Zingle - Detailed Review

Travel Tools

Zingle - Detailed Review Contents
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    Zingle - Product Overview



    Introduction to Zingle

    Zingle is a cloud-based SMS messaging platform that specializes in enabling businesses to engage with their customers through real-time, personalized communication. Here’s a breakdown of its primary function, target audience, and key features:

    Primary Function

    Zingle’s primary function is to facilitate two-way text messaging between businesses and their customers. This platform is designed to enhance customer service by providing immediate and personalized responses to customer inquiries and needs. It integrates AI automation, dynamic segmentation, and multi-channel messaging to streamline customer interactions.

    Target Audience

    Zingle is suitable for various industries, particularly those that benefit from real-time customer communication. Key sectors include hospitality, retail, food and beverage, and professional services. For example, in the hospitality sector, Zingle helps hotels manage guest communications efficiently, from room readiness notifications to resolving service issues promptly.

    Key Features



    Dynamic Segmentation

    Zingle allows businesses to segment their customers based on specific criteria such as interests and engagement levels. This enables targeted and personalized messaging to different customer segments.

    AI Automation Engine

    The platform uses AI to understand the intent behind customer messages, automating responses to common queries and escalating more complex issues to staff for prompt resolution.

    Multi-Channel Messaging

    Zingle supports communication across multiple messaging channels, including SMS, Messenger, WhatsApp, WeChat, and email. This ensures that customers can be reached through their preferred communication method.

    Team Inbox

    The platform provides a centralized inbox where multiple users can manage numerous customer conversations simultaneously, enhancing team efficiency and response times.

    Automated Messages and Workflows

    Zingle offers automated message templates and workflows that can be customized to handle various types of customer queries. This includes sending surveys, birthday messages, and other automated communications.

    Analytics Suite

    The platform includes advanced reporting and analytics tools, helping businesses make informed decisions by analyzing customer communication data and measuring staff performance.

    Third-Party Integrations

    Zingle integrates with various systems such as CRM, property management systems, and other third-party applications through pre-built API integrations and connectors like Zapier. This ensures seamless access to customer data for personalized communication. By leveraging these features, Zingle helps businesses deliver exceptional customer experiences, increase efficiency, and improve customer loyalty.

    Zingle - User Interface and Experience



    Interface Overview

    Zingle offers a web-based portal that allows users to manage all customer text communications from a single, unified inbox. This interface is accessible on any device, ensuring that staff can engage with customers whether they are at their desks or on the go using the iOS and Android apps.



    Ease of Use

    The platform is known for its ease of use, featuring an easy-to-use interface that simplifies the automation of communication workflows. Users can set up automated message flows, segment and tag customers based on specific categories, and track performance through robust reporting tools. These features are designed to be straightforward, allowing staff to quickly adapt and use the system effectively.



    Key Features



    Automated Workflows

    Zingle’s automated workflow engine allows users to set up filters and conditions to intelligently automate communication with customers. This includes automated responses to common questions and the escalation of more complex issues to staff.



    Dynamic Segmentation

    Users can segment contacts using rules or filters, which automatically add or remove contacts from segments as they match the criteria. This helps in creating targeted and personalized messages.



    Team Collaboration

    The platform provides a team inbox where multiple users can manage dozens of customer conversations across multiple messaging channels from a single view. This facilitates seamless team collaboration and ensures that customer inquiries are addressed promptly.



    Analytics and Reporting

    Zingle offers a comprehensive analytics suite with dozens of reports that help users make informed decisions. These reports include roll-up reporting to spot trends, measure staff performance, and gain valuable insights into customer interactions.



    User Experience

    The overall user experience is enhanced by Zingle’s ability to integrate with various systems, such as property management systems and service optimization tools. This integration allows hotel operators to leverage their data, increase guest engagement, and improve staff efficiency. The platform acts as a “personal concierge” for guests, providing instant service through the communication channels they use most, such as SMS, Messenger, WhatsApp, and WeChat.

    In summary, Zingle’s user interface is designed to be user-friendly, with features that automate workflows, facilitate team collaboration, and provide insightful analytics. This makes it easier for businesses, especially in the hospitality sector, to deliver exceptional customer experiences in real-time.

    Zingle - Key Features and Functionality



    The Medallia Zingle Platform in Travel and Hospitality

    The Medallia Zingle platform is equipped with several key features that leverage AI, automation, and integration to enhance customer experiences. Here are the main features and how they work:



    Dynamic Segmentation

    Zingle allows businesses to segment their customers based on various criteria using advanced segmentation capabilities. This involves setting rules or filters that automatically add contacts to specific segments as they match the defined criteria. This feature helps in creating brand-differentiated service experiences for each customer segment, ensuring personalized communications and service.



    AI Automation Engine

    Zingle’s AI engine understands conversational text in a way that traditional chatbots do not. It identifies the intent behind customer requests and triggers automations to resolve common issues quickly. This automation saves staff time and ensures that customers receive prompt and relevant responses to their queries.



    Automated Responses

    The platform automates the resolution of common needs and questions using brand-compliant templates and automated responses. For example, in a hotel setting, Zingle can send pre-arrival messages to expedite the check-in process, welcome messages after check-in, and facilitate check-out processes without the need for guests to visit the front desk.



    Analytics Suite

    Zingle provides an extensive analytics suite that includes dozens of reports to bring together all the data from customer communications. This allows businesses to make informed investment and staffing decisions, measure staff performance, and gain valuable insights into customer communication patterns. The roll-up reporting feature helps in spotting trends across the entire business operation.



    Integrations

    Zingle integrates with various third-party systems, including property management systems (PMS) like Amadeus HotSOS, Oracle’s Opera, and service optimization tools such as Quore. These integrations enable real-time customer data syncing, automated ticket management, and the creation of service tickets based on guest messaging conversations. This integration strategy allows hotels to leverage data from their existing systems to improve operations and personalize the guest experience.



    Team Inbox

    The team inbox feature allows multiple users to manage dozens of customer conversations across multiple messaging channels from a single view. This centralizes communication, making it easier for staff to handle multiple interactions efficiently and ensure that no customer inquiry is missed.



    Real-Time Engagement

    Zingle enables real-time engagement with customers through various messaging channels such as SMS, Messenger, WhatsApp, WeChat, and email. This allows guests to communicate their needs instantly, whether they are on the property or off. For instance, guests can request concierge services, schedule housekeeping, or request valet services, all through their preferred communication channel.



    Service Recovery

    The platform helps in escalating more complex issues to management, ensuring faster service recovery. This feature ensures that any issues that cannot be resolved through automation are quickly addressed by the appropriate staff members, enhancing the overall service quality and guest satisfaction.

    By integrating AI, automation, and advanced analytics, Zingle empowers businesses to deliver exceptional, personalized customer experiences in real-time, making it an invaluable tool in the hospitality and travel sectors.

    Zingle - Performance and Accuracy



    Performance

    Zingle is praised for its real-time messaging capabilities, allowing businesses to communicate with customers via text, in-app, web chat, or social messaging apps like WhatsApp. This real-time engagement is particularly beneficial in the hospitality sector, as seen with Hyatt’s implementation, where guests can interact with on-property teams efficiently during their stay.

    The platform offers automated message flows, which can be customized based on specific contact attributes. This automation helps in managing multiple conversations simultaneously and resolving common customer issues proactively, thereby increasing staff efficiency.

    Users have reported that Zingle is easy to use, with features like saved replies, message templates, and a built-in language translator supporting over 100 languages. These features facilitate seamless communication and enhance the overall guest experience.



    Accuracy

    The accuracy of Zingle’s AI-driven features is supported by its ability to analyze customer feedback and preferences. For instance, the platform can generate personalized and contextually correct responses using generative AI, which helps in maintaining high customer satisfaction and loyalty.

    In the hospitality sector, Zingle’s integration with property management systems (PMS) and other operational systems ensures that guest feedback is accurately captured and fed into the system, allowing property-level team members to identify areas for improvement.



    Limitations and Areas for Improvement

    Despite its strengths, there are some limitations and areas where Zingle could improve:



    Customer Service Issues

    Some users have reported poor customer service and reliability issues with the software, including glitches and the requirement to pay for the full year upfront.



    Automation Limitations

    There have been some reports of difficulties in creating or editing scheduled automations, which can be a hindrance for businesses looking to customize their communication flows extensively.



    Technical Hiccups

    Users have experienced occasional service hiccups, which can disrupt the smooth operation of the platform.

    In summary, Zingle’s performance is strong in terms of real-time engagement, automation, and personalized communication. However, it faces some challenges related to customer service, technical reliability, and certain limitations in automation customization. Addressing these areas could further enhance the product’s overall performance and user satisfaction.

    Zingle - Pricing and Plans



    Pricing Structure of Zingle (Medallia Concierge)

    The pricing structure of Zingle, now integrated as Medallia Concierge, is not fully detailed in terms of specific tiers, but here are the key points you need to know:



    Pricing Model

    • Zingle does not publicly advertise fixed pricing plans. Instead, the pricing is quote-based, meaning you need to contact their team to get a package that suits your business’s needs.


    Starting Price

    • While there are no standard plans, other sources indicate that the pricing can start at around $179 per month, although this is not confirmed by Zingle’s official pricing.


    Free Trial

    • Zingle offers a free trial that lasts for three days. This trial includes 1,000 text messages and 20 outbound call minutes, allowing you to test the platform before committing to a subscription.


    Features

    • The features available are consistent across the platform, regardless of the specific quote-based plan. These include:
      • Team inbox for centralized communication
      • Multi-channel messaging
      • Automated messages and workflows
      • Contact management with customizable fields
      • Dynamic segmentation of contacts
      • Support for over 90 languages
      • Advanced reporting and analytics


    No Free Version

    • There is no free version of Zingle available beyond the three-day free trial.

    Given the lack of detailed tiered pricing, the best approach is to contact Zingle directly to get a customized quote that fits your business needs.

    Zingle - Integration and Compatibility



    Medallia Zingle Overview

    Medallia Zingle, an AI-driven messaging platform, is designed to integrate seamlessly with various tools and systems, enhancing guest engagement and operational efficiency in the hospitality industry.



    Integrations with Property Management Systems (PMS)

    Zingle integrates with popular property management systems such as HotSoS, Opera, and Quore. These integrations enable real-time customer data syncing and automated ticket management, allowing hotel operators to leverage their data effectively.



    Service Optimization Tools

    In addition to PMS integrations, Zingle also integrates with service optimization tools. This allows for the automation of common guest requests and the escalation of more complex issues to management, driving faster service recovery and improving overall guest satisfaction.



    Multiple Messaging Channels

    Zingle supports a variety of messaging channels, including SMS, Facebook Messenger, WhatsApp, WeChat, and email. This flexibility ensures that guests can communicate with hotel staff through their preferred channels, enhancing the guest experience.



    Advanced Analytics and Reporting

    The platform offers advanced analytics and roll-up reporting capabilities, enabling hotels to assess guest engagement, message volume, response times, and issue resolution across their entire property portfolio. This helps in identifying trends and making informed business decisions.



    CRM and Database Integrations

    Zingle allows for the integration with third-party CRM and database applications. This enables hotels to ingest customer data from various systems through pre-built API integrations, flat file imports, and third-party connectors like Zapier. This data integration is crucial for segmenting customers and personalizing communications.



    Team Inbox and Workflow Automation

    The platform features a team inbox that allows multiple users to manage dozens of customer conversations across multiple messaging channels from a single view. Workflow automation and AI capabilities help in quickly responding to guest needs, automating common requests, and routing more complex issues to the appropriate staff members.



    Global Scalability

    Zingle’s partnership with Twilio ensures global scalability, providing access to a vast inventory of phone numbers internationally. This ensures that the platform can deliver quality service without any disruptions, meeting the high expectations of its customers.



    Conclusion

    In summary, Zingle’s integration capabilities with various systems, its support for multiple messaging channels, and its advanced analytics make it a versatile and effective tool for enhancing guest engagement and operational efficiency in the hospitality sector.

    Zingle - Customer Support and Resources



    Zingle Customer Support Overview

    Zingle, a part of Medallia, offers a comprehensive suite of customer support options and additional resources to ensure businesses can effectively engage with and support their customers.



    Customer Support Channels

    • You can reach Zingle’s customer support through multiple channels, including phone, email, and live chat. This allows you to get help quickly and conveniently, no matter your preference.


    Resources

    • Blogs, Webinars, Guides, and Case Studies: Zingle provides a wealth of resources on their website, including blogs, webinars, guides, and case studies. These resources are designed to help you get the most out of the platform and address any questions or issues you might have.


    Training and Onboarding

    • While the specific details of onboarding processes are not outlined, the availability of guides and other educational materials suggests that Zingle supports a smooth transition for new users.


    Multichannel Messaging and Automation

    • Zingle’s platform includes features like multichannel messaging, which allows you to respond to customers across different messaging applications from a single interface. Additionally, AI-driven messaging automation helps streamline common queries and issues, making your team more efficient.


    Team Inbox and Integrations

    • The team inbox feature centralizes communications, making it easier for team members to access and manage customer requests. Zingle also integrates with various applications, providing additional features such as flat file imports and customer data ingestion.


    Real-Time Engagement

    • The platform enables real-time engagement with customers through texting and other mobile messaging channels. This allows for immediate responses to customer needs, which is particularly important in industries like hospitality where timely service is crucial.


    Analytics and Insights

    • Zingle provides tools to enhance and scale insights across all business units. This helps in better managing conversations and making data-driven decisions to improve customer service.


    Conclusion

    By leveraging these support options and resources, businesses can deliver exceptional customer experiences, address issues promptly, and improve overall operational efficiency.

    Zingle - Pros and Cons



    Advantages of Zingle in the Travel Tools AI-driven Product Category



    Personalized Customer Experiences

    Zingle enables businesses to deliver real-time, personalized customer experiences through its advanced segmentation capabilities. Users can create dynamic segments of their contacts based on customized policies, allowing for targeted and meaningful interactions throughout the customer journey.

    AI Automation

    The platform features an AI automation engine that understands conversational text, enabling the automation of common issues and saving employees significant time. This AI can trigger time-saving automations based on the intent of customers’ requests.

    Multi-Channel Messaging

    Zingle supports communication across multiple messaging channels, including SMS and other mobile messaging platforms. This allows businesses to engage with customers through their preferred channels, enhancing customer engagement and loyalty.

    Team Collaboration

    The team inbox feature allows multiple users to manage dozens of customer conversations from a single view, facilitating efficient team collaboration and real-time communication across all channels.

    Advanced Reporting and Analytics

    Zingle provides a comprehensive analytics suite with dozens of reports, helping businesses make informed investment and staffing decisions. It also includes roll-up reporting to spot trends and measure staff performance.

    Third-Party Integrations

    The platform supports integrations with third-party CRM and database applications through pre-built API integrations, flat file imports, and third-party connectors like Zapier. This ensures seamless access to customer data, enhancing personalization and service delivery.

    Language Support

    Zingle supports over 90 languages, allowing businesses to communicate with customers globally without language barriers. This is particularly beneficial in the travel industry, where customers may speak various languages.

    Disadvantages of Zingle



    Cost

    Zingle is a paid service, starting at $179 per month, which might be a significant expense for smaller businesses or those with limited budgets.

    Learning Curve

    While Zingle offers powerful features like AI automation and dynamic segmentation, these may require some time and effort to set up and optimize. This could be a challenge for businesses without dedicated IT or marketing teams.

    Dependence on Technology

    The effectiveness of Zingle relies on the quality of the data it integrates and the AI algorithms used. Any issues with data accuracy or AI performance could impact the overall customer experience.

    Limited Free Trial Information

    While a free trial is available, there is limited detailed information on what the trial includes, which might make it difficult for potential users to fully evaluate the product before committing to a paid plan.

    In summary, Zingle offers a range of benefits that can significantly enhance customer engagement and personalization, particularly in the travel industry. However, it also comes with some costs and potential challenges related to setup and technology dependence.

    Zingle - Comparison with Competitors



    Zingle’s Unique Features

    • Zingle is a cloud-based SMS messaging platform that enables businesses to communicate with customers via text message and other mobile messaging channels. It offers features such as contacts management, automated messages, a team inbox, multi-channel messaging, and advanced reporting and analytics.
    • It integrates with property management systems and service optimization tools, allowing hotel operators to leverage their data, increase guest engagement, and improve staff efficiency.
    • Zingle provides real-time notifications, such as room ready alerts, and offers a personalized service by acting as an on-demand resource or “personal concierge” for guests.


    Alternatives and Competitors



    Expedia’s Romie

    • Expedia has introduced Romie, an AI-powered travel assistant that can be accessed via WhatsApp, text message, or the Expedia app. Romie helps with inspiration, planning, booking, and customer service, and can proactively suggest alternatives in case of travel disruptions.
    • Unlike Zingle, Romie is more focused on the entire travel experience, including flights, hotels, and activities, rather than just hotel guest services.


    Kayak’s Ask Kayak

    • Kayak has released Ask Kayak, a tool that reimagines the travel planning and booking process using AI. It generates information about destinations and provides options for flights, lodging, and car rentals based on user prompts.
    • Ask Kayak is more geared towards travel planning and booking, whereas Zingle is specialized in guest engagement and communication within the hospitality sector.


    Trip Planner AI and Its Competitors

    • While not directly comparable to Zingle, Trip Planner AI and its competitors like Roam Around, Layla, and HipTraveler focus on AI-driven itinerary planning and travel guides. These tools assist users in discovering new destinations, planning itineraries, and booking flights and hotels.
    • These platforms are more about travel planning and less about the real-time engagement and guest services that Zingle provides.


    Market Position and Customer Base

    • Zingle competes in the Business Text Messaging, Customer Experience, and Instant Messaging and Chat categories. It has a market share of 0.59% in the Business Text Messaging category and serves 95 customers, primarily in the United States.
    • In contrast, Medallia Concierge, another competitor in the same space, has a higher market share and more customers, but Zingle’s focus on hospitality and real-time guest engagement sets it apart.

    In summary, while Zingle excels in providing real-time guest engagement and personalized services within the hospitality sector, alternatives like Expedia’s Romie and Kayak’s Ask Kayak are more focused on the broader travel planning and booking experience. If your primary need is enhancing guest communication and service within hotels, Zingle’s features make it a strong choice. However, for comprehensive travel planning and booking solutions, the other mentioned tools might be more suitable.

    Zingle - Frequently Asked Questions

    Here are some frequently asked questions about Medallia Zingle, along with detailed responses:

    What is Medallia Zingle?

    Medallia Zingle is a cloud-based messaging platform that enables businesses to deliver real-time, personalized customer experiences through various mobile messaging channels such as SMS, Messenger, WhatsApp, and more. It combines artificial intelligence, machine learning, and workflow automation to enhance customer engagement and efficiency.



    What industries can benefit from using Zingle?

    Zingle is particularly beneficial for industries like hospitality, retail, staffing, and any other vertical that can leverage two-way messaging to improve customer service. In hospitality, for example, it helps hotels manage guest communications efficiently.



    What are the key features of Zingle?

    • Dynamic Segmentation: Allows users to segment contacts based on customized rules and filters to deliver personalized service experiences.
    • AI Automation Engine: Automates responses to common customer requests and escalates complex issues to the appropriate team members.
    • Analytics Suite: Provides advanced reporting and analytics to assess customer engagement, message volume, response times, and issue resolution.
    • Third-Party Integrations: Integrates with various systems like property management systems (PMS) and service optimization tools to leverage customer data and streamline operations.
    • Team Inbox: Enables multiple users to manage customer conversations across multiple messaging channels from a single view.


    How does Zingle improve customer service efficiency?

    Zingle automates the resolution of common customer needs and questions, freeing up staff to focus on more complex and personalized interactions. It also integrates with property management systems to streamline processes like check-in, check-out, and concierge services, reducing wait times and improving overall efficiency.



    Can Zingle handle multiple guest conversations simultaneously?

    Yes, Zingle allows staff to manage multiple guest conversations at once through its team inbox and routing capabilities. This ensures that guests’ needs are fulfilled by the right person in a timely manner.



    How does Zingle support different languages?

    Zingle supports over 90 languages, making it suitable for businesses that serve a diverse customer base. This feature helps in providing consistent service regardless of the customer’s language preference.



    What kind of analytics and reporting does Zingle offer?

    Zingle provides an advanced analytics suite that includes dozens of reports to help businesses make informed decisions. It offers roll-up reporting to spot trends, measure staff performance, and gain valuable insights into customer communications and service recovery.



    How does Zingle integrate with other systems?

    Zingle integrates with various third-party systems through pre-built API integrations, flat file imports (SFTP/email), and third-party connectors like Zapier. This allows businesses to ingest customer data from virtually any system, enhancing their ability to segment and personalize communications.



    What is the pricing for Zingle?

    The starting price for Zingle is $179 per month, and a free trial is available. There is no free version of the service.



    How does Zingle help in reducing wait times and improving service recovery?

    Zingle uses automations and proactive communications to reduce wait times at check-in, check-out, and other service points. It also escalates complex issues to management for faster service recovery, ensuring a superior level of service that exceeds customer expectations.

    Zingle - Conclusion and Recommendation



    Final Assessment of Zingle in the Travel Tools AI-Driven Product Category

    Zingle, a product of Medallia, stands out as a powerful tool in the travel and hospitality industry, particularly for enhancing guest experiences through AI-driven messaging and automation.

    Key Benefits



    Real-Time Engagement

    Zingle enables hotels and other hospitality businesses to engage with guests in real-time, addressing their needs promptly through preferred communication channels such as SMS, Messenger, WhatsApp, WeChat, and email. This real-time interaction helps in reducing wait times and improving overall guest satisfaction.

    Automation and AI

    The platform leverages AI to automate responses to common guest requests, such as room key issues or Wi-Fi passwords. This automation not only saves staff time but also ensures that guests receive immediate and accurate responses to their queries.

    Dynamic Segmentation

    Zingle allows businesses to segment their customer base using advanced segmentation capabilities, enabling personalized communications that cater to different guest segments. This feature is crucial for delivering brand-differentiated service experiences.

    Integrations and Analytics

    The platform integrates seamlessly with property management systems (PMS) and service optimization tools, allowing for real-time customer data syncing and automated ticket management. Advanced analytics provide insights into guest engagement, message volume, response times, and issue resolution, helping businesses make informed decisions.

    Efficiency and Service Recovery

    Zingle streamlines hotel processes by automating check-in and check-out procedures, concierge services, and valet requests. It also escalates complex issues to management for faster service recovery, ensuring a superior level of service.

    Who Would Benefit Most



    Hospitality Industry

    Hotels, resorts, and other hospitality businesses would greatly benefit from Zingle. It helps in managing guest communications efficiently, reducing wait times, and providing a personalized and high-touch service experience.

    Customer-Focused Businesses

    Any business that values real-time customer engagement and personalized service, such as retail and food & beverage establishments, can also leverage Zingle to enhance customer interactions and satisfaction.

    Overall Recommendation

    Zingle is highly recommended for businesses in the hospitality sector and other customer-centric industries. Its ability to automate common requests, segment customers for personalized communications, and integrate with existing systems makes it an invaluable tool for improving efficiency and guest satisfaction. By using Zingle, businesses can deliver exceptional customer experiences, reduce operational burdens on staff, and gain valuable insights through advanced analytics. This can lead to increased guest loyalty, improved staff performance, and ultimately, a competitive edge in the market. If you are looking to enhance your customer engagement and service delivery in real-time, Zingle is certainly worth considering.

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