Survicate is a comprehensive customer feedback and experience management platform designed to help businesses gather, analyze, and act on customer insights across various touchpoints. Here’s a detailed overview of what the product does and its key features:
What Survicate Does
Survicate is tailored to enhance customer experiences by enabling businesses to collect and analyze valuable customer feedback. It allows companies to create and distribute surveys through multiple channels, including email, websites, in-product, and mobile in-app, to gather insights at every stage of the customer journey. This feedback is then used to measure customer satisfaction, loyalty, and effort, ultimately driving data-driven improvements to products and services.Key Features
Customizable Surveys
Survicate offers highly customizable surveys that can be tailored to fit specific business needs and target audiences. Users can create surveys from scratch or choose from over 150 professional templates, including NPS (Net Promoter Score), CSAT (Customer Satisfaction Score), and CES (Customer Effort Score) surveys.Multi-Channel Distribution
Surveys can be distributed through various channels such as email, website pop-ups, in-product notifications, and mobile in-app surveys. This flexibility ensures that businesses can reach customers at the most relevant touchpoints.Advanced Targeting
The platform employs advanced targeting capabilities to select which customers receive surveys, increasing the likelihood of valuable feedback. This feature helps in showing surveys at the right time to the right users, enhancing response rates.AI-Enhanced Analysis
Survicate utilizes AI to analyze survey responses, automatically detecting and segmenting text responses into thematic groups. This AI-driven analysis helps in uncovering insights and trends quickly, even with a small number of responses (as few as 50 answers).Integrations
Survicate natively integrates with over 80 tools, including CRM systems (like HubSpot), email marketing platforms (like Klaviyo and Braze), and analytics tools (like Google Analytics). These integrations facilitate seamless data synchronization, allowing businesses to incorporate feedback into their existing workflows and act on insights instantly.Feedback Automation and Centralization
The platform automates feedback collection with recurring surveys, providing a constant stream of valuable insights. It also centralizes feedback scattered across teams and tools, making it easier to manage and analyze customer feedback.User-Friendly Interface
Survicate is known for its intuitive interface, which makes it easy to create, distribute, and analyze surveys without requiring technical skills. The drag-and-drop survey creator and ready-to-use templates simplify the survey creation process.Holistic Insights
The platform provides robust analytics tools, including reports and dashboards, to help businesses uncover user needs and preferences. This holistic approach to feedback collection and analysis enables companies to make informed strategic decisions.Benefits
- Higher Response Rates: Survicate’s advanced targeting and multi-channel distribution capabilities lead to significantly higher response rates compared to traditional survey methods.
- Actionable Insights: The platform’s AI analysis and integration capabilities ensure that businesses can quickly turn feedback into actionable insights.
- Ease of Use: The user-friendly interface and automated feedback collection make it easy for businesses to manage and act on customer feedback without getting bogged down in technical complexities.