Quintly - Detailed Review

Social Media Tools

Quintly - Detailed Review Contents
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    Quintly - Product Overview



    Quintly Overview

    Quintly is a comprehensive social media analytics tool that helps marketers, agencies, and enterprises track, measure, and optimize their social media strategies across various platforms.



    Primary Function

    Quintly’s primary function is to provide advanced analytics and competitive benchmarking to help users gain insights into their social media performance. It enables users to track and compare data from multiple social media channels, including Facebook, Instagram, Twitter, LinkedIn, YouTube, and Snapchat, all within a single tool. This allows for a holistic view of social media efforts and aids in optimizing marketing strategies.



    Target Audience

    Quintly is used by a diverse range of users, including marketers, agencies, and enterprises of all sizes. The tool is particularly beneficial for industries such as Information Technology and Services, Management Consulting, and Marketing and Advertising.



    Key Features



    Customizable Dashboards and Metrics

    Quintly offers hundreds of customizable metrics and dashboards, allowing users to focus on the KPIs that are most relevant to their goals. This feature enables users to create personalized analytics experiences.



    Competitive Benchmarking

    Users can compare their social media performance with that of their competitors, providing valuable insights for strategy optimization.



    Automated Reports

    The tool allows for the creation of simple, comprehensive, and automated reports using white-label templates. This feature is particularly useful for informing stakeholders about social media marketing performance.



    Cross-Platform Analytics

    Quintly integrates with multiple social media platforms, enabling users to track and analyze performance across all these channels in one unified interface.



    24/7 Support and AI-Powered Features

    The platform offers 24/7 support, email support, and AI-powered capabilities to ensure continuous assistance and improved analytics capabilities.



    Conclusion

    Overall, Quintly is a versatile and powerful tool that helps users build brand awareness, improve digital and social presence, and engage effectively through social media management and competitive intelligence.

    Quintly - User Interface and Experience



    User Interface



    Simplicity and Intuitiveness

    Quintly features a very minimalist user interface, which is clean and intuitive. This design ensures that users can quickly get acquainted with the system and start using it immediately. The interface uses color to guide users through the measurement process, enhancing the overall user experience.

    Ease of Use



    User-Friendly Design

    The platform is highly user-friendly, allowing users to focus on their social media strategies without getting lost in the details. The setup is straightforward, and users can get up and running in just a few minutes. The interface is easy to navigate, even for new employees, as noted by several users who have praised its clarity and intuitiveness.

    Customization and Features



    Dashboard Customization

    Quintly offers a range of features that enhance the user experience. Users can customize dashboards according to their needs, create custom metrics, and switch chart types easily to gain different perspectives on their data. The introduction of dashboard folders helps in organizing and managing multiple dashboards efficiently.

    Automation and Reporting



    Streamlined Reporting

    The platform allows users to automate the reporting process, create custom reports, and use white-labeled templates. This automation saves significant time that would otherwise be spent on manually tracking social media KPIs. Users can also export data in various formats, which adds to the convenience.

    Onboarding and Support



    Comprehensive Onboarding

    Quintly provides an enhanced onboarding guide that introduces new features gradually, ensuring users are not overwhelmed. The customer support is highly praised, with users noting that queries are responded to promptly and professionally. This support is crucial for a smooth user experience, especially during the initial setup and when exploring new features.

    Visualizations and Notifications



    Effective Data Analysis

    The platform offers great visualizations, including tables and charts, which help in analyzing social media metrics effectively. Additionally, the notification system is context-sensitive, providing useful alerts without being intrusive. These features contribute to a more efficient and hassle-free user experience. Overall, Quintly’s user interface and experience are characterized by their simplicity, ease of use, and high degree of customization, making it an effective tool for social media analytics and strategy optimization.

    Quintly - Key Features and Functionality



    Quintly Overview

    Quintly is a comprehensive social media analytics platform that offers a range of features and functionalities, making it a valuable tool for brands, agencies, and organizations. Here are the main features and how they work:



    Profile Management and Authentication

    Quintly allows you to add and manage multiple social media profiles from platforms such as Facebook, Instagram, YouTube, Twitter, TikTok, LinkedIn, and Snapchat. You can add profiles by searching for usernames or pasting URLs. For private statistics like reach and audience demographics, you need to authenticate the profiles, which can be done by generating a link to share with the account owners, eliminating the need to share login credentials.



    Profile Grouping and Swapping

    You can organize profiles into groups based on type, campaign, or use case. Each profile can be assigned to multiple groups, making it easy to select the subset of profiles you want to analyze. This feature is particularly useful for marketing agencies managing multiple clients.



    Customizable Dashboards

    Quintly offers highly customizable dashboards where you can choose from a wide range of pre-made templates or create your own. You can select and arrange metrics to fit your specific needs. Each metric can be resized, rearranged, and clicked on for a detailed view, including descriptions, data sources, and equations used.



    Competitive Benchmarking

    The platform allows for competitive benchmarking, enabling you to compare your social media performance with that of your competitors. This feature helps identify gaps in your competitors’ strategies and optimize your own.



    Reporting and Export Options

    Quintly enables you to create easy-to-understand reports that can be automatically sent to clients or team members. Reports can be exported in various formats, including PDF, PNG, or as interactive web-based reports. You can set the frequency of report delivery to daily, weekly, or monthly.



    Filtering and Settings

    You can filter your dashboard by selecting specific groups or profiles, choosing a time frame using a date selector, and filtering posts by tags or text. This allows for precise analysis based on your requirements.



    API Integration

    Quintly provides a social media analytics API that allows you to integrate social media data into your existing business systems and applications. This API supports data from Facebook, Instagram, LinkedIn, YouTube, and Snapchat, ensuring that your social media data is always up to date and accurate.



    Custom Metrics and QQL

    If the 350 pre-built metrics are not enough, you can customize them or build your own using Quintly’s programming language, QQL. This flexibility ensures that your social media analytics align perfectly with your needs. Additionally, Quintly’s team can assist in building custom metrics if required.



    AI and Data Accuracy

    While Quintly does not explicitly highlight AI-driven features, its careful maintenance of API connections with social media networks and centralized software ensures that the data provided is always timely and accurate. This accuracy is crucial for making informed decisions based on social media analytics.



    Conclusion

    In summary, Quintly’s features are designed to streamline social media analytics, provide in-depth insights, and offer significant customization options, making it a versatile and effective tool for managing and analyzing social media data.

    Quintly - Performance and Accuracy



    Performance of Quintly

    Quintly is highly regarded for its strong performance in the social media analytics sector, particularly in several key areas:

    Comprehensive Cross-Platform Analytics

    Quintly stands out for its ability to track and compare performance across multiple social media platforms, including Facebook, Instagram, Twitter, LinkedIn, and YouTube, all within a unified interface. This feature is invaluable for users who need a holistic view of their social media efforts without the need to switch between different tools.

    Customizable Dashboards and Metrics

    The platform offers highly customizable dashboards and metrics, allowing users to focus on the specific KPIs and data points that are most relevant to their goals. This customization ensures that the data is actionable and relevant, making it easier for users to make strategic decisions.

    Automated Reporting and Benchmarking

    Quintly provides automated reporting capabilities, which streamline the process of gathering and analyzing social media data. The tool also includes benchmarking features that allow users to compare their performance against competitors, which can lead to significant improvements in social media strategy.

    Data Visualization and Integration

    The platform is praised for its user-friendly interface and strong data visualization capabilities, making it easier for users to interpret and act on the data. Quintly also integrates well with existing business intelligence (BI) systems, enhancing its utility for larger enterprises.

    Accuracy

    Quintly is known for its accurate and reliable data collection and analysis. Here are some points that highlight its accuracy:

    Real-Time Data and Customizable Metrics

    The tool provides real-time data and allows users to customize the data points to match their specific needs, ensuring that the analysis is as accurate as possible.

    Competitive Analysis

    Quintly’s competitive analysis features enable users to see how they are performing against competitors, which helps in making data-driven decisions. The tool can even differentiate between organic and paid posts, adding to the accuracy of the insights.

    Centralized Reporting

    The centralized reporting structure ensures that all relevant data is gathered and presented in a coherent manner, reducing the likelihood of errors and improving overall accuracy.

    Limitations and Areas for Improvement

    While Quintly is highly regarded, there are a few areas where it could be improved:

    Learning Curve

    One of the main drawbacks is the learning curve for new users. The platform’s advanced features and customization options can be overwhelming for those who are not familiar with advanced analytics tools.

    Pricing

    Some users find the pricing slightly on the higher side compared to simpler tools. The cost can be a barrier, especially for smaller businesses or individuals who may not need all the advanced features.

    Technical Challenges

    Historically, Quintly faced technical challenges related to handling large amounts of data as the user base grew. However, the company has since developed a scalable system to address these issues. In summary, Quintly excels in providing comprehensive, accurate, and customizable social media analytics. While it has a steeper learning curve and higher pricing, these are balanced by its powerful features and the value it adds to social media strategy and performance optimization.

    Quintly - Pricing and Plans



    Pricing Structure

    The pricing structure of Quintly, a social media analytics tool, is relatively straightforward but lacks multiple tiers.

    Pricing Plan

    Quintly offers a single custom pricing plan, which starts at $300 per month. This plan is not tiered, meaning there are no different levels of service with varying prices.

    Features

    The custom plan includes a wide range of features, such as:
    • Advanced social media analytics
    • Over 600 ready-to-use metrics
    • Network-level data quality
    • Powerful customization
    • Unlimited dashboards
    • Automated reporting
    • Branded/whitelabeled reporting
    • Quick metric exports
    • Sharable interactive dashboards
    • QQL and own metrics coding
    • API access and integration to BI systems
    • Integration to major data warehouses
    • Personalized onboarding
    • Live chat support for all users.


    Free Options

    Quintly does not offer a free plan or a free trial. Users must commit to the $300 per month custom plan to use the service.

    Additional Features

    One notable feature is “Spaces,” which allows users to manage multiple sub-accounts within their main company account. This is particularly useful for agencies managing multiple clients, as it enables them to assign profiles, groups, and limitations to each segment while maintaining the client’s corporate identity.

    Summary

    In summary, Quintly’s pricing is straightforward with a single custom plan, but it does not offer any free options or multiple tiers.

    Quintly - Integration and Compatibility



    Quintly Overview

    Quintly is a comprehensive social media analytics and competitor benchmarking solution that integrates seamlessly with a variety of tools and platforms, ensuring broad compatibility and utility for its users.

    Platform Compatibility

    Quintly is accessible on multiple platforms, including web, Android, and iPhone, making it convenient for users to manage their social media analytics from different devices.

    Integrations

    Quintly integrates with several key applications to enhance its functionality:

    Social Media Platforms

    It supports data analysis from Facebook, Instagram, Twitter, LinkedIn, YouTube, Snapchat, and Pinterest, allowing users to track and compare performance across these platforms.

    Third-Party Tools

    Quintly integrates with tools like Brandwatch, Google Data Studio, Klips, and Meta for Business, among others. These integrations enable users to combine data from various sources and create a more holistic view of their social media performance.

    API Access

    For developers, Quintly offers an API that allows the integration of social media data into existing systems and applications. This API ensures that the data from Facebook, Instagram, LinkedIn, YouTube, and Snapchat can be accessed and incorporated into other tools, with the Quintly team handling any updates to the social network providers’ APIs to minimize maintenance efforts.

    Dashboard and Reporting

    Users can create custom dashboards and reports using Quintly’s built-in metrics and the Quintly Query Language (QQL). These dashboards can be shared with colleagues and adjusted to focus on specific KPIs or competitor analysis, making the data more actionable and relevant across different devices and platforms.

    Customer Support and Resources

    Quintly provides various support options, including a knowledge base, chat support, email/help desk, and FAQs/forums. This ensures that users can get assistance regardless of the device or platform they are using.

    Conclusion

    In summary, Quintly’s integration capabilities and compatibility across different platforms and devices make it a versatile and powerful tool for managing and analyzing social media performance.

    Quintly - Customer Support and Resources



    Customer Support

    For any questions or issues, users can reach out to Quintly’s support team through various channels:



    Email Support

    You can send an email to support@quintly.com for assistance.



    Live Chat

    There is a live chat option available within the tool, allowing for immediate support.



    Additional Resources

    Quintly provides several resources to help users get started and make the most of the platform:



    FAQ Section

    The Quintly Help Center includes a detailed FAQ section that addresses common questions about data availability, profile management, metrics customization, and more.



    Customizable Metrics

    Users can customize metrics using Quintly’s own Query Language (QQL), with articles and guides available to help create custom metrics.



    Data Export Options

    Data can be exported in various formats such as JPG, PNG, XLSX, PDF, PPTX, and CSV, as well as exported as a link for dashboards.



    Product Demos and Videos

    Users can check out product videos and book a full personalized demo to see the main features and capabilities of Quintly.



    Integration and Additional Tools

    Quintly is now part of the Facelift family, which offers additional resources and integration options:



    Integration with Facelift

    Existing Quintly customers can use Facelift’s customer care and publishing modules with new integration options, enhancing their social media management capabilities.



    Combined Data Sources

    Quintly’s data can be combined with other analytical data streams, including over 50 well-documented public and private data sources across seven major social networks, through Brandwatch Vizia’s dashboarding engine.

    These resources and support options ensure that users have comprehensive assistance and the tools they need to effectively manage and analyze their social media data.

    Quintly - Pros and Cons



    Advantages of Quintly Social Media Analytics

    Quintly offers several significant advantages that make it a valuable tool for social media analytics:

    Comprehensive Cross-Platform Analytics

    Quintly allows users to track and compare performance across multiple social media platforms, including Facebook, Instagram, Twitter, LinkedIn, and YouTube, all within a single unified interface. This holistic view is incredibly valuable for managing and optimizing social media efforts.

    Customizable Dashboards

    One of the standout features of Quintly is its ability to create customizable dashboards. Users can tailor their analytics experience to focus on specific KPIs, compare performance across different platforms, or analyze competitor data, making the data more actionable and relevant.

    Benchmarking Capabilities

    Quintly provides advanced benchmarking capabilities, allowing users to compare their social media performance against competitors. This feature is crucial for developing and optimizing social media strategies.

    Automated Reporting and Custom Metrics

    The tool offers automated reporting and the ability to create custom metrics, which helps in gaining deep insights into social media performance. Users can generate reports quickly and easily, which is particularly useful for agencies and brands needing to present data to clients or stakeholders.

    Reliable and Efficient Service

    Quintly is praised for its reliable service, efficient data import algorithms, and scalable cloud-based platform. This ensures a steady and secure data flow from social networks, saving users a significant amount of time and money compared to manual data tracking.

    Excellent Customer Support

    Users consistently highlight the excellent customer support provided by Quintly. The support team is always available, responsive, and helpful, making it easier for new users to get started and for existing users to resolve any issues promptly.

    Disadvantages of Quintly Social Media Analytics

    While Quintly is highly regarded, there are a few potential drawbacks to consider:

    Learning Curve

    One of the main drawbacks is the learning curve for new users. The platform’s advanced features and customization options can be overwhelming for those who are not familiar with advanced analytics tools.

    API Restrictions

    Due to API restrictions, Quintly no longer supports LinkedIn and Pinterest, which might be a limitation for some users who need data from these platforms.

    Initial Setup

    Although the platform is generally easy to use, setting up the dashboards and defining the metrics can require some initial effort. However, this is often mitigated by the excellent customer support provided. Overall, Quintly’s strengths in comprehensive analytics, customization, and customer support make it a highly valuable tool for social media management, despite some minor drawbacks.

    Quintly - Comparison with Competitors



    When Comparing Quintly to Other AI-Driven Social Media Tools



    Data Integration and Automation

    Quintly is notable for its powerful data integration and automation capabilities. It allows users to gather and integrate data from multiple social media platforms like Facebook, Instagram, Twitter, and more into a centralized system. This ensures real-time accuracy without the need for manual input, and it offers flexible API access for custom integrations.

    Customizable Dashboards

    Quintly’s highly customizable dashboards are a significant strength. Users can create personalized dashboards using a drag-and-drop interface, choose from over 350 pre-built metrics, and apply advanced filtering options for precise analysis. This feature makes the data more actionable and relevant to the user’s specific needs.

    Competitive Benchmarking

    Quintly’s competitive benchmarking tools enable users to compare their performance against competitors, track key performance indicators of industry leaders, and generate detailed comparison reports. This feature is crucial for staying ahead of the competition and adapting strategies effectively.

    Alternatives and Comparisons



    Hootsuite

    Hootsuite is another comprehensive social media management platform that, like Quintly, offers AI-powered features. However, Hootsuite focuses more on content scheduling, social listening, and engagement tracking. It is highly scalable and suitable for businesses of all sizes, with notable clients like Amnesty International, Sony, and Microsoft. While Hootsuite has strong social listening capabilities, it may not offer the same level of customizable dashboards and competitive benchmarking as Quintly.

    Sprout Social

    Sprout Social is known for its robust analytics, social listening, and engagement tools. It uses AI to analyze audience behavior, refine strategies, and improve customer interactions. Sprout Social’s social listening feature processes a large volume of messages daily and includes capabilities like sentiment mining and named entity recognition, which are not explicitly mentioned in Quintly’s features. However, Sprout Social’s focus is more on social listening and engagement rather than the broad cross-platform analytics and competitive benchmarking that Quintly provides.

    Buffer

    Buffer is another AI-driven tool that simplifies social media marketing with features like content scheduling, audience insights, and post analytics. It is particularly appealing to small and medium-sized businesses due to its cost-effective solutions. While Buffer offers intuitive tools for content curation and performance analysis, it lacks the advanced data integration, customizable dashboards, and competitive benchmarking that Quintly offers.

    Agorapulse

    Agorapulse is a tool that simplifies team social media management with AI tools for performance analysis, user interaction tracking, and streamlined workflows. It is ideal for agencies and collaborative teams but does not match Quintly’s comprehensive cross-platform analytics and competitive benchmarking capabilities.

    Unique Features of Quintly

    • Comprehensive Cross-Platform Analytics: Quintly stands out for its ability to track and compare performance across multiple social media platforms in one unified interface, which is highly valuable for users needing a holistic view of their social media efforts.
    • Advanced Customizable Dashboards: The drag-and-drop interface and extensive metric options make Quintly’s dashboards highly customizable, allowing users to focus on what matters most to their business.
    In summary, while other tools like Hootsuite, Sprout Social, Buffer, and Agorapulse offer strong features in social media management, Quintly’s unique strengths lie in its comprehensive data integration, highly customizable dashboards, and detailed competitive benchmarking capabilities. These features make Quintly an excellent choice for businesses seeking a holistic and actionable view of their social media performance.

    Quintly - Frequently Asked Questions



    Frequently Asked Questions about Quintly



    What is Quintly and what does it do?

    Quintly is a social media analytics tool that helps marketers track, measure, and optimize their social media strategies across various channels. It provides customizable metrics, dashboards, and competitive benchmarking to give comprehensive performance insights.



    How much does Quintly cost?

    The pricing for Quintly starts at $300 per month. There is a single custom plan available, and a free trial is offered without requiring a credit card.



    Does Quintly offer a free plan?

    No, Quintly does not offer a free plan. However, it does provide a free trial to test its features.



    What social media platforms does Quintly support?

    Quintly supports a wide range of social media platforms, including Facebook, Instagram, Twitter, LinkedIn, YouTube, Snapchat, and TikTok.



    What kind of metrics and dashboards does Quintly offer?

    Quintly provides access to hundreds of customizable metrics and dashboards. Users can choose from 350 pre-built metrics or create their own using Quintly’s programming language, QQL. The dashboards can be customized to fit specific needs and can include competitive benchmarking.



    Can Quintly be used by agencies and multiple clients?

    Yes, Quintly is particularly useful for marketing agencies as it allows for multi-client management. Agencies can organize profiles into groups, customize dashboards for each client, and generate white-labeled reports.



    What integrations does Quintly offer?

    Quintly integrates with several applications, including Instagram, Meta for Business, Twitter/X, LinkedIn for Business, Snapchat, Google Data Studio, Brandwatch, and facelift.



    What level of support does Quintly offer?

    Quintly offers various support options, including a knowledge base, chat support, email/help desk, and FAQs/forum. The platform also values customer feedback and is known for fast response times.



    Does Quintly offer an API?

    Yes, Quintly has an API available for use, which can be integrated into existing BI systems of the company.



    What languages does Quintly support?

    Quintly currently supports the English language.



    How can I customize reports and dashboards in Quintly?

    Users can customize dashboards and metrics to a great extent. Quintly allows resizing and rearranging metrics on the dashboard, and users can create custom metrics or use pre-made templates. Reports can also be customized and white-labeled to add your own branding.

    Quintly - Conclusion and Recommendation



    Final Assessment of Quintly in the Social Media Tools Category

    Quintly is a comprehensive social media analytics and competitor benchmarking tool that offers a wide range of features to help users optimize their social media strategies. Here’s a detailed assessment of who would benefit most from using it and an overall recommendation.



    Key Features and Benefits

    • Customizable Metrics and Dashboards: Quintly allows users to create custom metrics and dashboards using over 250 built-in metrics. This flexibility enables users to track specific KPIs across various social media channels, including Twitter, Facebook, Instagram, LinkedIn, YouTube, and Pinterest.
    • Competitive Benchmarking: The tool provides competitive benchmarking capabilities, allowing users to track competitors’ social media performance, identify key influencers, and detect sponsored posts. This feature is particularly useful for agencies and brands looking to stay ahead of their competition.
    • Data Standardization and Automation: Quintly automates data collection and standardizes it for easy comparison across different channels. This saves time and effort, making it easier to generate accurate and timely reports.
    • Reporting and Analytics: Users can create detailed reports and analytics, which can be exported in various formats, including interactive links. This simplifies the reporting process and makes it easier to present findings to clients.


    Who Would Benefit Most

    Quintly is highly beneficial for several types of users:

    • Marketing Agencies: Agencies can use Quintly to manage multiple clients’ social media analytics, create custom dashboards, and provide comparative insights to their clients. The tool’s ability to track competitors and generate detailed reports is particularly valuable for agencies.
    • Brands and Enterprises: Large and small brands can leverage Quintly to optimize their social media strategies, build brand awareness, and improve their digital presence. The tool helps in identifying opportunities for growth and measuring the effectiveness of their social media campaigns.
    • Social Media Managers: Individuals responsible for managing social media accounts can use Quintly to monitor performance metrics, identify key influencers, and adjust their strategies based on data-driven insights.


    Overall Recommendation

    Quintly is a powerful tool for anyone looking to enhance their social media analytics and competitive benchmarking capabilities. Here are some key points to consider:

    • Ease of Use: Despite its advanced features, Quintly offers a user-friendly interface that allows users to create custom dashboards and reports easily.
    • Comprehensive Insights: The tool provides a wide range of metrics and analytics, making it possible to gain deep insights into social media performance across multiple channels.
    • Time Efficiency: By automating data collection and standardizing it, Quintly saves users significant time and effort, allowing them to focus on strategy and optimization rather than data gathering.

    In summary, Quintly is an excellent choice for marketing agencies, brands, and social media managers who need detailed social media analytics, competitive benchmarking, and automated reporting. Its customizable features, ease of use, and comprehensive insights make it a valuable tool in the social media analytics category.

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