
Chorus.ai - Detailed Review
Summarizer Tools

Chorus.ai - Product Overview
Introduction to Chorus.ai
Chorus.ai is a cloud-based conversation intelligence platform, now part of ZoomInfo, that leverages advanced artificial intelligence (AI) and machine learning to analyze sales conversations. Here’s a brief overview of its primary function, target audience, and key features:
Primary Function
Chorus.ai captures, transcribes, and analyzes sales calls, meetings, and emails in real-time. It transforms these conversations into valuable data and actionable insights, helping sales teams improve their performance and drive better results.
Target Audience
The platform is primarily designed for sales professionals across various industries, including technology, finance, healthcare, and more. The ideal customers include sales representatives, sales managers, sales enablement professionals, customer success teams, and marketing teams who rely on conversations to drive their sales process.
Key Features
Conversation Capture
Chorus.ai integrates with various communication channels such as phone calls, video conferences, and emails to capture sales conversations in real-time.
Transcription and Analysis
The platform transcribes audio into text and analyzes the content using natural language processing (NLP) algorithms, identifying key topics, sentiment, and trends within the conversations.
Insight Generation
Chorus.ai provides insights such as talk ratios, sentiment analysis, competitor mentions, and compliance risks. It also identifies successful sales tactics and areas for improvement.
Performance Tracking
The platform tracks the performance of individual sales reps and the team as a whole, allowing sales managers to monitor key metrics like talk time, objection handling, and closing rates.
Sentiment Analysis and Keyword Spotting
Chorus.ai can analyze the sentiment of both the sales rep and the prospect during a conversation and identify key words and phrases used during sales calls.
Coaching Insights
The platform provides valuable coaching insights based on the analysis of sales calls, enabling sales managers to offer targeted feedback to their team members.
Integration with CRM Systems
Chorus.ai seamlessly integrates with popular CRM platforms like Salesforce and HubSpot, ensuring all conversation data is captured and stored in one central location.
By leveraging these features, Chorus.ai empowers sales teams to make data-driven decisions, improve their communication skills, and ultimately drive more successful sales outcomes.

Chorus.ai - User Interface and Experience
User Interface and User Experience
The user interface and overall user experience of Chorus.ai, an AI-powered conversation intelligence platform, are designed to be intuitive and user-friendly, particularly for sales teams.Ease of Use
Chorus.ai is generally praised for its ease of use. It ranks highly in lists such as G2’s “The Top 20 Easiest to Use Conversational Intelligence Software,” where it is listed at #11, though slightly behind its competitor Gong. Users have given Chorus.ai high ease-of-use scores, with ratings of 4.5 out of 5 stars on Capterra and 8.9 out of 10 on G2.Setup and Integration
The platform is easy to set up and integrate with existing tools. It can be integrated with various systems such as CRM (Salesforce), collaboration tools (Slack), calendar and email services (Gmail, Outlook, Exchange), video conferencing platforms (Zoom, Meet), and call dialers (Outreach, Truly) in less than five minutes.Interface and Features
Chorus.ai provides a clear and organized interface that allows users to easily review and analyze customer interactions. Key features include:Call Recording and Transcription
The platform automatically records and transcribes sales calls, meetings, and emails, enabling quick review and analysis without needing to listen to entire calls.Call Insights and Recommendations
Chorus.ai analyzes calls to offer actionable insights, such as identifying next steps, action items, competitor mentions, and feature requests. These insights help inform future decision-making and coaching sessions.AI-generated Post-Meeting Briefs
The platform generates briefs after meetings, summarizing key points and actions, which helps in streamlining follow-up tasks.User Experience
The overall user experience is enhanced by the platform’s ability to surface key topics, track competitor mentions, and highlight important customer pain points. This helps sales teams and managers to identify winning behaviors, refine messaging, and improve team performance. The interface is structured to make it easy for sales reps and managers to review conversations, identify areas for improvement, and provide targeted coaching. In summary, Chorus.ai offers a user-friendly interface that is easy to set up and integrate, providing valuable insights and actionable recommendations to enhance sales performance and customer engagement.
Chorus.ai - Key Features and Functionality
Chorus.ai Overview
Chorus.ai is an AI-powered conversation intelligence platform specifically designed for sales teams, offering a range of features that enhance sales performance, customer engagement, and strategic decision-making. Here are the main features and how they work:Conversation Capture
Chorus.ai integrates with various communication channels such as phone calls, video conferences, and emails to capture sales conversations in real-time. This allows sales reps to focus on the conversation without the need for manual note-taking.Transcription and Analysis
Once the conversations are captured, Chorus.ai uses AI technology to transcribe the audio into text and analyze the content using natural language processing (NLP) algorithms. This analysis helps identify key topics, sentiment, and trends within the conversations, providing a detailed breakdown of what was discussed.Sentiment Analysis
Chorus.ai can analyze the sentiment of both the sales rep and the prospect during a conversation. This feature provides valuable insights into the emotional tone of the call, helping sales teams understand how their messaging is being received and adjust their approach accordingly.Keyword Spotting
The platform can identify key words and phrases used during sales calls, allowing sales teams to track important topics and trends in their conversations. This helps sales reps identify common pain points or objections and tailor their approach to address these issues.Insights and Recommendations
Based on the analysis, Chorus.ai provides sales teams with valuable insights and recommendations to improve their sales strategies. These insights can include best practices, competitor analysis, customer sentiment, and next steps or action items derived from the conversations.Performance Tracking
Chorus.ai tracks the performance of individual sales reps and the team as a whole. Sales managers can easily monitor key metrics such as talk time, objection handling, and closing rates to identify areas for improvement and provide targeted feedback.Coaching Insights
The platform offers coaching insights based on the analysis of sales calls. Sales managers can use these insights to provide targeted feedback to their team members, helping them improve their sales techniques and close more deals.AI-generated Post-Meeting Briefs
Chorus.ai generates post-meeting briefs automatically, summarizing key points and action items from the conversation. This saves time and ensures that all important details are captured and easily accessible.Integration with CRM and Other Tools
Chorus.ai seamlessly integrates with popular CRM platforms such as Salesforce and HubSpot, as well as other tools like marketing automation, data analysis, and collaboration platforms. This integration allows sales teams to access conversation data directly within their CRM system, streamlining the sales process and enhancing customer engagement.Data Security
All conversations and recordings are encrypted and stored in a secure cloud environment, ensuring that the data is protected and compliant with privacy regulations.Benefits
- Enhanced Sales Performance: By providing real-time insights and recommendations, Chorus.ai helps sales teams improve their sales strategies and close more deals.
- Streamlined Sales Process: Integration with CRM and other tools streamlines the sales process, reducing the time spent on non-selling tasks.
- Improved Customer Engagement: Sentiment analysis and keyword spotting help sales reps understand customer needs better, leading to more meaningful and engaging conversations.
- Targeted Coaching: Coaching insights enable sales managers to provide specific feedback, helping sales reps improve their skills and performance.
- Data-Driven Decisions: The platform’s comprehensive analytics and insights empower sales teams to make data-driven decisions, enhancing overall sales performance and strategic decision-making.

Chorus.ai - Performance and Accuracy
Performance
Chorus.ai has made significant strides in using AI to summarize meetings and sales calls. The platform can automatically summarize complex meetings and generate post-meeting follow-up emails, which has been praised for saving time and improving efficiency. For instance, the generative AI feature can combine data about meeting attendees and their roles with voice-to-text transcripts, creating clear summaries and action items. However, users have reported some technical glitches that can affect performance. Issues such as problems with audio recording quality and data synchronization errors can impact the reliability of the insights provided by the platform.Accuracy
The accuracy of Chorus.ai’s summaries and analyses is generally high, thanks to its advanced AI technology. The platform has summarized over 2.3 million meetings, indicating a high level of reliability in capturing and analyzing conversations. Yet, there are some areas where accuracy can be compromised. For example, data privacy concerns and compliance issues, particularly in regions with strict data protection laws, can affect how accurately and securely data is handled.Limitations and Areas for Improvement
Integration Issues
Users have faced challenges integrating Chorus.ai with existing CRM and communication systems, which can delay the initial setup and reduce the immediate impact of the tool.Steep Learning Curve
The platform’s rich features and detailed analytics require significant training and familiarization, which can be a barrier for teams looking for a quick start.Cost
The pricing of Chorus.ai is a significant concern, especially for smaller businesses or startups. The cost structure, which includes a flat fee and additional user fees, can be prohibitive for companies with limited budgets.Limited Customization
The platform’s customization options are limited, making it difficult to tailor the software to specific business needs. This rigidity can be a drawback for businesses seeking more flexible solutions.Customer Support
Chorus.ai’s customer support has been criticized for being slow and unresponsive, which can exacerbate integration and usability issues. In summary, while Chorus.ai performs well in summarizing and analyzing sales calls and meetings with its AI-driven features, it faces several limitations, including integration challenges, a steep learning curve, high costs, limited customization, and poor customer support. Addressing these areas could significantly improve the overall user experience and accuracy of the platform.
Chorus.ai - Pricing and Plans
Pricing Structure
Chorus.ai uses a seller-centric and quotation-based buying approach. This means you need to contact their team to get a customized quote based on your specific requirements.
Key Factors Influencing Cost
- The cost is influenced by three main factors:
- The data and features you need.
- The number of seats you want to purchase.
- The duration of the contract you are willing to sign.
Pricing Tiers
- Flat Fee: The base cost starts at $8,000 per year, which includes 3 seats. You cannot purchase single seats; the minimum is 3 seats.
- This translates to approximately $667 per month for the 3 included seats.
- Additional Seats: Each additional seat costs $1,200 per year, or $100 per month.
Example Calculations
- For a small team of 10 people:
- Flat fee: $8,000 per year
- Extra user fee: 7 additional seats * $1,200 per seat = $8,400 per year
- Total: $16,400 per year, or $1,367 per month.
- For a larger group of 75 people:
- Flat fee: $8,000 per year
- Extra user fee: 72 additional seats * $1,200 per seat = $86,400 per year
- Total: $94,400 per year, or $7,867 per month.
Features and Integrations
- The flat fee includes all Chorus integrations (such as with Salesforce and Zoom) without any extra charges.
- Key features include unlimited call recording and transcription, AI analytics, sales coaching, market intelligence, deal intelligence, and AI trackers.
Free Trial
- Chorus.ai offers a sales-assisted free trial, allowing you to test their capabilities for a limited time. The trial duration varies depending on the deal size.
Discounts and Additional Costs
- There are potential discounts if you make additional purchases or add-ons with ZoomInfo, such as Chat or Engage.
Given the structure, Chorus.ai is not suitable for individuals or very small teams due to the high initial flat fee and the inability to purchase single seats. This pricing model is more advantageous for larger teams, where the cost per user can be more manageable, but it remains one of the more expensive options in the market.

Chorus.ai - Integration and Compatibility
Chorus.ai Overview
Chorus.ai, a conversation intelligence platform, integrates seamlessly with a variety of tools and platforms, making it a versatile solution for sales teams and other organizations.Conferencing Tools Integration
Chorus.ai supports integration with a wide range of conferencing tools, including:- Zoom
- Microsoft Teams
- Google Meet
- Webex
- BlueJeans (though this is more prominently supported by Gong, another similar platform).
Integration Steps with Zoom
To integrate Chorus.ai with Zoom, you need to follow several steps:- Verify you have the necessary permissions (Chorus admin and Zoom Owner).
- Enable Cloud Recording in Zoom and set up recording disclaimers and notifications.
- Allow live streaming of meetings in Zoom settings.
- Install Chorus.ai from the Zoom Marketplace and connect it to your Chorus account.
- Choose your preferred recording method, such as streaming, post-call download, or using Chorus’s Notetaker Recording Bot.
CRM and Other Integrations
Chorus.ai also integrates with various CRM systems and other tools:- It integrates with Salesforce, allowing teams to log call details and interactions automatically into the CRM.
- It supports integration with HubSpot, enabling similar automated logging of customer interactions.
- Chorus.ai can be connected to other systems like Totango, where you can set up integration jobs to import events from Chorus as touchpoints in Totango.
Language Support
While Chorus.ai primarily supports transcription in English, its functionality may be limited for organizations that operate in multiple languages or need to cater to non-English-speaking clients.Compatibility Across Devices
Given its integration with various web conferencing tools and CRM systems, Chorus.ai is compatible across different devices and platforms that support these tools. However, specific device compatibility is not detailed, but it generally works with any device that can run the supported conferencing and CRM applications.Conclusion
In summary, Chorus.ai offers extensive integration capabilities with a range of conferencing tools, CRM systems, and other business applications, making it a valuable tool for sales teams and customer interaction analysis.
Chorus.ai - Customer Support and Resources
Customer Support Options
In-App Support
Users can access support directly from the Chorus.ai dashboard by clicking on the help or chat icon. This provides immediate assistance within the application.
Email Support
For more detailed inquiries or issues, users can send an email to support@chorus.ai for assistance.
Phone Support
On a case-by-case basis, users can access a customer support number provided in their account settings for more direct help.
Additional Resources
Integration Guides
Chorus.ai provides detailed guides on how to integrate the platform with various CRMs such as HubSpot, Salesforce, and Microsoft Dynamics. These guides walk users through the steps to set up and use these integrations effectively.
AI-Driven Features Support
Users can benefit from resources explaining how to use generative AI features, such as automatic meeting summaries and action item generation. These features help in summarizing complex meetings and creating post-meeting follow-up emails.
User Reviews and Testimonials
The platform offers insights from existing users, including reviews and testimonials that highlight the benefits and practical applications of Chorus.ai in real-world scenarios. This can be helpful for new users to understand the value and usability of the platform.
Product Documentation
Chorus.ai likely provides comprehensive product documentation that outlines its key features, such as unlimited call recording and transcription, AI analytics, sales coaching, and market intelligence. This documentation helps users understand and leverage the full capabilities of the platform.
By utilizing these support options and resources, users of Chorus.ai can ensure they are making the most out of the platform’s features to improve their sales strategies and customer engagement.

Chorus.ai - Pros and Cons
Pros of Chorus.ai
Chorus.ai, a conversation intelligence platform, offers several significant advantages for sales teams:Real-Time Analysis and Insights
Chorus.ai provides real-time analysis of sales calls, enabling sales representatives to adjust their strategies during conversations and engage more effectively with clients.Advanced AI-Driven Insights
The platform leverages advanced AI to offer deep insights into conversation patterns, sentiment, and buyer signals. This helps sales teams better comprehend customer needs and adapt their interactions accordingly.Integration with CRM Systems
Chorus.ai integrates seamlessly with popular CRM tools like Salesforce and HubSpot, allowing sales teams to access conversation data directly within their CRM system. This integration streamlines the sales process and enhances lead qualification and customer understanding.Deal Intelligence and Execution
The platform monitors deal progression, flags potential risks, and tracks commitment phrases and next steps mentioned during calls. This ensures follow-ups and actions are aligned with sales goals.Coaching and Training Tools
Chorus.ai includes comprehensive coaching tools and analytics that help sales managers train their teams more effectively. It uses real examples from recorded calls to highlight best practices and areas for improvement.Automated Summaries and Follow-Ups
With the integration of generative AI, Chorus.ai can automatically summarize meetings and generate post-meeting follow-up emails, saving time and ensuring clear action items are assigned to each attendee.Cons of Chorus.ai
Despite its numerous benefits, Chorus.ai also has several notable disadvantages:High Cost
Chorus.ai is often prohibitively expensive for small and medium-sized businesses. The pricing structure includes a flat fee of $8,000 per year for three seats, with additional seats costing $1,200 per year each.Steep Learning Curve
The platform can be challenging to use, with a steep learning curve that may require extensive training. This can be a barrier for teams looking for a quick start.Integration Issues
Users have reported difficulties with integrating Chorus.ai into existing CRM and communication systems, leading to inefficiencies and delays in the initial setup.Limited Customization
The platform’s customization options are limited, making it hard to tailor the tool to specific business needs.Customer Support
Users have noted that customer support can be slow and unresponsive, which can exacerbate integration and usability issues.Data Privacy Concerns
Given the nature of the tool, which involves recording and analyzing sales conversations, some users express concerns about data privacy and compliance, particularly in regions with strict data protection laws.Technical Glitches
Users sometimes report experiencing bugs or technical glitches, such as issues with audio recording quality or data synchronization errors, which can affect the reliability of the insights provided by the platform.
Chorus.ai - Comparison with Competitors
Unique Features of Chorus by ZoomInfo
- Meeting Summarization and Follow-Up Emails: Chorus by ZoomInfo uses generative AI to automatically summarize meetings and generate follow-up emails, including details of discussions and action items. This feature simplifies post-meeting communication and ensures all attendees are aligned on next steps.
- Integration with CRM and Other Tools: Chorus integrates seamlessly with CRM data and other tools like Zapier, Confluence, Asana, and Zoho, allowing for centralized workflow management and enhanced team collaboration.
- Enhanced Automatic Speech Recognition (ASR): Chorus boasts improved ASR accuracy, which is approximately 20% more accurate than its competitors, ensuring reliable and accurate meeting transcriptions.
- Action Item Assignment: The tool identifies and assigns action items to specific attendees, ensuring clarity and accountability within the team.
Potential Alternatives
Salesloft
- Salesloft is a significant alternative, offering a Revenue Orchestration Platform that uses AI to help market-facing teams prioritize and take action. While it doesn’t specifically focus on meeting summarization, it enhances sales efficiency and revenue growth through automation and AI.
Gong
- Gong is another competitor in the conversation intelligence space. It provides insights into sales conversations but does not offer the same level of automated meeting summarization and follow-up email generation as Chorus.
Avoma and Jiminny
- Avoma and Jiminny are also alternatives in the conversation intelligence category. They offer features like call recording and analysis but may not match the specific AI-driven summarization and follow-up capabilities of Chorus.
General Summarizer Tools
For those looking for more general text or document summarization tools, the following alternatives are noteworthy:
QuillBot
- QuillBot is highly regarded for its ability to produce clear and creative summaries of texts up to 6,000 words. It offers options for summary length, format, and keywords, making it versatile for various needs. However, it is more focused on text summarization rather than meeting transcripts.
Resoomer
- Resoomer is another tool that generates creative summaries, though it is less powerful than QuillBot. It has a premium mode that offers more useful features, but its interface can be confusing, and summaries of long texts can be overly long and fragmented.
Key Differences
- Specific Use Case: Chorus by ZoomInfo is tailored specifically for meeting summarization and follow-up within a business context, integrating closely with CRM and other business tools. General summarizer tools like QuillBot and Resoomer are more versatile but lack the specific meeting-focused features of Chorus.
- Integration and Workflow: Chorus stands out with its seamless integration with business workflows and tools, which is not a primary focus of general summarizer tools.
- AI Capabilities: While general summarizer tools excel in text summarization, Chorus’s AI capabilities are specifically honed for real-time meeting transcription and action item assignment, making it a unique solution in the market.
In summary, Chorus by ZoomInfo offers a unique set of features tailored to business meetings and follow-up communications, setting it apart from more general text summarization tools and other conversation intelligence platforms.

Chorus.ai - Frequently Asked Questions
Frequently Asked Questions about Chorus.ai
Q: What is Chorus.ai and what does it do?
Chorus.ai is a conversation intelligence platform that helps businesses capture, analyze, and gain insights from customer interactions, including phone calls, emails, and meetings. It uses AI to transcribe conversations, identify key topics, and provide data-driven coaching opportunities to improve sales outcomes and customer relationships.
Q: How much does Chorus.ai cost?
Chorus.ai pricing starts at $8,000 per year, which includes three seats. For each additional seat, you need to pay $1,200 per year. This cost is typically based on a 2-year contract, although the contract duration can be negotiated with the Chorus sales team.
Q: How is the cost of Chorus.ai calculated for a larger team?
If you need to purchase Chorus.ai for a larger team, the cost is calculated as follows: the fixed cost is $8,000 per year for the first three seats, and each additional seat costs $1,200 per year. For example, for a 10-person sales team, the total cost would be $8,000 (for the first three seats) $7 * $1,200 (for the additional seven seats) = $16,400 per year.
Q: Does Chorus.ai offer a free trial?
Yes, Chorus.ai offers a sales-assisted free trial. The trial duration varies depending on the deal size, allowing you to test their capabilities for a limited time.
Q: Are Chorus.ai integrations free of cost?
Yes, all integration charges are covered in the fixed cost. You do not need to pay any extra charges for the integrations, which include popular CRM systems like Salesforce and Zoom.
Q: Can I purchase single seats on Chorus.ai?
No, you cannot purchase single seats on Chorus.ai. The pricing starts at $8,000 per year, which includes three seats, and additional seats cost $1,200 per year.
Q: What are some key features of Chorus.ai?
Key features include unlimited call recording and transcription, AI analytics to pinpoint risks and opportunities, sales coaching with recommendations, market intelligence for competitive positioning, deal intelligence to push the sales pipeline, and AI trackers to identify key topics such as next steps, pricing, or common objections from conversations.
Q: How does Chorus.ai integrate with other tools?
Chorus.ai seamlessly integrates with various communication channels and CRM systems such as Salesforce and HubSpot. This integration allows sales teams to access conversation data directly within their CRM system, streamlining the sales process.
Q: Can I get discounts on Chorus.ai pricing?
You may be able to get discounts if you make additional purchases or add-ons such as Chat or Engage, as Chorus.ai is part of ZoomInfo.
Q: What kind of insights does Chorus.ai provide to sales teams?
Chorus.ai provides insights into customer interactions, including sentiment analysis, keyword spotting, and performance tracking. It helps identify trends, patterns, and opportunities for improvement, enabling sales teams to make data-driven decisions and improve their sales strategies.
Q: How does Chorus.ai help in coaching and training sales teams?
Chorus.ai provides valuable coaching insights based on the analysis of sales calls. Sales managers can use these insights to offer targeted feedback to their team members, helping them improve their communication skills and close more deals.
