SurveySparrow Overview
SurveySparrow is a comprehensive, cloud-based experience management platform designed to help businesses of all sizes collect, analyze, and act on user feedback in real-time. This platform is tailored to enhance customer experience, improve communication, and drive business growth through insightful and engaging surveys.
Key Features
Survey Creation and Distribution
- SurveySparrow allows users to create and distribute surveys through multiple channels, including web, mobile, social media, email, and even offline modes. The platform supports various types of surveys such as chat surveys, conversational forms, NPS® surveys, 360 feedback surveys, and offline surveys.
Customization and Personalization
- The platform offers advanced customization options, including smart surveys with conditional logic branching, skip logic, and display logic. This ensures that respondents only answer relevant questions. Users can also personalize surveys using question piping, variables, and custom parameters.
Audience Management
- SurveySparrow provides robust audience management features, enabling users to import contacts from various tools like Salesforce, Hubspot, Google Contacts, and Intercom, or via CSV and Excel. Users can create custom audience lists, manage sub-accounts under a single parent account, and control survey visibility and accessibility.
Reporting and Analytics
- The platform includes a powerful reporting module that allows users to analyze data in real-time, filter responses based on various criteria, and generate customizable reports. Users can also cross-tabulate responses, schedule reports, and export data in formats such as PDF, Excel, and SPSS.
Automation and Workflows
- SurveySparrow supports automation through workflows, APIs, webhooks, and integrations with everyday applications. This feature enables users to automate business processes, create efficient workflows, and schedule periodic surveys using the recurring survey feature.
Data Security
- The platform prioritizes data security with features such as SSL encryption, IP whitelisting, single sign-on (SSO), and password protection for surveys. SurveySparrow is also GDPR compliant, ensuring that data is collected and managed securely.
Branding and Multimedia Support
- Users can white-label their surveys, customizing them with their brand’s domain, CSS, images, fonts, and more. The platform also supports multimedia elements like videos and photos, enhancing user engagement.
Performance and Feedback Management
- SurveySparrow allows businesses to measure employee performance through custom assessment reports and enhance employee productivity. It also supports employee pulse surveys to gauge various factors of employee engagement.
Additional Functionality
- Recurring Surveys: Automate and send surveys at regular intervals, saving time and effort.
- Offline Surveys: Collect data even without an internet connection.
- Video Surveys: Embed videos as background elements to increase user engagement.
- Quiz Maker: Create quizzes and tests with auto-scoring features.
- Payment Integration: Collect payments securely through integrated payment gateways like Stripe.
In summary, SurveySparrow is a versatile and powerful tool that helps businesses collect, analyze, and act on feedback through engaging and customizable surveys, while ensuring robust data security and seamless integration with other business applications.