Product Overview of VistaCreate (formerly Crello)
VistaCreate, previously known as Crello, is an online graphic design platform designed to empower individuals and small business owners to create professional, eye-catching designs with ease, regardless of their design skills.
What VistaCreate Does
VistaCreate is an all-in-one graphic design tool that allows users to create a wide range of visual content, including social media graphics, video animations, print layouts, and more. It offers a user-friendly interface and a vast library of templates, design elements, and editing tools, making it comparable to popular platforms like Canva.
Key Features and Functionality
Templates and Creative Assets
VistaCreate provides an extensive library of pre-designed templates for various formats such as social media posts, blogging, covers, headers, marketing materials, events, and advertising. Users can search for specific templates using powerful search filters, including location, orientation, background, season, time of day, and more.
Photo Editing
The platform offers a robust set of photo editing tools:
- Circle Crop: Create circular photos for profiles, ads, and presentations.
- Combine Images: Make collages or multi-page projects.
- Enhance Photos: Improve images with various effects.
- Remove Backgrounds: Easily remove backgrounds from images.
- Crop Images: Crop photos to fit specific design concepts.
- Blur: Blur backgrounds to emphasize foreground elements.
Text and Typography
Users can customize text with features like:
- Curved Text: Bend text for a unique touch.
- Animated Text: Enhance social media posts, videos, and presentations with animated text.
- Text to Video: Add compelling text to videos with hundreds of aesthetic fonts.
Design Elements and Customization
- Design Objects: Use shapes, stickers, icons, and badges to enhance designs.
- Frames: Add frames to photos and videos for a polished look.
- Speech Bubbles: Add personality and emotion to designs with speech bubbles.
- Labels: Use fully customizable labels to give products a distinctive look.
Video Editing
VistaCreate includes a video editor with features such as:
- Merge Videos: Combine multiple videos into one project.
- Add Frames to Video: Embellish videos with custom frames.
- Rotate Video: Rotate videos to portrait, landscape, or custom orientations.
- Add Image to Video: Overlay images on video clips.
- Add Music to Images/Videos: Add music from a built-in media library or upload your own tracks.
Branding Tools
- Brand Kit: Upload brand identity elements like logos, colors, and fonts to maintain brand consistency across all designs. Free users can create one Brand Kit, which helps in keeping designs organized and optimized for teamwork.
- Styles Feature: Apply ready-made styles, transfer styles between templates, or create styles from photos to give designs a holistic, high-quality look.
Organization and Storage
All created designs are stored in the “My Projects” repository, where users can filter, edit, share, or delete projects. Projects can also be categorized into custom folders for better organization.
Accessibility and Plans
VistaCreate offers both a free Starter plan and a Pro plan for $10/month. The free plan includes access to a multi-content library, templates, creative assets, photo editing tools, background removal, and branding features, making it a comprehensive tool for creating professional designs without additional software or design skills.