?
Yes, the Link Prospector includes features like Raven integration for easy data export and an exclusions feature to automatically weed out used URLs. It also allows you to manage your account, top up credits, and subscribe to the tool from your profile.
Link Prospector - Conclusion and Recommendation
The Link Prospector Overview
The Link Prospector by Citation Labs is a valuable tool in the SEO and content marketing landscape, particularly for those involved in link building and content promotion.
Key Benefits
- Time Savings: The tool automates the process of finding and organizing new outreach opportunities, saving users a significant amount of time that would be spent on manual link prospecting.
- Comprehensive Search Categories: It offers 16 (now 17) report types, including categories such as Guest Posts, Content Promoters, Accessible Journalists, Resource Linkers, Links Pages, Reviews, and more. This diversity helps users target specific types of websites and opportunities relevant to their content.
- Advanced Filtering: Users can input key phrases and exclude competitors or undesired results, ensuring the suggestions are highly relevant to their search terms and the site’s page rank.
- Integration and Export Options: The tool integrates with Raven, allowing easy export of report data, and also supports exporting to CSV or Buzzstream.
Who Would Benefit Most
- Search Engine Marketers: Those focused on improving website rankings through backlinks will find the Link Prospector invaluable for identifying potential link partners and streamlining their outreach process.
- Content Creators: Bloggers, writers, and content marketers can use the tool to find sites interested in their content, thereby increasing its visibility and earning more links and shares.
- SEO Consultants and Agencies: Both independent consultants and full-service marketing agencies can benefit from the tool’s ability to automate and simplify link building and influencer research.
Pricing and Accessibility
- The Link Prospector offers various pricing plans, starting from a free trial with 20 credits per month, and escalating to more comprehensive plans at $47, $127, and $497 per month. Each plan includes a different number of credits, with the cost per credit decreasing as the plan becomes more expensive.
- There is a refund policy in place, allowing users to get their money back within 30 days if the tool does not meet their expectations.
Overall Recommendation
The Link Prospector is a highly recommended tool for anyone serious about link building and content promotion. Its ability to automate the search for relevant sites, organize outreach opportunities, and integrate with other tools makes it a significant time-saver and a valuable asset in any SEO or content marketing strategy. Whether you are a solo content creator or part of a larger marketing agency, the Link Prospector can help you efficiently find and engage with potential link partners, thereby enhancing your content’s reach and impact.